Data & Insights The Mobile Way: Activating Messaging Channels for Better CX April marked 50 years since the first mobile phone call. Since then, mobile devices have matured to become the remote control for our lives, our primary point of digital interaction. Most desktop activity has moved to mobile, providing consumers the ability to instantaneously search the web, shop for goods and services, track online orders, find […] Matt Ramerman September 26, 2023September 26, 2023 3 min read AITechnology & InnovationShoppersCustomer ExperienceData & InsightsConsumersMarketing: In StoreMarketing: VoiceTrends: RetailPredictions and ForecastsMarketing: Social MediaMeta (Facebook)Marketing: Loyalty & SubscriptionDept. Natural / OrganicThick DataMarketing: ShopperStrategyStreamingTargetESG and CSR 0 Saving Bookmark this article Bookmarked
Channel: Marketplace Shopify Audiences Adds Criteo, Its First Open Web Ads Partner Shopify Audiences, the ecommerce platform’s ad tech integration product, doubled its partner roster on Monday and announced new ad targeting and analytics features. Shopify Audiences debuted last year with only Google and Meta. In January, Pinterest was added to the mix. Now TikTok, Snap and, notably, Criteo will be able to plug into Shopify for […] AdExchanger September 25, 2023September 26, 2023 < 1 min read ShopifyPartnershipsMarketing: Retail MediaData & InsightsMarketing: Social MediaTikTokTechnology & InnovationTargetMeta (Facebook)Google 0 Saving Bookmark this article Bookmarked
Department: Food Confused About Retail Food Channel Blurring Food that can be found at the intersection of cook from scratch at home and retailer prepared fresh food sold as a meal component is Grocerant niche food. The Grocerant niche targets the time-starved consumers, not with ingredients rather with Ready-2-Eat or Heat-N-Eat fresh prepared meals and meal components that can be bundled into a […] Grocerant Guru September 25, 2023September 25, 2023 2 min read Dept. GroceryData & InsightsConsumersDept. Fresh PreparedDept. DeliBrick and MortarDept. FreshMarketing: Social MediaRestaurantsDept. PerimeterMeta (Facebook)DeliveryTargetTwitter 0 Saving Bookmark this article Bookmarked
Channel: Marketplace Shopify Audiences Adds Criteo, Its First Open Web Ads Partner Shopify Audiences debuted last year with only Google and Meta. In January, Pinterest was added to the mix. Now TikTok, Snap and, notably, Criteo will be able to plug into The post Shopify Audiences Adds Criteo, Its First Open Web Ads Partner appeared first on AdExchanger. AdExchanger September 25, 2023September 26, 2023 < 1 min read ShopifyMarketing: Retail MediaPartnershipsMarketing: Social MediaTikTokMeta (Facebook)Google 0 Saving Bookmark this article Bookmarked
Data & Insights EXCLUSIVE: The 340B Program Reached $54 Billion in 2022—Up 22% vs. 2021 Drug Channels has just obtained new details on the size of the 340B Drug Pricing Program. I couldn’t wait to share the news, hence this special Sunday post. For 2022, discounted purchases under the 340B program reached a record $53.7 billion—an astonishing $9.8 billion (+22.3%) higher than its 2021 counterpart. The difference between list prices […] Drug Channels September 24, 2023September 24, 2023 2 min read Data & InsightsMarketing: Social MediaHealth & WellnessConsultingMeta (Facebook)EconomyDept. PharmacyDept. HBC 0 Saving Bookmark this article Bookmarked
Data & Insights FreshTake will Extend and Expand Mitchell Grocery Interactive and participatory a new foodservice concept, FreshTake, will feature several foodservice concepts, extensive seating, and multiple entertainment options to entice consumers to stay longer, come back more frequently, and spend more according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Here is a little background, Jackson Mitchell, is a fourth-generation […] Grocerant Guru September 24, 2023September 24, 2023 3 min read Dept. GroceryDept. FreshData & InsightsDept. BeverageMarketing: Social MediaMarketing: BroadcastDeliveryDept. Adult BevMarketing: In StoreConsumersInstacartStrategyDept. RefrigeratedWhole FoodsDept. Fresh PreparedMeta (Facebook)TwitterConsultingPartnershipsDoorDashESG