social commerce

  1. Data & Insights

Startup Stories: Ella d’Amato, Co-Founder and CEO (aka Chief Believer) at i love it

RTIH gets the lowdown on i love it from Ella d’Amato, the former interim CEO of online marketplace notonthehighstreet. RTIH: Tell us about yourself and i love it. Ella d’Amato: I grew up in Weymouth with six siblings and left school at 15. I spent time in hospitality, trained at a chiropractic clinic, and worked at […]
5 min read
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  1. Data & Insights

BFCM 2024: How E-commerce Businesses Can Prepare for Success

Just like how the Super Bowl is a day for sports enthusiasts or the re-release of a famous franchise movie is a treat for the fans, Black Friday and Cyber Monday (BFCM) is a tailor-made event for e-commerce businesses to boost revenue, attract new customers, and build brand loyalty.  As BFCM 2024 approaches in less […]
8 min read
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  1. Data & Insights

Spending Shrinks, Impulse Buys Soar

As we step into the final months of 2024, consumer trends are taking a spooky twist—Halloween spending is set to see a slight decline after years of steady growth, and short-form video platforms like TikTok are fueling impulse buying at unprecedented rates. In this edition of our newsletter, we’ll dive into the National Retail Federation’s […]
4 min read
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  1. Media & Marketing

Want To Drive Better PDP Performance? Focus on Authenticity | DSI

“In order to stand out, in order to win customers’ consistent business, you need to create connection with them.” — Tom Cohley, Co-Founder and CEO, Cohley Look up the definition of “authentic” in the dictionary, and you’ll find this: “Of undisputed origin, genuine.” Authenticity has become a crucial currency in a world transformed by artificial […]
10 min read
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  1. Media & Marketing

TikTok’s E-Commerce Success: The Power of Social Media In-App Purchasing

In the competitive world of social commerce, TikTok has emerged as a leader by perfecting the art of a seamless in-app purchasing experience. As platforms like YouTube and Pinterest race to replicate this success, their ability to enable users to discover, engage with, and purchase products directly within content will be the deciding factor in […]
2 min read
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  1. Shopper & Customer

Retailers, Ready for the Holidays? Here’s What to Expect in 2024

As the holiday season approaches, retailers must brace themselves for another year of shifting trends and heightened consumer expectations. The 2024 shopping period promises to be even more intense, with a continued focus on online convenience, seamless in-store experiences, and faster fulfillment services. Preparing for the inevitable surge starts with understanding the trends shaping the […]
3 min read
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  1. Shopper & Customer

10 retail trends in 2024: Charting the future of retail

Retail industry trends are moving faster than viral skincare on TikTok Shop. With more ways to shop than ever before, retailers need to find new methods to deliver against consumers’ ever-changing expectations. Brands need the latest in consumer trends to know what their audience are buying right now, and what the major shopping trends to […]
9 min read
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  1. Corporate Strategy

What’s New in the World of Beauty and Wellness?

The beauty and wellness industries are brimming with new trends and growth opportunities. Yuriy Boykiv and his team at Front Row are focused on helping brands in these dynamic markets adapt, innovate and drive growth.  During this episode of Retail Remix, Yuriy outlines:  How the growth of marketplaces has created new challenges for smaller brands;  […]
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  1. Channel: Marketplace

Shopify, YouTube expand partnership

​[[{“value”:” Dive Brief Through an affiliate program, Shopify merchants now have access to thousands of creators to showcase their products. Published Aug. 22, 2024 By Tatiana Walk-Morris A collaboration with Shopify is part of YouTube’s ongoing investment in social commerce. Courtesy of Shopify “}]] 
< 1 min read
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  1. Media & Marketing

Building an eCommerce Center of Excellence with Nestlé’s Neel Arora

The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world’s largest food & beverage consumer goods manufacturer. Joining PVSB in co-hosting this episode is FMCG Guys host Daniel Torres Dwyer. Follow Neel on LinkedIn at: https://www.linkedin.com/in/neel-arora-60912130/Follow Nestlé on LinkedIn at: https://www.linkedin.com/company/nestle-s-a-/Follow Nestlé online at: https://www.nestle.com/ Listen to Neel’s first […]
2 min read
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  1. Data & Insights

