Media & Marketing Reputation Management Guide Reviews are a vital resource of information for customers and businesses alike. From Google Business Profile to Facebook and more, consumers turn to reviews as trustworthy sources to help them form an opinion about your brand. Retail Customer Experience July 2, 2022July 2, 2022 < 1 min read Marketing: UGCConsumersMeta (Facebook)Marketing: SocialGoogle 0 Saving Bookmark this article Bookmarked
International International Reputation and Listings Overview Chatmeter is the ideal platform for organizations looking to track, manage, and update reviews and listings on Google, Facebook, Apple Maps, and Bing across the globe — at scale. Retail Customer Experience July 1, 2022July 1, 2022 < 1 min read InternationalMeta (Facebook)Marketing: UGCMarketing: SocialGoogle 0 Saving Bookmark this article Bookmarked
Data & Insights How DTC Brands Can Enjoy Post-purchase Success What is DTC? Why Do You Need to Look into it? DTC has been making ripples in the ecommerce world owing to the fact that it has enabled brands to have direct access to their customers and cater to their specific needs head-on, rather than dealing through monopolized third parties. Traditionally successful brands who have […] Latest Shipment June 30, 2022June 30, 2022 6 min read Data & InsightsBig DataDeliveryShoppersReturnsOperations & Supply ChainCustomer ExperienceCustomer ExperienceProcter & GambleDept. NonfoodMarketing: In StoreCompetitionWeatherStrategyShopifyDept. ApparelMarketing: UGCMarketing: TradeMarketing: Direct & PersonalizationMarketing: BrandKellogg'sHoliday & Events 0 Saving Bookmark this article Bookmarked
Technology & Innovation Black Swan analyzes social media to predict which products will be successful Consumer packaged goods companies — think PepsiCo or Nabisco — face steep challenges from the rising cost of living and distribution. As inflation continues unabated, consumers’ disposable income isn’t going as far as it used to while products are becoming more expensive to ship. The pressure is on businesses to place their bets on the […] TechCrunch June 30, 2022June 30, 2022 3 min read Technology & InnovationConsumersData & InsightsPepsiCoBig DataESG and CSRMarketing: SocialShoppersDept. BeverageInternational - UKDept. Adult BevPredictions and ForecastsDept. GrocerySustainabilityOperations & Supply ChainStrategyResults & InvestmentProcter & GamblePartnershipsMarketing: In StoreMeta (Facebook)Marketing: UGCAssociatesEconomyDept. NonfoodCOVID19Thick DataAI / ML 0 Saving Bookmark this article Bookmarked
Media & Marketing Gen Z Forcing Food Marketers to Shift Spending Consumers are dynamic not static. In 2022 there is no doubt that food marketers that want to reach their primary and secondary target customers are forced to shift how and where they spend their marketing dollars in order to garner the best results according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice […] Grocerant Guru June 29, 2022June 29, 2022 4 min read ConsumersData & InsightsMarketing: SocialGoogleBig DataShoppersDept. GroceryIndustry Conferences and EventsTechnology & InnovationESG and CSRNFTMeta (Facebook)Marketing: In StoreCryptoMarketing: ShopperTikTokAmazonTargetPricing & PromotionsWalmartOmnichannelMarketing: UGCMarketing: TradeAssociatesStore LocationMarketing: Direct & Personalizationsocial commerce 0 Saving Bookmark this article Bookmarked
Trends & External Forces FTC Lawsuit Against Walmart is Unfounded and Ignores the Billions Walmart has Saved Customers A narrowly divided Federal Trade Commission (“FTC”) has filed a misguided lawsuit against Walmart regarding money transfer services that the Company offers to consumers. Here’s what you need to know about the lawsuit: Since Walmart began offering our customers flat, low fee money transfer services at our stores, the company has saved consumers—particularly the unbanked […] Walmart News June 29, 2022June 29, 2022 11 min read Legal & CriminalWalmartGovernmentConsumersAssociatesShoppersResults & InvestmentCompetitionBrick and MortarTechnology & InnovationMarketing: In StoreTargetAgenciesPricing & PromotionsPartnershipsDept. NonfoodStore LocationHoliday & EventsMarketing: UGCEconomy 0 Saving Bookmark this article Bookmarked
