Marketing: Voice

Articles on Voice commerce (Siri, Google assistant, Alexa, etc.)

  1. Technology & Innovation

Andy Beilke of General Mills: How Grocery Tech Drives Connected Commerce | DSI

“From a connected commerce perspective, we want to reach consumers whenever, wherever, however, they’re shopping. We want them to find our brands accessible.”— Andy Beilke, Senior Development Manager, Ecommerce Strategy and Capabilities, General Mills According to Supermarket News, grocery is one of the least developed online categories in retail, as brick-and-mortar stores accounted for over […]
8 min read
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  1. Shopper & Customer

The New Role of Visceral and Voice Food Marketing

  Success does leave clues and consumers are dynamic not static and according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® as U.S. consumers face rising costs, the dining landscape is evolving in real-time. A recent study by Givex reveals that 41 percent of Americans are eating out less, 45 percent have […]
5 min read
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  1. Channel: Ecommerce & Digital

Amazon Prime Big Deal Days Event is Back October 8-9

Amazon.com announced Tuesday that its Prime Big Deal Days event will return for two days on Oct. 8 and Oct. 9. The 48-hour fall sales event is Amazon’s second Prime exclusive sale this year after July’s Prime Day event. Prime Big Deal Days is exclusive to Prime members and will be offered in 19 countries. […]
< 1 min read
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  1. Data & Insights

WISMO: What it means and how to reduce it?

This post-purchase phase, where customers are awaiting their parcels, holds more importance than you think.  While most e-commerce businesses assume to just “hope no things go wrong until the customer gets their hands at their order“, the truth is far. From the moment the order gets shipped, till it gets delivered, there is a window […]
6 min read
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  1. Data & Insights

Conversion Rates, Revenue, and CX

As Labor Day approaches, it’s the perfect time to reflect on last year’s performance to anticipate what we might expect this year. In this newsletter, we’ll dive into key insights on conversion rates, revenue trends, and traffic patterns in the furniture and mattress industries during the holiday weekend. Additionally, we’ll explore the latest challenges in […]
3 min read
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  1. Data & Insights

Enter Nibble as RTIH’s Secret Shopper hops on the emotional rollercoaster that is the Asos Sample Sale outlet

As a seasoned shopper and dedicated bargain hunter, I’m always on the lookout for exciting deals. So, when I heard about Asos’s Sample Sale, where everything was priced at a flat £5, I couldn’t wait to dive in. My loyal readers know how much I love a good bargain, but this sale had something even […]
6 min read
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  1. Technology & Innovation

Navigating AI Adoption: Why the Co-Pilot Approach is the Most Successful  

Co-pilots are essential on a commercial aircraft: they’re there to assist the captain in operating the aircraft, monitor instruments and systems, communicate with air traffic control and generally divide the workload with the pilot. While a co-pilot’s role is one of assistance and support, they are also fully trained to take over operation of the […]
4 min read
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  1. Data & Insights

Think Outside the Box to Maximize GenAI Investments in the Contact Center

For years, brands have assessed the return on investment of customer experience automation by asking three questions: What does it cost to serve a customer today? What could it cost to serve a customer tomorrow? What is the investment price to get from A to B? With these questions guiding the way, we’ve seen a […]
3 min read
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  1. Data & Insights

ThredUp Launches New AI Discovery Shopping Tools

ThredUp, one of the largest online resale platforms for apparel, shoes and accessories, unveiled a new suite of artificial intelligence-powered tools to aid in discovery shopping, the company announced Monday. Visitors can now search for products with what ThredUp is calling “natural language” — for example, typing in “swimsuit for a triathlon” or “tank tops […]
< 1 min read
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  1. Data & Insights

How AI and LLMs Are Ushering in a New Era of Conversational Commerce

With how fast technology evolves, it can be difficult to remember what the state of ecommerce was 15 or even 10 years ago. Logistically slower, disorganized, impersonal and oftentimes insecure, it’s remarkable how exponentially better it’s gotten in the past decade. Of course, the online shopping experience has been distinctly digital at every point in […]
5 min read
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  1. Channel: Ecommerce & Digital

Prime Day Sales Top $14 Billion, with More Products Sold Than Ever Before

Amazon’s 10th annual Prime Day was its biggest ever, with record-breaking sales over the 48-hour member sales event and more items sold than on any previous Prime Day, according to the company. Helping to drive these banner results were millions of new Prime members worldwide, with a record-breaking number of customers signing up for Prime […]
4 min read
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  1. Technology & Innovation

Solutions Designed for Retail Associates Need to Keep the Customer Experience in Mind

In an industry still struggling with a tight labor market, choosing which technology to arm store associates with becomes a critical decision. Today’s retail workers almost need to have superpowers — moving as fast as The Flash would be helpful given how many different tasks a retail worker performs each day — but adaptable, multi-purpose […]
5 min read
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  1. Data & Insights

The Power of Customer Follow up

Strategic follow-up can be a game-changer in converting potential buyers and boosting sales. Through an insightful use-case, we’ll explore the performance of various stores in leveraging be-back customers—those who return for a follow-up visit after their initial interest. In this issue, we delve into the powerful impact of customer follow-up in high-ticket industries and break […]
4 min read
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  1. Technology & Innovation

Target preps GenAI powered chatbot roll-out across US stores as technology plays ‘outsized role in future of retail’

Target has announced plans to roll-out a new generative artificial intelligence (GenAI) tool to team members at all of its nearly 2,000 stores by August. This makes it the first major retailer to share that it is bringing this technology to its store team members across the US. The tool, called Store Companion, is a […]
2 min read
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  1. Technology & Innovation

Target launches Store Companion, GenAI tool for employees

MINNEAPOLIS — Target has announced plans to roll out Store Companion, a new generative artificial intelligence (GenAI) tool. The chatbot, designed by Target, will be available for team members at all of its nearly 2,000 stores by August, becoming the first major retailer to share that it is bringing this technology to its store team […]
3 min read
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  1. RetailWit

All Free. All On One Page. All Yours.

