Tech: AR and VR

  1. Technology & Innovation

Meta’s Quiet Election

Four years ago, ahead of the 2020 U.S. presidential election, Meta was in a different place. Its name was Facebook. Its CEO, Mark Zuckerberg, was donating hundreds of millions of dollars to election integrity efforts. Its outsized role in the 2016 U.S. presidential loomed ahead of another moment in the spotlight. And within months, it […]
4 min read
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  1. Data & Insights

BFCM 2024: How E-commerce Businesses Can Prepare for Success

Just like how the Super Bowl is a day for sports enthusiasts or the re-release of a famous franchise movie is a treat for the fans, Black Friday and Cyber Monday (BFCM) is a tailor-made event for e-commerce businesses to boost revenue, attract new customers, and build brand loyalty.  As BFCM 2024 approaches in less […]
8 min read
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  1. Technology & Innovation

Hands On With Meta’s New Orion Augmented Reality Glasses

Wearing the glasses during a demo at Meta’s Menlo Park headquarters this week. This week, I became one of the few people outside Meta to try its new ‘Orion’ augmented reality glasses. The product is a technological marvel, layering computing on top of the real world in a lightweight wearable device. It’s so good — […]
5 min read
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  1. Stores & Formats

Saks Delves into a New Luxury Category — Fine Art

Saks Fifth Avenue has introduced a new category to its stores and online offerings — a collection of more than 100 limited-edition contemporary print works from notable artists. Saks hopes to establish itself as “a destination for fine art,” with a “distinctive offering” that complements the lifestyle of the luxury consumer, said the company in […]
3 min read
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  1. Shopper & Customer

HomeByMe research focuses on supercharging home improvement customer experiences

Home improvement retailers are under constant scrutiny today. Every customer interaction, whether online or in-store, is a chance to earn a positive review – or risk a negative one. And a staggering 95% of consumers read online reviews as part of their purchasing journey for home products (Brand Rated). So, how can furniture and DIY […]
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  1. Technology & Innovation

Navigating AI Adoption: Why the Co-Pilot Approach is the Most Successful  

Co-pilots are essential on a commercial aircraft: they’re there to assist the captain in operating the aircraft, monitor instruments and systems, communicate with air traffic control and generally divide the workload with the pilot. While a co-pilot’s role is one of assistance and support, they are also fully trained to take over operation of the […]
4 min read
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  1. Channel: Restaurants

McDonald’s Defines Industry Leadership with Interactive Participatory Marketing

When it comes to defining industry leadership, McDonald’s has consistently proven that it’s not just about serving food—it’s about creating experiences that resonate across generations. One of the most powerful ways the Golden Arches has done this is through its collectible cups, a symbol of McDonald’s innovative approach to interactive participatory marketing according to Steven […]
4 min read
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  1. Technology & Innovation

Ray-Ban’s Meta Smart Glasses showcase the future of augmented reality for consumers

EssilorLuxoticca partnered with Meta (formerly known as Facebook) to create a collection of smart glasses under Ray-Ban. With its latest update released on April 2024, the current frames are the first to support live streaming and fully integrated Meta AI features. The design allows wearers to interact with their surroundings and even use prescription lenses […]
3 min read
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  1. Data & Insights

How To Keep Your E-Commerce Store’s Return Rate In Check

Here’s the thing — returns are a great benefactor to your CX but that’s only when they’re handled right. However, if they are left unchecked and run rampant, they can have serious consequences for your business across multiple areas. Therefore, it is important to address a high return rate to ensure you handle returns effectively. […]
7 min read
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  1. Technology & Innovation

2025: what to expect in retail industry

The future is here, and it’s connected. IoT cloud solutions are changing the way we live, work, and play. From smart homes to industrial automation, these cutting-edge technologies are transforming industries and creating new possibilities. IoT cloud solutions are revolutionizing the retail industry, making it more efficient and customer-focused. As we look to 2025, these […]
3 min read
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  1. Data & Insights

Future trends in loyalty programmes: the role of advanced technology and personalisation

