Metaverse

  1. Data & Insights
Conversations from Cannes: Industry leaders on what’s reshaping the advertising landscape Watch now Conversations from Cannes: Industry leaders on what’s reshaping the advertising landscape Watch now Upending the status quo In candid discussions with leaders across the sports world, media industry and advertising community, this video series distills the key themes that emerged from Cannes […]
  1. Technology & Innovation
The world of finance has taken a phenomenal turn in recent years. This incredible evolution has gone hand in hand with an unprecedented technological revolution. It’s amazing to think that we’ve gone from Wall Street to blockchain in just a few short years. With technological advances being adapted to finance, this world is finally being […]
  1. Technology & Innovation
“Virtual reality is a medium for the extension of body and mind… constructed by the senses and only exists in the minds of users.” You may be thinking this sounds revolutionary, right? But it was actually published all the way back in 1993 by Frank Biocca and Mark Levy. The point we’re making is, like […]
  1. Technology & Innovation
In 1960, the founder and eventual CEO of Intel, Gordon Moore, made a hypothesis about the pace withwhich computing would accelerate in the coming decades. ‘Moore’s Law’ as it came to be known, statedthat on their current trajectory, the number of transistors on a circuit would double every two yearswhile the cost to attain those […]
  1. Media & Marketing
Imagine throngs of festival-goers pulsing with energy, immersed in the electrifying atmosphere of Coachella. The air is alive with the beat of the music, the vibrant colors of the crowd and the tangible excitement that permeates every corner of the festival grounds. Now, imagine capturing that very essence and weaving it into the fabric of […]
  1. Technology & Innovation
In the first of several episodes brought to you by Bambuser and recorded at Shoptalk Europe, we did our first full episode in front of a live audience. Our topic may at first seem counter-intuitive given the dramatic and continuing growth of e-commerce. But in a world where the role of brick-and-mortar locations has evolved […]
  1. Technology & Innovation
The retail industry is always changing. There are constant disruptions – problems with getting products, not having enough staff, and other issues. These unexpected challenges make it really hard for retailers to keep their business running smoothly. But there’s a way to build stronger defenses against the unpredictability: strategic tech outsourcing. The Advantages Of Partnering […]
  1. Data & Insights
  1. Department: Food
A trade show is a competitive playground where multiple upcoming businesses are eyeing consumer attention. It presents an excellent opportunity for you to network and generate immediate leads.  However, how do you attract visitors who are spoilt for choices in the event and probably have short attention spans? You need something that serves two purposes: […]
  1. Data & Insights
Augmented reality (AR) has evolved from a novelty into a critical investment for retailers that want to capture audience attention and dollars. Businesses that offer AR-driven experiences are 41% more likely to capture consumer attention than those that do not, according to Deloitte, and 66% of consumers are interested in using this tech while shopping. […]
  1. Media & Marketing
L’Oréal Paris, Walmart and Snapchat have teamed up for a new phygital integration designed to bring hair colors from the beauty brand’s Féria line to life in stores. Image courtesy Snapchat At Walmart stores nationwide, Féria hair dye boxes have been equipped with QR codes that shoppers can scan to try the colors on via […]
  1. Technology & Innovation
Modern technology and reading apps are shaping modern literacy. We can now say goodbye to one-size-fits-all reading solutions. This article uncovers the tailored experiences and barrier-breaking capabilities that digital reading platforms provide, welcoming a diverse array of readers into a new era of literacy. Key takeaways ●      Digital reading tools have revolutionised literacy by offering […]
  1. Shopper & Customer
“Consumers are really very demanding. In an environment where one business can do it, they expect all other businesses to do it.” — Hugh Fletcher, Global Marketing Director and Thought Leadership Lead, Wunderman Thompson Commerce & Technology Consumer behavior is constantly changing, which means brands need to deeply understand their customers to win on the […]
  1. Data & Insights
In the age-old art of marketing, digital terrain is forging a new method for brands to interact with consumers. As we look forward to 2024, the engagement of consumers in the digital sphere, specifically in marketing, cannot be missed. The importance of this interaction in the marketing activities’ revitalization and engagement cannot be overemphasized. Marketers […]
