Shoppers

Articles about shoppers and their changing shopping behavior.

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  1. Channel: Grocery

Albertsons and DoorDash announce on-demand grocery delivery tie up

Albertsons Companies has teamed with DoorDash to offer on-demand grocery delivery from nearly 2,000 Albertsons banner stores across the US, including Safeway, Vons and Jewel-Osco, via the DoorDash marketplace app. Albertsons will offer more than 40,000 grocery items, including fresh and prepared foods and core grocery, floral and convenience items at select stores. Additionally, in some markets, […]
3 min read
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  1. Operations & Supply Chain

Retail Store Operations: A Guide to Running Multiple Locations

Do you have a solid retail store operations strategy? According to McKinsey’s Future of Retail Operations report, “Brick-and-mortar retail stores need to up their game. Technology could give them a significant boost.” 
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  1. Channel: Mass

Target’s Goals For A “Circular Future”

Fast Company has a story about how “by 2040, Target aims for 100% of its own products to be designed for a circular future.” The goal, the article says, “is part of a larger sustainability strategy by the retailer called Target Forward, which has three main objectives: to design and elevate sustainable brands, to eliminate […]
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  1. Channel: Ecommerce & Digital

Worth Reading: Even As Pandemic Recedes, Grocery Sales Grow

Bloomberg writes that “grocery sales accelerated in late May and early June,” confounding analysts ” who expected robust grocery-store sales to diminish as the year progressed and as vaccinated Americans returned to offices, restaurants and travel. It can’t be explained by inflation, because grocers are also returning to their normal practice of discounting, which partially […]
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  1. Data & Insights

Health and Wellness Market Growth Drivers to Watch: Shoppers Prioritize Dietary Needs and Sustainability Concerns

Concerned Shoppers Are Taking Control During the lockdown months, many shoppers had limited options when it came to their health routines. Some gyms and fitness classes were closed, while plenty of people didn’t feel comfortable returning to in-person workouts anyway. Between those restrictions, a desire to stay healthy (and out of the doctor’s office), and […]
4 min read
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  1. Technology & Innovation

Carrefour: A Customer-centric Tech and Data Transformation

Carrefour: A Customer-centric Tech and Data Transformation Go behind the scenes of Carrefour’s three-year digital transformation and discover the central role data and tech play today in Carrefour’s customer-centric strategy. In this article by The Interface, learn about how Carrefour modernized its e-commerce platforms, developed in-store innovation, initiated an ambitious Datatech and cloud strategy with […]
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  1. Channel: Mass

Walmart’s AI is getting smarter about grocery delivery

It’s no surprise that the coronavirus pandemic has changed the way we shop, especially when it comes to groceries. Grocery delivery apps experienced a record number of downloads in March 2020, and by the following month, Walmart Grocery (which is now integrated into the Walmart app) surpassed Amazon as the No. 1 shopping app on […]
2 min read
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  1. Media & Marketing

What Is CRM?

If you’re a business owner or if you interface with customers, you’ve probably heard the term “CRM” bantered around. But what is CRM, and what does CRM do? And more importantly, what can a CRM do for your business to help it grow? What is CRM?  CRM stands for Customer Relationship Management, and it’s a […]
4 min read
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  1. Shopper & Customer

Success Criteria of Marketing Measurement for the Modern Digital Marketer

Measurement has long been a critical aspect of efficient marketing practices. That said, marketing technology hasn’t always been as rich in its capabilities as it is today. But as martech has improved over the years, engagement with media has grown increasingly more fragmented, elevating the challenges marketers have in proving the returns on their investments […]
4 min read
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  1. Shopper & Customer

How Convenience and Frictionless Commerce Drive Sales

We’ve long heard about the importance of providing consumers with a frictionless commerce experience. This means removing obstacles between someone discovering a new product and becoming a (hopefully repeating) customer such that the journey is organic, streamlined, and delightful. 
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  1. Channel: Ecommerce & Digital

Prime Day 2021: Luggage and Home Improvement Soar During an Overall Modest Event

Prime Day 2021 sales grew relatively modestly compared to last year’s Prime Day, up 6.1% to $11 billion across both days according to data from Adobe Analytics. Overall ecommerce spending fell 1% compared to Prime Day 2020, according to data from Salesforce. However, third-party Amazon sellers and certain retail categories achieved their own success stories, […]
3 min read
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  1. Channel: Ecommerce & Digital

All retailers win as biggest Prime Day ever pushes US e-commerce above $11B

Online sales surpassed Cyber Monday and Amazon benefited the most, but the early summer event got shoppers into stores, too. Dive Brief: As retailers piggy-backed onto Amazon’s Prime Day sales this year, U.S. e-commerce surpassed $11 billion ($5.6 billion on day one and $5.4 billion on day two), according to number-crunching from the Adobe Digital Economy […]
3 min read
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  1. Shopper & Customer

Shoppers spending more but buying less in 2021

Voyado, the Nordics’ leading customer experience platform, has published the findings of its 2021 Shopping Index, highlighting that consumers across Europe are spending more, but buying less when compared to 2020. The Index, based on 16 million purchase occasions, shows that in the first three months of 2021, consumers spent an average of 28 percent more […]
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  1. Channel: Marketplace

