Data & Insights Why Kroger’s former chief data officer is starting an AI-focused firm Todd James recently left the grocer’s 84.51° data analysis unit to start a firm that helps companies solve common problems related to artificial intelligence. Grocery Dive April 17, 2025April 18, 2025 < 1 min read AIData & InsightsTechnology & InnovationKrogerVendorsMarketing: Retail MediaInsight ProvidersBig Data84.51 0 Saving Bookmark this article Bookmarked
Media & Marketing Lyft Media teams with StackAdapt for programmatic in-app advertising The move allows StackAdapt clients access to Lyft’s in-app ad inventory to serve hyper-localized ads and also leverages Kevel’s retail media technology. MarketingDive April 17, 2025April 17, 2025 < 1 min read Marketing: Digital MediaMarketing: Retail MediaTechnology & InnovationOperations & Supply Chain 0 Saving Bookmark this article Bookmarked
Associates & Employees Western Union Launches Media Network, Seeks to Monetize 15 Million U.S. Customers Western Union has created a media network business and partnered with sell-side advertising company Magnite, which will provide the financial services company with the technology needed to buy media as an advertiser as well as monetize its owned media. The Western Union Media Network will leverage the Magnite ClearLine solution, which puts clients in control […] Retail TouchPoints April 16, 2025April 16, 2025 < 1 min read AssociatesTechnology & InnovationStreamingOperations & Supply ChainMarketing: Social MediaMarketing: Digital MediaTargetResults & InvestmentPredictions and ForecastsMarketing: Retail MediaExecutivesData & InsightsConsumers 0 Saving Bookmark this article Bookmarked
Media & Marketing Community Grocery Retail In the Digital Age with IGA’s Michael La Kier The CPG Guys are joined by Michael La Kier, Vice President Brand Development at the Independent Grocers Alliance (IGA) the largest affiliation of independent grocers in the U.S. andaround the world, boasting 2,500 U.S. stores and 7,500+ globally. This episode was recorded at the 2025 Commerce Media Brand Summit produced by WB Research. Find Michael […] The CPG Guys April 12, 2025April 12, 2025 < 1 min read Marketing: Social MediaTechnology & InnovationPodcastsBrokersInstacartMarketing: Retail MediaAcquisitionBrick and MortarDeliveryGovernmentMerchandisingShoppersStrategy 0 Saving Bookmark this article Bookmarked
Data & Insights Planning Unlocked – 3 Key trends in 2025 Webinar Media Planning Unlocked 3 key media planning trends for 2025 Tuesday, April 29, 2025 | 1:00 p.m. BST / 2:00 p.m. CEST Register now Webinar Planning Unlocked 3 key media planning trends for 2025, what they are and what you need to know Tuesday, April 22, 2025 | 1:00 p.m. BST/ 2:00 p.m. CET […] Nielsen April 11, 2025April 11, 2025 2 min read Insight ProvidersBig DataStrategyData & InsightsPredictions and ForecastsMarketing: Retail MediaMarketing: Social MediaTargetStreamingOperations & Supply ChainMarketing: BroadcastConsumersAgencies 0 Saving Bookmark this article Bookmarked
Technology & Innovation WHSmith Moves to Cloud-Based Tech Model to Support North American Expansion Travel retailer WHSmith North America has moved its merchandising, inventory management and sales audit solutions from an on-premises to a cloud-based model as it prepares to drive growth in North America with a “significant pipeline” of new stores. WHSmith has upgraded to the latest SaaS version of these solutions from Aptos and also added Aptos […] Retail TouchPoints April 9, 2025April 9, 2025 2 min read Technology & InnovationMerchandisingData & InsightsOperations & Supply ChainBrick and MortarMarketing: Social MediaInternational - UKCustomer ExperienceExecutivesInternationalMarketing: Retail MediaShoppersMarketing: In Store 0 Saving Bookmark this article Bookmarked
