Department & Category Cooler Screen Builds Visionary Leadership and Advisory Teams for Accelerated Growth Accomplished executives will accelerate Cooler Screens' mission to transform the consumer experience and solidify its role as a strategic digital media platform for retail. Cooler Screens May 23, 2022May 23, 2022 4 min read ExecutivesDept. BeverageConsumersData & InsightsOmnichannelTechnology & InnovationMarketing: Retail MediaShoppersMarketing: In StorePartnershipsInsight ProvidersWalgreensPhilanthropyAmazonMerchandisingBrick and MortarResults & InvestmentCustomer ExperienceOperations & Supply ChainStrategyTrader JoesBig DataAgenciesCustomer ExperienceDept. GroceryCVSGiant EagleMarketing: Digital MediaKrogerAI / MLHealth & WellnessESG and CSRTrends: MarketingTech: IoTPredictions and ForecastsdunnhumbyMarketing: ShopperAssociates 0 Saving Bookmark this article Bookmarked
Media & Marketing eyezon, the on-demand human centric shopping platform, enters LATAM Retail technology company, eyezon partners with Promart and Innovasport. eyezon, the on-demand human centric social shopping platform that connects, in real time, e-commerce shoppers with retail sales agents, friends, family and even product and category experts, via live streaming sessions, has expanded into Latin America. Its inaugural business wins include Peruvian based home center company, […] Modern Retail May 20, 2022May 20, 2022 < 1 min read International - UKTechnology & InnovationStreamingsocial commerceShoppersPartnershipsMarketing: Digital MediaESG and CSR 0 Saving Bookmark this article Bookmarked
Trends & External Forces Interactive Advertising Bureau Warns Senate Bill Could Be Destructive To Competitive Ad Market, U.S. Economy NEW YORK – May 19, 2022 – Interactive Advertising Bureau CEO David Cohen released the following response to the Competition and Transparency in Digital Advertising Act introduced today in the U.S. Senate, which would bar digital advertising companies from providing both ad-buying and ad-selling technology, as well as online exchanges facilitating those transactions: “This legislation […] IAB May 20, 2022May 20, 2022 2 min read EconomyTechnology & InnovationAgenciesCompetitionConsumersDept. NonfoodMarketing: Retail MediaOperations & Supply ChainStreamingExecutivesGovernmentInclusivityMarketing: Digital MediaPricing & PromotionsResults & InvestmentAssociates 0 Saving Bookmark this article Bookmarked
Media & Marketing Warner Bros. Discovery holds back on streaming tie-up details at first upfront The star-studded event highlighted the newly merged company’s content but didn’t offer details about its proposed combined streaming platform. MarketingDive May 19, 2022May 19, 2022 < 1 min read StreamingMarketing: Digital MediaPepsiCo 0 Saving Bookmark this article Bookmarked
Media & Marketing Streaming climbs to new heights again in April despite a dip in total TV viewing April marked yet another milestone for streaming, as audiences spent more than 30% of their total TV time watching over-the-top video content. This is the first time streaming has eclipsed 30% of total TV usage. The increased share was backed by almost the same volume of streaming as in March, despite a 2.1% dip in […] Nielsen May 19, 2022May 19, 2022 3 min read StreamingMarketing: Digital MediaMarketing: BroadcastInsight ProvidersData & InsightsMarketing: SocialConsumersData VisualizationDeliveryTechnology & InnovationStrategyExecutives 0 Saving Bookmark this article Bookmarked
Media & Marketing Digital Video Ad Spend Increased 49% in 2021 and Expected to Reach Nearly $50 Billion in 2022, According to IAB’s 2021 Video Ad Spend and 2022 Outlook Report Connected TV Makes Up Largest Ad Spend Amongst Digital Video Advertising NEW YORK — May 2, 2022 —Digital video advertising spend surged 49% in 2021 and is expected to increase an additional 26% to $49.2B in 2022 according to IAB’s “2021 Video Ad Spend and 2022 Outlook” report. Released at the 2022 IAB NewFronts, in […] IAB May 19, 2022May 19, 2022 5 min read StreamingMarketing: BroadcastData & InsightsTechnology & InnovationAgenciesStrategyEconomyESG and CSRThick DataTargetAssociatesPredictions and ForecastsConsumersDept. NonfoodMarketing: OOHStore LocationInclusivityPricing & PromotionsPartnershipsMarketing: Digital Media 0 Saving Bookmark this article Bookmarked