and CSRExecutivesFood DeliveryPredictions and ForecastsDept. PerimeterDept. BakeryPricing & PromotionsRestaurantsUbereatsDept. PharmacyBOPIS 0 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Engaging Consumers through Last Mile Delivery with Shipt’s Katie Stratton The CPG Guys are joined by Katie Stratton, Chief Growth Officer at Shipt which provides personal shopping and delivery and is available to 80% of households in more than 5,000 U.S. cities. Follow Katie Stratton on LinkedIn at: https://www.linkedin.com/in/katieserkinstrattonFollow Shipt on LinkedIn at: https://www.linkedin.com/company/shipt/Follow Shipt online at: http://shipt.com Katie answers the following questions: Can you […] The CPG Guys September 23, 2023September 23, 2023 2 min read DeliveryConsumersMarketing: Social MediaPredictions and ForecastsPodcastsPartnershipsData & InsightsShoppersTechnology & InnovationMeta (Facebook)Trends: Retail 0 Saving Bookmark this article Bookmarked
Channel: Convenience 7-Eleven Expanding it’s ‘Halo’ of Better-4-You Doing good work while working to do good is a formula that edifies both customers and employees to your brand. In the case of 7-Eleven focusing on doing good, will benefit Children’s Miracle Network hospitals, employees while garnering favor with consumers according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. So, […] Grocerant Guru September 23, 2023September 23, 2023 3 min read 7-Eleven & SpeedwayData & InsightsConsumersInternationalExecutivesSustainabilityDept. ApparelAssociatesDeliveryDept. NonfoodDept. Toys & GamesMarketing: In StoreMarketing: Loyalty & SubscriptionMarketing: Social MediaMeta (Facebook)PartnershipsRestaurantsHealth & Wellness 0 Saving Bookmark this article Bookmarked
Media & Marketing A Clear Path to Education Affordability Requires Meeting Patients Where They Are Today’s guest post comes from Kristina Crockett, VP of Product Management at CoverMyMeds. Kristina shares the story of a patient who cut pills in half to extend her prescriptions. Unfortunately, this patient didn’t know about manufacturer affordability programs. In this article, Kristina reviews how brands can help patients make connections that address medication affordability challenges, […] Drug Channels September 22, 2023September 22, 2023 2 min read Data & InsightsMarketing: Social MediaConsultingSponsoredShoppersMeta (Facebook)Marketing: UGCDept. PharmacyDept. Nonfood 0 Saving Bookmark this article Bookmarked
Data & Insights Why Retailers Should Reassess Their Data Tracking Strategies Ahead of the Holidays With online shopping maintaining its edge over the in-store experience post-pandemic, brands are already focusing on their e-commerce advertising strategies ahead of the holidays — from social media integration to maximizing their use of consumer data. According to a recent survey, a staggering 66 percent of e-commerce decision makers said they were prioritizing collecting first-party customer data in […] Jean-Paul Schmetz September 22, 2023September 22, 2023 3 min read Data & InsightsTechnology & InnovationConsumersAIHoliday & EventsShoppersTargetReturnsGoogleMarketing: Social MediaStrategyESG and CSRCOVID19Brick and MortarAssociatesAmazonThick DataExecutivesGovernmentMarketing: Direct & PersonalizationMarketing: In StoreMarketing: Loyalty & SubscriptionMeta (Facebook) 0 Saving Bookmark this article Bookmarked
Technology & Innovation Starring Asda, Walmart, and Decathlon: RTIH’s biggest retail technology news stories of the week It’s Friday, the weekend is almost upon us, so let’s kick back and reflect on another eventful week for the retail systems space. Here’s your briefing on the most important stories from the past five days, including autonomous stores, virtual commerce, Just Walk Out tech meets RFID, and phone shops reinvented. 1. Pixevia works with […] Retail Technology Innovation Hub September 22, 2023September 22, 2023 5 min read Technology & InnovationAIMarketing: Social MediaWalmartTwitterBrick and MortarAmazonShoppersTech: CashierlessExecutivesDept. ApparelMeta (Facebook)Trends: TechInternational - UKDeliveryStore LocationCustomer ExperienceTescoStore FormatOperations & Supply ChainConsultingStrategyBest BuyDept. BeverageDept. FreshDept. Grocerysocial commerceInternational - North AmericaLegal & CriminalAssociatesPredictions and ForecastsMerchandising 0 Saving Bookmark this article Bookmarked