Back-to-school spending flattens amid fiscal concerns

NEW YORK — Back-to-School spending for K-12 students is expected to remain flat at $586 per student, according to a report from Deloitte. As parents weigh prices, they plan to make room for both necessities and a few indulgences, representing an opportunity for retailers to take some anxiety out of the shopping season. As families […]
4 min read
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  1. Technology & Innovation

Focus on influencers as online fashion retailer boohoo taps LoudCrow technology for social commerce journey

In 2022, LoudCrowd started working with boohoo to scale the online retailer’s influencer programmes. In a LinkedIn post, Gary Garofalo, CEO at LoudCrowd, said: “They were already working with hundreds of influencers in a one-to-one capacity. And like most brands, they had roughly reached their capacity in cost/effort.” “We were able to set up automated […]
2 min read
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  1. Technology & Innovation

Colibri Express autonomous store opens on motorway in Portugal, powered by Sensei retail technology

Colibri has announced the opening of the first autonomous store on one of Grupo Brisa’s highways in Portugal, under the Colibri Express banner. Located in Colibri de Pombal, A1, towards Lisbon, this is the result of a partnership with Sensei. José Maria Almeida Lima, General Manager at Brisa Service Areas, says: “Customers can access a […]
3 min read
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  1. Retail Ecosystem

Poshmark Turns Livestreams into Community Selling Events with New Live Posh Parties

Poshmark has introduced Posh Party Live, daily events that will each be merchandised to a unique theme such as summer neutrals or luxury goods. Taking place daily at 2 p.m. Pacific, the new offering brings together the platform’s Posh Shows seller livestreams with its popular Posh Parties feature, which allow any seller to share listings […]
2 min read
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  1. Technology & Innovation

#RICE24: Where Authenticity and Vulnerability Took Center Stage

Retail industry events are typically designed to showcase the brands and executives that have it all figured out: they’ve conquered business challenges, embraced industry disruptions and charted their own unique path to growth. But the reality is that the retail industry is always changing — and so are consumers. That means even if leadership teams […]
6 min read
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  1. Technology & Innovation

Social commerce startup Haz bags $1.4m in pre-seed funding to connect people through the things that they own

London-based startup Haz, an AI social commerce app that connects friends through the things they own, has landed $1.4 million in pre-seed funding led by Speedinvest with participation from the scout programmes of A16Z (co-founder Reface, Dima Shvets), Atomico (Sameer Singh), Concept Ventures (Oliver Kicks), and individuals from Lapse, Lendable, Lottie & Ecoigo. The cash […]
2 min read
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  1. Shopper & Customer

4 Ecommerce Insights That Will Level Up Your Brand in 2024 DSI

“Shoppers are really pulling for those frictionless experiences.” — Andrea Leigh, CEO, Allume Group If you want to better understand current ecommerce insights and trends and where the industry is headed next, Andrea Leigh is one of the best people to talk to. Leigh, CEO of the ecommerce education consultancy Allume Group, puts together a […]
7 min read
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  1. Technology & Innovation

Italian job for autonomous store technology firm Sensei as Conad opens Grab and Go store in Trento

Sensei, a Portugal-based provider of autonomous store technology, has announced a deal in the Italian market with the opening of the country’s second autonomous supermarket. Located in the historic centre of Trento, Conad’s new neighbourhood store TuDay Prendi & Vai promises a faster and more convenient shopping experience without the need to queue or scan […]
3 min read
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  1. Media & Marketing

A Playbook for Selling on Social Media and Conquering TikTok DSI

With more than 1 billion users worldwide, according to the Business of Apps, TikTok has become one of the most popular social media platforms globally. Now, it’s laying the groundwork to become one of the largest social commerce platforms, too. TikTok continues to invest in its shopping capabilities, with the launch of TikTok Shop and other […]
7 min read
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  1. Data & Insights

Digital Marketing Dynamics of 2024

In the age-old art of marketing, digital terrain is forging a new method for brands to interact with consumers. As we look forward to 2024, the engagement of consumers in the digital sphere, specifically in marketing, cannot be missed. The importance of this interaction in the marketing activities’ revitalization and engagement cannot be overemphasized. Marketers […]
3 min read
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  1. Technology & Innovation