Retail Operations What’s Brewing in Omnichannel with illycaffè’s Cristian Arcangeli In this episode, the CPG Guys are joined by Cristian Arcangeli, Vice President of Omnichannel and Customer Experience at illycaffè, an Italian family business, founded in Trieste in 1933 and committed to offering the greatest coffee to the world. Find Cristian on LinkedIn at: https://www.linkedin.com/in/carcangeli/ Find illycaffè on LinkedIn at: https://www.linkedin.com/company/illycaffe/Find Illycaffè online at: https://www.illy.com/en-us […] The CPG Guys April 9, 2025April 9, 2025 2 min read OmnichannelCustomer ExperienceShoppersMarketing: Social MediaStrategyPodcastsBrokersData & InsightsMarketing: Retail MediaTechnology & InnovationDept. ApparelGovernmentPredictions and ForecastsDept. BeverageAmazon 0 Saving Bookmark this article Bookmarked
Technology & Innovation Buzzwords, cop outs, and new homes: ten key takeaways from an electric Retail Technology Show 2025 Retail Technology Show took place last week at London Excel. And it was really rather good. Here are our ten key takeaways from a fantastic two days of cutting-edge tech, fantastic networking opportunities, and thought provoking conference sessions. 1. Move to London Excel pays off Whilst we will miss the eccentric charm of London Olympia, […] Retail Technology Innovation Hub April 7, 2025April 7, 2025 6 min read Technology & InnovationAIData & InsightsShoppersMarketing: Social MediaPredictions and ForecastsInternational - UKCustomer ExperienceMarketing: Retail MediaOmnichannelBrick and MortarTikTokDept. ApparelMarketing: BroadcastMarketing: Loyalty & SubscriptionOperations & Supply ChainExecutivesTescoMarketing: In StorePepsiCoTech: RoboticsESG and CSRTwitterDept. HBCCOVID19ConsumersDept. NonfoodEconomyMarketing: TradeMetaversePricing & PromotionsTrends: Tech 0 Saving Bookmark this article Bookmarked
Retailer Media Benchmarking Retail Media Networks with The Path to Purchase Institute’s Cyndi Loza The CPG Guys welcome the senior editor of the Path to Purchase Institute, Cyndi Loza, to discuss the latest retail media networks benchmarking report produced by them and the results. Some outcomes will surprise you, some are a confirmation and some retail media networks have missed the opportunity completely. Apply to join the Cornell retail […] The CPG Guys April 5, 2025April 5, 2025 < 1 min read Marketing: Retail MediaMarketing: Social MediaMarketing: ShopperPodcastsStrategyBrokersIndustry Conferences and EventsTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Channel: Grocery GoodRx Partners with Hy-Vee to Enhance Online Prescription Shopping GoodRx has streamlined the online prescription purchase process, launching the experience with employee-owned Midwestern supermarket retailer Hy-Vee. When a customer searching for medications on GoodRx selects Hy-Vee as their preferred pharmacy, the system will check for medication inventory, validate the prescription and enable online payment prior to picking up the medication. “Using this new online […] Retail TouchPoints April 4, 2025April 4, 2025 2 min read Hy-VeeRegional GroceryInstacartOperations & Supply ChainDept. PharmacyMarketing: Retail MediaDeliveryMerchandisingAssociatesMarketing: BroadcastMarketing: In StoreMarketing: Social MediaShoppersConsumersExecutivesTechnology & InnovationGovernmentPricing & Promotions 0 Saving Bookmark this article Bookmarked
Technology & Innovation ABC’s of a Startup Brand Launch with Doughlicious founder Kathryn Bricken The CPG Guys are joined in this episode by the founder of Doughlicious – the London dough company. Indulgent, yet healthy cookies – yes, that’s whipping up treats in her kitchen to becoming London’s cookie queen, Kathryn Bricken turned her American baking magic into a sweet success story. Her legendary homemade cookies, crafted with clean, […] The CPG Guys April 3, 2025April 3, 2025 2 min read Technology & InnovationAIMarketing: Social MediaPodcastsInternational - UKStrategyBrokersMarketing: Retail MediaOperations & Supply ChainDept. GroceryConsumersTrends: Food and Beverage 0 Saving Bookmark this article Bookmarked