Media & Marketing Diesel partners with DressX on collection for Meta Avatars [[“value”:” Dive Brief The digital wearables are available through the Instagram, Facebook, Messenger and Quest VR online stores. Published Sept. 21, 2023 Two Meta avatars wearing the DressX and Diesel collection. The brand’s contemporary streetwear looks are available as digital clothing for avatars. Courtesy of DressX, Diesel “]] RetailDive September 22, 2023September 22, 2023 < 1 min read Meta (Facebook)PartnershipsMarketing: Social MediaTech: AR and VRDept. ApparelBrick and Mortar 0 Saving Bookmark this article Bookmarked
Data & Insights Food and Beverage Retailer Holiday Hiring Tips It’s that time of the year to begin hiring for the holiday season. With the battle for share of stomach continuing to drive a wedge between restaurants, grocery stores, and convenience stores the companies that are not understaffed will win this holiday season. Today Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® […] Grocerant Guru September 21, 2023September 21, 2023 9 min read AssociatesTechnology & InnovationAIData & InsightsDept. GroceryHoliday & EventsDept. BeveragePredictions and ForecastsDept. NonfoodMarketing: Social MediaShoppersStrategyTargetMarketing: Direct & PersonalizationBrick and MortarESG and CSRMeta (Facebook)Operations & Supply ChainPartnershipsPepsiCoPricing & PromotionsRestaurantsSustainabilityThick DataTwitter 0 Saving Bookmark this article Bookmarked
Department: Consumer Durables Post-DTC Boom: Fashion Founders Embrace Agility and Collaboration to Thrive As the dust settles on the direct-to-consumer (DTC) boom, a new era of fashion entrepreneurship emerges, characterized by an innovative approach to company building within a transformed industry landscape. Vogue Business delves into the remarkable journeys of these visionary founders, exploring the uncharted avenues they tread upon to achieve growth, while also seeking insights from […] Polly Wong September 21, 2023September 21, 2023 2 min read Dept. ApparelPredictions and ForecastsShoppersAcquisitionMarketing: Social MediaConsumersSustainabilityMeta (Facebook)Pricing & PromotionsPartnershipsOperations & Supply ChainESG and CSRMarketing: Direct & PersonalizationDept. NonfoodDept. FreshData & InsightsAgenciesTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Media & Marketing Why Fear Based Advertising Wins Brands and businesses are talking more than ever about the environment. The percentage of ads tested by Kantar LINK with some sort of social or environmental message (SEM) held steady at 2 percent or less from 2010 to 2019. From 2020 to 2022, it tripled to 6 percent, and is at 5 percent year-to-date. That […] Branding Strategy September 20, 2023September 20, 2023 3 min read Marketing: BrandSustainabilityStrategyTechnology & InnovationInsight ProvidersESG and CSRUnileverHealth & WellnessInclusivityMeta (Facebook)Predictions and ForecastsTargetMarketing: In Store 0 Saving Bookmark this article Bookmarked
Channel: Delivery Instacart Shares Up 12 Percent In First Day of Trading • From the Wall Street Journal: “Instacart’s shares jumped in their trading debut, another promising sign for a reawakening IPO market. “Shares of the grocery-delivery company finished their first day of trading at $33.70 on Tuesday on the Nasdaq exchange under the ticker CART, up 12% from the IPO price of $30 a share. “Instacart’s […] MorningNewsBeat September 20, 2023September 20, 2023 2 min read InstacartDeliveryResults & InvestmentAssociatesStart UpsTechnology & InnovationExecutivesPepsiCoSustainabilityAcquisitionUnileverEconomyWeatherCOVID19Food DeliveryDoorDashBrick and MortarMeta (Facebook) 0 Saving Bookmark this article Bookmarked
