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The CPG Guys's articles

  1. CPG & FMCG
The CPG Guys, Sri & PVSB, are joined in this episode by Liz Buchanan and Natalie Williams from NielsenIQ, the leader in providing the most complete, unbiased view of consumer behavior, globally. NielsenIQ has partnered with The CPG Guys to discuss their new omnichannel measurement solutions OmniShopper and OmniSales and how they help brands and […]
  1. CPG & FMCG
The CPG Guys, Sri & PVSB, are joined in this episode by Alina Bilger & Andy Berman from Gopuff, an immediate needs home delivery business. Follow Gopuff online at: http://gopuff.comDownload Gopuff on the Apple App Store hereDownload Gopuff on the Google Play Store here  Andy & Alina answer these questions: Alina – What were the […]
  1. CPG & FMCG
The CPG Guys, Sri & PVSB, are joined in this episode by Risa Crandall, SVP CPG Strategy at Aki Technologies which empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising. The CPG Guys have partnered with Aki in a 3 part series to talk about how […]
  1. CPG & FMCG
The CPG Guys, Sri & PVSB, are joined in this episode by Declan Kennedy, CEO of StitcherAds,  a Facebook Marketing Partner helping advertisers and agencies scale full-funnel performance marketing campaigns on Facebook & Instagram. Declan joins us to talk about all the privacy changes resulting from Google’s decision to end the use of 3rd party […]
  1. The Fresh 4
4 of the most intriguing news stories ripped from the headlines from The CPG Guys, Sri & PVSB.  Week of April 26. 2021. 1.) #amazon commits renewed 0% carbon footprint in the future2.) #kroger commits to the environmental sustainability agenda too3.) #amazon gets into salons?4.) #walmart plus – research says its all about shipping All our content for #fresh4 is sourced from retailwit.com thanks the RetailWit team […]
  1. CPG & FMCG
The CPG Guys, Sri & PVSB, are joined in this episode by Jeff Clapper, CEO of Arkansas-based 8th & Walton, a consulting & training group which supports Walmart Suppliers in three ways: Walmart Training Classes Advisory and Custom Training Full Service Support Learn more about 8th & Walton at http://www.8thandwalton.com Follow 8th & Walton’s own […]
  1. The Fresh 4
4 of the most intriguing news stories ripped from the headlines from The CPG Guys, Sri & PVSB.  Week of April 19th. This weeks #fresh4 features :1. #Amazon hits 200 MM prime subscribers2. #Kroger gets its first ‘dark store’ for fulfillment – #ocado3. #retailmedia and Dollar Tree Stores come together!4. #nike now offers refurbishment as a service Click <here> for the full weekly Fresh 4
  1. CPG & FMCG
In this episode of The CPG Guys podcast, Sri & PVSB speak with Carolina Flores, Associate Digital Marketing Manager at GSK. Carolina speaks about how several brands within the GSK portfolio have adopted Shoppable, a distributed commerce technology company with a suite of e-commerce products surrounding Shoppable’s patented, universal checkout API. Shoppable’s solutions enable advertisers, […]
  1. CPG & FMCG
The CPG Guys, Sri & PVSB, are joined in this episode by Megan Kinmonth Bowman, founder & CEO of Stonehenge Tech Labs, the company behind Stopwatch, a cloud-based, omni-channel commerce software delivering unified commerce metrics across multiple retail platforms. Meagan answers these questions posed to her: Did we hear that right? Several years ago, Several […]
  1. The Fresh 4
4 of the most intriguing news stories ripped from the headlines from The CPG Guys, Sri & PVSB.  Week of April 12th. 1. Kantar Commerce Snapshot2. Morrisons is the first UK retailer to eliminate single use plastic bags3. Doordash & Instacart launching credit cards4. Target Pledges to Spend $2 Billion+ with Black-Owned Businesses by 2025 […]