Marketing: Voice

Articles on Voice commerce (Siri, Google assistant, Alexa, etc.)

  1. Technology & Innovation

AI insights, clienteling, and store fulfillment coming to Aptos ONE PoS platform during 2025

Aptos reports today from NRF’s Big Show in NYC that 2025 will see its largest R&D spend in company history. Exact numbers were not given in a press release, but according to Aptos CEO Pete Sinisgalli, the investment will fund major new Aptos ONE PoS platform capabilities, faster release cycles and a transition to a unified […]
4 min read
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  1. Technology & Innovation

Leveraging technology to elevate customer satisfaction in retail: trends and innovations

In today’s competitive retail landscape, customer satisfaction is more important than ever. With so many opportunities available, customers expect outstanding experiences based on what they are looking for. From a personalised shopping perspective to a seamless omnichannel experience, tech innovations are redefining the retail industry completely. That being said, let’s dive deeper into this article […]
6 min read
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  1. Data & Insights

Army & Air Force Exchange Deploys AI-Powered Customer Service Chatbot

The Army & Air Force Exchange Service (AAFES), a retailer serving American soldiers, airmen, guardians and their families, has expanded its partnership with Manhattan Associates to include the solution provider’s AI-powered customer service chatbot. The Exchange has run order fulfillment through Manhattan Active Omni since 2019 and now has deployed Manhattan Active Maven to better […]
2 min read
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  1. Technology & Innovation

AWS CEO Matt Garman Talks Amazon’s Big Bets In AI Chips, Reasoning, And Nuclear Energy

Amazon made a slew of big AI announcements early Tuesday. It said its Trainium2 chip would be generally available for AI training and inference. It debuted a new reasoning tool to limit hallucinations. It said it was building a new “ultracluster” with hundreds of thousands of GPUs that Anthropic — which it just invested $4 […]
24 min read
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  1. Shopper & Customer

Slay Black Friday: Five Ways Marketers Can Engage Gen Z

With Gen Z’s spending power increasing, Richard Hanscott, CEO of communications software provider Esendex, explains how brands can tap into this valuable group of spenders this Black Friday. If you’re not targeting Gen Z this black Friday, you could be missing out on half a billion pounds worth of sales.  This group – born between […]
4 min read
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  1. Technology & Innovation

Hiring in retail: a guide to automating the recruitment process

The demands of the retail industry – high turnover, peak seasonal periods, and the need for excellent customer service – make recruitment a constant challenge. To overcome these challenges, automating your hiring process can be a game changer. By streamlining and simplifying recruitment, automation can help you hire faster, reduce costs, and ultimately find better […]
4 min read
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  1. Data & Insights

Using Real-Time Tracking To Reduce Customer Support Tickets

Did you know that over 40% of your e-commerce store’s support tickets are post-purchase related?  A large chunk of them are primarily WISMO or WISMR.  Under traditional processes, a ticket is created, an anxious/ angry customer is on the other end, you manually check their order status with the shipping carrier, apologize for the issue, […]
4 min read
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  1. Technology & Innovation

4 Truths About OpenAI’s Wild Financial Position

As OpenAI raised the multibillion-dollar funding round it closed earlier this month, it sent its financial projections to various interested parties. Last week, The Information published a good chunk of that presentation, illuminating the company’s balance sheet and future plans. OpenAI’s finances are as bizarre as you might expect. It’s paying hundreds of millions to […]
5 min read
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  1. Technology & Innovation

Andy Beilke of General Mills: How Grocery Tech Drives Connected Commerce | DSI

“From a connected commerce perspective, we want to reach consumers whenever, wherever, however, they’re shopping. We want them to find our brands accessible.”— Andy Beilke, Senior Development Manager, Ecommerce Strategy and Capabilities, General Mills According to Supermarket News, grocery is one of the least developed online categories in retail, as brick-and-mortar stores accounted for over […]
8 min read
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  1. Shopper & Customer

The New Role of Visceral and Voice Food Marketing

  Success does leave clues and consumers are dynamic not static and according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® as U.S. consumers face rising costs, the dining landscape is evolving in real-time. A recent study by Givex reveals that 41 percent of Americans are eating out less, 45 percent have […]
5 min read
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  1. Channel: Ecommerce & Digital

Amazon Prime Big Deal Days Event is Back October 8-9

Amazon.com announced Tuesday that its Prime Big Deal Days event will return for two days on Oct. 8 and Oct. 9. The 48-hour fall sales event is Amazon’s second Prime exclusive sale this year after July’s Prime Day event. Prime Big Deal Days is exclusive to Prime members and will be offered in 19 countries. […]
< 1 min read
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  1. Data & Insights

WISMO: What it means and how to reduce it?