Data & Insights Unless the numbers reflect people, they’re just numbers For the media industry, the period between March and May is go time. Across the many upfront events that span the media landscape, which are no longer bound to individual platforms and technologies, the expanding content marketplace presents both a wealth of opportunity and an expanse of information for ad buyers and sellers to navigate, […] Nielsen May 18, 2022May 18, 2022 4 min read Data & InsightsBig DataStreamingMarketing: BroadcastConsumersMarketing: Digital MediaInsight ProvidersDept. NonfoodInclusivityPredictions and ForecastsTrends: Marketing 0 Saving Bookmark this article Bookmarked
Channel: Drug Cooler Screens Partners With Place Exchange to Connect Brands With Programmatic In-store Advertising Cooler Screens, which is creating the world’s largest in-store digital media platform, unveils a partnership with Place Exchange for programmatic ad buying opportunities of in-store media for omnichannel ad campaigns. Cooler Screens May 18, 2022May 19, 2022 3 min read ConsumersPartnershipsMarketing: Digital MediaMarketing: In StoreOmnichannelTechnology & InnovationMarketing: Retail MediaShoppersAgenciesWalgreensDept. BeverageBrick and MortarPhilanthropyMerchandisingPricing & PromotionsMarketing: OOHDept. GroceryCVSExecutivesKrogerGiant EagleHealth & WellnessDept. HBCOperations & Supply ChainOwned Brands (Private Label)DeliveryData & InsightsCOVID19TargetTech: IoT 0 Saving Bookmark this article Bookmarked
Department: Nonfood 14 New and Updated Online Video Tools Video allows merchants to engage customers and prospects. Here is a list of new and updated video tools, including shoppable videos, live streaming, video podcasts, and more. The post 14 New and Updated Online Video Tools appeared first on Practical Ecommerce. Practical Ecommerce May 15, 2022May 15, 2022 < 1 min read Dept. NonfoodData & InsightsStreamingPodcastsMarketing: Digital Media 0 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Shipping Subscriptions: The rise of delivery as-a-service From video streaming and gaming to flowers and apparel, the average household in the UK now spends more than £50 a month on subscription services. And, with marketplaces starting to offer same- or next-day delivery as-a-service, it’s highly likely this could top £100 in the near future. The rise of marketplaces such as Amazon and […] Modern Retail May 12, 2022May 12, 2022 < 1 min read DeliveryOperations & Supply ChainInternational - UKStreamingPredictions and ForecastsMarketing: Digital MediaDept. NonfoodDept. ApparelAmazon 0 Saving Bookmark this article Bookmarked
Shopper & Customer Creating a Brand Voice That Will Connect With Consumers There are myriad ways you can connect with consumers. One of the most important ways is developing a brand voice that shows the consumer packaged goods (CPG) world who you are and provides that first impression and connection with potential consumers. Now, you may be thinking, “I have a brand. But does it have a […] RangeMe May 12, 2022May 12, 2022 5 min read ConsumersVendorsESG and CSRTechnology & InnovationMarketing: SocialStreamingPackagingMerchandisingTargetMarketing: Digital MediaDept. NonfoodDept. GroceryDept. ApparelDelivery 0 Saving Bookmark this article Bookmarked
Shopper & Customer Your Views: Open Letter, Open Question We had an open letter to Jeff Bezos the other day that was highly critical of a new Amazon Fresh store, prompting MNB reader Monte Stowell to write: This open letter to Jeff Bezos by the 69 year old shopper is a call to action by Jeff Bezos. Does one believe that Jeff Bezos is […] MorningNewsBeat May 12, 2022May 12, 2022 5 min read ShoppersAmazonTechnology & InnovationGovernmentStreamingConsumersAssociatesHealth & WellnessDept. NonfoodStore FormatEconomyMarketing: Digital MediaBest BuyLegal & CriminalBrick and MortarCryptoDept. FreshDept. FuelDept. GroceryMarketing: PrintMarketing: In StoreMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Technology & Innovation Charlotte Tilbury and Scibids share results from marketing campaign driven by customisable AI Scibids has implemented its AI as a service solution for a Charlotte Tilbury marketing campaign, leveraging Google Display & Video 360’s custom bidding feature, which, it says, has reduced customer acquisition costs by 29%. Within two months, this has helped increase the conversion rate by 60% and doubled viewable reach within budget limits by optimising […] Retail Technology Innovation Hub May 12, 2022May 12, 2022 2 min read Technology & InnovationData & InsightsAcquisitionStrategyShoppersDept. HBCAI / MLMarketing: Digital MediaPartnershipsSustainabilityTech: AIGoogle 0 Saving Bookmark this article Bookmarked
