Channel: Ecommerce & Digital Amazon Bringing Generative AI To Alexa Platform From Axios: “Amazon held its annual fall event to show off the company’s latest smart speakers, displays and tablets. But the company’s plans to bolster its voice assistant Alexa using generative AI was arguably the biggest news of the day. “Why it matters: The popularity of Alexa helps boost the company’s hardware strategy and e-commerce […] MorningNewsBeat September 21, 2023September 21, 2023 < 1 min read AmazonMarketing: VoiceTechnology & InnovationAIStrategyGoogleDept. NonfoodChatGPT 0 Saving Bookmark this article Bookmarked
Data & Insights Best Content Types for ChatGPT ChatGPT cannot describe personal experiences, but it can help with rote descriptions, repurposed text, and more. The post Best Content Types for ChatGPT appeared first on Practical Ecommerce. Practical Ecommerce September 21, 2023September 21, 2023 < 1 min read ChatGPTAIData & Insights 0 Saving Bookmark this article Bookmarked
Data & Insights Amazon Offers AI Tool To Marketplace Sellers CNBC reports that Amazon now has “an artificial intelligence tool for sellers that helps them generate copy for their product pages. “The tool prompts sellers to enter a few keywords or sentences describing their product. It then spits out a range of content a seller can use to build their listing, such as product titles, […] MorningNewsBeat September 15, 2023September 15, 2023 < 1 min read AITechnology & InnovationAmazonPricing & PromotionsChatGPTPartnershipsMarketing: UGCDept. Nonfood 0 Saving Bookmark this article Bookmarked
Data & Insights Rethinking the Relationship Between Browser Extensions and E-Commerce In the past few years, browser extensions have transformed the online shopping experience. These online shopping aids offer great value and convenience, allowing savvy consumers to find the best bargains, block ads, and rapidly access product information. Despite their growing popularity, some browser extensions are still met with lukewarm responses from e-commerce professionals, who fear […] Elena Librich September 14, 2023September 14, 2023 4 min read ConsumersData & InsightsTechnology & InnovationAIShoppersGovernmentPricing & PromotionsMarketing: Direct & PersonalizationDept. NonfoodStore LocationWeatherEconomyGoogleCustomer ExperienceMarketing: TradeChatGPTStrategyMarketing: In Store 0 Saving Bookmark this article Bookmarked
Media & Marketing Building A Successful Event Brand Do people line up for LEGO events for blocks? Would a ‘World Origami Championship’ be aired on Paperview? I’ll speak to that below, and as a spectator and ‘puntestant’ (my stage name is Kenny Dewitt – ‘Can-He-Do-It’) I can tell you Punderdome is amazing and a shining example of a successful event brand. Since 2011 […] Branding Strategy September 11, 2023September 11, 2023 6 min read Marketing: BrandTechnology & InnovationAIStrategyCompetitionMarketing: In StorePredictions and ForecastsUnileverShoppersDept. Toys & GamesAmazonDeliveryDept. GroceryMarketing: Social MediaMeta (Facebook)Marketing: VoiceMarketing: UGCConsultingMarketing: BroadcastEconomyChatGPTCOVID19Dept. Nonfood 0 Saving Bookmark this article Bookmarked
Technology & Innovation An AI Masterclass on Big Technology Podcast I entered this summer with some major unanswered questions about AI. I wanted to know where AI research labs would aim next, how Big Tech incumbents would respond, and what types of AI startups would break through. So I asked some of the world’s leading AI experts. In there consecutive weeks, while this newsletter took […] Bigtechnology September 8, 2023September 11, 2023 4 min read Technology & InnovationAIPodcastsBigTechData & InsightsAmazonMarketing: BroadcastStreamingGoogleMarketing: Social MediaPredictions and ForecastsChatGPTAutonomous VehiclesExecutivesConsultingEconomyTwitterGovernmentMeta (Facebook)TikTokTrends: Tech 0 Saving Bookmark this article Bookmarked