Media & Marketing Brands are tracking hashtags to find engaged audiences Social media platforms have experienced impressive user and engagement growth the past few years, and many brands are spending big on social, turning to influencers to make more personal (and profitable) connections with consumers. In fact, global marketers say they plan to increase their spend on social media by 53% in the next year, more […] Nielsen June 28, 2022June 28, 2022 2 min read Marketing: SocialTikTokBig DataConsumersESG and CSRData & InsightsInsight ProvidersProcter & GambleTargetMeta (Facebook)Predictions and ForecastsTechnology & InnovationMarketing: UGCTrends: Marketing 0 Saving Bookmark this article Bookmarked
Media & Marketing How to Leverage Customer Reviews To Win on the Digital Shelf | Salsify For brands and retailers, a single sale doesn’t equal success. Instead, it’s about building a customer base that’s willing to come back and purchase your products over and over again. Salsify June 28, 2022June 28, 2022 < 1 min read Marketing: UGCShoppersMerchandisingMarketing: SocialTwitterMarketing: Loyalty & SubscriptionInternational - North America 0 Saving Bookmark this article Bookmarked
Technology & Innovation Is the Metaverse Just Play-Doh for Food Retailers Where are you selling food today? Just this month retailer after retailer seems to be experimenting with a new format, platform, delivery type, or menu item that ‘travels well’, according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. These days, even the most regional restaurant chains are investing in new store prototypes […] Grocerant Guru June 28, 2022June 29, 2022 6 min read Technology & InnovationRestaurantsMetaverseDept. GroceryDeliveryTrends: TechData & InsightsBig DataMarketing: SocialFood DeliveryPartnershipsAcquisitionTech: RoboticsShoppersNFTDoorDashAssociatesCryptoGrubhubMarketing: UGCTwitterOperations & Supply ChainPricing & PromotionsStore LocationConsultingMeta (Facebook)ExecutivesDept. BakeryMarketing: Loyalty & SubscriptionSustainabilityStrategyAutonomous VehiclesBOPISConsumersPredictions and ForecastsKellogg'sDept. NonfoodESG and CSRCOVID19Vendors 0 Saving Bookmark this article Bookmarked 5
CPG: Food Analysts discuss Kellogg’s breakup plan Analysts gave mixed reviews to the Kellogg Co.’s plan to split into three companies: global snacks, North American cereal and plant-based. Supermarket Perimeter June 27, 2022June 30, 2022 < 1 min read Kellogg'sTrends: Food and BeverageMarketing: UGCHealth & Wellness 0 Saving Bookmark this article Bookmarked
Technology & Innovation Top 10: last week’s most essential retail technology articles These are the RTIH articles that caught your fancy last week, including Gopuff, Amazon Fresh, STOCKED, Zapp, Roku, and Walmart. Gopuff named as instant delivery partner for London’s The O2 arena Quick commerce big hitter Gopuff has announced a tie up with The O2 arena in London. It has been named as the O2’s Principal […] Retail Technology Innovation Hub June 27, 2022June 28, 2022 3 min read Technology & InnovationQ CommerceDeliveryGopuffAmazonPartnershipsInternational - UKTech: CashierlessFood DeliveryConsumersMarketing: BroadcastDept. FreshDept. GroceryWalmartBrick and MortarStreamingResults & InvestmentDept. BeverageInternationalMarketing: Digital MediaData & InsightsCompetitionBOPISCPG: Adult BeverageDept. DeliOperations & Supply ChainMarketing: UGCExecutivesAssociatesHealth & Wellness 0 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Here’s How Our Clients Are Getting Ready for Prime Day 2022 Ivana Kosovac is a Project Manager at Bobsled. Prime Day is a key part of the year for retail brands. It offers an “oasis” in the middle of the summer months, which can be a slow-selling time for many categories. This is one of the biggest sale events of the year and an opportunity to […] Bobsled Marketing June 23, 2022June 23, 2022 < 1 min read AmazonHoliday & EventsStore LocationPricing & PromotionsMarketing: UGCMarketing: SocialHealth & WellnessDept. Natural / Organic 0 Saving Bookmark this article Bookmarked