This post-purchase phase, where customers are awaiting their parcels, holds more importance than you think.  While most e-commerce businesses assume to just “hope no things go wrong until the customer gets their hands at their order“, the truth is far. From the moment the order gets shipped, till it gets delivered, there is a window […]
6 min read
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  1. Data & Insights

Conversion Rates, Revenue, and CX

As Labor Day approaches, it’s the perfect time to reflect on last year’s performance to anticipate what we might expect this year. In this newsletter, we’ll dive into key insights on conversion rates, revenue trends, and traffic patterns in the furniture and mattress industries during the holiday weekend. Additionally, we’ll explore the latest challenges in […]
3 min read
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  1. Data & Insights

Enter Nibble as RTIH’s Secret Shopper hops on the emotional rollercoaster that is the Asos Sample Sale outlet

As a seasoned shopper and dedicated bargain hunter, I’m always on the lookout for exciting deals. So, when I heard about Asos’s Sample Sale, where everything was priced at a flat £5, I couldn’t wait to dive in. My loyal readers know how much I love a good bargain, but this sale had something even […]
6 min read
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  1. Technology & Innovation

Navigating AI Adoption: Why the Co-Pilot Approach is the Most Successful  

Co-pilots are essential on a commercial aircraft: they’re there to assist the captain in operating the aircraft, monitor instruments and systems, communicate with air traffic control and generally divide the workload with the pilot. While a co-pilot’s role is one of assistance and support, they are also fully trained to take over operation of the […]
4 min read
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  1. Data & Insights

Think Outside the Box to Maximize GenAI Investments in the Contact Center

For years, brands have assessed the return on investment of customer experience automation by asking three questions: What does it cost to serve a customer today? What could it cost to serve a customer tomorrow? What is the investment price to get from A to B? With these questions guiding the way, we’ve seen a […]
3 min read
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  1. Data & Insights

ThredUp Launches New AI Discovery Shopping Tools

ThredUp, one of the largest online resale platforms for apparel, shoes and accessories, unveiled a new suite of artificial intelligence-powered tools to aid in discovery shopping, the company announced Monday. Visitors can now search for products with what ThredUp is calling “natural language” — for example, typing in “swimsuit for a triathlon” or “tank tops […]
< 1 min read
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  1. Data & Insights

How AI and LLMs Are Ushering in a New Era of Conversational Commerce

With how fast technology evolves, it can be difficult to remember what the state of ecommerce was 15 or even 10 years ago. Logistically slower, disorganized, impersonal and oftentimes insecure, it’s remarkable how exponentially better it’s gotten in the past decade. Of course, the online shopping experience has been distinctly digital at every point in […]
5 min read
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  1. Channel: Ecommerce & Digital

Prime Day Sales Top $14 Billion, with More Products Sold Than Ever Before

Amazon’s 10th annual Prime Day was its biggest ever, with record-breaking sales over the 48-hour member sales event and more items sold than on any previous Prime Day, according to the company. Helping to drive these banner results were millions of new Prime members worldwide, with a record-breaking number of customers signing up for Prime […]
4 min read
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  1. Technology & Innovation

Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

In an industry still struggling with a tight labor market, choosing which technology to arm store associates with becomes a critical decision. Today’s retail workers almost need to have superpowers — moving as fast as The Flash would be helpful given how many different tasks a retail worker performs each day — but adaptable, multi-purpose […]
5 min read
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  1. Data & Insights

The Power of Customer Follow up

Strategic follow-up can be a game-changer in converting potential buyers and boosting sales. Through an insightful use-case, we’ll explore the performance of various stores in leveraging be-back customers—those who return for a follow-up visit after their initial interest. In this issue, we delve into the powerful impact of customer follow-up in high-ticket industries and break […]
4 min read
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  1. Technology & Innovation

Target preps GenAI powered chatbot roll-out across US stores as technology plays ‘outsized role in future of retail’

Target has announced plans to roll-out a new generative artificial intelligence (GenAI) tool to team members at all of its nearly 2,000 stores by August. This makes it the first major retailer to share that it is bringing this technology to its store team members across the US. The tool, called Store Companion, is a […]
2 min read
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  1. Holiday & Events
  2. Holiday & Events

Shoppers believe best holiday deals are after holidays

A good number of consumers, over 77%, believe there are better deals available after the holidays, and nearly 51% plan to take advantage by making a large purchase in late December and January. Those are top findings from a Holiday Green survey, from CouponCabin, regarding consumer habits in the post-holiday time frame. When it comes to post-holiday […]
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  1. Trends & External Forces
  2. Data & Insights
  3. Technology & Innovation
  4. Trends & External Forces

2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth

IAB’s 2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth offering an early glimpse into ad spending trends for the coming year. The report is a must-read to gain and understanding of brand and agency buyers’ growth strategies and the challenges they foresee. The report covers: 2025 projections for the market overall […]
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  1. Data & Insights
  2. Technology & Innovation

AI at the retail edge: What’s possible now

There’s been a lot of talk lately about artificial intelligence (AI) and generative AI (GenAI) and how these technologies are going to revolutionize retail. But the retail revolution can’t be accomplished with sweeping generalizations about putting more technology into stores. Successful retail outcomes are built using technology to solve specific challenges, expanding on wins and […]
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  1. Media & Marketing
  2. Department: Consumer Durables
  3. Department: HBC
  4. ESG
  5. Media & Marketing
  6. Data & Insights
  7. Shopper & Customer
  8. Trends & External Forces
  9. Holiday & Events
  10. Merchandising
  11. Operations & Supply Chain
  12. Stores & Formats

Some retailers would benefit from a TikTok ban in 2025

TikTok Shop took the market by storm in just two years. The social media platform sold more merchandise than Sephora [LVMUY] in late 2024 according to Earnest credit card data. TikTok Shop also handily outperformed during the 2024 holiday season. But a potential ban could result in brands losing access to a vital marketing and […]
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