Data & Insights How Will Generative AI Disrupt Retail Marketing? As generative artificial intelligence tools like ChatGPT rapidly evolve, companies across the spectrum are adapting as they try to capitalize on the technology’s potential. This potential ranges from disruptions to marketing efforts, search and consumer behavior to the impacts on workforces, workflows and more. Brand marketers for retailers have been especially focused on following the […] Brian Quinn August 29, 2023August 29, 2023 4 min read AITechnology & InnovationConsumersShoppersMarketing: VoiceDept. NonfoodMarketing: BrandDept. ApparelData & InsightsMarketing: Social MediaPredictions and ForecastsAcquisitionMarketing: Loyalty & SubscriptionStore LocationMarketing: UGCMarketing: OOHChatGPTMarketing: In StoreMarketing: Direct & PersonalizationDept. FreshMarketing: BroadcastTrends: MarketingThick Data 0 Saving Bookmark this article Bookmarked
Data & Insights Generative AI Adoption I love the analogy of ChatGPT that Hubspot CTO Dharmesh Shah shared at the start of the year: “Netscape was to the Internet what ChatGPT is to Artificial Intelligence. “The Internet existed before Netscape. But the browser helped millions of mere mortals connect the dots on what could be done, and dream of what could […] Tom Fishburne August 27, 2023August 29, 2023 2 min read AITechnology & InnovationFun & HumorConsultingChatGPTData & InsightsCompetitionExecutivesMarketing: Social Media 0 Saving Bookmark this article Bookmarked
Shopper & Customer Survey Says: ‘Easy’ Product Search Isn’t Good Enough If you asked nearly 500 online shoppers how they would classify their experience finding products on their favorite retail website and nearly three in four said it was “easy,” you’d think that most websites were doing a pretty good job, right? Think again. While 70 percent of those shoppers characterized searching for products online as […] Lauren Lang August 25, 2023August 25, 2023 3 min read ShoppersAITechnology & InnovationThick DataConsumersMarketing: Direct & PersonalizationHealth & WellnessPredictions and ForecastsChatGPTMarketing: Loyalty & SubscriptionData & Insights 0 Saving Bookmark this article Bookmarked
Technology & Innovation Including Sereact and Bureau: five retail technology funding rounds you need to know about RTIH rounds up five retail systems ventures who have recently secured significant investments in their businesses, including Kavida.ai, Serve Robotics, and Clean Food Group. 1. Kavida.ai London-based supply chain startup, Kavida.ai, has secured a £900k investment to enhance its platform with artificial intelligence tool ChatGPT. The company, which was founded in 2020, works with manufacturers and […] Retail Technology Innovation Hub August 16, 2023August 16, 2023 4 min read Technology & InnovationAITech: RoboticsMarketing: Social MediaTwitterResults & InvestmentAcquisitionDept. GroceryOperations & Supply ChainInternational - UKPartnershipsConsumersDeliveryChatGPTHealth & WellnessStart UpsFood DeliveryUbereatsSustainabilityEconomyCryptoAssociatesTrends: TechLegal & CriminalPredictions and ForecastsShoppersData & InsightsMarketing: VoiceExecutivesMergersPostmates Dept. Natural / Organic 0 Saving Bookmark this article Bookmarked
Data & Insights ChatGPT Prompts for Content Ideas Specificity and persistence are keys for generating meaningful results from ChatGPT. The post ChatGPT Prompts for Content Ideas appeared first on Practical Ecommerce. Practical Ecommerce August 15, 2023August 16, 2023 < 1 min read ChatGPTAIData & Insights 0 Saving Bookmark this article Bookmarked
Shopper & Customer Overcoming the challenges of media planning with GWI Struggling to ace your media planning? You’re not alone. The challenges can seem endless and the days can seem long – especially when you aren’t seeing results. But don’t feel down. You’re not doing it wrong. You’re just not doing it with GWI. If the media planning process was easy, every brand would be a […] GWI (Global Web Index) August 7, 2023August 7, 2023 6 min read ConsumersData & InsightsStrategyMarketing: Social MediaEconomyPodcastsESG and CSRTargetCompetitionDept. HBCDept. BeverageChatGPTAISustainabilityTechnology & InnovationPredictions and ForecastsDept. FreshStreamingBig DataTrends: MarketingDept. NonfoodDept. Adult BevMarketing: BroadcastMarketing: Digital MediaStore Location 0 Saving Bookmark this article Bookmarked