This is the 200th edition of “The Future Does Not Fit in the Containers of the Past.” Over the course of 200 Sundays in a row (nearly four years) 250,000 words of writing (the equivalent of five books) accompanied by the work of a talented painter, sculptor, photographer have been published at rishad.substack.com. The writing […]
3 min read
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  1. Data & Insights

AI Chatbots and GenAI Hype

We’re at a surreal stage of generative AI adoption, as some of the growing pains of this still relatively new technology are revealed in funny and bizarre ways. Google released “AI Overviews” at scale in the US recently, giving everyone an opportunity to kick the tires and ask Google questions answered by AI, which then […]
3 min read
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  1. Department: Nonfood

#RICE24 Solution Spotlight: iAdvize Copilot’s AI-Powered Chatbots Tackle Ecommerce Abandonment

To increase ecommerce revenue, brands and retailers need to engage online shoppers and convert them into buyers. But when consumers cannot quickly find the products they’re looking for or easily get answers to their questions, they are more likely to abandon the ecommerce site altogether. With iAdvize Copilot, iAdvize’s generative AI-powered chatbot, more than 100 […]
2 min read
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  1. Data & Insights

How To Automate E-Commerce Customer Service

Customer service is an important aspect of running a successful business. Whether you are selling products through your e-commerce website or a marketplace, effective customer service that is 24*7 is beneficial can be beneficial to boost sales and acquire loyal customers.  96% of customers admitted that customer service is an important factor in determining their […]
6 min read
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  1. Data & Insights

The Estée Lauder Companies and Microsoft look to reimagine the beauty industry with generative AI tools

The Estée Lauder Companies and Microsoft Corp. have announced the creation of an AI Innovation Lab as an expansion of their global strategic relationship. Leveraging generative AI capabilities in Microsoft’s Azure OpenAI Service, the companies will work together to develop solutions for ELC’s more than 20 prestige beauty brands with the aim of creating closer […]
2 min read
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  1. Stores & Formats

Making AI Really Work for Retail

Like every industry, retail is experiencing an artificial intelligence boom — and like other industries that operate with such small profit margins, any competitive edge is not only welcome but necessary to survive. AI offers benefits in five key areas for retailers: personalization, visual search, virtual reality (VR) and augmented reality (AR), predictive analytics, and […]
4 min read
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  1. Data & Insights

Online retailers continue to leverage chatbots to enhance customer experience

Most modern day online consumers expect timely customer service similar to that offered at bricks and mortar shops. According to a 2023 write-up by SuperOffice CRM, up to 46% of customers wished to receive responses faster than four hours. Yet, most businesses take up to 12 hours to respond to emails. With AI powered chatbots, […]
3 min read
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  2. Channel: Restaurants
  3. Department & Category
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  6. Media & Marketing
  7. Data & Insights
  8. Shopper & Customer
  9. Technology & Innovation
  10. Trends & External Forces
  11. Associates & Employees
  12. Operations & Supply Chain

Ranked: The Fastest Shrinking Jobs in the U.S. (2023-2033F)

See this visualization first on the Voronoi app. Use This Visualization Ranked: Occupations With the Most Projected Job Cuts This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. As the economy shifts, the employment landscape changes. […]
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  1. Holiday & Events
  2. Department: Consumer Durables
  3. Department: Nonfood
  4. Corporate Finance
  5. ESG
  6. Partnerships & Alt Profit
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  8. Data & Insights
  9. Shopper & Customer
  10. Technology & Innovation
  11. Trends & External Forces
  12. Associates & Employees
  13. Holiday & Events
  14. Merchandising
  15. Stores & Formats

Adobe Predicts 8.4% Growth in Online Holiday Sales, Driven by Discounting

Adobe expects U.S. online sales to hit a record $240.8 billion this holiday shopping season (covering the period from Nov. 1 to Dec. 31), representing 8.4% growth year-over-year. Shopping on mobile devices also is expected to hit a new milestone, growing 12.8% YoY to contribute a record $128.1 billion, which would represent a 53.2% share of online spend this season […]
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  1. Media & Marketing
  2. Retail Ecosystem
  3. Trends & External Forces

Future of Marketing: Part One

Today, we’re kicking off a special two-part series answering your questions about all things marketing.  Scott puts on his professor hat and answers your questions surrounding common marketing misconceptions, the power of community-driven marketing, and what the future holds for the industry.  Music: https://www.davidcuttermusic.com / @dcuttermusic Subscribe to No Mercy / No Malice Buy “The […]
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  1. Shopper & Customer
  2. Corporate Finance
  3. Media & Marketing
  4. Data & Insights
  5. Shopper & Customer
  6. Trends & External Forces

Charted: Maxed-Out Credit Cards by Generation

See this visualization first on the Voronoi app. Use This Visualization Credit Card Utilization By Generation This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. In the first quarter of 2024, the nationwide aggregate credit card […]
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