Loyalty programmes have changed from simple point systems to offering special perks and even emotional ties with brands over the years. They appeal to people’s natural need for recognition and appreciation, which makes them more likely to connect deeply with brands.  These programmes constantly change as digital technology improves. They offer more advanced ways to […]
3 min read
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  1. Shopper & Customer

From Boomers to Gen Z: How FMCG Brands can Engage Specific Generations with Events and Experiences

It’s no secret that the FMCG industry is fiercely competitive. From laundry detergents to packaged foods, consumers have countless options available to them, and a strong brand is critical to cut through the noise. Events are one of the most powerful tools a brand can use to build emotional connections with its audiences, boost loyalty […]
4 min read
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  1. Technology & Innovation

GlassesUSA.com Leverages AI to Bring Online Eyewear Recommendations into Focus

GlassesUSA.com has long deployed a range of technologies, including computer vision and AR try-on technology, to streamline product discovery and provide better recommendations. Now the retailer has added its proprietary AI engine to facilitate online eyewear purchases with the “Pairfect Match AI” solution, which helps customers find frames suited to their unique facial structure and […]
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  1. Technology & Innovation

But all I found was sausage rolls and ATMs: RTIH’s most read retail technology articles from last week

Check out the articles on this here website that caught your fancy last week, including Greggs, Monzo, Vista Technology Support, Shopify, The Range, Asda, EE, The Perfume Shop, Accenture, and GlassesUSA.com. Greggs and Monzo team on sausage roll ATM in Newcastle: check out this week’s coolest retail technology plays RTIH Editor, Scott Thompson, brings you […]
5 min read
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  1. Technology & Innovation

Future of VR: Understanding what consumers want from virtual reality in 2024

“Virtual reality is a medium for the extension of body and mind… constructed by the senses and only exists in the minds of users.” You may be thinking this sounds revolutionary, right? But it was actually published all the way back in 1993 by Frank Biocca and Mark Levy. The point we’re making is, like […]
8 min read
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  1. Media & Marketing

Coachella Vibes in Your Store? How Offsite Events Drive Loyalty

Imagine throngs of festival-goers pulsing with energy, immersed in the electrifying atmosphere of Coachella. The air is alive with the beat of the music, the vibrant colors of the crowd and the tangible excitement that permeates every corner of the festival grounds. Now, imagine capturing that very essence and weaving it into the fabric of […]
5 min read
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  1. Technology & Innovation

Mitigating Retail Operation Disruptions Through Strategic Tech Outsourcing

The retail industry is always changing. There are constant disruptions – problems with getting products, not having enough staff, and other issues. These unexpected challenges make it really hard for retailers to keep their business running smoothly. But there’s a way to build stronger defenses against the unpredictability: strategic tech outsourcing. The Advantages Of Partnering […]
3 min read
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  1. Department: Food

Four Creative Trade Show Booth Ideas For Your Retail Brand to Attract More Visitors

A trade show is a competitive playground where multiple upcoming businesses are eyeing consumer attention. It presents an excellent opportunity for you to network and generate immediate leads.  However, how do you attract visitors who are spoilt for choices in the event and probably have short attention spans? You need something that serves two purposes: […]
4 min read
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  1. Data & Insights

3 Brands Making AR the Star of the Customer Experience

Augmented reality (AR) has evolved from a novelty into a critical investment for retailers that want to capture audience attention and dollars. Businesses that offer AR-driven experiences are 41% more likely to capture consumer attention than those that do not, according to Deloitte, and 66% of consumers are interested in using this tech while shopping. […]
5 min read
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  1. Media & Marketing

L’Oreal Taps Snapchat for AR Hair Color Try-on in Walmart Stores

L’Oréal Paris, Walmart and Snapchat have teamed up for a new phygital integration designed to bring hair colors from the beauty brand’s Féria line to life in stores. Image courtesy Snapchat At Walmart stores nationwide, Féria hair dye boxes have been equipped with QR codes that shoppers can scan to try the colors on via […]
2 min read
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  1. Technology & Innovation

