Shopper & Customer How to Leverage Your App to Get More Customers The past two years have already, most likely, accelerated your investment in your app’s growth. In case you’re still on the fence, out of the estimated four hours that U.S. adults spend on their phones each day, 88 percent of that time happens within apps. Putting your app at the center of your omnichannel strategy […] Dor Birnboim May 27, 2022May 27, 2022 3 min read ShoppersStrategyPartnershipsOmnichannelMarketing: TradeMarketing: SocialTechnology & InnovationEconomyPricing & PromotionsMobile commerceTikTokTech: AR and VRTargetStore LocationResults & InvestmentMeta (Facebook)ConsumersMetaverseDept. ApparelDept. NonfoodESG and CSRGoogleWalmartMarketing: In StoreMarketing: Loyalty & SubscriptionAssociates 0 Saving Bookmark this article Bookmarked
Technology & Innovation UK Facial Recognition Ruling Could Spur Innovation The U.K.’s data-privacy watchdog’s recent $10 million fine on facial recognition company Clearview AI Inc. could spur innovation in the space, including advancements in payments technology, as it “sets clearer ground rules for balancing software innovation with people’s right to privacy,” according to a report in The Wall Street Journal Wednesday (May 25). The Information […] Pymnts.com May 26, 2022May 26, 2022 2 min read Technology & InnovationGovernmentData & InsightsInternational - UKMarketing: SocialDept. NonfoodMeta (Facebook)AI / MLGoogleExecutivesEconomyTech: AIAgencies 0 Saving Bookmark this article Bookmarked
Shopper & Customer Today in Data: As Stores Reopen, Customers Seek Personalized eCommerce Today in data, as retailers report higher in-store sales, consumers say they prefer tailored online shopping experiences. Data $1.05B: First quarter sales by Urban Outfitters, which reports a dip in eCommerce shopping and a rise in in-store traffic 9%: Drop in eCommerce sales from 2021 reported by Dick’s Sporting Goods as customers returned to the […] Pymnts.com May 26, 2022May 26, 2022 < 1 min read Data & InsightsBrick and MortarMarketing: Direct & PersonalizationConsumersStore LocationMarketing: In StoreShoppersDept. Sporting goodsDept. Nonfood 0 Saving Bookmark this article Bookmarked
Shopper & Customer Klevu report – Majority of UK e-commerce sites’ search engines don’t work 78% of of e-commerce websites in the UK are unable to convert shoppers due to their inability to “understand” natural language and thus, shoppers’ intent, according to a new report from Klevu. This found that over three quarters of the 50 retailers researched delivered zero or irrelevant results when presented with conversational queries. Only 20% […] Retail Technology Innovation Hub May 26, 2022May 26, 2022 2 min read ConsumersShoppersDept. Natural / OrganicInternational - UKMarketing: SocialTwitterThick DataDept. ApparelPricing & PromotionsExecutivesEconomyDept. NonfoodResults & Investment 0 Saving Bookmark this article Bookmarked
Stores & Formats Sears Said To Be Closing Dozens Of Stores Axios reports that “dozens of Sears Hometown stores are closing and holding liquidation sales, according to Facebook posts from the shuttering locations … Sears Hometown was touted in a November 2019 news release as a ‘network of more than 400 independently-owned and operated, dealer-managed smaller-format stores’ selling ‘a range of home products, including appliances, lawn […] MorningNewsBeat May 26, 2022May 26, 2022 < 1 min read Brick and MortarDept. NonfoodBankruptcyStrategyMeta (Facebook)Marketing: SocialDept. Sporting goodsDept. Appliances 0 Saving Bookmark this article Bookmarked
Shopper & Customer Is Your Brand Meaningfully Different? As marketing professionals, we’d like to share a quick lesson in one of the fundamentals of marketing having to do with relevance, what we call being “meaningfully different.” Marketers know it’s not enough to be merely relevant to be worthy of a customer’s admiration and loyalty. Something must be relevantly different to attain this status. […] Branding Strategy May 25, 2022May 25, 2022 4 min read ConsumersMarketing: BrandStrategyData & InsightsPredictions and ForecastsDeliveryShoppersMarketing: SocialTechnology & InnovationCompetitionGoogleDept. NonfoodSustainabilityResults & InvestmentMarketing: Loyalty & SubscriptionDept. ApparelAssociatesDept. PetESG and CSRDept. FuelConsultingThick DataAmazon 0 Saving Bookmark this article Bookmarked 5