Retail Ecosystem Shoptalk 2025 Recap With The CPGGUYS The CPGGUYS cover the recently concluded Shoptalk spring 2025 from Las Vegas. What a show! Besides our opening networking reception, we had a chance to meet up with many brands, retailers and of course all our sponsors. This episode is collectively sponsored by Epsilon, Dunnhumby, Osmos, Apply to join the Cornell retail media program https://ecornell.cornell.edu/certificates/marketing/retail-media-strategy/ […] The CPG Guys April 1, 2025April 1, 2025 < 1 min read Industry Conferences and EventsMarketing: Social MediaStrategyPodcastsBrokersMarketing: Retail MediaInsight ProvidersOmnichannelVendorsdunnhumbySponsoredTechnology & InnovationBig Data 0 Saving Bookmark this article Bookmarked
Retailer Media Amplify campaign reach and avoid the retail media tax with on-the-go video advertising How to leverage a more efficient method for your ad spend and maximize your consumer reach. MarketingDive April 1, 2025April 1, 2025 < 1 min read Marketing: Retail MediaConsumers 0 Saving Bookmark this article Bookmarked
Media & Marketing Trader Joe’s roasts in-store retail media In a recent podcast, company leaders emphasized that their marketing model focuses on human interaction, not robots and screens. Grocery Dive March 31, 2025March 31, 2025 < 1 min read Trader JoesMarketing: Retail MediaMarketing: In StorePodcasts 0 Saving Bookmark this article Bookmarked
Department: Nonfood Alanna McDonald – GM, Mars Pet Nutrition & Today’s Category Growth Models The CPGGUYS are joined in this episode by NA GM for Mars Pet Nutrition – Alanna McDonald. With brands such as L’Oreal & Procter & Gamble in her background, we knew this would be a solid foundational discussion on ways to think through today’s category shaping trends and opportunities. This episode was shot LIVE at […] The CPG Guys March 29, 2025March 29, 2025 2 min read Dept. PetMarketing: Social MediaConsumersTechnology & InnovationOmnichannelBrokersStrategyPodcastsMarketing: Retail MediaData & InsightsProcter & GambleDept. NonfoodDeliveryHealth & Wellness 0 Saving Bookmark this article Bookmarked
Media & Marketing Best Buy Launches Automated Solution for Social Advertising Partners Best Buy Ads, the retail media network operated by the electronics retailer, has unveiled a new solution for social advertising partners. Social+ is designed to help brand and agency partners effectively reach Best Buy’s first-party audience and deliver higher performance metrics across social campaigns. Currently, Social+ is available exclusively through Best Buy Ads and will […] Retail TouchPoints March 27, 2025March 27, 2025 < 1 min read Best BuyESG and CSRMeta (Facebook)Marketing: Retail MediaShoppersMarketing: Social MediaTechnology & InnovationData & InsightsMarketing: BroadcastGovernmentPartnershipsPredictions and ForecastsBig DataMarketing: In StoreDept. NonfoodFood DeliveryExecutivesStreamingDoorDashConsumersBrick and MortarResults & Investment 0 Saving Bookmark this article Bookmarked
Technology & Innovation Gap, DoorDash, NBCU Execs Weigh in on the State of the Consumer Between the tariff tug-of-war, flailing markets, insanely high egg prices and general “twitchiness” (as one strategist put it), consumers have gotten a bit hard to nail down lately. So perhaps it’s not surprising that the dominating “talk” among retail executives at Shoptalk this week has revolved around what exactly consumers want and need right now. […] Retail TouchPoints March 27, 2025March 27, 2025 7 min read Technology & InnovationAIConsumersExecutivesFood DeliveryDoorDashRestaurantsIndustry Conferences and EventsDept. ApparelShoppersCVSMarketing: Retail MediaMarketing: Social MediaGovernmentSustainabilityMarketing: BroadcastTikTokBrick and MortarDeliveryPredictions and ForecastsMerchandisingDept. NonfoodCustomer ExperienceMarketing: In StorePartnershipsOperations & Supply ChainTrends: MarketingEconomyBest BuyResults & InvestmentHoliday & EventsDept. Toys & GamesDept. Sporting goodsDept. PharmacyDept. GroceryDept. FreshHome DepotStore LocationData & InsightsStrategyTech: CashierlessHealth & Wellness 0 Saving Bookmark this article Bookmarked