Technology & Innovation NRF Forms Digital Risk Group to Help ‘Shape the Public Debate on Technology Issues’ The National Retail Federation has launched a new Center for Digital Risk & Innovation, aimed at engagement and advocacy on technology issues that have significant implications for the retail industry. The initial areas of focus for the Center will include cybersecurity, digital fraud prevention and artificial intelligence and machine learning. NRF’s VP of Retail Technology and […] Retail TouchPoints August 3, 2023August 3, 2023 2 min read Technology & InnovationAIExecutivesData & InsightsPredictions and ForecastsShoppersGovernmentGoogleAmazonLegal & CriminalMarketing: Social MediaMeta (Facebook)ChatGPTTrends: TechMarketing: In StorePartnerships 0 Saving Bookmark this article Bookmarked
Trends & External Forces Your Views: Pride & Excellence Got several emails about yesterday’s FaceTime video with Terrence Boyd, the kind of Instacart shopper who would make any employer proud. MNB reader Karen Labenz wrote: Terrence from Instacart made me smile! Pride in your work and delivering excellence every day never goes out of style. Well done! MNB reader Thomas Parkinson wrote: Your video […] MorningNewsBeat August 1, 2023August 1, 2023 6 min read EconomyDeliveryRestaurantsShoppersDept. DairyInstacartDept. FreshAssociatesDept. PerimeterDept. NonfoodTechnology & InnovationUnileverWegmansCustomer ExperienceDept. BeverageCOVID19Predictions and ForecastsDept. Adult BevConsumersChatGPTBrick and MortarDept. FrozenDept. HBCMarketing: BrandRegional GroceryDept. Fresh PreparedAI 0 Saving Bookmark this article Bookmarked
Data & Insights ChatGPT and AI Coming to a Retailer Near You! Artificial intelligence (AI), ChatGPT, and large language models have transcended their portrayal in popular culture, like The Big Bang Theory and Black Mirror, and are now making tangible impacts on our everyday lives. From generating term papers and lines of code to that memo to our boss asking for a raise, to proofreading this article, […] Rethink Retail August 1, 2023August 1, 2023 4 min read AITechnology & InnovationData & InsightsOperations & Supply ChainChatGPTAssociatesPredictions and ForecastsConsumersSustainabilityCOVID19StrategyShoppersDept. NonfoodEconomyTrends: RetailDept. PaperPricing & PromotionsRestaurantsTargetDelivery 0 Saving Bookmark this article Bookmarked
Technology & Innovation AI is Bringing Conversation Back to Commerce Even in its earliest form, commerce has always been centered around conversation. The evolution to e-commerce seemed to de-center that conversational element, though. Without a person to speak with, conversation was relegated to a single place within the online shopping experience: the search bar. As the only direct insight into what consumers really want, the […] Raj De Datta July 31, 2023July 31, 2023 3 min read Technology & InnovationAIShoppersConsumersData & InsightsDept. FuelChatGPTInternational - UKMarketing: Loyalty & SubscriptionMerchandisingTargetExecutives 0 Saving Bookmark this article Bookmarked
Data & Insights A Company of One. It is projected that in 2027, 86.5 million people will be freelancing in the United States making 50.1 percent of the population. A combination of five forces is driving this re-configuring of the workforce: Aging: In the United States 10,000 people turn 65 every day and many of this group continue to work because they […] Rishad Tobaccowala July 30, 2023July 30, 2023 7 min read Technology & InnovationAIAmazonData & InsightsPredictions and ForecastsGeneral BusinessMarketing: Social MediaAssociatesEconomyShopifyLegal & CriminalStore LocationCOVID19Meta (Facebook)SustainabilityConsultingChatGPTTwitterMarketing: BroadcastGoogle 0 Saving Bookmark this article Bookmarked