Reading apps: how technology is transforming the way we consume books

Modern technology and reading apps are shaping modern literacy. We can now say goodbye to one-size-fits-all reading solutions. This article uncovers the tailored experiences and barrier-breaking capabilities that digital reading platforms provide, welcoming a diverse array of readers into a new era of literacy. Key takeaways ●      Digital reading tools have revolutionised literacy by offering […]
7 min read
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  1. Shopper & Customer

What Brands Need To Know About the Future of Shopping DSI

“Consumers are really very demanding. In an environment where one business can do it, they expect all other businesses to do it.” — Hugh Fletcher, Global Marketing Director and Thought Leadership Lead, Wunderman Thompson Commerce & Technology Consumer behavior is constantly changing, which means brands need to deeply understand their customers to win on the […]
9 min read
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  1. Data & Insights

Digital Marketing Dynamics of 2024

In the age-old art of marketing, digital terrain is forging a new method for brands to interact with consumers. As we look forward to 2024, the engagement of consumers in the digital sphere, specifically in marketing, cannot be missed. The importance of this interaction in the marketing activities’ revitalization and engagement cannot be overemphasized. Marketers […]
3 min read
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  1. Stores & Formats

Making AI Really Work for Retail

Like every industry, retail is experiencing an artificial intelligence boom — and like other industries that operate with such small profit margins, any competitive edge is not only welcome but necessary to survive. AI offers benefits in five key areas for retailers: personalization, visual search, virtual reality (VR) and augmented reality (AR), predictive analytics, and […]
4 min read
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  1. Shopper & Customer

Trends in Retail: How Product Startups Can Adapt to Changing Consumer Behavior

Retail is an ever-evolving industry that has seen its fair share of changes over the years. From traditional brick-and-mortar stores to the rise of e-commerce, product startups have had to adapt and keep up with changing consumer behavior. In recent years, technological advancements and shifting consumer preferences have caused significant disruptions in the retail landscape. […]
3 min read
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  1. Technology & Innovation

What Emerging Retail Trends Savvy Retailers Should Monitor

In an era defined by rapid transformation and technological innovation, the retail sector finds itself at the forefront of adaptation and change. Staying ahead of emerging trends is about setting the pace and leveraging new opportunities to outstrip competitors. For savvy retailers, this means continuously monitoring developments across multiple fronts, from experiential shopping to advanced […]
3 min read
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  1. Technology & Innovation

Virtual Reality Technologies: A Gateway to Immersive Worlds

What is Virtual Reality? Virtual Reality (VR) is a technology that has caught the attention of many in the ever-evolving world of technology. It promises to transport users to immersive digital realms where they can experience and interact with the digital world in ways never seen before. The applications of VR are endless, from gaming […]
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Ranked: The Fastest Shrinking Jobs in the U.S. (2023-2033F)

See this visualization first on the Voronoi app. Use This Visualization Ranked: Occupations With the Most Projected Job Cuts This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. As the economy shifts, the employment landscape changes. […]
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Adobe Predicts 8.4% Growth in Online Holiday Sales, Driven by Discounting

Adobe expects U.S. online sales to hit a record $240.8 billion this holiday shopping season (covering the period from Nov. 1 to Dec. 31), representing 8.4% growth year-over-year. Shopping on mobile devices also is expected to hit a new milestone, growing 12.8% YoY to contribute a record $128.1 billion, which would represent a 53.2% share of online spend this season […]
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  1. Media & Marketing
  2. Retail Ecosystem
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Future of Marketing: Part One

Today, we’re kicking off a special two-part series answering your questions about all things marketing.  Scott puts on his professor hat and answers your questions surrounding common marketing misconceptions, the power of community-driven marketing, and what the future holds for the industry.  Music: https://www.davidcuttermusic.com / @dcuttermusic Subscribe to No Mercy / No Malice Buy “The […]
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Charted: Maxed-Out Credit Cards by Generation

See this visualization first on the Voronoi app. Use This Visualization Credit Card Utilization By Generation This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. In the first quarter of 2024, the nationwide aggregate credit card […]
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