Media & Marketing 3 E-Commerce and Social Media Trends to Watch Through the Rest of 2022 E-commerce sales have been on the upswing as a share of total sales since before 2000, and in the last decade, social platforms have played an increasing role. Then 2020 happened, driving an unprecedented spike in online sales. This year so far, we’re seeing social media mature as a force that drives e-commerce, in addition […] Jessica Hawthorne-Castro May 25, 2022May 25, 2022 3 min read Marketing: SocialESG and CSRTechnology & InnovationTikTokConsumersMeta (Facebook)Industry Conferences and EventsMetaverseTrends: MarketingDept. ApparelPartnershipsCOVID19Dept. NonfoodData & InsightsStrategysocial commerceTrends: TechTech: AR and VRTargetDept. Natural / OrganicShoppersBrick and MortarTwitterExecutivesAmazon 0 Saving Bookmark this article Bookmarked
Data & Insights Overcoming D-to-C Obstacles for Success Direct-to-consumer (D-to-C) strategies are very effective across different brands and companies. And yet, to find long-term success, these stakeholders must be aware of the many obstacles and how to overcome them. What is D-to-C? In this rapidly evolving market where e-commerce has significantly changed consumer buying habits, many have turned to D-to-C strategies. Instead of […] Jay Sackos May 25, 2022May 25, 2022 3 min read ShoppersMarketing: SocialConsumersDeliveryCompetitionMetaverseTechnology & InnovationOperations & Supply ChainESG and CSRCOVID19Marketing: UGCPartnershipsTech: AR and VRMeta (Facebook)TikTokPredictions and ForecastsBig LotsTargetCostcoTrends: TechMarketing: TradeConsultingData & InsightsTwitterHealth & WellnessMarketing: Direct & PersonalizationDept. ApparelDept. NonfoodMarketing: Loyalty & SubscriptionAmazon 0 Saving Bookmark this article Bookmarked
Department: Nonfood Wayfair opens first AllModern store As losses grow for the home goods retailer, it’s looking to expand its physical footprint for all five of its banners. RetailDive May 25, 2022May 25, 2022 < 1 min read Dept. Nonfood 0 Saving Bookmark this article Bookmarked
Trends & External Forces Dick’s expects to ‘adapt quickly’ to macroeconomic challenges Dick’s Sporting Goods is expecting sales to slump between two and eight percent this year and earnings per share to come in between $9.15 and $11.70 per share, down from its previous guidance of $11.70 to $13.10. Dick’s president and CEO Lauren Hobart acknowledged the company is facing macroeconomic challenges, including inflation, and expects her […] RetailWire May 25, 2022May 25, 2022 < 1 min read Results & InvestmentExecutivesEconomyDept. Sporting goodsDept. Nonfood 0 Saving Bookmark this article Bookmarked
Department: Nonfood Toys R Us Marketing Campaign Goes Global With World Tour For Geoffrey The new owners of Toys R Us have unveiled their first global marketing initiative since taking control of the brand. Joan Verdon - Forbes May 25, 2022May 25, 2022 < 1 min read Dept. Toys & GamesDept. Nonfood 0 Saving Bookmark this article Bookmarked
Channel: Restaurants 3 key ways restaurants can connect with gamers Mintel segments gamers based on their top reasons for playing games. Foodservice operators can explore four gamer audiences – Achievers, Explorers, Socializers and Competitors – and target the segment whose motivations make them most receptive to engaging with foodservice brands. Gamers represent a core consumer audience for restaurants to engage with and create loyalty. Connect […] Mintel May 25, 2022May 25, 2022 < 1 min read RestaurantsTargetMarketing: Loyalty & SubscriptionDept. Toys & GamesDept. NonfoodConsumers 0 Saving Bookmark this article Bookmarked
Department: Consumer Durables Dick’s Digital Declines as Customers Return to Stores Dick’s Sporting Goods doesn’t expect the struggles it reported in the first quarter of 2022 to get much better during the rest of the year, saying it sees comparable store sales struggling to ever break even year-over-year during the rest of this year after an 8.4% drop in Q1. The retailer pointed to “evolving macroeconomic […] Pymnts.com May 25, 2022May 25, 2022 2 min read Dept. ApparelDept. Sporting goodsDept. NonfoodBrick and MortarBNPLPress ReleasePartnershipsMarketing: Loyalty & SubscriptionCOVID19Trends: FinanceExecutivesPricing & PromotionsResults & InvestmentShoppersSustainabilityMarketing: SocialMarketing: In Store 0 Saving Bookmark this article Bookmarked
Trends & External Forces On Several Fronts, Measured Economic Confidence In a number of unrelated stories this morning, there seems to be a consensus that while inflation will be a continuing problem, the economy is in generally good shape, with some level of confidence that there will not be a recession anytime soon. From CNBC: “U.S. consumers are ‘in good shape’ and will keep spending […] MorningNewsBeat May 25, 2022May 25, 2022 2 min read EconomyConsumersExecutivesBest BuyPredictions and ForecastsDept. NonfoodDept. Consumer ElectronicsCOVID19StrategyTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Trends & External Forces Dick’s Sporting Goods shares sink after retailer cuts outlook for the year, joining broader retail trend Dick’s cut its financial forecast for the fiscal year, as it contends with high inflation and supply chain problems. CNBC May 25, 2022May 25, 2022 < 1 min read Trends: RetailDept. Sporting goodsDept. NonfoodTrends: FinanceResults & InvestmentPredictions and ForecastsOperations & Supply ChainEconomy 0 Saving Bookmark this article Bookmarked
