Trends & External Forces

Articles on retail trends and external forces impacting retail (from weather to COVID to governmental regulations)

  1. Trends & External Forces

Winc CMO on Complexities of Online Wine Sales

Jai Dolwani is chief marketing officer of Winc, a publicly-traded wine membership club. Selling alcohol online in the U.S. is challenging owing to 1920s-era laws on distribution and marketing. The post Winc CMO on Complexities of Online Wine Sales appeared first on Practical Ecommerce.
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  1. Trends & External Forces

Consumers Spend a Record $5.29B Online on Thanksgiving Day

Consumers spent a record $5.29 billion on Thanksgiving Day, per Adobe Analytics data, up 2.9 percent year-over-year (YoY). Shoppers were enticed by big discounts in categories like toys and electronics, and took to their smartphones during holiday meals. Mobile shopping drove 55 percent of online sales (up 8.3 percent YoY), an all-time record for Thanksgiving Day since 2012. In the […]
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  1. Trends & External Forces

Foot Traffic Slow to Build on Black Friday

Shoppers were expected to turn out in record numbers to shop for Black Friday deals, particularly as concerns of COVID-19 have subsided. However, with inclement weather in parts of the country, thin crowds were seen outside stores on what has historically been the busiest shopping day of the year. At Times Square in New York […]
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  1. Trends & External Forces

18 Ecommerce Trends for 2023 (Experts’ Insights)

Ecommerce is rapidly evolving, which can make it difficult to know which ideas and trends to invest your precious time in. The great news is that we’ve done the groundwork for you! Keep reading to discover 18 of the biggest ecommerce trends for 2023 that will shape the future of online stores, along with full […]
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  1. Trends & External Forces

When Is The Right Time To Invest In C/ex Tech?

Online brands can explode overnight, but keeping customers happy during your growth can be a challenge, so when is the right time to invest in technology to ease the load? Lokulus’s Chief Evangelist, Mark Chamberlain, explains the triggers he looks out for.  Is it right to invest in your business during economic uncertainty? For retail […]
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  1. Trends & External Forces

[PODCAST] Beauty and Personal Care Consumer Trends for 2023 and beyond

Looking ahead to 2023, host Andrew McDougall and beauty industry experts Sarah Jindal and Vivienne Rudd share a preview of the three trends Mintel predicts will impact consumer demand for beauty in the coming year, including brand and product examples and recommendations for marketing strategy and product innovation development over the next five years. The […]
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  1. Trends & External Forces

2022 Holiday Shopping Off to Slow Start

Sign up for free to explore holiday consumer spending data in Earnest Dash. Powered by Earnest’s Vela spend dataset. Key takeaways: Consumers spending slowed since September across most major categories Online share of sales remains elevated vs pre-pandemic, in-line with 2021 levels Nike, Lululemon, Ulta, Shein, The RealReal, and Walmart are outperforming in the early […]
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  1. Trends & External Forces

Retail Media is Here in a Big Way: Should Search be Worried?

By John Spiropoulos Media is filled with evolutionary step-change transitions which permanently alter the marketplace. Each evolutionary event, seen in terms of advertiser outlays – the media mix – is driven by incremental change during economic uncertainty. This is particularly true – and trackable – in modern times. Some of these events were covered in […]
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  1. Trends & External Forces

Want to Create Better Experiences for Customers? Embrace These Technologies

Incredible digital user experiences sit at the heart of a successful retail brand. Subpar shopping experiences won’t be tolerated by today’s digitally savvy consumers: 69% of online shopping carts are abandoned, and whilst the reasons for abandonment are wide and varied, many relate back to poor user experience. Brands can’t afford to ignore any factors […]
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  1. Trends & External Forces

A rail strike would not cancel Christmas for retailers

Retailers are concerned about what a national rail strike would mean for their supply chains should it take place but are not worried about it having any effect on their Christmas season sales. One-third of all freight in the U.S. moves by rail. Brian Dodge, president of the Retail Industry Leaders Association, believes that Congress […]
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  1. Trends & External Forces

Sprouts Farmers Market Learning to Drove Profits with A Grocerant Niche Focus

  The age-old question; What’s for Dinner, is at the intersection of saving time and inflation weights heavily on consumer minds today. At Sprouts they are just beginning to see how important that intersection can be to their top and bottom-line according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.   The […]
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  1. Trends & External Forces

