Shopper & Customer

Articles about shoppers and shopping trends,

  1. Shopper & Customer

Does your brand communications strategy include packaging?

​[[{“value”:” Your packaging might be the most important form of marketing you have because it is the only form of marketing that 100% of your customers will see. Your packaging is how your brand is represented on shelves or to customers when they receive your product in the mail. Any representation of your company is […]
3 min read
0
  1. Shopper & Customer

2025 Back-to-School Predictions Report

2025 Back-to-School Predictions Report Anonymous (not verified) Fri, 05/09/2025 – 12:56pm This Back-to-School (BTS) season, families are more focused than ever on squeezing their wallets, protecting their health, and making smart, intentional purchases. They’re weighing every decision — focusing on not only price, but also emotional and practical value. That gives brands and retailers a […]
< 1 min read
0
  1. Shopper & Customer

How will online retail deliver 2025?

Online and omnichannel retailers armed with a deeper understanding of shifting consumer behaviour will be well equipped to serve and retain their customers through the all-important delivery and post-purchase phases, explains Rory O’Connor, founder and CEO of delivery management and post-purchase experience software provider, Scurri. The past twelve months have delivered diverging trends in shopper behaviour […]
< 1 min read
0
  1. Shopper & Customer

Tesco F&F online – the good, the bad, and the glitchy: our most read retail technology articles from last week

Check out the articles on this here website that caught your fancy last week, including Marks and Spencer, PoundFun, H&M Group, Centra, Carrefour Belgium, StrongPoint, THG Ingenuity, Asda, LIveRamp, and Amazon. Marks and Spencer lacked business continuity plan amid ongoing cyber attack chaos, M&S insider claims An M&S insider has talked to Sky News about […]
7 min read
0
  1. Shopper & Customer

Restaurant Leaders Confront the Future: Why Reinvention, Not Nostalgia, Will Define the Next Era of Dining

  As chain restaurant executives gather in Chicago, the stakes have never been higher. Traditional strategies rooted in brand protectionism are crumbling under the weight of rising costs, labor shortages, and fierce competition from non-traditional food outlets. According to Steven Johnson, the Grocerant Guru® at Foodservice Solutions®, the path to survival is not resistance but […]
5 min read
0
  1. Shopper & Customer

Ferrero Is Launching Nutella Peanut Spread in the US

Nutella Peanut is coming to store shelves in the U.S. European food company Ferrero, the maker of the iconic Nutella hazelnut spread, is using the new product to build a stronger presence in North America. Nutella Peanut will not be a new peanut butter. According to the food maker, the new product will combine its […]
2 min read
0
  1. Shopper & Customer

How Luxury DTC Brands are Bringing the Jewelry Experience Back to its Roots

The luxury jewelry buying experience has undergone a significant transformation. It used to be an intimate affair, with customers sitting across from a jeweler, meticulously designing their dream piece. As luxury has scaled, it’s lost that intimacy, shifting from serving that personal desire to simply moving what’s available. Given that only 20%-25% of customers enter […]
4 min read
0
  1. Shopper & Customer

ShopAi claims world first integrated AI video conferencing platform with real-time translation and intelligence

ShopAi has announced the launch of its video conferencing system, integrating real-time multilingual translation, dual AI assistance, and dynamic data visualisation, all within its web-based SAAS platform. This builds on its conversational AI platform. “Business has always been global, but effective communication hasn’t,” says Ilann Hepworth, CEO at ShopAi and former Jisp Managing Director. “Our […]
3 min read
0
  1. Shopper & Customer

Personalized Disruption: Grocery’s Secret to Breaking Old Habits

There’s no shortage of talk about technology that’s going to redefine, dominate, or transform retail this year. Much of this language boils down to marketing speech, and often, true industry disruption fails to materialize. There is no shortage of tech hyperbole in retail. But then there’s the occasional exception — a technology that genuinely does […]
4 min read
0
  1. Shopper & Customer

Travel Hub Retail Media with WHSmith North America Media Network’s Allison O’Keefe