Trends & External Forces NEW: The Drug Channels 2024 Video Webinar Series Drug Channel Institute is pleased to announce The Drug Channels 2024 Video Webinar Series. Join Dr. Adam J. Fein for three live video webinars during 2024. These live, interactive events will be broadcast via Zoom from the Drug Channels Video studio in beautiful downtown Philadelphia. During these events, Dr. Fein will address the latest issues […] Drug Channels September 20, 2023September 20, 2023 2 min read Predictions and ForecastsMarketing: Social MediaData & InsightsConsultingPricing & PromotionsMeta (Facebook)Marketing: TradeKraftHeinz 0 Saving Bookmark this article Bookmarked
Shopper & Customer Restaurant Meals and Meal Components Drive Grocerant Growth Ready-2-Eat and Heat-N-Eat fresh prepared food continues to drive top-line sales and bottom-line according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Restaurants from fast food outlets to fine dining establishments are currying favor with consumers seeking an answer to the age–old question; What’s for Dinner. They are doing that by […] Grocerant Guru September 20, 2023September 20, 2023 3 min read ConsumersRestaurantsDept. GroceryGoogleData & InsightsTechnology & InnovationMarketing: Social MediaDeliveryAssociatesDept. Adult BevTwitterMeta (Facebook)Dept. FreshCompetitionAIExecutivesEconomyESG and CSROperations & Supply ChainDept. Nonfood 0 Saving Bookmark this article Bookmarked
Media & Marketing Decathlon brings in technology veteran Jimena Almendares as new Chief Digital Officer Decathlon has announced the appointment of Jimena Almendares as its new Chief Digital Officer. Decathlon says that the appointment is in line with the retailer transforming its digital offering and putting technology at the heart of all business operations. The aim is for each and every customer to enjoy an excellent digital experience when shopping […] Retail Technology Innovation Hub September 19, 2023September 19, 2023 2 min read Technology & InnovationMarketing: Social MediaAmazonTwitterMeta (Facebook)ShoppersExecutivesSustainabilityCustomer ExperienceInternationalDept. FreshInternational - North AmericaOperations & Supply ChainStore LocationStrategy 0 Saving Bookmark this article Bookmarked
Data & Insights Do Plan Sponsors Understand How Their PBMs Make Money? Today, the House Committee on Oversight and Accountability will hold a hearing with a subtle and not-at-all pejorative title: The Role of Pharmacy Benefit Managers in Prescription Drug Markets Part II: Not What the Doctor Ordered. To help you prepare, I share fresh insights from a new survey of PBMs’ plan sponsor clients. As you […] Drug Channels September 19, 2023September 19, 2023 2 min read Data & InsightsMarketing: Social MediaDept. PharmacyConsultingThick DataMeta (Facebook)Dept. FreshCVS 0 Saving Bookmark this article Bookmarked
Data & Insights Informa Connect’s Patient Support Services Congress Informa Connect’s Patient Support Services Congress November 7-9, 2023 The Inn at Penn, Philadelphia, PA https://informaconnect.com/patient-support-services/ Exclusive Offer – Be sure to use your exclusive promo code 23DC10 to save 10% off* of your registration. The Patient Support Services Congress is a dialogue-driven meeting that arms the industry with innovative trends and next-generation approaches to […] Drug Channels September 18, 2023September 18, 2023 3 min read Technology & InnovationAIGovernmentData & InsightsMarketing: Social MediaConsultingDept. NonfoodStrategyOperations & Supply ChainExecutivesAssociatesConsumersHealth & WellnessKraftHeinzMarketing: TradeMeta (Facebook)Pricing & Promotions 0 Saving Bookmark this article Bookmarked
Department: Nonfood Productively Unproductive Dwight D. Eisenhower reportedly prioritized his work life by classifying tasks as important or not important, and urgent or not urgent. The resulting two-by-two graph became known as The Eisenhower Matrix and it influenced a lot of thinking in work productivity. We generally spend far too much on work that is urgent but not important. […] Tom Fishburne September 17, 2023September 17, 2023 3 min read Fun & HumorTechnology & InnovationAssociatesDept. NonfoodESG and CSRDept. FreshMarketing: Social MediaMeta (Facebook)Data Visualization 0 Saving Bookmark this article Bookmarked
