Marketing: Loyalty & Subscription

  1. Data & Insights
For some time now, many retailers have been exploring the use of artificial intelligence to enhance various aspects of their business, from inventory placement to merchandising assortments. However, the conversation gained renewed momentum in 2023 with the emergence of ChatGPT and generative AI. This increased interest in the potential of AI to transform retail operations […]
  1. Technology & Innovation
“When I get customer interaction I want it to count. Technology can help with that.” So said Naomi Simcock, Operations Director at John Lewis, in a Q&A conference session with consultant, Andrew Busby, at Smart Retail Tech Expo on 27th February at ExCel in London. “I’ve got a huge supply chain and other fixed costs, […]
  1. Corporate Strategy
COVID-19 may have started the fire, but the online shopping boom is showing no signs of burning out. As consumer expectations grow alongside this blazing industry, many are placing a stronger focus on the shipping experience itself. This is why retail giants like Amazon.com are making fast and free shipping incentives table stakes, with recent […]
  1. Trends & External Forces
Many entrepreneurs have turned to e-commerce thanks to its incredible flexibility and extraordinary earning potential. However, as is the case with any business, there are challenges to be aware of — and the challenges in the e-commerce sector can be particularly unique, especially in the light of a tumultuous economy. How the Economy Affects E-Commerce Recent […]
  1. Technology & Innovation
One of the most promising changes in the retail market has been the regrowth of consumer confidence. At the end of 2023, both financial well-being and future financial confidence hit the highest levels in two years. This has been facilitated by the easing rate of inflation and while, consumer attitudes are not back to where […]
  1. Trends & External Forces
MNB reader Rich Heiland had a thought about out continuing conversation about CVS’s shortcomings: I consider drug stores a commodity. None of them do anything to distinguish themselves from one another in any significant way. I live in a downtown area. There is a Rite-Aid a block or so away. I go there. If there […]
  1. Shopper & Customer
Grocery stores have been in a state of flux in recent years, influenced broadly by the economy and supply chain issues and, at the store level, by how consumers want to shop. This year, grocery bills are expected to exceed $300 a week, which in turn will impact the choices consumers are making at the […]
  1. Channel: Restaurants
  Retail foodservice operators and restaurants specifically are operating at the intersection of yesterdays branding templates, and tomorrows customer focused interactive, participatory experiences according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® who stated, “The Vision Pro Headset has elevated every brands relationship with every customer making it a one-on-one immersive personalization […]
  1. Channel: Delivery
CVS Pharmacy has partnered with Grubhub to make thousands of beauty, household, wellness and convenience items available for delivery from its 6,000+ stores in 48 states. The companies are kicking off the relationship with a collection of Daylight Saving Essentials designed to address the grogginess that often follows the time change, which will take place […]
  1. Channel: Convenience
  At the intersection of getting the consumers interested in your brand and elevating meal bundling options Casey’s General Stores is focused on consumer messaging that they are about more than just gasoline and pizza according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. ·         Did you know that: 1.       Casey’s has […]
  1. Technology & Innovation
Nearly every retailer is heavily investing in improving their online and in-store channels. However, not every retailer is considering the scenarios in which online channels are being used in a retail store. In fact, nearly half (46 percent) of global in-store shoppers reported using a smartphone to enhance their most recent shopping journey. Despite this […]
  1. Associates & Employees
With the best talent in high demand, businesses are turning to creative solutions to hire and retain productive employees. As these businesses look for innovative incentives, their employees are pointing to a simple yet highly effective solution: gift cards. There’s a reason why gift cards are a mainstay in our wallets and the preferred gift […]
  1. Trends & External Forces
Hospitals and medical campuses typically look at retail as an essentially insignificant element in their patient, visitor and employee experiences. That translates into gift shops and cafeteria spaces that are often sterile environments featuring the same mediocre-quality products and pre-packaged foods. Marie Kloor and her firm, Hydra Health, are focused on changing that. “Our mission […]
  1. Shopper & Customer
In the era of digitalization, today’s consumers are better informed and have more choices than ever before. In fact, if just a single digital experience goes awry, consumers are one click away from switching sides and becoming your competitor’s next new customer. How can organizations provide a great digital experience across their websites and applications […]
  1. Shopper & Customer
Financial information about customers has typically been stored by banks in their own closed systems. With open banking, however, banks and third-party service providers can exchange financial data through application programming interfaces (APIs). Open banking gives consumers the power to control what information can and cannot be shared with apps and third parties. Despite having […]
  1. Trends & External Forces
Launching a new product in retail can be an exciting but nerve-wracking experience. You have put in countless hours of hard work and dedication to create something unique and valuable, and now it’s time to introduce it to the market. One crucial aspect that can make or break your product launch is pricing. Setting the […]
  1. Media & Marketing
Audiences stream a record 40.8 billion viewing minutes on Jan. 13, 2024 Chilly weather, coupled with the excitement of the NFL playoffs, helped boost total TV viewership 3.7% in January. While historically characteristic for the month, the uptick was perhaps more noteworthy because it was 1.4% above its level last year—a reporting period that was […]
  1. Channel: Restaurants
  Starbucks, the world’s largest coffee chain, has recently announced a new loyalty partnership with Bank of America, one of the leading financial institutions in the U.S. The partnership aims to offer millions of Bank of America cardholders and Starbucks Rewards members the opportunity to earn more benefits by linking their accounts. This is an […]
  1. Trends & External Forces
Our guest this week is Beth Ann Kaminkow, Global CEO, VMLY&R who joins us to talk about the ever changing landscape of retail and consumer branding, customer engagement, and loyalty. In particular with dip into what defines high performance retail and the emerging world of “creative commerce.”  We also get a sneak preview of her […]
  1. Shopper & Customer
In episode 440 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ariela Nerubay, chief marketing officer and digital transformation evangelist at Curacao, a department store chain and retail lender that services underserved U.S. communities on the West Coast. Listen in as Nerubay provides an overview of the company (0:50), discusses the services and products provided […]
  1. Shopper & Customer
  Boston Market, formerly known as Boston Chicken, began serving its homestyle meals of spit-roasted rotisserie chickens, made-from-scratch cornbread, and creamy mac and cheese in 1985. As it grew in popularity, it had about 1,200 locations at one time, according to Restaurant Business.  Today there are just over 300 locations in the United States and Puerto […]
  1. Channel: Restaurants
  Getting things right takes hard work and continue refinement and retooling according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Success does leave clues and understanding the right clues to success is one of the first steps. First let’s look at the old formula for the price, value, service success was: Price + Quality […]
  1. Shopper & Customer
J.Jill has achieved levels of customer loyalty that other retailers can only aspire to. The women’s apparel and accessories retailer, which generates nearly $600 million in annual sales via ecommerce and a footprint of 247 stores, boasts an average customer lifecycle spanning 10 years. A major reason for these high levels of engagement: J.Jill obsessively […]
  1. Technology & Innovation
You’ve just sat down. VR Headset on. What now? This article aims to get you inside the head of your consumer. As a gaming brand, it can be tough to keep up with the constantly changing landscape of what the video gaming industry is doing. What do gamers want from brands? How can non-gamers become […]
  1. Media & Marketing
Claire’s evolution from retailer to lifestyle brand continues with the appointment of IMG as its global licensing partner to create a range of Claire’s-branded products. Under the multi-year agreement, IMG will bring to market complementary products that support Claire’s brand purpose of inspiring self-expression and individuality, in categories including apparel, fashion accessories and room décor […]
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  1. Merchandising
  2. Media & Marketing
  3. Technology & Innovation
  4. Merchandising
Testing for Ships in Product Packaging compatibility often involves “a series of drops and vibrations,” a packaging innovation team leader said. Sellers can expect fee discounts for program participation. Amazon is pulling back the curtain on how it’s teeing up more packages to arrive on doorsteps without Amazon logos. Last week, the Ships in Product Packaging program expanded by […]
  1. Shopper & Customer
  2. Department: Food
  3. Department: Nonfood
  4. Media & Marketing
  5. Retailer Media
  6. Agencies & Vendors
  7. Data & Insights
  8. Shopper & Customer
  9. Trends & External Forces
  10. Retail Operations
  11. Merchandising
84.51° is out with a new report that “examines who omnichannel shoppers are, where they shop, and some of the reasons why they choose to shop in-store and online.” Some key findings: •  “This shopper is likely to be Millennial or Gen Z, is engaged with natural and organic, is more likely to have children, […]
  1. Channel: Mass
  2. Corporate Finance
  3. Media & Marketing
  4. Shopper & Customer
  5. Trends & External Forces
Walmart this morning released its final results for Q4 and the just completed fiscal year, saying that Q4 revenue was $173.4 billion, up 5.7 percent from the same period a year ago.  Q4 operating income was up 13 percent to $7.3 billion. US same store sales for the quarter were up four percent. Global e-commerce […]

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