The CPG Guys are joined in this episode by Allison O’Keefe, Partnership Director at WHSmith North America Media Network, Powered by SMG. WHS Media is the first-ever in-store travel Retail Media Network, connecting brands to consumers across travel hubs in North America. Find Allison on LinkedIn at: https://www.linkedin.com/in/alison-o-keefe-42b1a830/Find WHSmith Media on LinkedIn at: https://www.linkedin.com/company/whsmith-north-america-media-network/Find WHSmith […]
2 min read
0
  1. Shopper & Customer

Packaging Matters: The Cost, Sustainability, and Strategic Role of Packaging in Fresh Meals and Meal Components

  When you think about a restaurant meal or a ready-to-eat fresh meal component, your first thoughts probably center around taste, quality, or convenience according to Steven Johnson the Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. But behind every delicious bite is something just as crucial to a food business’s success: packaging. In today’s […]
4 min read
0
  1. Shopper & Customer

State of the Consumer Report

[Week of May 9] Timely insights on consumer behavior, pricing, and retail trends This weekly snapshot highlights the most relevant signals shaping where and how consumers are spending—from e-commerce and inflation shifts to essential vs. discretionary demand. What you’ll get from this week’s report: Cross-border e-commerce slowdown: Learn how tariff pressures are reshaping sales trends […]
< 1 min read
0
  1. Shopper & Customer

1-800-Flowers Names New CEO Amid Sales Declines, Lays Out Transformation Strategy

1-800-Flowers.com Founder Jim McCann is stepping down and The Home Depot veteran Adolfo Villagomez has been appointed as the company’s new CEO, effective May 12. The leadership shift was announced as 1-800-Flowers reported a dramatic sales decline in fiscal Q3 (ended March 30, 2025), with revenue decreasing 12.6% from the prior year period to $331.5 […]
2 min read
0
  1. Shopper & Customer

Popeyes’ Response to New Pope Annoucement Has Fans Roaring With Laughter

As Pope Leo XIV takes the helm of the Catholic Church, Popeyes’ reaction to the news has some fans roaring with laughter. Its witty remarks took the internet by storm just moments after the papal appointment. The restaurant wasted no time joining the online chatter about the new pope. It served up a cheeky take […]
2 min read
0
  1. Shopper & Customer

White Castle Rolls Back Slider Prices to 2012 in Bold Value Play

White Castle has rolled back the cost of its sliders to 2012 prices in an unprecedented, budget-busting move to drive store traffic and build customer trust. According to a company press release, a pack of six sliders will cost just $4. This means each slider is priced at 67 cents, less than the menu listing […]
2 min read
0
  1. Shopper & Customer

Old Navy Signs Lease for New Flagship in NYC’s Herald Square

Old Navy has signed a long-term retail lease with JEMB Realty (JEMB) to build a new 55,000-square-foot flagship at Herald Towers in the heart of New York City’s Herald Square. Herald Towers, which serve as the home of Old Navy’s new Herald Square flagship in NYC. (Image courtesy JEMB Realty) The store is set to […]
2 min read
0
  1. Shopper & Customer

UberEATS: Redefining Meals, Meal Components, and the Future of Foodservice

  In 2014, Uber, the San Francisco-based ride-sharing powerhouse valued at over $40 billion, quietly began to transform another industry: food delivery. With the launch of its meal delivery service — first piloted as UberFRESH in Los Angeles and Barcelona — Uber laid the foundation for what would become UberEATS, officially launching in New York […]
5 min read
0
  1. Shopper & Customer

How Demand Forecasting Helps Baked by Melissa Deliver Joy on Mother’s Day

Baked By Melissa has several peak sales periods during the year, including Pride Month in June, Halloween, Valentine’s Day and the December holidays, but its cupcakes, which are available for delivery nationwide, are particularly popular on Mother’s Day. CEO Melissa Ben-Ishay has a theory about why this one particular Sunday in May is such a […]
3 min read
0
  1. Shopper & Customer