Manufacturer asks MPs for greater effort in battle against fake tobacco

Tobacco maker JTI has called for tougher measures against the illegal tobacco and vape trade. The manufacturer gave evidence to the UK parliament this week on the scale of the illegal trade and asked for stronger powers and additional funding for trading standards departments to tackle the issue. Test purchasing undertaken for JTI has gathered […]
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  1. Trends & External Forces

Currys invests in robotic suits to help deliver for Black Friday and holiday season

UK tech retailer, Currys, says it has invested over £250,000 in a fleet of robotic exoskeleton suits to help colleagues from logistics partner, GXO, work safely and efficiently through the festive period. The suits, which are being used at Currys’ facility in Newark, will help people carry out their physical day to day tasks, with […]
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  1. Trends & External Forces

UK fintech Atoa secures $2.2M pre-seed round

UK fintech Atoa secures $2.2M pre-seed round as it kills Visa and Mastercard fees for businesses. There are more than 4 million small businesses in the UK which have no viable alternative to debit card payments and are reliant on Mastercard or Visa payment rails. Challenging this status quo, UK fintech Atoa Payments is announcing a $2.2M pre-seed […]
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  1. Trends & External Forces

Kroger Health Center marks first anniversary

CINCINNATI — The Kroger Health Center for Advanced Community Care, a joint project of Kroger Health and the University of Cincinnati James L. Winkle College of Pharmacy, recently celebrated its one-year anniversary. The Center employs pharmacists, technicians, nurse practitioners, and dietitians to provide an interprofessional model of care. It also provides practical experiences for students […]
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  1. Trends & External Forces

Advertising effectiveness: everything you need to know

With more consumers taking control and opting out of advertising they don’t want to see, brands need to know how to make sure their marketing strategy hits the mark, with the perfect mix of reach and relevance. Despite it being easier for brands to pre-test ideas before launching a full-blown ad campaign, this only tells […]
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  1. Trends & External Forces

Yelp 2023 trends include mocktails and oxtail

The restaurant review website released its top trends based on search engine data. SAN FRANCISCO — Frozen drinks are taking center stage among Yelp’s top food and beverage trends for 2023. The restaurant review hub utilized search data on its platform from 2021 and 2022, primarily popular keywords and phrases, to determine its top 10 […]
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  1. Trends & External Forces

7 Best Types of Videos for Increased ECommerce Conversions

Ecommerce platforms have flourished massively over the past few years, making it easier for people to sell and shop virtually. Amidst the fierce competition in e-commerce markets, many brands use videos to spearhead their marketing strategy. A video is an all-in-one channel that can cover and pinpoint all the vital points of a brand or […]
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  1. Trends & External Forces

AP: Amazon Ordered to End Retaliation Against Organizing Employees in Mixed Ruling

A federal judge has reportedly ordered Amazon to stop retaliating against employees engaged in workplace activism, according to the Associated Press. The ruling is part of a court case the National Labor Relations Board (NLRB) brought against Amazon in March 2022 seeking the reinstatement of an employee who was involved in organizing a warehouse on […]
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  1. Trends & External Forces

Retail Media is Here in a Big Way: Should Search be Worried?

By John Spiropoulos Media is filled with evolutionary step-change transitions which permanently alter the marketplace. Each evolutionary event, seen in terms of advertiser outlays – the media mix – is driven by incremental change during economic uncertainty. This is particularly true – and trackable – in modern times. Some of these events were covered in […]
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  1. Trends & External Forces

U.S. SMI Core Release Note – October 2022

SMI Core data captures the actual spend data from the SMI Pool partners of major holding companies and large independent agencies, representing up to 95% of all US national brand ad spending, to provide a complete monthly view of the SMI Pool market size, investment share and category performance. Core Data delivers detailed ad intelligence across all media […]
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  1. Trends & External Forces

Kroger Health Center marks first anniversary

CINCINNATI — The Kroger Health Center for Advanced Community Care, a joint project of Kroger Health and the University of Cincinnati James L. Winkle College of Pharmacy, recently celebrated its one-year anniversary. The Center employs pharmacists, technicians, nurse practitioners, and dietitians to provide an interprofessional model of care. It also provides practical experiences for students […]
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  1. Trends & External Forces

Dollar Tree sales up 8.1% in third quarter

CHESAPEAKE, Va.— Dollar Tree executives said the retailer’s new pricing strategy lifted operating income nearly 23% to $381 million in the third quarter ended October 29. Top-line sales rose 8.1% to $6.94 billion. Comparable-store sales at its Dollar Tree stores increased 8.6% from a year earlier, while comps at its Family Dollar stores were up […]
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