Media & Marketing Exclusive: New ‘Reverse Influencer Marketplace’ Demonstrates Shifting Brand-Creator Dynamic Influencer marketing platform Aspire has launched a new “reverse influencer marketplace” that puts creators in the driver’s seat, allowing them to reach out directly to brands and submit content for marketing campaigns. As the realm of influencer marketing evolves, creators are becoming much more sophisticated in their business practices and looking for ways to take […] Retail TouchPoints June 23, 2022June 23, 2022 3 min read Marketing: SocialPartnershipsProcter & GambleExecutivesESG and CSRMarketing: UGCDept. OTCDept. Natural / OrganicBed Bath & BeyondAssociates 0 Saving Bookmark this article Bookmarked
Channel: Delivery STOCKED picks rapid delivery venture Zapp as first ever retail partner Convenience meal solution STOCKED has launched into its first ever retail collaboration with British on-demand delivery firm Zapp. STOCKED creates meals which are frozen into blocks, slotting straight into the freezer. Founded by school friends and hometown neighbours, Sam Moss and ex-street food Chef Charlie Gilpin in April last year, the venture has since gone […] Retail Technology Innovation Hub June 23, 2022June 23, 2022 < 1 min read Q CommerceDeliveryPartnershipsOperations & Supply ChainMarketing: UGCInternational - UKDept. GroceryDept. DeliBrick and Mortar 0 Saving Bookmark this article Bookmarked
Technology & Innovation Platform uses AI to check accuracy of off-premises orders Mistakes are a common problem in the hospitality industry, but a new artificial intelligence product is looking to reduce them. Called Double-Check, the application uses AI to check the accuracy of off-premises orders. “We know that restaurants worldwide are struggling to keep up with the high demand for off-premise orders and an ongoing labor shortage,” […] fooddeliverynews.com June 22, 2022June 22, 2022 < 1 min read Technology & InnovationRestaurantsDept. GroceryShoppersAssociatesCustomer ExperienceCustomer ExperienceDept. BeverageExecutivesBig DataData & InsightsMarketing: UGCTech: AIAI / ML 0 Saving Bookmark this article Bookmarked
Shopper & Customer How to Optimize Your Online Storefront If your business is looking to optimize its online storefront, then it’s likely your team already has a lot of great products. Now, it’s all about figuring out how to get people to find and hopefully purchase those products. Maybe you’ve got some clicks coming in here and there, but they’re leaving too quickly to […] Wiser Retail Strategies June 21, 2022June 21, 2022 6 min read ShoppersProcter & GambleMarketing: UGCMerchandisingMarketing: In StoreCompetitionDept. Natural / OrganicData & InsightsConsumersBig DataHealth & WellnessDept. OTCDept. NonfoodDept. ApparelMarketing: BrandDeliveryMarketing: TradeMeta (Facebook)Store LocationTargetTechnology & InnovationUnilever 0 Saving Bookmark this article Bookmarked
Data & Insights 10 Eye-catching Ways to Gain Attention to Your E-commerce Store Just a couple of decades ago, the concept of having your own E-commerce store was considered fanciful, even a dream. How would it work? What would such a store provide? How will the store handle all of the sales, the purchases, and even the logistics of the goods? It was a pipe dream for some, […] Latest Shipment June 21, 2022June 21, 2022 8 min read Data & InsightsBig DataShoppersDeliveryProcter & GambleTechnology & InnovationDept. NonfoodMarketing: UGCBrick and MortarMarketing: Direct & PersonalizationMarketing: SocialPhilanthropyCryptoTargetExecutivesOperations & Supply ChainPredictions and ForecastsDept. ApparelCompetitionInternational - UKStore LocationDept. HBCCustomer ExperienceCustomer ExperienceESG and CSRConsumersMarketing: BrandTrends: TechStreamingResults & InvestmentRestaurantsHoliday & EventsUnilever 0 Saving Bookmark this article Bookmarked