Q1 2024 State of the Industry with Sri & PVSB

Sri & PVSB use this episode to riff on the state of the omnichannel industry and current topics: What’s the latest perspective on retail media with a new name for The Dome depot media? It just doesn’t slow down, does it? Is it really return to store? Is traffic back and does focus really need […]
2 min read
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  1. Technology & Innovation

Emplifi names Veteran Marketing Leader Susan Ganeshan as New CMO

Emplifi, a leading customer engagement platform provider, today announced the appointment of Susan Ganeshan as its Chief Marketing Officer. Ganeshan will lead Emplifi’s marketing and growth initiatives while working cross-functionally within the organization to help global brands deliver a seamless experience throughout the customer journey. She will be actively involved with Emplifi’s clients to support […]
2 min read
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  1. Technology & Innovation

Retail Innovation Conference & Expo 2024: The Latest News on Sessions, Speakers & Experiences

Are you ready to explore the evolved customer journey? The Retail TouchPoints team is reporting on all the news breaking before, during and after the Retail Innovation Conference & Expo, taking place June 4-6, 2024, at McCormick Place in Chicago. This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, […]
5 min read
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  1. Technology & Innovation

Social Media, In-Car, And Gaming Commerce

Recently, there has been a noticeable change in consumer behavior driven by evolving expectations, shifting retail channel preferences, and varying brand shopping habits. From this disruption, three noteworthy emerging trends have surfaced: social media commerce, in-car commerce, and gaming commerce. This week, we dive into how these trends are reshaping the shopping experience for consumers […]
2 min read
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  1. Media & Marketing

e.l.f. Cosmetics scores a social commerce first as it preps debut of TikTok Shop Super Brand Day

e.l.f. Beauty has announced that e.l.f. Cosmetics will be the first brand featured in a TikTok Shop Super Brand Day, running 31st March to 3rd April. The highlight will be the debut of Power Grip Dewy Setting Spray, e.l.f.’s newest product. e.l.f. Cosmetics has penned an original song for the debut of Power Grip Dewy […]
3 min read
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  1. Media & Marketing

Driving Revenue in the Digital Age: Mastering Live-Selling

Live-selling has emerged as a powerful tool within the social commerce realm, where it offers brands an opportunity to boost sales while establishing authentic connections with their audience. Last year, the livestream e-commerce market reached $31.7 billion, nearly triple its size in 2021. That market is expected to more than double by 2026 to $67.8 billion, […]
3 min read
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  1. Shopper & Customer

Building Brand Advocates Through the Post-Click Experience

Creating a positive customer experience lies at the heart of every brand’s purpose in the journey to nurturing and retaining customers. But how does the post-click experience factor into this important dynamic? In an ever-evolving and crowded marketplace — and with social commerce increasingly dictating how customers are introduced to brands and shop with them […]
4 min read
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Ranked: The Fastest Shrinking Jobs in the U.S. (2023-2033F)

See this visualization first on the Voronoi app. Use This Visualization Ranked: Occupations With the Most Projected Job Cuts This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. As the economy shifts, the employment landscape changes. […]
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Adobe Predicts 8.4% Growth in Online Holiday Sales, Driven by Discounting

Adobe expects U.S. online sales to hit a record $240.8 billion this holiday shopping season (covering the period from Nov. 1 to Dec. 31), representing 8.4% growth year-over-year. Shopping on mobile devices also is expected to hit a new milestone, growing 12.8% YoY to contribute a record $128.1 billion, which would represent a 53.2% share of online spend this season […]
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  1. Media & Marketing
  2. Retail Ecosystem
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Future of Marketing: Part One

Today, we’re kicking off a special two-part series answering your questions about all things marketing.  Scott puts on his professor hat and answers your questions surrounding common marketing misconceptions, the power of community-driven marketing, and what the future holds for the industry.  Music: https://www.davidcuttermusic.com / @dcuttermusic Subscribe to No Mercy / No Malice Buy “The […]
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Charted: Maxed-Out Credit Cards by Generation

See this visualization first on the Voronoi app. Use This Visualization Credit Card Utilization By Generation This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. In the first quarter of 2024, the nationwide aggregate credit card […]
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