Department & Category Branded Convenience Store Food Drives Customer Adoption Once again, another food industry news and research firm edifies the findings of the work that Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® and his team have been doing since 1991. So, here we go, almost all of the retailers surveyed in the 2023 Convenience Store News Foodservice Study said they sell prepared […] Grocerant Guru September 16, 2023September 16, 2023 6 min read Dept. GroceryShoppersData & InsightsConsumersHealth & WellnessBrick and MortarMarketing: Social MediaTechnology & InnovationDept. BeverageStore LocationDept. FreshDept. Fresh PreparedStrategyMeta (Facebook)TwitterConsultingDept. PetESG and CSRTargetDept. DairyPredictions and ForecastsDept. FuelPartnershipsOperations & Supply ChainDept. PerimeterMarketing: Loyalty & Subscription 0 Saving Bookmark this article Bookmarked
Media & Marketing How Payers Are Reacting to Insulin Price Changes Today’s guest post comes from Nicole Mayer, Senior Analyst at MMIT. Nicole summarizes MMIT’s research on payers’ views of two crucial market changes: (1) the Inflation Reduction Act of 2022’s requirement to cap insulin prices at $35 for Medicare beneficiaries, and (2) manufacturers’ reduction in list prices for certain insulin products. She also discusses MMIT’s […] Drug Channels September 15, 2023September 15, 2023 2 min read Data & InsightsMarketing: Social MediaTechnology & InnovationConsultingShoppersMeta (Facebook)Economy 0 Saving Bookmark this article Bookmarked
Media & Marketing TikTok Shop Launches in the US TikTok has officially brought e-commerce to the U.S. with the launch of its TikTok Shop. The social media company, which is in direct competition with Meta’s social media channels Instagram and Facebook, announced the U.S. debut of TikTok Shop on Tuesday. The app now features shoppable videos and livestreams directly to For You feeds across […] Marie Albiges September 14, 2023September 14, 2023 < 1 min read Marketing: Social MediaTikTokMeta (Facebook)ESG and CSRCompetition 0 Saving Bookmark this article Bookmarked
Technology & Innovation Online marketplace Metacask hooks up with cryptocurrency payments processor BitPay Metacask, an online marketplace which allows users to buy, sell and collect spirits via the blockchain, has teamed up with crypto payment processor BitPay. The aim here is to make it simple and secure to use cryptocurrencies on the former’s marketplace when buying any of the rare spirits that are available via auction or exclusive […] Retail Technology Innovation Hub September 14, 2023September 14, 2023 2 min read CryptoMarketing: Social MediaTwitterDept. Adult BevDept. BeveragePartnershipsblockchainNFTExecutivesGoogleMeta (Facebook)Predictions and ForecastsStrategyTechnology & InnovationESG and CSRVendors 0 Saving Bookmark this article Bookmarked
Data & Insights Video Game Engagement, by Generation By 2025, the number of gamers is estimated to reach 3.6 billion and generate a whopping $211 billion in revenue. Visual Capitalist September 14, 2023September 18, 2023 4 min read Data & InsightsMarketing: Social MediaDept. PetConsumersDept. Toys & GamesDept. NonfoodStore LocationTwitterMeta (Facebook)Technology & InnovationThick DataPredictions and ForecastsData VisualizationMarketing: BrandESG and CSRWeather 0 Saving Bookmark this article Bookmarked
Shopper & Customer Selling Meals is not What it Used to Be The retail foodservice customers are not fickle, they are evolving, dynamic, and moving forward searching for ways to make dinner complexity free according to Foodservice Solutions® Grocerant Guru®, Steven Johnson. I hope you are not the Neanderthal brand marketer waiting for yesterday and the status quo to return to the way things in the restaurant, grocery, and convenience store sectors […] Grocerant Guru September 14, 2023September 14, 2023 3 min read ConsumersDept. GroceryShoppersData & InsightsMarketing: Social MediaWaWaDept. ApparelDept. PerimeterHealth & WellnessInclusivityDept. FreshMarketing: MobileMeta (Facebook)Operations & Supply ChainOwned Brands (Private Label)RestaurantsStart UpsStore LocationMarketing: Brand 0 Saving Bookmark this article Bookmarked