Marketplace Pricing: Setting a dynamic product price strategy

With the vast number of products available to purchase online, consumers have more choice than ever, and it can be easy for brands to struggle to manage and follow up on the available data, especially when setting pricing on marketplaces. However, as more than 50% of online shoppers will now regularly compare sellers to find […]
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  1. Department & Category

Snackpass gobbles up $70M at a $400M+ valuation as its social food ordering platform crosses 500K users

While every food delivery company is trying to get an edge on its rivals with discount codes, faster service, and a turn into the realm of spooky with ghost kitchens and dark stores, a startup built on a lighter, social concept — letting people see what their friends are chomping on, making it possible to […]
4 min read
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  1. Shopper & Customer

Brij Helps Brands Connect Products to Digital Benefits Without Needing an App

Brij, a platform for connecting physical products to digital experiences, is designed to power one-touch product registration and reorder options. The platform helps brands build tailored digital experiences for each of their products with QR codes that let shoppers register, reorder and view relevant content about the items, anytime and anywhere. The platform can help […]
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  1. Retail Operations

Salsify Introduces Pre-Built Templates to Help Create Customized Workflow Processes

Customer experience management platform Salsify is releasing an exclusive workflow library of pre-built templates designed to help brands improve the operational efficiency of publishing product content. The workflows come installed for every Salsify customer with a predefined series of tasks. Retailers can use these workflows as a blueprint for creating customized, automated processes for brands […]
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  1. Trends & External Forces

What Retailers can Learn from Theme Parks in the Wake of COVID-19

The COVID-19 pandemic has accelerated the growth of ecommerce, with the U.S. Census Bureau reporting a 36.7% increase in online sales in Q3 2020 compared to the same time in 2019. This shift has naturally led to conversations among retailers, real estate developers and property landlords about where brick-and-mortar retail fits this “next normal” of […]
5 min read
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  1. Channel: Ecommerce & Digital

Groceries played midsized role during Amazon Prime Day

Sixteen percent of Prime Day shoppers purchased grocery items, while 28% bought consumer electronics, according to preliminary data from Numerator. Dive Brief: Sixteen percent of consumers who made purchases from Amazon during the retailer’s two-day Prime Day event this week bought groceries, according to preliminary survey data released by market research firm Numerator. Amazon-branded products accounted for […]
2 min read
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  1. Media & Marketing

How to Track and Manage Digital Shelf Reviews

How to Track and Manage Digital Shelf Reviews Amid the pandemic, more and more people turn to online shopping as a way to get their wants and needs in the safety of their home. Not only is online shopping a form of retail therapy, but it has now become more popular when shopping for essentials […]
4 min read
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  1. Merchandising

How Digital Shelf Contributes to Omnichannel Marketing

How Digital Shelf Contributes to Omnichannel Marketing Retail isn’t what it used to be. We used to solely rely on brick and mortar stores a few decades ago, but now, we have physical stores, online stores, mobile phones, text message marketing, and so much more. With the rise of the Internet and mobile technologies, these […]
4 min read
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  1. Channel: Convenience

At Urban Plates Price, Value, Service, Equals a Subscription

  Driving customer frequency is more important today than ever.  Building a brand with a loyal following requires that your brands price, value, service equilibrium reflects what customer want according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. At the intersection of dinner, technology, and any restaurant brand today there is a […]
2 min read
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  1. Media & Marketing

The state of the on-demand delivery space: a year on from global lockdowns

By Sacha Michaud, Co-Founder, Glovo It has been more than a year since Italy announced the first of Europe’s coronavirus lockdowns. Across the continent countries began to follow suit, slamming the shutters down on public life in an effort to curb the spread of coronavirus. Slowly and then all at once the world changed.  The […]
5 min read
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  1. Shopper & Customer

Omnichannel Shoppers Are Indeed Loyal, Research Finds

New study from Symphony RetailAI highlights benefits of engaging and retaining cross-shopping consumers There’s loyalty to be found in engaged omnichannel shoppers, new research shows. Omnichannel shoppers may be spending their money in more places, but they are engaged and loyal, according to new research from Symphony RetailAI. The provider of artificial intelligence-enabled marketing, merchandising […]
2 min read
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  1. Shopper & Customer

Bed Bath & Beyond Goes Eclectic with Wild Sage

Bed Bath & Beyond today launched Wild Sage, a new private brand of stylish, eclectic, free-spirited bedding, decor, furniture, bath products and table linens created for young adults (and the young at heart) who want to express their unique personality in their space. Just in time for ‘back to college,’ Wild Sage’s globally inspired designs […]
3 min read
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  1. Data & Insights

How to Combat the Changing Face of Shopping Fraud

It’s no secret that data crime has developed on an industrial scale. Measured in terms of damage done, it comes third in the world ranking of economic crimes, behind corruption and drug trafficking. In 2020, data security specialist Varonis calculated that close to 10 billion data records had been lost or stolen since 2013 — […]
3 min read
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  1. Trends & External Forces

Forrester’s US Retail Recovery Heat Map, June 2021 — Expected Income Loss Still High In Some Metros

Retail recovery is proceeding at different rates in various parts of the US. In May 2021, we adjusted our retail recovery heat map model to include the following factors: Economic sentiment — based on household expected loss of income in the next four weeks Change in cases — 14-day percentage change in cases Saturation of […]
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