Shopper & Customer Enhancing the Last Mile for Retail Customer Satisfaction Buying goods online is now easier than ever before — but customers expect a smooth shopping experience at every step. The e-commerce industry is growing at a rate of about 20 percent per year. In fact, it’s estimated that this year alone, it will account for $1.0 trillion in the United States. But how often […] Jack Underwood May 24, 2022May 24, 2022 3 min read ShoppersTechnology & InnovationDeliveryStrategyMarketing: Direct & PersonalizationEconomyDept. NonfoodCustomer ExperienceCustomer ExperienceConsumersMarketing: Loyalty & SubscriptionStore LocationCOVID19Dept. FuelExecutivesOperations & Supply ChainBrick and Mortar 0 Saving Bookmark this article Bookmarked
Technology & Innovation Nomagic picks up $22M for its e-commerce warehouse picking robots Robotics are playing a growing role in the world of e-commerce logistics and fulfillment — where they are seen not just as a way to speed up operations but to drastically reduce the costs of running them — and today a startup developing software and hardware specifically in the area of robot picking is announcing […] Tech Crunch May 24, 2022May 24, 2022 3 min read Technology & InnovationTech: RoboticsOperations & Supply ChainDept. NonfoodExecutivesResults & InvestmentCOVID19AssociatesOcadoDept. ApparelData & InsightsPredictions and ForecastsSustainabilityAmazonConsumersDept. Consumer ElectronicsDept. Toys & GamesGovernmentMarketing: BroadcastPartnerships 0 Saving Bookmark this article Bookmarked
Technology & Innovation Five retail technology questions for Liam Patterson, CEO, Bidnamic RTIH asks major players in the retail technology space for their thoughts on the sector, and throws in a random question to keep them on their toes. This time around, our five questions go to Liam Patterson, Co-Founder and CEO at Bidnamic (pictured above on the left). RTIH: Looking at the hottest retail technologies right […] Retail Technology Innovation Hub May 24, 2022May 24, 2022 2 min read Technology & InnovationMarketing: SocialTwitterDeliveryExecutivesResults & InvestmentAI / MLMetaverseStore LocationDept. NonfoodTrends: TechQ CommerceMarketing: Direct & PersonalizationAmazonOperations & Supply ChainStart UpsShopifyTech: RoboticsPredictions and ForecastsNFTblockchainMarketing: In StoreBrick and MortarGoogleESG and CSREconomyData & InsightsInternational - UK 0 Saving Bookmark this article Bookmarked
Trends & External Forces Best Buy expects to take a hit from inflation Best Buy’s sales fell 8.5 percent during the first quarter and earnings were down as the consumer electronics chain reported a modest increase in inventory. The retailer reduced its forecast for the year, but CEO Core Barry was confident in its future prospects. “Even with the expected slowdown this year, we continue to be in […] RetailWire May 24, 2022May 24, 2022 < 1 min read Best BuyEconomyPredictions and ForecastsResults & InvestmentOperations & Supply ChainExecutivesDept. NonfoodDept. Consumer ElectronicsCOVID19Consumers 0 Saving Bookmark this article Bookmarked
Corporate Strategy Why Growth And Turnaround Plans Are Very Different Peloton’s new CEO, Barry McCarthy, recently reported to analysts on his turnaround plan. He stated that a turnaround plan is hard work. He said that in turnaround situations there are always a lot of surprises. He said the turnaround would take a lot of time. If he was looking for support, he did not receive […] Branding Strategy May 24, 2022May 24, 2022 4 min read StrategyShoppersMarketing: BrandResults & InvestmentTechnology & InnovationInternationalDept. NonfoodSustainabilityESG and CSRExecutivesMarketing: SocialPricing & PromotionsPredictions and ForecastsEconomyMarketing: Loyalty & Subscription 0 Saving Bookmark this article Bookmarked