Data & Insights How are your peers splitting their media budget between traditional and digital channels? With the increasing prominence of social and retail media, how can advertisers strategically allocate resources between digital channels, optimized for bottom-funnel conversions, and traditional channels, like TV and radio, for building brand equity and awareness at the top of the funnel? It’s been a favorite question among marketing pundits, and the consensus today is that […] Nielsen March 26, 2025March 26, 2025 4 min read Insight ProvidersBig DataMarketing: BroadcastData & InsightsDept. NonfoodMarketing: Social MediaConsumersMarketing: Retail MediaTargetStrategyESG and CSRLowesMarketing: Digital MediaMarketing: In StorePredictions and ForecastsStreamingHoliday & EventsAmazon 0 Saving Bookmark this article Bookmarked
Media & Marketing Brand Commercial Growth with Sargento’s GM Erin Price The CPGGUYS are joined in this episode by Sargento Foods General Manager, Erin Price. She is a General manager with significant experience in strategic planning, marketing, communications and brand management at leading CPG firms like General Mills, Johnson & Johnson & spectrum brands. Apply to join the Cornell retail media program https://ecornell.cornell.edu/certificates/marketing/retail-media-strategy/ Follow Erin Price […] The CPG Guys March 26, 2025March 26, 2025 2 min read Marketing: Social MediaStrategyPodcastsBrokersData & InsightsConsumersMarketing: Retail MediaTechnology & InnovationMarketing: BrandJohnson & JohnsonGeneral MillsDept. DairyBig Data 0 Saving Bookmark this article Bookmarked
Channel: Grocery Hy-Vee RMN Deploys Carrot Ads Solution; Instacart Extends Ad Placements to Smart Carts The 570-store Midwestern supermarket retailer Hy-Vee will expand its partnership with Instacart by adopting the platform’s Carrot Ads solution. This new integration will give Hy-Vee RedMedia access both to Instacart’s ad technology and its CPG advertising ecosystem, which delivers advertiser demand from more than 7,000 brands. All those brands will also now have access to […] Retail TouchPoints March 25, 2025March 25, 2025 3 min read Technology & InnovationInstacartAIHy-VeeDeliveryRegional GroceryMarketing: Retail MediaShoppersMarketing: In StoreMerchandisingBrick and MortarDept. BeverageOperations & Supply ChainMarketing: Direct & PersonalizationConsumersMarketing: BroadcastExecutivesMarketing: Social MediaStrategyPricing & PromotionsGovernmentHoliday & EventsKrogerResults & InvestmentAldiMondelezPredictions and ForecastsWakefern 0 Saving Bookmark this article Bookmarked
Technology & Innovation Why Amazon Can’t Crack Grocery and the Rise of Social Commerce with Jason Goldberg, Chief Commerce Strategy Officer at Publicis (Part 2) In the latest episode of Remarkable Retail, hosts Michael LeBlanc and Steve Dennis kick off with a roundup of the week’s most impactful retail news. They dive into the potential liquidation of Hudson’s Bay Company, examining the challenges the iconic retailer faces amid financial turbulence. With speculation swirling around the sale of HBC’s heritage Stripes […] Remarkable Retail Podcast March 25, 2025March 25, 2025 3 min read Technology & InnovationAIAmazonMarketing: Social MediaStrategyESG and CSRInternational - North AmericaPodcastssocial commerceAgenciesWalmartTikTokBankruptcyCompetitionOmnichannelResults & InvestmentMarketing: Retail MediaBrick and MortarMeta (Facebook)Dept. ApparelDept. GroceryShoppersData & InsightsDept. FreshDept. HBCMarketing: BroadcastGoogleStreamingPredictions and ForecastsGovernment 0 Saving Bookmark this article Bookmarked
