Pricing & Promotions

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  1. Shopper & Customer
SAN RAMON, Calif.–(BUSINESS WIRE)– #P97Networks–In a move to enhance its mobile apps for Chevron and Texaco consumers, Chevron Products Co., a division of Chevron U.S.A. Inc., today announced a new collaboration with mobile commerce leader P97 Networks to make every-day transactions for purchasing fuel and food or participating in loyalty offers as simple as unlocking […]
  1. WitsNotes
Loyalty takes center-stage with WitsNotes Volume 3:  Title: The Tipping Point of Loyalty (2021) Author: Upside Topic(s): Loyalty, Retail Length: 66 pages RetailWit Summary: 2 pages The Summary: The value of a loyal customer has increased—for retailers, the top loyal customers are worth up to 27x of revenue versus your non-loyals. And, shoppers are less […]
  1. Media & Marketing
Weeks after Amazon introduced an updated Fire TV lineup that included, for the first time, its own TVs, Roku today is announcing its own competitive products in a race to capture consumers’ attention before the holiday shopping season. Its updates include a new Roku Streaming Stick 4K and Roku Streaming Stick 4K+ — the latter […]
  1. Media & Marketing
Brand awareness is a process used by companies of all sizes to generate recognition for what they offer. Brand awareness is generated by companies using a wide range of techniques and strategies including advertisements, social media, messaging, graphic design, and more. It is, simply put, the knowledge that a brand exists and what it offers. […]
  1. Shopper & Customer
Raydiant’s new series, the Future of Shopping, interviews experts and thought leaders with a goal of better understanding what organizations can do to prepare themselves for what lies ahead.  The following is an interview we recently had with Taylor Ryan, CEO of Klint Marketing. How has consumer shopping behavior evolved over the past 5 years? […]
  1. Shopper & Customer
Most modern marketing campaigns focus heavily on the future, suggesting the excitement that tomorrow might bring.   In the present reality of a lingering pandemic, social unrest, and economic upheaval, thinking of tomorrow can encourage anxiety more than it does excitement.   Struggling to captivate customers with traditional marketing strategies, innovative brands are looking for […]
  1. Channel: Mass
GRAND RAPIDS, Mich. — Meijer announced an extension of its Confidence Beyond Measure marketing campaign to include its men’s and kid’s apparel with diverse models. The expansion strengthens the retailer’s commitment to inclusivity for all. “At Meijer, we know that real style, goes beyond labels, trends and sizes,” said Annette Repasch, group vice president of softlines at Meijer. […]
  1. Shopper & Customer
We’ve all heard the phrase ‘time is money’ but in the world we live in, it’s not time that converts to dollars, it’s attention. Consumers are overloaded with screens, content and information, making their attention a scarce commodity. How can brands get and hold their attention, particularly on mobile, with a mobile app experience that […]
  1. Channel: Convenience
  There is no doubt that success does leave clues. Brinker International’s has had a plethora of top-shelf marketing professionals over the years and has become a chain restaurant marketing powerhouse when it comes to developing, elevating, promoting highly effective restaurant brand managers according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. […]
  1. Technology & Innovation
MADRID–(BUSINESS WIRE)–Square, the globally recognized software, payments, and hardware solution for all types of businesses, today announces the launch of its Early Access Program in Spain. The service, which is now available for beta-testing in Spain, offers exclusive access to an integrated set of omnichannel tools for businesses and freelancers to sell and deliver their […]
  1. Corporate Finance
Teamwork tip #1: Hybrid office teams work flexibly with Siemens’ smart sensors “Employees want to come back. Maybe not all the time, but they want the flexibility to come back to collaborate,” said Dave Hopping, CEO of Siemens Smart Infrastructure Solutions & Services. “How are they going to have the updated information to know where […]
  1. Shopper & Customer
Price management. Sounds fun, right? Regardless of your expertise and sophistication around pricing (you might be an analytics type who does actually think price management sounds fun), setting the right price on a product your company builds from scratch is incredibly important. Prices impact how resellers view your brand and color all your relationships with […]
