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Articles on Instacart.

  1. Shopper & Customer

3 Ways Brands are Harnessing the Value of Marketplaces

Omnichannel is the new reality for brands and retailers of all sizes and product types. Results from Retail TouchPoints’ annual Omnichannel & Fulfillment Survey show that most respondents conduct business through an average of three different channels — and for 35% of them, marketplaces are critical to building brand awareness and driving business growth. In […]
3 min read
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  1. Channel: Delivery

Pet Supplies Plus Adds Grubhub Delivery Option

In a deal designed to make animals (and their humans) purr with satisfaction, Pet Supplies Plus and its emerging sister brand Wag N’ Wash have partnered with Grubhub for on-demand deliveries from the retailer’s nearly 700 stores across 44 states. Pet Supplies Plus offers more than 10,000 products from 400 brands. This isn’t Grubhub’s first […]
< 1 min read
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  1. Channel: Ecommerce & Digital

Ebay, Instacart, DoorDash Sign Up to Test OpenAI’s New Agentic Tool, Operator  

Ebay, DoorDash, Instacart and Uber are among the companies that have signed on to participate in the research preview of OpenAI’s new AI agent interface, called Operator. OpenAI describes Operator as “an agent that can go to the web to perform tasks for you.” Similar to other “agentic” AI tools from companies like Google, Salesforce […]
2 min read
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  1. Channel: Delivery

Home Depot Adds Uber Eats and DoorDash Delivery Options from 2,000+ Stores

The Home Depot has partnered with both Uber Eats and DoorDash to offer on-demand or scheduled delivery of home improvement and gardening products from its 2,000+ stores across the country. The retailer had added nationwide delivery via Instacart in May 2024. “Our stores are core to The Home Depot’s business, and expanding our ecommerce capabilities […]
2 min read
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  1. Data & Insights

Need to Know: The value of independent measurement for retail media attribution

Worldwide retail media ad spending is projected to increase by nearly $100 billion between 2020 and 2025. Its 21.8% predicted rise this year will outpace growth rates in nearly all other forms of ad spending. Simply put, advertisers are putting greater emphasis on retail media in their ad plans. Based on Nielsen’s 2024 Annual Marketing […]
4 min read
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  1. Channel: Delivery

Ulta Taps Instacart for Same-Day Delivery

Ulta Beauty has teamed up with Instacart to offer same-day delivery from its more than 1,400 stores across the U.S. in as fast as one hour. Instacart customers can now shop a wide selection of skin care, hair care, cosmetics, fragrances and wellness products from Ulta. The partnership also integrates Ulta Beauty Rewards into the Instacart app, […]
2 min read
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  1. Channel: Grocery

The Risk of Raising Restaurant Prices in 2025

  In 2025, the foodservice landscape is rapidly evolving, creating significant challenges for restaurant operators contemplating price increases. While higher menu prices may offset rising labor, rent, and ingredient costs, they come with heightened risks in an era where consumer behavior has dramatically shifted. From the Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice […]
5 min read
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  1. Operations & Supply Chain

The Party’s Over at Party City; Retailer Preps to Close 700 Stores Nationwide

Party City Holdco Inc. (PCHI) has filed for Chapter 11 bankruptcy protection in the U.S. Bankruptcy Court in the Southern District of Texas and has begun to wind down retail and wholesale operations, including holding “going out of business” sales prior to closing its approximately 700 stores across the country. The retailer was attempting a […]
< 1 min read
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  1. Channel: Grocery

Now What: Kroger vs Albertsons – Who Won?

  The merger drama between Kroger and Albertsons has dominated headlines in the food retail world, raising a critical question: who will emerge victorious? According to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®, by examining food industry trends, competitive missteps, and each chain’s strategic pivots, it becomes clear that Albertsons, albeit cautiously, […]
4 min read
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  1. Department: Food

Has Amazon Finally Cracked the Code for Grocery Retailing?