Shopper & Customer As Retail Media Networks Grow, Amazon is Changing the Game and Driving Consolidation As retail media networks (RMNs) continue to expand, marketers are facing an increasingly complex landscape. With more than 200 RMNs now out there, each operating differently with unique requirements, the options for advertisers are endless — and overwhelming. Earlier this year, Amazon announced its Retail Ad Service, which could reshape the retail advertising landscape, offering […] Retail TouchPoints March 24, 2025March 24, 2025 4 min read ConsumersMarketing: Retail MediaAmazonData & InsightsShoppersStrategyMarketing: Social MediaESG and CSRTargetPredictions and ForecastsOperations & Supply ChainTechnology & InnovationResults & InvestmentCompetitionPricing & PromotionsOmnichannelMarketing: Digital MediaGoogleVendorsTrends: RetailTikTokStreamingDept. NonfoodExecutivesMarketing: Direct & PersonalizationBig DataMeta (Facebook)GovernmentWalmart 0 Saving Bookmark this article Bookmarked
Retailer Media The future of advertising is owned media networks—those that wait will lose Third-party ads are pricier, privacy rules tighter—smart companies are shifting to owned media. MarketingDive March 24, 2025March 24, 2025 < 1 min read Marketing: Retail MediaPredictions and Forecasts 0 Saving Bookmark this article Bookmarked
International The Intersection of Data & Media with Canadian Tire’s Simone Lumsden The CPG Guys are joined in this episode by Simone Lumsden, SVP of Triangle Loyalty & Retail Media at Canadian Tire Corporation, Limited (“CTC”), one of Canada’s most admired and trusted companies that includes a retail segment, a financial services division and CT REIT. Their retail business is led by Canadian Tire, which provides Canadians […] The CPG Guys March 19, 2025March 19, 2025 2 min read International - North AmericaMarketing: Retail MediaMarketing: Social MediaMarketing: Loyalty & SubscriptionData & InsightsPodcastsBrokersOmnichannelTechnology & InnovationDept. NonfoodPartnershipsResults & InvestmentMarketing: BroadcastShoppersExecutivesDept. Fuel 0 Saving Bookmark this article Bookmarked
Data & Insights Global Planning Guide 2025 3 Key Media ConvergenceTrends A guide to global media planning through shifting landscapes Download the report 3 Key Media ConvergenceTrends A guide to global media planning through shifting landscapes Download the report Navigating a converging media landscape The global media landscape of 2025 is a kaleidoscope of shifting patterns. Streaming platforms, social media and even […] Nielsen March 19, 2025March 19, 2025 2 min read Big DataInsight ProvidersStrategyMarketing: Social MediaData & InsightsPredictions and ForecastsConsumersTrends: MarketingMarketing: Retail MediaMarketing: Digital MediaStreamingESG and CSRTechnology & InnovationDanone 0 Saving Bookmark this article Bookmarked
Retailer Media Kroger cuts jobs at 84.51° The layoffs at the grocer’s retail analytics subsidiary reflect an effort by the company to “focus on the key priorities that power our go-to-market strategy,” a spokesperson said. Grocery Dive March 18, 2025March 18, 2025 < 1 min read VendorsMarketing: Retail MediaKrogerInsight ProvidersBig Data84.51Data & InsightsStrategy 0 Saving Bookmark this article Bookmarked
Retailer Media Women In Retail Media Collective join The CPG Guys The CPG Guys are joined in this episode by Emma Helsloot and Ana Laura Zain – cofounders of the Women in Retail Media Collective. Their mission :Connect, grow, and lead via a community designed to empower women to shape the future of retail media. Find Emma Helsloot on Linkedin here: https://www.linkedin.com/in/emma-helsloot-78767a64/ Find Ana Laura Zain […] The CPG Guys March 15, 2025March 15, 2025 2 min read Marketing: Retail MediaMarketing: Social MediaPodcastsStrategyBrokersData & InsightsTrends: RetailTechnology & InnovationPricing & PromotionsInclusivityPredictions and Forecasts 0 Saving Bookmark this article Bookmarked