Technology & Innovation Inside Amazon’s Low Key Plan To Dominate AI In conversation with Matt Wood (right) this week at Amazon’s AWS Summit. Amazon’s absence from this year’s generative AI bonanza has been a bit puzzling. The company invented Alexa, intuiting people’s interest in speaking with computers, yet when OpenAI released ChatGPT it seemed to cede the territory. But rather than sitting out the game, Amazon […] Bigtechnology July 28, 2023August 2, 2023 5 min read Technology & InnovationAIAmazonData & InsightsBigTechMarketing: Social MediaPodcastsChatGPTLegal & CriminalResults & InvestmentMeta (Facebook)Marketing: VoiceGovernmentExecutivesVendorsMarketing: BroadcastStreamingTikTokTwitterPricing & PromotionsAssociatesConsumersDept. NonfoodGooglePartnershipsMarketing: Print 0 Saving Bookmark this article Bookmarked
Technology & Innovation How Chatbots Change The Drive-Through Experience The Wall Street Journal writes this week about how chatbots power by artificial intelligence are poised to charge the fast food drive-through experience. A Journal reporter decided to visit a Hardee’s on Kent Island in Maryland, and after doing so, drove away “confident we’ll all be talking to burger bots soon.” This technology, “unlike a […] MorningNewsBeat July 27, 2023July 27, 2023 2 min read Technology & InnovationAIRestaurantsAssociatesDept. NonfoodChatGPTData & InsightsDeliveryEconomyGoogleMarketing: VoiceShoppersDept. Grocery 0 Saving Bookmark this article Bookmarked
Retailer Media We asked ChatGPT: What is the best retail media strategy for grocers? See what Google Bard had to say. With more and more grocers launching more robust retail media strategies, Supermarket News asked Google Bard what strategy is the best strategy. Here is what it said. The best retail media strategy for grocers will vary depending on the specific retailer, but there are some general principles that […] Supermarket News July 27, 2023August 1, 2023 2 min read Marketing: Retail MediaAIStrategyChatGPTGoogle 0 Saving Bookmark this article Bookmarked
Associates & Employees The Fastest Growing and Declining Industries in the U.S. (2021-2031P) Click to view this graphic in a higher-resolution. U.S. Employment Trends by Industry (2021–2031) The labor force is always shifting, responding to technological or societal changes. For that reason, keeping an eye on the fastest growing industries can help workers and businesses stay on top of the crucial trends driving employment. Today, we look through […] Visual Capitalist July 26, 2023July 26, 2023 4 min read AssociatesOperations & Supply ChainAITechnology & InnovationHealth & WellnessCOVID19Dept. HBCPredictions and ForecastsGovernmentData VisualizationDept. ApparelConsumersEconomyDept. NonfoodChatGPTESG and CSR 0 Saving Bookmark this article Bookmarked
Data & Insights How AI Can Transform CX in Retail There’s a lot of pressure on artificial intelligence to be the savior of Silicon Valley. According to Forbes, 64 percent of businesses expect AI to increase productivity, and 25 percent are adopting it to accommodate labor shortages. Simply put, everyone from big tech to small startups is banking on AI to help them build and scale. […] Zohar Gilad July 26, 2023July 26, 2023 3 min read AITechnology & InnovationCustomer ExperienceData & InsightsShoppersMarketing: Social MediaMeta (Facebook)Dept. ApparelCompetitionDept. NonfoodExecutivesDept. PerimeterBigTechDept. FreshVendorsChatGPTAssociatesMerchandising 0 Saving Bookmark this article Bookmarked
Technology & Innovation White House Gets ‘Responsible AI’ Commitments from Amazon, Google, Meta and More Some of the biggest names in AI — including Amazon, Google, Meta, Microsoft and OpenAI — have voluntarily agreed to a set of commitments developed by the White House to ensure the “safe, secure and transparent” development of AI technologies. This includes the development of watermarking technology for AI-generated content, research and reporting on the […] Retail TouchPoints July 25, 2023July 25, 2023 2 min read Technology & InnovationAIGovernmentMeta (Facebook)GoogleAmazonExecutivesData & InsightsChatGPT 0 Saving Bookmark this article Bookmarked