Channel: Restaurants Popmenu opens restaurant to understand industry Popmenu CEO Brendan Sweeney has always listened to restaurants and built products around their problems. Now, Popmenu gets to experience the realities of running a restaurant — the company opened a restaurant in Atlanta. Called R&D Provisions, the restaurant is “where the power of food, technology, and ideas converge.” It serves salads, burgers, sandwiches and […] fooddeliverynews.com June 17, 2022June 17, 2022 4 min read RestaurantsTechnology & InnovationShoppersDept. GroceryDeliveryESG and CSRMarketing: SocialCustomer ExperienceCOVID19Data & InsightsCustomer ExperienceGoogleDept. ApparelThick DataExecutivesMarketing: Direct & PersonalizationMarketing: UGCOperations & Supply ChainPricing & PromotionsStore LocationDept. OTCConsumers 0 Saving Bookmark this article Bookmarked
Operations & Supply Chain Why Understanding the Reason Behind Returns is Crucial for Retailers As more customers shop online, the cost of returns has increased alongside it. Fashion giant Zara became the latest retailer to introduce charges for shoppers who return items bought online, with other stores predicted to follow suit. Fast-fashion brand Boohoo also recently warned its revenue was unlikely to grow in the first half of the […] Mikhail Dubov June 16, 2022June 16, 2022 3 min read ReturnsTechnology & InnovationShoppersConsumersData & InsightsCustomer ExperienceCustomer ExperienceDept. ApparelBig DataCOVID19PackagingInternational - UKBrick and MortarDeliveryExecutivesMarketing: In StoreMarketing: UGCOperations & Supply ChainTech: AIAI / ML 0 Saving Bookmark this article Bookmarked
Media & Marketing May ushers in the summer of streaming Much like many activities, television viewing has historical norms, many of which are driven by the calendar. The growth of streaming, however, continues to change history, as streaming viewership hit yet another new high in May, claiming 31.9% of total TV time. May is historically the month when TV viewership is at its lowest, and […] Nielsen June 16, 2022June 16, 2022 3 min read StreamingMarketing: Digital MediaBig DataMarketing: BroadcastInsight ProvidersData & InsightsProcter & GambleMarketing: SocialConsumersMarketing: UGCDeliveryPredictions and ForecastsData VisualizationExecutivesDept. Toys & GamesStrategyDept. NonfoodTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Trends & External Forces Retail Sales Dip in May Thanks to Inflation, Higher Prices Retail sales were down in May compared to the month before, suggesting continuing inflation and higher prices for essentials has been a growing concern to the American consumer. It’s the first drop in retail sales in five months. The U.S. Census Bureau, in its monthly estimates report released Wednesday, said U.S. retail and food services […] Marie Albiges June 15, 2022June 15, 2022 < 1 min read EconomyConsumersOperations & Supply ChainMarketing: UGCHealth & WellnessExecutivesDept. GroceryDept. FuelCOVID19 0 Saving Bookmark this article Bookmarked
Shopper & Customer How to Use Anonymous Data to Optimize and Personalize Your Customer Journeys Personalization enables interactions with shoppers to be unique. Given the rise of data privacy concerns, brands must be creative in using data to personalize customer journeys. This is where non-personally identifiable information (non-PII data) comes in. What is non-PII data and its role in personalization on e-commerce sites? How can online brands leverage it to […] Einat Etzioni June 15, 2022June 15, 2022 3 min read ShoppersData & InsightsBig DataMarketing: Direct & PersonalizationConsumersWeatherDeliveryMarketing: TradeOperations & Supply ChainProcter & GambleMarketing: UGCExecutivesPricing & PromotionsGovernmentTechnology & InnovationDept. NonfoodDept. FreshStore LocationTargetMarketing: Voice 0 Saving Bookmark this article Bookmarked