Trends & External Forces The future of retail media networks: Here’s what the numbers say Measurement concerns, a lack of automation and increased competition may slow the growth of retail media networks. MarketingDive March 14, 2025March 14, 2025 < 1 min read Marketing: Retail MediaTrends: RetailPredictions and ForecastsCompetition 0 Saving Bookmark this article Bookmarked
Shopper & Customer Mr. Pickle’s Sandwich Shop Growing Relevance For centuries, salt has played a crucial role in human survival, serving as both a preservative and a vital nutrient. Research has consistently shown that sodium is essential for maintaining proper hydration, nerve function, and muscle contractions. According to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®, many studies have indicated that […] Grocerant Guru March 14, 2025March 14, 2025 4 min read Data & InsightsTechnology & InnovationDept. GroceryConsumersShoppersDept. Fresh PreparedMarketing: Social MediaDept. FreshOperations & Supply ChainExecutivesDept. NonfoodMarketing: Retail MediaCompetitionStore LocationRestaurantsTwitterMarketing: Loyalty & SubscriptionMarketing: In StoreMarketing: Direct & PersonalizationMarketing: BrandDept. Natural / OrganicESG and CSRMeta (Facebook) 0 Saving Bookmark this article Bookmarked
Shopper & Customer Marketing leaders share how consumer backlash strengthened their brands Speaking at a Female Quotient event during SXSW, Jaguar Land Rover’s U.S. CMO discussed navigating the response to a recent rebrand. MarketingDive March 13, 2025March 13, 2025 < 1 min read ConsumersMarketing: Retail MediaIndustry Conferences and EventsExecutivesAgencies 0 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Channel: Mass Data & Insights Technology & Innovation Walmart will use geospatial tech to power delivery The data-science capability redefines the retailer’s delivery maps to expand the channel’s reach and accessibility. Written by Grocery Dive April 17, 2025April 18, 2025 Saving Bookmark this article Bookmarked
Data & Insights Retailer Media Agencies & Vendors Data & Insights Technology & Innovation Why Kroger’s former chief data officer is starting an AI-focused firm Todd James recently left the grocer’s 84.51° data analysis unit to start a firm that helps companies solve common problems related to artificial intelligence. Written by Grocery Dive April 17, 2025April 18, 2025 Saving Bookmark this article Bookmarked
Operations & Supply Chain International Technology & Innovation Trends & External Forces Operations & Supply Chain Q1 2025 Top Retail Trends What happened in retail in Q1? (A lot!) What’s up: 🔺 Tariffs 🔺 Supply chain shifts 🔺 AI adoption 🔺 Value-oriented retailers’ store counts What’s down 🔻 Retailers with declining relevance 🔻 The status quo and certainty 🔻 DEI programs Written by Lisa Goller March 24, 2025March 24, 2025 Saving Bookmark this article Bookmarked
Channel: Drug Department: HBC Acquisitions, Divestitures & Mergers Corporate Strategy Corporate Finance Media & Marketing Retailer Media Retail Ecosystem Shopper & Customer Trends & External Forces Retail Operations Associates & Employees Stores & Formats Walgreens Agrees to $10B Sycamore Partners Acquisition Walgreens Boots Alliance (WBA) has finalized a deal with private equity firm Sycamore Partners to take the company private after being in the stock market for nearly 100 years. Sycamore will pay $11.45 per share in cash for the Walgreens business, according to a company announcement. Shareholders can receive up to $3 more per share […] Written by Retail TouchPoints March 7, 2025March 7, 2025 Saving Bookmark this article Bookmarked
Channel: Grocery Corporate Strategy Kroger CEO Rodney McMullen resigns after ethics review His departure follows a company board investigation into conduct “unrelated to the business,” the grocer said. Written by Grocery Dive March 3, 2025March 3, 2025 Saving Bookmark this article Bookmarked