Media & Marketing Brands on Threads Meta debuted their own version of Twitter a couple weeks ago called Threads. The launch created a fire drill for many a marketing team, deciding whether to jump in and if so, in what way. Part of the alarm was caused by the record user growth of the app. At 100 million users in five […] Tom Fishburne July 23, 2023July 24, 2023 3 min read Fun & HumorMarketing: Social MediaMeta (Facebook)ESG and CSRTwitterAmazonHealth & WellnessStrategyTechnology & InnovationDept. NonfoodDept. Natural / OrganicDept. ApparelChatGPTAI 0 Saving Bookmark this article Bookmarked
Data & Insights Generative AI: The Conversational Revolution is Reshaping E-Commerce Generative artificial intelligence isn’t a trend, but rather a profound global paradigm shift in the conversational universe. The more than 100 million Open AI users signifies a record-breaking adoption rate in the tech industry. AI experts agree that while this isn’t a technological revolution in its own right, it’s definitely an adoption one. For the […] Julien Hervouët July 19, 2023July 19, 2023 3 min read Technology & InnovationAIShoppersData & InsightsDept. NonfoodEconomyConsumersGovernmentInsight ProvidersCompetitionChatGPTExecutivesMarketing: Direct & PersonalizationMetaversePredictions and ForecastsStrategy 0 Saving Bookmark this article Bookmarked
Data & Insights Sociable: Meta releases advanced Llama 2 large language model to power new AI experiences Also, a newly expanded partnership will enable developers using Microsoft tools to choose between Meta’s Llama and OpenAI’s GPT models when building AI experiences. MarketingDive July 19, 2023July 19, 2023 < 1 min read AITechnology & InnovationMeta (Facebook)PartnershipsDept. NonfoodChatGPT 0 Saving Bookmark this article Bookmarked
Data & Insights How Generative AI Can Create More Value for Retailers Most business leaders now understand that the new class of generative artificial intelligence tools will have an impact on their business. But not everyone has internalized the underlying financial reason why the competitive landscape will rapidly change around them, which is this: there’s no longer a need for the trade-off between quality, cost and speed. […] Rohan Deuskar July 19, 2023July 19, 2023 3 min read AITechnology & InnovationShoppersConsumersMarketing: Loyalty & SubscriptionData & InsightsDept. NonfoodChatGPTOperations & Supply ChainMarketing: Direct & PersonalizationOwned Brands (Private Label)Results & InvestmentPredictions and ForecastsDept. ApparelMerchandisingMarketing: Social MediaExecutivesESG and CSR 0 Saving Bookmark this article Bookmarked
Trends & External Forces Prof G Markets: Inflation’s Descent, Sam Altman’s SPAC, and Private Equity’s Latest Target This week on Prof G Markets, Scott breaks down what the latest inflation data means for the American economy. He then shares his thoughts on OpenAI CEO Sam Altman taking a nuclear power company public via SPAC. Finally, he explains why private equity firms are circling mom-and-pop businesses. Learn more about your ad choices. Visit […] The Prof G Show July 17, 2023July 17, 2023 < 1 min read EconomyPodcastsTargetExecutivesData & InsightsChatGPTAI 0 Saving Bookmark this article Bookmarked
Data & Insights Generative AI for Personalized Service and a Competitive Edge in Ecommerce Generative AI is set to revolutionize ecommerce, enabling a more interactive and personalized shopping experience, which is integral to both attracting and retaining customers. In the crowded landscape of ecommerce, a positive customer experience across every aspect of an order has become intrinsic to online success. Details matter, from the initial landing page to order fulfillment through to delivery and aftercare. […] Retail TouchPoints July 16, 2023July 16, 2023 4 min read AITechnology & InnovationShoppersOperations & Supply ChainChatGPTMarketing: Direct & PersonalizationCustomer ExperienceData & InsightsConsumersMarketing: VoiceMarketing: Social MediaOmnichannelPredictions and ForecastsDept. Natural / OrganicDept. NonfoodDeliveryWeatherMarketing: In StoreGoogleSustainabilityStrategyResults & InvestmentDept. ApparelMerchandisingMarketing: Loyalty & SubscriptionHoliday & Events 0 Saving Bookmark this article Bookmarked
