http://cpgguys.com

The CPG Guys's articles

  1. Channel: Ecommerce & Digital
The CPG Guys are joined by Katie Stratton, Chief Growth Officer at Shipt which provides personal shopping and delivery and is available to 80% of households in more than 5,000 U.S. cities. Follow Katie Stratton on LinkedIn at: https://www.linkedin.com/in/katieserkinstrattonFollow Shipt on LinkedIn at: https://www.linkedin.com/company/shipt/Follow Shipt online at: http://shipt.com  Katie answers the following questions: Can you […]
  1. Trends & External Forces
The CPG Guys are joined by Lex Josephs, VP/GM of Sam’s Club Member Access Platform, the retail media division of Sam’s Club, a unit of Walmart. MAP’s mission is to provide the most valuable and additive ads experience to our member. It’s our member-first approach that differentiates us, along with the combination of our platform, […]
  1. Media & Marketing
PVSB and Fresh Four Co-Host Andrea K. Leigh, CEO of Allume Group, recap their impressions of the 2023 Amazon Accelerate Sellers Conference. Follow Andrea K. Leigh on LinkedIn at: https://www.linkedin.com/in/andreakleigh/ Follow Allume Group on LinkedIn at: https://www.linkedin.com/company/allumegroup/ Follow Allume Group online at: http://allumegroup.com CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://NextUpisnow.org/cpgguysRetailWit […]
  1. Channel: Dollar/Value
The CPG Guys are joined in this episode by Molly Hjelm, Head of Ad Sales at Dollar General Media Network, the retail media division of Dollar General. Follow  Molly Hjelm on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/Follow Dollar General on LinkedIn at: https://www.linkedin.com/company/dollar-general/ Follow DGMN online at: https://www.dgmedianetwork.com/ Molly answers these questions:1)  Would you please highlight a few […]
  1. Channel: Dollar/Value
The CPG Guys are joined in this episode by Molly Hjelm, Head of Ad Sales at Dollar General Media Network, the retail media division of Dollar General. Follow  Molly Hjelm on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/Follow Dollar General on LinkedIn at: https://www.linkedin.com/company/dollar-general/ Follow DGMN online at: https://www.dgmedianetwork.com/ Molly answers these questions:1)  Would you please highlight a few […]
  1. Data & Insights
The CPG Guys are joined in this episode by Walid Benchama, Global Director of Shopper & Channel Insights at the Coca-Cola Company, Follow  Walid Benchama on LinkedIn at: https://www.linkedin.com/in/oualidbenchamaFollow Coca-Cola on LinkedIn at: https://www.linkedin.com/company/the-coca-cola-company/ Follow Coca-Cola online at: https://www.coca-colacompany.com/ Walid answers these questions:1)  Walid, your career journeys crosses countries and has both brand management and […]
  1. Retailer Media
The CPG Guys are joined in this episode by Ben Tienor, Director of Gulp Media Network, the Retail Media division of 7-Eleven which is the world’s largest convenience retailer with over 13,000 corportaely-woned and franchised store in North America. Follow  Ben Tienor on LinkedIn at: https://www.linkedin.com/in/bentienor/Follow 7-Eleven on LinkedIn at: https://www.linkedin.com/company/7-eleven/ Ben answers these questions: […]
  1. Retailer Media
This episode was originally published on our sister podcast The FMCG Guys and features Tom Langley, head of retail media for John Lewis Partnership with includes the John Lewis department stores and Waitrose supermarkets. Follow  Tom Langley on LinkedIn at: https://www.linkedin.com/in/tom-langley01/Follow John Lewis Partnership on LinkedIn at: https://www.linkedin.com/company/john-lewis-partnership/Follow JLP Retail Media online at: https://waitrose.frontify.com/public CPG […]
  1. Retailer Media
This episode was originally published on our sister podcast The FMCG Guys and features Tom Langley, head of retail media for John Lewis Partnership with includes the John Lewis department stores and Waitrose supermarkets. Follow  Tom Langley on LinkedIn at: https://www.linkedin.com/in/tom-langley01/Follow John Lewis Partnership on LinkedIn at: https://www.linkedin.com/company/john-lewis-partnership/Follow JLP Retail Media online at: https://waitrose.frontify.com/public CPG […]
  1. Media & Marketing
The CPG Guys are joined in this episode by Bryan Leach, founder and CEO of mobile loyalty rewards program Ibotta., a free cash back rewards web and mobile app that gives you real cash for everyday purchases when you shop. Ibotta provides thousands of ways for consumers to earn cash on their purchases by partnering […]
  1. Media & Marketing
The CPG Guys are joined in this episode by Bryan Leach, founder and CEO of mobile loyalty rewards program Ibotta., a free cash back rewards web and mobile app that gives you real cash for everyday purchases when you shop. Ibotta provides thousands of ways for consumers to earn cash on their purchases by partnering […]
  1. Retailer Media
The CPG Guys are joined in this episode by Gregory Grudzinski, Head of Content for WARC Digital Commerce, an Ascential Company that has been helping marketers and strategists Make it “WARC” since 1985. Follow  Gregory Grudzinski on LinkedIn at: https://www.linkedin.com/in/grudzinski/Follow WARC on LinkedIn at: https://www.linkedin.com/company/warc/Follow WARC online at: http://warc.comFollow the Digital Shelf Institute on LinkedIn […]