Secret Shopper: F&F finally goes back online as Tesco nails the fashion but fumbles the website experience

Anyone who knows me in real life, the person behind RTIH’s Secret Shopper alias, knows I am unapologetically obsessed with F&F at Tesco. Their clothing range has come into its own over the past year or so, quietly stepping up its game and becoming one of the most stylish high street offerings out there. And […]
6 min read
0
  1. Shopper & Customer

Pinterest Enhances and Refines Visual Search Tools

Realizing that it’s often difficult to find the right words to describe a look or a specific “vibe,” Pinterest has enhanced its search capabilities by allowing users to start their searches using images rather than words. Currently available for women’s fashion content across the U.S., Canada and the UK, Pinterest plans to expand the functionality […]
2 min read
0
  1. Shopper & Customer

From Barriers to Bridges: Rethinking Medication Access for 2025

Today’s guest post comes from Mike Cohn, Vice President, Network Operations at CoverMyMeds. Mike shares key takeaways on patient access and affordability from CoverMyMeds’ 2025 Medication Access Report. He focuses on the systemic fragmentation that exists across payers, providers, and pharmacies. Mike explains how these silos delay treatment and lead to increased out-of-pocket costs. To […]
2 min read
0
  1. Shopper & Customer

April 2025 Retail Metrics are in!

April 2025 Retail Metrics: As we close are halfway through the second quarter of 2025, both furniture and mattress retailers face challenging market conditions characterized by declining conversion rates and average tickets. The furniture industry shows stronger traffic generation with daily opportunities up 5% year-over-year, while the mattress sector demonstrates remarkable improvement in prospect collection […]
2 min read
0
  1. Shopper & Customer

Skittles new citrus variant 

Mars Wrigley has announced the launch of Skittles Citrus, a mix of five flavours: Orange, Lemon, Lime, Mandarin, and Blood Orange. The new variant is set to excite shoppers and drive impulse sales this summer, a key moment for the category. Developed in response to… This story continues at Skittles new citrus variant  Or just […]
< 1 min read
0
  1. Shopper & Customer

Survey indicates 61% of disposable vape users would buy illegal products after ban

A new consumer survey commissioned by UK vape retailer Evapo reveals a growing concern that the imminent disposable vape ban, commencing 1 June, and government plans to significantly increase vape taxes, could trigger a surge in illicit vaping products. According to the survey, 61% of… This story continues at Survey indicates 61% of disposable vape […]
< 1 min read
0

Trending Topics

Editor’s Choice

  1. Shopper & Customer

Charted: How Do U.S. Universities Make Their Money?

See this visualization first on the Voronoi app. Use This Visualization Charted: How Are American Universities Funded? This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. Key Takeaways More than half of American public college and […]
Written by
  1. Shopper & Customer

What’s next for Instacart as CEO Fidji Simo announces decision to join OpenAI as head of applications?

Instacart CEO Fidji Simo is departing the grocery technology company to join OpenAI as its Chief of Applications. In an email to employees, she said: “Let me start by saying this was an incredibly hard decision because I love this company. We are operating incredibly well as our last earnings results have shown. Our strategy […]
Written by
  1. Shopper & Customer

Personalized Disruption: Grocery’s Secret to Breaking Old Habits

There’s no shortage of talk about technology that’s going to redefine, dominate, or transform retail this year. Much of this language boils down to marketing speech, and often, true industry disruption fails to materialize. There is no shortage of tech hyperbole in retail. But then there’s the occasional exception — a technology that genuinely does […]
Written by
  1. Shopper & Customer

State of the Consumer Report

[Week of May 9] Timely insights on consumer behavior, pricing, and retail trends This weekly snapshot highlights the most relevant signals shaping where and how consumers are spending—from e-commerce and inflation shifts to essential vs. discretionary demand. What you’ll get from this week’s report: Cross-border e-commerce slowdown: Learn how tariff pressures are reshaping sales trends […]
Written by

Trending