Data & Insights Generative AI for Personalized Service and a Competitive Edge in Ecommerce Generative AI is set to revolutionize ecommerce, enabling a more interactive and personalized shopping experience, which is integral to both attracting and retaining customers. In the crowded landscape of ecommerce, a positive customer experience across every aspect of an order has become intrinsic to online success. Details matter, from the initial landing page to order fulfillment through to delivery and aftercare. […] Retail TouchPoints July 16, 2023July 17, 2023 4 min read AITechnology & InnovationShoppersOperations & Supply ChainChatGPTMarketing: Direct & PersonalizationCustomer ExperienceData & InsightsConsumersMarketing: VoiceMarketing: Social MediaOmnichannelPredictions and ForecastsDept. Natural / OrganicDept. NonfoodDeliveryWeatherMarketing: In StoreGoogleSustainabilityStrategyResults & InvestmentDept. ApparelMerchandisingMarketing: Loyalty & SubscriptionHoliday & Events 0 Saving Bookmark this article Bookmarked
Channel: Grocery Channel: Mass Department: Adult Beverage Department: Beverage Department: HBC ESG Partnerships & Alt Profit Media & Marketing Retailer Media Agencies & Vendors Retail Ecosystem Data & Insights Shopper & Customer Trends & External Forces Retail Operations Operations & Supply Chain Stores & Formats Hy-Vee launches RedMedia omnichannel retail media network Hy-Vee launched the full-scale version of its retail media network, called Hy-Vee RedMedia, at the Groceryshop 2023 conference this week in Las Vegas. The West Des Moines, Iowa-based retailer described the platform as a disruptor in the retail media landscape that will connect brands directly with Hy-Vee’s customer base across multiple platforms, including both online […] Written by Supermarket News September 22, 2023September 25, 2023 Saving Bookmark this article Bookmarked
Channel: Delivery Channel: Ecommerce & Digital Channel: Grocery Channel: Grocery - Natural Department: Food Acquisitions, Divestitures & Mergers Corporate Finance Partnerships & Alt Profit Shopper & Customer Start Ups Technology & Innovation Trends & External Forces Associates & Employees Operations & Supply Chain Stores & Formats Instacart stock languishes after IPO Instacart saw its share price erode in the two days following its initial public offering, after it rose 12.7% in its first day of trading on the NASDAQ exchange. The stock settled down to just slightly over its IPO price of $30 per share on Wednesday, its first full day on the exchange, then ranged […] Written by Supermarket News September 22, 2023September 25, 2023 Saving Bookmark this article Bookmarked
Retailer Media Retail Media Metrics #30DaysofRetailMedia | Day 21: Retail Media Metrics Metrics help brand advertisers measure retail media effectiveness. Key performance indicators (KPIs) span the full marketing funnel, as consumers can enter anywhere. Brand advertisers: 🎯 Choose KPIs according to their objectives📊 Measure baseline results for meaningful comparisons🌟 Review their metrics for data insights to optimize their processes and […] Written by Lisa Goller September 21, 2023September 25, 2023 Saving Bookmark this article Bookmarked
Shopper & Customer Shopper & Customer CPG companies aim to make recycling simpler for consumers Dispelling consumer confusion around plastics recycling, investing in local programs and embracing molecular technologies are some of the current steps the Consumer Brands Association and its members are taking to create a sustainably packaged future. Written by Supermarket Perimeter September 21, 2023September 21, 2023 Saving Bookmark this article Bookmarked
Holiday & Events Trends & External Forces Holiday & Events The big chill: Holiday retail sales 2023 expected to slow Experts predict slow growth in 2023 holiday sales as consumers tighten their belts in a tough economy, but e-commerce will remain a bright spot. Stores are filling with displays of holiday decorations and holiday-themed merchandise as retailers eagerly prepare for the annual shopping surge, but consumers may not be as excited. Forecasts for 2023 holiday […] Written by Future of Commerce September 21, 2023September 21, 2023 Saving Bookmark this article Bookmarked