Data & Insights Make your marketing strategy stand out with psychographics If there’s one rule that proves the importance of psychographic research, it’s this: Individuals who fall into the same demographic or behavioral group don’t always fall into the same psychographic group. And when the aim of marketers is to fully understand who their audience is and what drives them, using demographics and behaviors alone for […] GWI (Global Web Index) May 24, 2022May 24, 2022 6 min read Data & InsightsConsumersTechnology & InnovationStrategyTargetMarketing: SocialThick DataPredictions and ForecastsESG and CSRShoppersMarketing: Direct & PersonalizationData VisualizationAgenciesPhilanthropyReturnsDept. NonfoodTikTok 0 Saving Bookmark this article Bookmarked 5
Media & Marketing What Gen Alpha’s habits tell us about the future of gaming A ten-year-old YouTuber, with a subscriber count running in the tens of millions, recently created an interactive world for his fans to hang out in on Roblox. If you want clues into what makes Gen Alpha unique, that’s not a bad place to start. More than any other generation, Gen Alphas are reimagining what’s traditionally […] GWI (Global Web Index) May 24, 2022May 24, 2022 6 min read MetaverseDept. NonfoodDept. Toys & GamesMeta (Facebook)ESG and CSRTrends: TechMarketing: SocialConsumersTechnology & InnovationPredictions and ForecastsData VisualizationData & InsightsDept. ApparelSustainabilityInclusivityExecutivesInternational - UKTikTokTwitter 0 Saving Bookmark this article Bookmarked
Agencies & Vendors Household Products: Their Need to Go Green or Go Home Empty shelves and $10 bottles of hand sanitizer….ah, those were NOT the days. But working from home, learning to cook for ourselves, and becoming increasingly more aware of how dirty the world can be has created a need for more household cleaning products. COVID-19 turned cleaning brands into lifestyle brands and built disinfecting habits consumers […] RangeMe May 24, 2022May 24, 2022 7 min read VendorsSustainabilityDept. NonfoodConsumersData & InsightsPackagingMarketing: SocialTikTokTechnology & InnovationCOVID19Health & WellnessDept. PaperDept. LaundryOperations & Supply ChainDept. GroceryDept. HBCTrends: Food and BeverageDept. Natural / OrganicESG and CSRDeliveryDept. BeverageDept. ApparelWalmartMarketing: TradeMerchandisingPredictions and ForecastsPricing & PromotionsShoppersBrick and Mortar 0 Saving Bookmark this article Bookmarked
Data & Insights Way Day 2022 – Wayfair’s YoY Performance Way Day 2022 is Wayfair’s version of Amazon’s Prime Day. It’s the retailer’s biggest sale event of the year, and an opportunity for consumers to snag great deals on home furnishings, including kitchen appliances, outdoor furniture, and bathroom accessories. How did Wayfair increase global net revenue? From a revenue growth perspective, this year’s Way Day […] Yipitdata May 24, 2022May 24, 2022 2 min read Data & InsightsConsumersDeliveryDept. NonfoodAmazonHoliday & EventsDept. Appliances 0 Saving Bookmark this article Bookmarked
Channel: Marketplace Direct Mail for Retail Is Alive and Well: How These 5 Retailers Use Direct Mail to Increase Sales Finding new ways to reach customers in an increasingly crowded (and expensive) digital landscape is vital if you want to break through the clutter. You may think it’s an antiquated approach, but direct mail for retail is making a comeback. And now there are tools available to automate sending and tracking highly targeted direct mail marketing […] Shopify May 24, 2022May 24, 2022 < 1 min read ShopifyStrategyCompetitionPredictions and ForecastsDept. Nonfood 0 Saving Bookmark this article Bookmarked
Corporate Strategy Worth Reading: Re-thinking Welch’s CEO Juice Fascinating piece in the New York Times by columnist David Gelles, based on his book “The Man Who Broke Capitalism,” which looks to re-evaluate the influence of Jack Welch, the influential former CEO of GE. Gelles writes: “During Mr. Welch’s two decades in power — from 1981 to 2001 — he turned G.E. into the […] MorningNewsBeat May 24, 2022May 24, 2022 3 min read ExecutivesDept. BeverageEconomyAssociatesHome DepotDept. NonfoodCompetitionMergersTwitterGovernmentMarketing: SocialAmazonAlbertsons / Safeway 0 Saving Bookmark this article Bookmarked
Channel: Grocery Olympian Sues H-E-B, Supplement Maker For Deceptive Marketing The Dallas Morning News has a story about how a North Texas Olympic bronze medalist is suing H-E-B and a supplement manufacturer for deceptive marketing and trade practices. Here’s how the News frames the story: “After winning the bronze medal for the United States at the 2016 Olympic Games, Jaqueline Galloway began the long and […] MorningNewsBeat May 24, 2022May 24, 2022 3 min read HEBCompetitionTechnology & InnovationLegal & CriminalHoliday & EventsDept. Toys & GamesDept. PharmacyDept. Nonfood 0 Saving Bookmark this article Bookmarked
Shopper & Customer Instacart updates its customer ratings system, rolls out new features for shoppers Instacart announced today that it’s introducing a revamped customer ratings system that is designed to be more informative and fair for shoppers on its platform. The company will now remove a rating if it’s from a customer who consistently rates their shoppers below 5 stars. Instacart is also going to forgive more ratings for reasons […] Tech Crunch May 24, 2022May 24, 2022 2 min read ShoppersInstacartDeliveryMarketing: UGCStore LocationMarketing: In StoreData & InsightsPredictions and ForecastsDept. Nonfood 0 Saving Bookmark this article Bookmarked
CPG: Beverage Hancocks reveals Fathers’ Day range of sweets Sweet-maker Hancocks has unveiled a range of Fathers’ Day gifts for 2022. It includes Bonds Pun boxes filled with sweets, with each box featuring a message on the front. Options include “Love You More Than Pizza”, “Top Banana” and “Absolute Gem”. Walkers Nonsuch, one of Britain’s oldest makers of traditional toffee, has several products in […] Talking Retail May 24, 2022May 24, 2022 < 1 min read PepsiCoDept. NonfoodDept. Bakery 0 Saving Bookmark this article Bookmarked
International Weetabix to offer international football tickets as prizes Weetabix is resuming its marketing partnership with football associations in the UK and Republic of Ireland this summer. From 31 May to 30 September, Weetabix products will give customers the chance to win tickets to international games, signed shirts, football equipment and Weetabix vouchers. The promotion is the first in a big year of football promotions […] Talking Retail May 24, 2022May 24, 2022 < 1 min read InternationalPartnershipsMarketing: TradeInternational - UKDept. Toys & GamesDept. Nonfood 0 Saving Bookmark this article Bookmarked
Channel: Dollar/Value Channel: Dollar/Value Corporate Strategy Corporate Finance Department: Consumer Durables Media & Marketing Shopper & Customer Technology & Innovation Trends & External Forces Operations & Supply Chain Stores & Formats Dollar General post strong sales gains in first quarter GOODLETTSVILLE, Tenn. — Dollar General on Thursday reported net sales of $8.8 billion for its fiscal year 2022 first quarter, an increase of 4.2% over the prior-year period. The net sales increase was primarily driven by positive sales contributions from new stores, partially offset by a slight decline in same-store sales and the impact of […] Written by MMR May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked
Data & Insights Corporate Strategy Department: HBC Media & Marketing Data & Insights Shopper & Customer Trends & External Forces Merchandising CVS to launch virtual primary care solution WOONSOCKET, R.I. — CVS Health announced on Thursday the launch of CVS Health Virtual Primary Care, a new virtual care solution available through a single digital platform. The offering connects CVS Health’s services, clinical expertise, and data for a more coordinated and consumer-centric health care experience. The company said the new solution enables consumers to […] Written by MMR May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked
Retailer Media Corporate Strategy Media & Marketing Retailer Media Data & Insights 22% Of Brands Are Unhappy With How They Allocate Their Retail Media Budget. But There’s a Better Way Retail media networks (RMNs) are an exciting place to run ads, because of the valuable first-party data that retailers have about their customers. RMNs create an ability to target a specific retailer’s customers and provide valuable insights into how people shop. And brands certainly are not hurting for choices. Just last week, Ulta announced a media network and the hotel chain, Marriott, the week prior. Written by Bobsled Marketing May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked
Corporate Finance Retail Earnings Confuse Rather than Clarify Earnings, and retail earnings in particular, are not as straightforward as they sometimes seem. Written by NASDAQ May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked
Technology & Innovation Partnerships & Alt Profit Media & Marketing Data & Insights Shopper & Customer Technology & Innovation Trends & External Forces Associates & Employees Merchandising Operations & Supply Chain Stores & Formats Developing a Perfect Store Strategy in 2022 In 2022, the perfect store is rooted in constant evolution — a system that maybe isn’t perfect in every moment, but is agile always, malleable when needed, and capable of critical self-reflection. These innate characteristics of the modern perfect store are supported by, and in return support, the adoption of a few important technologies and […] Written by Dor Sela May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked