The CPG Guys
CPG eCommerce industry icon Sri Rajagopalan and consumer loyalty guru Peter V.S. Bond explore how brands and retailers engage with consumers in-store, online and everywhere in between. http://cpgguys.com

The CPG Guys's articles

  1. Media & Marketing

Perishable Food eCommerce Imperatives with Hostess Brands’ Bret Thurston

The CPG Guys speak with Bret Thurston, Director of eCommerce & Shopper Marketing at Hostess Brands, a leading sweet snacks company focused on developing, manufacturing, marketing, selling and distributing snacks in North America sold under the Hostess® and Voortman® brands.  Follow Bret Thurston on LinkedIn at: https://www.linkedin.com/in/bret-thurston-9a161b7/ Follow Hostess Brands on LinkedIn at: https://www.linkedin.com/company/hostessbrands/ Follow […]
2 min read
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  1. Media & Marketing

Spirited Personalization with DIAGEO’s Gina O’Halloran & Aki’s Risa Crandall

The CPG Guys, PVSB and Sri are joined in this episode by Gina O’Halloran, U.S. Media director at DIAGEO, a global leader in premium drinks, across spirits and beer, a business built on the principles and foundations laid by the giants of the industry & Risa Crandall, SVP CPG + Bev Alc Strategy + Sales […]
2 min read
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  1. Media & Marketing

Retail Media Networks in 2023 with GroupM’s Lauren Lavin & Mindshare’s Jeff Malmad

The CPG Guys speak with Lauren Lavin, Executive Director, Commerce at GroupM and Jeff Malmad, Global Head of Commerce at Mindshare, both part of the broader WPP organization. This episode was recorded in January at CES in Las Vegas, NV. Follow Lauren Lavin on LinkedIn at: https://www.linkedin.com/in/llavin/Follow Group M on LinkedIn at: https://www.linkedin.com/company/groupmworldwide/Follow Group M […]
< 1 min read
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  1. Media & Marketing

One Platform TV Advertising with NBCUniversal’s Bob Perry

The CPG Guys speak with Bob Perry, Director of Business Development at NBC Universal, which owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium […]
2 min read
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  1. Media & Marketing

One Platform TV Advertising with NBC Universal’s Bob Perry

The CPG Guys speak with Bob Perry, Director of Business Development at NBC Universal, which owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium […]
2 min read
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  1. Retailer Media

Commerce Marketing in the Era of Retail Media with Tyson Foods’ Andrea McGovern Galo

The CPG Guys speak with Andrea McGovern Galo, Director of Commerce Marketing at Tyson Foods, one of the world’s largest processors and marketers of chicken, beef, pork and plant-based protein food products. Follow Andrea McGovern Galo on LinkedIn at: https://www.linkedin.com/in/andrea-mcgovern-galo-128296/Follow Tyson Foods on LinkedIn at: https://www.linkedin.com/company/tyson-foods/Follow Tyson Foods online at: https://www.tysonfoods.com/ Andrea answers these questions: […]
2 min read
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  1. Retail Ecosystem

Shoptalk 2023 with Sophie Wawro & Anil Aggarwal

The CPG Guys speak with Sophie Wawro, Global President of Shoptalk & Groceryshop and Anil Aggarwal, CEO of Personatech REGSITER FOR SHOPTALK BY MARCH 3 AT: https://shoptalk.com/us Follow Sophie Wawro on LinkedIn at: https://www.linkedin.com/in/sophiewawro/Follow Shoptalk on LinkedIn at: https://www.linkedin.com/company/shoptalk/ Follow Anil Aggarwal on LinkedIn at: https://www.linkedin.com/in/anildaggarwal/Follow Personatech on LinkedIn at: https://www.linkedin.com/company/personatechinc/Follow Personatech online at: https://www.personatech.com/ […]
2 min read
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  1. Technology & Innovation

Grow: The Essential Guide to Getting Promoted with Randy Ornstein

The CPG Guys speak with Randy Ornstein, Sr Director of Alcohol at Gopuff & Author of the new book “Grow: the Essential Guide to Getting Promoted.” Follow Randy Ornstein on LinkedIn at: https://www.linkedin.com/in/randy-ornstein-b23b923/Purchase his new book at: https://a.co/d/5kd8cWS Randy answers these questions: 1) Randy, why don’t you start by sharing with us a bit of […]
2 min read
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  1. Media & Marketing

Building a Retail Media Business with Google’s Shawn McGahee

The CPG Guys speak with Shawn McGahee, Head of Retail Media at Google. Follow Shawn McGahee on LinkedIn at: https://www.linkedin.com/in/smcgaheeContact Shawn at: [email protected] about Google’s Retail Media solutions at: https://services.google.com/fh/files/blogs/building_a_retail_media_business_with_google.pdf Shawn answers these questions: 1) Would love to start with understanding your professional journey and some of the key pivot points that led you to […]
2 min read
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  1. Technology & Innovation

LA Confidential with The CPG Guys

Sri interviews Bryan & PVSB about current events in the CPG / Retail Industry. This was recorded together while they were all in LA attending the 2023 NAACP Image Awards Nominee Luncheon. Sri asked these questions: 1) Data: Everyone is chasing it…1P,3P and every other kind of data, myth or truth?2) What is a clean […]
2 min read
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  1. Retail Operations

Transformational Omnichannel Beauty Retail with Ulta’s Kristin Wolf

The CPG Guys speak with Kristin Wolf, SVP Enterprise Strategy & Transformation at Ulta Beauty, the largest U.S. beauty retailer and the premier beauty destination for cosmetics, fragrance, skin care products, hair care products and salon services. Follow Kristin Wolf on LinkedIn at: https://www.linkedin.com/in/kristinwolf-ub/ Follow Ulta Beauty on LinkedIn at: https://www.linkedin.com/company/ulta/Follow Ulta Beauty online at: […]
2 min read
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  1. Retailer Media

Consumer Loyalty & Engagement with Kearney’s Katherine Black

The CPG Guys speak with Katherine Black, Senior Partner at Kearney, a global consulting partnership with presence in 40 countries. Follow Katherine Black on LinkedIn at: https://www.linkedin.com/in/katherine-p-black/Follow Kearney on LinkedIn at: https://www.linkedin.com/company/kearney/Follow Kearney online at: https://www.kearney.com/about/our-people/kearney-originals/article/-/insights/katherine-black Katherine answers these questions: 1) Let’s start with your professional background. I met you over a decade ago when […]
2 min read
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