Media & Marketing Cinema vibe check: what’s the latest for the big screen? The 2022 Oscars has left us with a lot to discuss in its wake. Not only did we witness the infamous slap, but we also saw CODA win best picture. This marked an industry first, presenting Hollywood’s top award to a streaming service – but the move left many divided, with some industry players feeling […] GWI (Global Web Index) May 10, 2022May 10, 2022 5 min read StreamingMarketing: Digital MediaCOVID19ConsumersData VisualizationPredictions and ForecastsMarketing: SocialEconomyExecutivesInternational - UKRestaurantsCompetitionDept. NonfoodMarketing: In StoreStrategyMarketing: OOHInternational - North AmericaDept. GroceryDept. BeverageData & Insights 0 Saving Bookmark this article Bookmarked
Trends & External Forces Eurovision-ary: How performers capture the ears—and moods—of global audiences The 66th season of the Eurovision Song Contest is here, and if previous years are any indication 2022 will be another heavy hitter when it comes to viewership. But at the same time, the international music competition also provides insight into the emotions of the audience—through the mood of the songs they vote to win. […] Nielsen May 10, 2022May 10, 2022 4 min read CompetitionConsumersData & InsightsStreamingInsight ProvidersInternationalCOVID19Marketing: Digital MediaEconomyMarketing: OOHData VisualizationInclusivityMarketing: BroadcastMeta (Facebook)Operations & Supply ChainPricing & PromotionsAssociates 0 Saving Bookmark this article Bookmarked
Media & Marketing How streaming TV platforms upped their games at the NewFronts Roku, Tubi and FuboTV pitched advertisers around measurement and targeting at a time when both the streaming and digital ad landscapes are in flux. MarketingDive May 9, 2022May 9, 2022 < 1 min read StreamingMarketing: BroadcastMarketing: Digital MediaDept. Toys & GamesDept. Nonfood 0 Saving Bookmark this article Bookmarked
Data & Insights Bridging the gap: Better audience targeting with context and behavior data Data has never been more important for brands and marketers. As engagement with digital channels continues to rise, understanding the consumers behind those engagements is essential for matching the right message with the right audience. But if you’re only using contextual data, you’re only seeing part of the picture. For today’s marketers, combining contextual data […] Nielsen May 9, 2022May 9, 2022 3 min read Data & InsightsTargetInsight ProvidersConsumersStreamingPredictions and ForecastsMarketing: Digital MediaTrends: MarketingShoppersMarketing: UGCData VisualizationStrategyPartnerships 0 Saving Bookmark this article Bookmarked
Media & Marketing Driven to watch: How a sports docuseries drove U.S. fans to Formula 1 TV programming has a long history of inspiring audiences to get more involved in their passions and pick up new hobbies. In some cases, TV shows have given a lucky few the opportunity to live out their dream jobs, such as Last Comic Standing winner Iliza Shlesinger and Top Chef winner Stephanie Izard. But TV […] Nielsen May 5, 2022May 5, 2022 3 min read Insight ProvidersMarketing: BroadcastData & InsightsStreamingCompetitionMarketing: Digital MediaMarketing: UGCCryptoTechnology & InnovationPredictions and ForecastsDept. Fuel 0 Saving Bookmark this article Bookmarked
Media & Marketing What’s old is new again: Bundles could help consumers cope with increasing streaming service choice It’s easy to see how audiences could feel overwhelmed by the wealth of new streaming services. The abundance of services, in fact, has many wishing for something that many cord cutters were once trying to get away from: bundled content. Despite the notable rise in streaming adoption, the premise of bundled content is rooted in […] Nielsen May 4, 2022May 4, 2022 3 min read StreamingConsumersMarketing: Digital MediaMarketing: BroadcastInsight ProvidersData & InsightsDept. NonfoodThick DataPredictions and ForecastsEconomyAssociates 0 Saving Bookmark this article Bookmarked
Media & Marketing Amazon looks to lure brands with new streaming tech integrations At its second NewFronts presentation, the company showed off a tool that lets advertisers insert their products into programming even after filming ends. MarketingDive May 3, 2022May 3, 2022 < 1 min read StreamingTechnology & InnovationMarketing: Digital MediaAmazon 0 Saving Bookmark this article Bookmarked
Associates & Employees 7-Eleven Launches Latest Hiring Push With Goal of Adding 60,000 Workers 7-Eleven, Speedway and Stripes will host a National Hiring Event on May 3 across more than 13,000 stores in the U.S. and Canada, with the goal of collectively onboarding 60,000 employees. The retailers are looking for both associate and management positions inside the store as well as support roles, numerous IT positions and maintenance technicians, […] Retail TouchPoints April 29, 2022April 29, 2022 2 min read Associates7-Eleven & SpeedwayBrick and MortarPricing & PromotionsWalmartDept. ApparelTechnology & InnovationStreamingKrogerSustainabilityOperations & Supply ChainDeliveryShoppersDept. NonfoodInternational - North AmericaMarketing: Digital MediaMarketing: TradeStore LocationExecutives 0 Saving Bookmark this article Bookmarked
Media & Marketing Our New Partnership: Raydiant and AirVūz Introducing Our New Partnership It’s tough for brick-and-mortars to succeed in today’s increasingly digitized world. Whether you’re a retail store, restaurant, bar, gym, medical space, or office building, it’s more critical than ever to create engaging in-location experiences to delight your customers and guests. Want a simple tactic to improve your physical space and elevate […] RayDiant April 28, 2022April 28, 2022 3 min read StreamingPartnershipsShoppersMarketing: Digital MediaStore LocationCustomer ExperienceCustomer ExperienceRestaurantsMarketing: BrandDept. NonfoodPricing & PromotionsBrick and MortarHealth & Wellness 0 Saving Bookmark this article Bookmarked
Media & Marketing Spotify Rebounds From #DeleteSpotify The Joe Rogan controversy that rocked Spotify this February now feels like a hiccup on the company’s ascension to top global streaming audio platform. As of January 2022, Spotify commanded the largest global market share of streaming audio services at 31%, which is close to double that of Apple Music (15%). All signs point to […] Forrester April 28, 2022April 28, 2022 < 1 min read StreamingMarketing: BroadcastMarketing: Digital MediaResults & Investment 0 Saving Bookmark this article Bookmarked
Technology & Innovation Beyond The Cartoonish Metaverse — XR Designers And Users Deserve Better XR designers cut corners because of the limitations of headsets but XR streaming from the cloud could liberate them. Forrester April 28, 2022April 28, 2022 < 1 min read MetaverseTrends: TechStreamingTechnology & InnovationMarketing: Digital Media 0 Saving Bookmark this article Bookmarked
Shopper & Customer Level Up Your Tech Skills. 3 Reasons to Join the TrailblazerDX Quest 2022! TDX ’22 innovation announcements What is the TDX Quest? 1: Watch TDX ’22 sessions on-demand with Salesforce+ 2: Connect with fellow attendees in the Trailblazer Community 3: Learn about the latest innovations via Trailhead How do you join the TDX Quest? TrailblazerDX ’22—the premier Salesforce Developer conference—brings together developers, admins, architects, partners, entrepreneurs, and students […] Salesforce April 27, 2022April 27, 2022 5 min read Technology & InnovationShoppersData & InsightsData VisualizationInsight ProvidersDept. NonfoodMarketing: Direct & PersonalizationPepsiCoPartnershipsStreamingESG and CSRTwitterCustomer ExperienceMarketing: SocialMarketing: Digital MediaAssociates 0 Saving Bookmark this article Bookmarked
Media & Marketing This Roku News Is Not Getting the Attention It Deserves Roku, a leading streaming platform, announced a few weeks ago that it is extending its partnership with the tech giant Amazon (NASDAQ: AMZN). The multiyear partnership will allow customers to stream Amazon Prime and IMDb TV apps on their Roku devices. Although this news has gone relatively unnoticed, it is more significant than it may […] NASDAQ - Amazon April 27, 2022April 27, 2022 < 1 min read Marketing: BroadcastAmazonPartnershipsStreamingTechnology & InnovationMarketing: Loyalty & SubscriptionMarketing: Digital Media 0 Saving Bookmark this article Bookmarked
Technology & Innovation Informa Connect’s Patient Support Services Congress Informa Connect’s Patient Support Services Congress Hybrid Event | June 14-16 in Philadelphia, PA www.informaconnect.com/patientsupport Exclusive Offer – Be sure to use your exclusive promo PSS22DC to save 10% off* of your registration. A proven industry staple, Patient Support Services Congress is back June 14-16, 2022 and ready to arm industry with next-generation approaches to […] Drug Channels April 25, 2022April 25, 2022 3 min read Technology & InnovationGovernmentData & InsightsMarketing: SocialConsultingOperations & Supply ChainStreamingLegal & CriminalMarketing: Digital MediaMarketing: In StoreMeta (Facebook)PepsiCoPricing & PromotionsStrategyMarketing: TradeAssociates 0 Saving Bookmark this article Bookmarked
Media & Marketing product/market fit A CB Insights study found that 35% of startups failed because they launched a product with no market need. It’s one of the main reasons cited why startups fail. As Sean Ellis, founding Dropbox marketer and “Hacking Growth” author, put it: “Scaling growth before having product/market fit is the fastest way to kill your […] Tom Fishburne April 24, 2022April 24, 2022 4 min read Fun & HumorData & InsightsTechnology & InnovationStreamingThick DataSustainabilityPredictions and ForecastsMarketing: Digital Media 0 Saving Bookmark this article Bookmarked
Media & Marketing Your Views: The Power of a Gorp Got a number of emails about our stories and commentary about Netflix’s travails, which I think offer some lessons to retailers. MNB reader Brian Hart wrote: Your quote (and requote,) “Netflix is an expensive, swollen monster of a company that’s not very different from its competitors” is exactly why we canceled our subscription with the […] MorningNewsBeat April 22, 2022April 22, 2022 5 min read StreamingDept. NonfoodAssociatesMarketing: Digital MediaRite AidDept. BeverageMarketing: Loyalty & SubscriptionTechnology & InnovationHoliday & EventsMarketing: SocialAmazonConsumersExecutivesAcquisitionDeliveryGovernment 0 Saving Bookmark this article Bookmarked
Media & Marketing Netflix’s Subscriber Loss, HBO’s Gain Point to Changing World for Streaming Services One streaming media platform’s loss may be another’s gain. Numbers tell a tale — and the subscriber numbers that have just come out from Netflix and HBO/HBO Max tell some starkly different stories. As we reported this week, Netflix said that its subscriber base was 200,000 souls lighter in the latest quarter, and the company […] Pymnts.com April 21, 2022April 22, 2022 3 min read StreamingMarketing: Digital MediaEconomyConsumersCOVID19Marketing: Loyalty & SubscriptionCompetitionDept. ApparelDept. NonfoodData & InsightsMarketing: SocialPartnershipsESG and CSR 0 Saving Bookmark this article Bookmarked
Channel: Dollar/Value Channel: Dollar/Value Corporate Strategy Corporate Finance Department: Consumer Durables Media & Marketing Shopper & Customer Technology & Innovation Trends & External Forces Operations & Supply Chain Stores & Formats Dollar General post strong sales gains in first quarter GOODLETTSVILLE, Tenn. — Dollar General on Thursday reported net sales of $8.8 billion for its fiscal year 2022 first quarter, an increase of 4.2% over the prior-year period. The net sales increase was primarily driven by positive sales contributions from new stores, partially offset by a slight decline in same-store sales and the impact of […] Written by MMR May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked
Data & Insights Corporate Strategy Department: HBC Media & Marketing Data & Insights Shopper & Customer Trends & External Forces Merchandising CVS to launch virtual primary care solution WOONSOCKET, R.I. — CVS Health announced on Thursday the launch of CVS Health Virtual Primary Care, a new virtual care solution available through a single digital platform. The offering connects CVS Health’s services, clinical expertise, and data for a more coordinated and consumer-centric health care experience. The company said the new solution enables consumers to […] Written by MMR May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked
Retailer Media Corporate Strategy Media & Marketing Retailer Media Data & Insights 22% Of Brands Are Unhappy With How They Allocate Their Retail Media Budget. But There’s a Better Way Retail media networks (RMNs) are an exciting place to run ads, because of the valuable first-party data that retailers have about their customers. RMNs create an ability to target a specific retailer’s customers and provide valuable insights into how people shop. And brands certainly are not hurting for choices. Just last week, Ulta announced a media network and the hotel chain, Marriott, the week prior. Written by Bobsled Marketing May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked
Corporate Finance Retail Earnings Confuse Rather than Clarify Earnings, and retail earnings in particular, are not as straightforward as they sometimes seem. Written by NASDAQ May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked
Technology & Innovation Partnerships & Alt Profit Media & Marketing Data & Insights Shopper & Customer Technology & Innovation Trends & External Forces Associates & Employees Merchandising Operations & Supply Chain Stores & Formats Developing a Perfect Store Strategy in 2022 In 2022, the perfect store is rooted in constant evolution — a system that maybe isn’t perfect in every moment, but is agile always, malleable when needed, and capable of critical self-reflection. These innate characteristics of the modern perfect store are supported by, and in return support, the adoption of a few important technologies and […] Written by Dor Sela May 26, 2022May 26, 2022 Saving Bookmark this article Bookmarked