Data & Insights How Proactive Customer Service Benefits Your Post-purchase CX Today’s shoppers have high customer service expectations and zero tolerance for issues. If an ecommerce business doesn’t meet their expectations in providing a decent and personalized CX, they will quickly move on to a competitor. This not just applies to the purchase phase but the post-purchase order delivery phase as well, which, unfortunately, you have […] Latest Shipment June 13, 2022June 13, 2022 6 min read Data & InsightsBig DataShoppersDeliveryCustomer ExperienceCustomer ExperienceOperations & Supply ChainConsumersMarketing: Loyalty & SubscriptionHoliday & EventsAcquisitionProcter & GambleWeatherEconomyMarketing: Direct & PersonalizationMarketing: UGCESG and CSRMarketing: SocialTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Data & Insights Digital Food Marketing is Required for Restaurants and C-Stores Today Do you think your company can sell for to today’s consumers like you did in 2015, 2018, or 2021? Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®, stated “If you are a Food Marketer today and not using handheld digital food marketing tools, you won’t be a food marketer for long.” […] Grocerant Guru June 13, 2022June 13, 2022 3 min read Dept. GroceryShoppersRestaurantsData & InsightsBig DataTechnology & InnovationDeliveryBrick and MortarCOVID19ConsumersAcquisitionInternationalStrategyMarketing: UGCMarketing: Direct & PersonalizationMarketing: SocialAI / MLDept. NonfoodMarketing: In StoreOperations & Supply ChainPepsiCoTech: AIExecutives 0 Saving Bookmark this article Bookmarked
Media & Marketing Credit analysts put Kohl’s on notice amid takeover talks Analysts at S&P Global Ratings and Pulse Ratings are concerned about the reliance on the retailer’s real estate to finance most of the deal. RetailDive June 9, 2022June 9, 2022 < 1 min read Marketing: UGCResults & Investment 0 Saving Bookmark this article Bookmarked
Media & Marketing How to Feed the UGC Machine We’ve all seen the data: when brands share user-generated content (UGC), consumers trust them more and, in turn, are more likely to make a purchase. As VP of Marketing for ResellerRatings, Christina Kay lives and breathes UGC. During this week’s Retail Remix, she shares her perspectives on how UGC is driving the future of social […] Retail Remix Podcast June 9, 2022June 9, 2022 < 1 min read Marketing: UGCConsumersTikToksocial commerceShoppersPredictions and ForecastsMarketing: SocialESG and CSRData & InsightsBrick and Mortar 0 Saving Bookmark this article Bookmarked
Shopper & Customer Do You Really Know What Your Customers Think at Any Given Moment? Rick, a “veteran” farmer from Little Rock, Arkansas, is looking to take his produce to the big leagues and compete with the large retail players in his field. Rick was looking to, in his own words, “know rather than guess” how his market and possible customers would respond to his offerings. He also wanted to […] Or Lenchner June 8, 2022June 8, 2022 4 min read ConsumersShoppersData & InsightsMarketing: UGCESG and CSRPepsiCoMarketing: SocialPredictions and ForecastsMarketing: TradePhilanthropyMarketing: Loyalty & SubscriptionExecutivesDept. PerimeterDept. FuelDept. Fresh 0 Saving Bookmark this article Bookmarked
Media & Marketing Finding strategic insights at the intersection of customer reviews and product messaging Online reviews are deal-makers and deal-breakers. While marketing is important, customers end up doing a lot of marketing on a brand’s behalf every time they leave a review. So, when planning a brand strategy, marketers should ask themselves: Do we want to talk about what our customers are already talking about, or do we want […] Mintel June 8, 2022June 8, 2022 < 1 min read Marketing: UGCShoppersData & InsightsStrategyMarketing: Brand 0 Saving Bookmark this article Bookmarked
Data & Insights Walmart and Amazon Food Retail Has Evolved Consumers are dynamic not static. While most Americans prefer to wait, watch, and wonder when they will adopt a new food product or technology. Most wait until their friends have tried it and they get a personal recommendation according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. In fact, 56.7% of consumers […] Grocerant Guru June 8, 2022June 9, 2022 4 min read Data & InsightsShoppersWalmartDept. GroceryAmazonConsumersMarketing: UGCMarketing: Retail MediaCOVID19Marketing: In StorePodcastsOmnichannelBig DataDept. BeveragePredictions and ForecastsVendorsTechnology & InnovationMarketing: Direct & PersonalizationBrick and MortarWalmart ConnectDept. NonfoodEconomyGeneral MillsMarketing: SocialMarketing: TradeMerchandisingPepsiCoPricing & PromotionsSustainabilityExecutives 0 Saving Bookmark this article Bookmarked