In 2020 my beloved local Fairway went under, and for five years the store space has languished, sitting dark and empty alongside several other shuttered chains: Modell’s, Subway (although somehow the Kohl’s has survived). However, one month ago the lights turned back on — with bright green flag chains strung across the parking lot and […]
8 min read
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  1. Channel: Delivery

Instacart Introduces SNAP Eligibility Screening Tool

Instacart has added an eligibility screener for Supplemental Nutrition Access Program (SNAP) benefits, allowing people to quickly and anonymously check whether they are eligible for SNAP benefits. The Instacart EBT/SNAP information page also offers relevant state resources designed to streamline enrollment in these programs, powered by Advocatia Solutions. Every year, SNAP-eligible families leave government aid […]
2 min read
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  1. Channel: Delivery

Aldi, Gelson’s and Hornbacher’s Connect ESLs to Instacart Product Picking Solution

Three more supermarket chains will connect their electronic shelf label (ESL) hardware to the Carrot Tags pick-to-light functionality from Instacart, making it easier for Instacart pickers — and eventually for consumers themselves — to find the products on their shopping list. Aldi, Gelson’s and Hornbacher’s have now deployed Carrot Tags, which light up to identify […]
2 min read
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  1. Channel: Delivery

Connected Stores with Instacart’s David McIntosh

The CPG Guys are joined in this episode by David McIntosh, Chief Connected Stores Officer at Instacart, the leading grocery technology company in North America, works with grocers and retailers to transform how people shop. The company partners with more than 1,500 national, regional, and local retail banners to facilitate online shopping, delivery and pickup […]
2 min read
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  1. Shopper & Customer

U.S. Consumer Discontinuity in Grocery Retail

  A Battle for Share of Stomach Over the past 15 years, the grocery retail sector has undergone significant disruption, fueled by shifting consumer behavior, advancements in technology, and intensified competition. What was once a stable, predictable industry now faces increasing complexity as consumer expectations evolve and alternative distribution channels gain prominence according to Steven […]
5 min read
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  1. Channel: Delivery

Grubhub Joins the Commerce Media Club

Food delivery platform Grubhub is expanding its advertising capabilities to create a full-fledged commerce media network in partnership with Koddi. Through the partnership, Grubhub merchants can now access tools like bid automation, advanced targeting and granular performance reporting, including key performance metrics such as share of voice, time live and return on ad spend broken out by […]
2 min read
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  1. Data & Insights
  2. Partnerships & Alt Profit
  3. Media & Marketing
  4. Data & Insights
  5. Shopper & Customer

Valentine’s Day flower sales could shift to FTD, other brands in 2025

1-800-Flowers still leads in US, FTD is gaining share 1-800-Flowers is the largest flower service by sales headed into Valentine’s Day 2025, according to Earnest credit card data. However, the industry stalwart is likely to lose share this season if recent trends continue. Access chart in Dash. 1-800-Flowers commanded 37.0% of Valentine’s Day flower sales […]
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  1. Holiday & Events
  2. Holiday & Events

Shoppers believe best holiday deals are after holidays

A good number of consumers, over 77%, believe there are better deals available after the holidays, and nearly 51% plan to take advantage by making a large purchase in late December and January. Those are top findings from a Holiday Green survey, from CouponCabin, regarding consumer habits in the post-holiday time frame. When it comes to post-holiday […]
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  1. Trends & External Forces
  2. Data & Insights
  3. Technology & Innovation
  4. Trends & External Forces

2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth

IAB’s 2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth offering an early glimpse into ad spending trends for the coming year. The report is a must-read to gain and understanding of brand and agency buyers’ growth strategies and the challenges they foresee. The report covers: 2025 projections for the market overall […]
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  1. Data & Insights
  2. Technology & Innovation

AI at the retail edge: What’s possible now

There’s been a lot of talk lately about artificial intelligence (AI) and generative AI (GenAI) and how these technologies are going to revolutionize retail. But the retail revolution can’t be accomplished with sweeping generalizations about putting more technology into stores. Successful retail outcomes are built using technology to solve specific challenges, expanding on wins and […]
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