  1. Holiday & Events
Sales for the holiday season are expected to increase seven percent or more over last year, according to individual forecasts issued by Bain, Deloitte and Mastercard SpendingPulse. Getting there will not be without its challenges for retailers, however, as they deal with labor and product shortages. One benefit going into the season is that retailers […]
  1. Channel: Ecommerce & Digital
Amazon’s biometric scanner for retail, the Amazon One palm reader, is expanding beyond the e-commerce giant’s own stores. The company announced today it has acquired its initial third-party customer with ticketing company AXS, which will implement the Amazon One system at Denver, Colorado’s Red Rocks Amphitheatre as an option for contactless entry for event-goers. This […]
  1. Channel: Grocery
GRIMES, Iowa — A new Hy-Vee supermarket that opened here on Tuesday is billed as the “the company’s first entirely reimagined grocery store,” with expanded dining options, digital shelf tags and kiosks, and in-store specialty departments offering everything from shoes to fitness equipment. “The Grimes Hy-Vee is our most innovative store to-date with state-of-the-art technology […]
  1. Channel: Convenience
On October 5, 2021, Drug Channels Institute will release The 2021–22 Economic Report on Pharmaceutical Wholesalers and Specialty Distributors. This report—our twelfth edition— remains the most comprehensive, fact-based tool for understanding and analyzing the large and growing U.S. pharmaceutical distribution industry. We are providing you with the opportunity to preorder this thoroughly updated and revised […]
  1. Channel: Grocery
Providing 30-Minute Delivery Enabled by First-of-its-kind Virtual Convenience Store.
  1. Media & Marketing
Now there’s an easier way to manage your digital signage content and simplify your workflow. Introducing Raydiant’s new Nested Playlists feature, which allows you to organize your playlists—mixing, matching, and scheduling them to suit your everyday needs. Whether you’re a restaurant with a digital menu board, a retailer with promotions that change regularly, or any […]
  1. Channel: Department Stores
Department store stalwart JCPenney continues to attempt to reinvent itself and private brand continues to take a key role in that reinvention. The lateste move comes with the newly reimagined J. Ferrar and Stafford collections bring style and versatility to menswear. The J. Ferrar brand has been redesigned with modern style and comfort in mind, merging tailored suiting […]
  1. Channel: Mass
GRAND RAPIDS, Mich. — Meijer pharmacists are urging patients to get their flu shots early this year. “We know many people are tired of hearing about vaccines right now,” said Jackie Morse, Meijer vice president of pharmacy. “However, COVID-19 is still a real concern and if people come down with the seasonal flu on top […]
  1. Channel: Grocery
  What is it that prevents restaurants from understanding that the grocery sector under the tutelage and with the assistance of the FMI Foundation once again leverages September to target restaurant customers into grocery stores and away from them?  Who, knows an outsider might just think it is a combination of tunnel vision and sector […]
  1. Department: Nonfood
Petco announced late last week that PupBox, the retailer’s monthly subscription service for dogs, will expand to offer boxes across four life stages – Puppy, Young Pup, Grown Pup and Senior Pup – designed for a dog’s specific needs at each stage of life. Building on the success of Petco’s popular puppy-focused PupBox offering, these […]

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  1. Channel: Grocery
Digital efforts pay off as grocer retains consumers within its ecosystem As consumer behavior shifts with each COVID wave, The Kroger Co. is seeing its digital efforts pay off as the grocer retains shoppers within its ecosystem. Rodney McMullen, chairman and CEO of Kroger, expressed excitement for the future of grocery e-commerce at the Groceryshop trade show in […]
  1. WitsNotes
Loyalty takes center-stage with WitsNotes Volume 3:  Title: The Tipping Point of Loyalty (2021) Author: Upside Topic(s): Loyalty, Retail Length: 66 pages RetailWit Summary: 2 pages The Summary: The value of a loyal customer has increased—for retailers, the top loyal customers are worth up to 27x of revenue versus your non-loyals. And, shoppers are less […]

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