  1. Technology & Innovation
The CMO Survey, a bi-yearly study of trends and perspectives from CMOs run by Duke University, Deloitte, and the AMA, has been one of the keystone research projects in the marketing industry for over a decade. It’s very well run, and I eagerly look forward to reading it every time it’s published. I was particularly […]
  1. Stores & Formats
Like every industry, retail is experiencing an artificial intelligence boom — and like other industries that operate with such small profit margins, any competitive edge is not only welcome but necessary to survive. AI offers benefits in five key areas for retailers: personalization, visual search, virtual reality (VR) and augmented reality (AR), predictive analytics, and […]
  1. Media & Marketing
In a world with endless snack options, many CPG brands are looking to stand out in the supermarket aisle by taking a sound-on approach to marketing and investing in a sonic identity. Consumer packaged goods have long used sonic cues in advertising to give their products personality, such as those with familiar brand mascots like […]
  1. Shopper & Customer
Retail is an ever-evolving industry that has seen its fair share of changes over the years. From traditional brick-and-mortar stores to the rise of e-commerce, product startups have had to adapt and keep up with changing consumer behavior. In recent years, technological advancements and shifting consumer preferences have caused significant disruptions in the retail landscape. […]
  1. Technology & Innovation
In an era defined by rapid transformation and technological innovation, the retail sector finds itself at the forefront of adaptation and change. Staying ahead of emerging trends is about setting the pace and leveraging new opportunities to outstrip competitors. For savvy retailers, this means continuously monitoring developments across multiple fronts, from experiential shopping to advanced […]
  1. Technology & Innovation
What is Virtual Reality? Virtual Reality (VR) is a technology that has caught the attention of many in the ever-evolving world of technology. It promises to transport users to immersive digital realms where they can experience and interact with the digital world in ways never seen before. The applications of VR are endless, from gaming […]
  1. Trends & External Forces
LensCrafters has launched the second season of its Roblox Eye Odyssey series, World of Optics, featuring games that mimic the tests in a comprehensive eye exam. The series’ first season has engaged more than 300,000 users since its debut in October 2023. In the metaverse experience, users help Blinky, a friendly eye-bulb character, overcome challenges […]
  1. Technology & Innovation
Check out the articles on this here website that caught your fancy last week, including AiFi, Amazon’s Just Walk Out technology, Wow Bao, Shopsense AI, Paramount Global, Intergamma, Getir, PLUS Retail, and commercetools. Inventory monitoring startup Gather AI bags $17 million in funding to transform supply chain traceability Gather AI, a provider of computer vision […]
  1. Technology & Innovation
Are you ready to explore the evolved customer journey? The Retail TouchPoints team is reporting on all the news breaking before, during and after the Retail Innovation Conference & Expo, taking place June 4-6, 2024, at McCormick Place in Chicago. This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, […]
  1. Data & Insights
Dive into the future of advertising with our latest report, “Retail Media Goes to the Movies: How the Convergence of Commerce Media & Video Will Transform Shopping.” This insightful analysis reveals how the blend of retail media and video, especially through Connected TV (CTV) and shoppable content, is reshaping consumer engagement and shopping habits. Discover […]
  1. Technology & Innovation
In today’s digital world, Electromagnetic Interference (EMI) and Radio Frequency Interference (RFI) are everywhere available. This is mainly because there are so many electronic devices and wireless communication systems all around us. In this blog post, we will discuss in detail the top 5 companies in the EMI/RFI shielding market, as well as its future […]
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  17. Stores & Formats
WASHINGTON – The National Retail Federation has released its annual list of the Top 100 Retailers. Compiled by Kantar, the list ranks the industry’s largest retail companies by their U.S. sales. “This year’s list of the Top 100 Retailers largely reflects a post-pandemic return to normal,” NRF Executive Director of Research Mark Mathews said. “As […]

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