Media & Marketing White Bagging Update 2023: Saving Money or Shifting Costs? Time for our annual update on the channels for provider-administered drugs. For 2023, specialty pharmacies—via white, brown, and clear bagging—retained a meaningful share of the distribution channels for provider-administered oncology drugs. Despite the concerted efforts of insurers such as UnitedHealthcare and Elevance Health, however, buy-and-bill remains the most common channel for these products. Below, I […] Drug Channels September 13, 2023September 13, 2023 2 min read Data & InsightsMarketing: Social MediaHealth & WellnessConsultingOperations & Supply ChainMeta (Facebook)Economy 0 Saving Bookmark this article Bookmarked
Media & Marketing What Meal too Eat at What Time Only the Customers Know The customer is dynamic not static and it is the customer who decides what to eat and when to eat it. Once again it still does not look as if work from home is going to go away any time soon. With many companies wanting all workers back at least a couple days a […] Grocerant Guru September 13, 2023September 13, 2023 3 min read Dept. GroceryAssociatesBrick and MortarData & InsightsShoppersMarketing: Social MediaConsumersStore LocationMarketing: In StoreCOVID19TwitterConsultingTechnology & InnovationMeta (Facebook)EconomyStrategyRestaurantsDept. Adult BevDept. BeverageESG and CSR 0 Saving Bookmark this article Bookmarked
Technology & Innovation Technology & Innovation ‘Money Doesn’t Stink:’ The Sad State Of Affairs In Ad Tech After 12 years of working in – or adjacent to – the ad tech industry, I am coming to terms with the simple answer to many depressing questions. The post ‘Money Doesn’t Stink:’ The Sad State Of Affairs In Ad Tech appeared first on AdExchanger. Written by AdExchanger September 26, 2023September 26, 2023 Saving Bookmark this article Bookmarked
Department: Consumer Durables Department: Consumer Durables Corporate Strategy Lego Abandons One of Its Projects To Make Oil-Free Bricks -FT Danish toymaker Lego has reportedly abandoned a prominent initiative to eliminate oil-based plastics from its bricks. This decision comes after the company discovered that the new material, recycled polyethylene terephthalate (RPET), would result in higher carbon emissions. Lego’s CEO, Niels Christiansen, mentioned that extensive testing revealed it was challenging to find a material that met… Written by RetailWire September 26, 2023September 26, 2023 Saving Bookmark this article Bookmarked
Channel: Drug Shopper & Customer Trends & External Forces Stores & Formats CVS Is Permanently Closing Hundreds of Stores for a Surprising Reason As the pandemic’s impact on brick-and-mortar retail lingers, the U.S. drugstore landscape is undergoing significant changes. CVS, the largest drugstore chain in America, is implementing a policy change that will lead to the closure of hundreds of stores over the next three years, aiming to optimize store locations based on population shifts and consumer buying… Written by RetailWire September 26, 2023September 26, 2023 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Corporate Strategy Media & Marketing Data & Insights Shopper & Customer Technology & Innovation Trends & External Forces Amazon Invests $4 Billion in AI Company Anthropic Amazon will invest up to $4 billion in Anthropic and gain a minority ownership position in the company, part of a deal that will have Amazon Web Services (AWS) become Anthropic’s primary cloud provider. Anthropic will make its future AI foundation models accessible to million of developers, as well as provide AWS customers with early […] Written by Retail TouchPoints September 25, 2023September 26, 2023 Saving Bookmark this article Bookmarked
Channel: Marketplace Partnerships & Alt Profit Media & Marketing Retailer Media Shopify Audiences Adds Criteo, Its First Open Web Ads Partner Shopify Audiences debuted last year with only Google and Meta. In January, Pinterest was added to the mix. Now TikTok, Snap and, notably, Criteo will be able to plug into The post Shopify Audiences Adds Criteo, Its First Open Web Ads Partner appeared first on AdExchanger. Written by AdExchanger September 25, 2023September 26, 2023 Saving Bookmark this article Bookmarked