Corporate Strategy The Role Retail Company Corporate Boards Need to Play in ESG Reporting Ever since the U.S Securities and Exchange Commission (SEC) proposed rules governing climate-related disclosures from all public companies on March 21, environmental, social, and governance (ESG) reporting has become a necessary part for retail company corporate boards to address, especially in today’s environmentally and socially conscious world. Whether it’s understanding how the retailer is combatting […] Rashida Salahuddin June 8, 2022June 8, 2022 4 min read ESG and CSRSustainabilityMarketing: UGCGovernmentWalmartTargetResults & InvestmentConsultingOperations & Supply ChainInclusivityExecutivesPredictions and ForecastsAssociates 0 Saving Bookmark this article Bookmarked
Channel: Restaurants CPG: NonFood Channel: Restaurants Department & Category Department: Consumer Durables Department: HBC ESG Partnerships & Alt Profit Media & Marketing Data & Insights Shopper & Customer Trends & External Forces How the KFC Crocs shoe became the hottest item at Fashion Week The KFC x Crocs Clogs sold out quickly after New York Fashion Week influencer event, winning KFC an award in the ‘Events: New Product or Service Launch’ category of Ragan’s 2021 Media Relations Awards. After grabbing attention with its Extra Crispy Sunscreen, fried chicken-scented scratch ‘n’ sniff Valentine’s Day cards, and an 11 Herbs & […] Written by PR Daily July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
Data & Insights Corporate Strategy Media & Marketing Data & Insights Shopper & Customer Technology & Innovation Trends & External Forces Associates & Employees Holiday & Events The 2022 Back to School Survey: 1,400 Moms Talk BTS Shopping What do you get when you combine one of the largest shopping events of the year with historic levels of inflation, stock shortages, and labor issues? We’ll tell you exactly what you get… You get the 2022–23 Back to School (BTS) shopping season. As noted in Field Agent’s Back to School Success Kit: How Brands […] Written by Field Agent July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
Shopper & Customer Shopper & Customer Trends & External Forces Consumers rank planetary health over population health Issues related to transparency and building consumer trust have led Innova Market Insights’ trend reports for several years. Now those trends are zeroing in on sustainability with a shift in key consumer concerns about the environment. Written by Food Business News July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
Corporate Finance Department: HBC Acquisitions, Divestitures & Mergers Corporate Strategy Corporate Finance ESG Data & Insights International Shopper & Customer Technology & Innovation Trends & External Forces Merchandising Operations & Supply Chain Kohl’s Ends Sales Talks With FRG, Citing Uncertain Retail and Financial Environment Kohl’s is off the sales block following the end of talks with Franchise Group (FRG), which has been the highest bidder for the company since the retailer began seeking a buyer in January 2022. When exclusive acquisition negotiations began in early June, FRG proposed $60 per share for Kohl’s, a valuation of $8 billion, eventually […] Written by Retail TouchPoints July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
Associates & Employees Department: Foodservice Underground Donut Tour Launches in Dublin Today, the Underground Donut Tour, the World's Best Donut Tour, is launching their first tour within the European Union, specifically, in Dublin, Ireland. The Underground Donut Tour has been running for 7 years across the US and the UK, including Chicago, Philadelphia, New York City, Portland, Seattle, Boston, Nashville, New Orleans, London and now adding Dublin to our roster. Hosting thousands of guests from around the world and showcasing the best doughnuts each city has to offer. Written by PR Newswire July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked