Marketing: Digital Media

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  1. Media & Marketing
Dixons Carphone is introducing hybrid working at its North Acton, London HQ as it makes plans for a post-Covid world. “We’ve listened to our colleagues and made a decision: hybrid working will be the future at our North Acton site,” the retailer said in a LinkedIn post. “Although traditional office working is now possible, we’re […]
  1. Technology & Innovation
Home Depot has signed a multiyear cloud-services contract with Google Cloud that the retailer believes will help it enhance its existing digital services while rolling out new features. The home improvement retailer has rolled out several new services this year, including an option that allows its mobile app users to rent heavy equipment. Home Depot […]
  1. Corporate Finance
Investing. This has been one of the topics I’ve been most commonly asked about throughout my career. People want to know why I make my decisions and how I decide what to invest in and what not to invest in, but I think there’s a more important conversation that needs to be had first.  The […]
  1. Media & Marketing
Iceland Managing Director, Richard Walker, has called on the UK government to take urgent action and add supermarket store workers to its quarantine rules exemption list. Supermarket depot workers and food manufacturers in England will now be exempt. The move comes after the rising number of retail workers being forced to self-isolate began to affect the availability […]
  1. Channel: Ecommerce & Digital
Taboola, the company that operates a popular grid-based advertising and content recommendation network across media properties, today announced an acquisition to expand its reach further into e-commerce, its first big move since going public in June by way of a SPAC: it is paying $800 million in a combination of cash and stock to buy […]
  1. Shopper & Customer
Last year, multiple lockdowns and store closures forced fashion retailers to go online. This digital transformation is the key to navigating today’s rocky runway. We have seen new shops, small shops and global fashion brands create or add a stronger online presence to adapt to the changes the pandemic created.   Another residual challenge that […]
  1. Media & Marketing
Rapid grocery delivery startup, Gopuff, is close to raising approximately $1 billion, valuing it at $15 billion, according to media reports. The venture was last valued at $8.9 billion after a March funding round pulled in $1.15 billion. The latest round will include participation from Blackstone Group, and also existing investor Fidelity. Gopuff is using […]
  1. Trends & External Forces
Shifting consumer behavior is changing the face of the retail industry. The skillset that today’s retail CEOs require to lead a company into the future is going through changes, too. Flexibility, and the ability to foresee trends and move in the right direction quickly have become two necessary traits for tomorrow’s CEOs. “The business is changing so quickly and dramatically that you have to have people who are able to adapt,” said Paula Williamson-Reid, president of Reid & Co Executive Search LLC.  
  1. Merchandising
High-end retailer Rebecca Minkoff has begun offering hundreds of clothing items on its website for rent without requiring a membership in a subscription service like those offered by some other fashion companies.
  1. Trends & External Forces
Now in its fifth year, Sidecar’s 2021 Benchmarks Report analyzes how top retail verticals performed on Google, Facebook, Instagram, and Amazon advertising and how your business can compete in the year ahead. This report will arm you with the data you need to thrive in a fast-changing advertising landscape.
  1. Shopper & Customer
Remember when you would walk into a store, browse the merchandise, chat with a sales assistant, maybe try on a few things, and head to the register when you were ready to buy? It’s a breeze of an experience, but one that takes strategic, intentional effort to replicate when it moves online.
  1. Shopper & Customer
Snap has acquired 3D and AR commerce company Vertebrae in order to expand its services for retail clients. The deal will give the visual social network a leg up from competitors, which have all been attempting to expand and optimize their social commerce offerings. Vertebrae’s entire 50-person team will join Snap, with Vertebrae CEO Vince […]
  1. Technology & Innovation
Yoobic has closed a $50 million Series C funding round led by Highland Europe. Existing investors Felix Capital, Insight Partners, and a single family office advised by BNF Capital also participated in the round. The company provides an app for frontline and service workers to manage tasks, communicate with eachother and management, and also go through […]
  1. Corporate Strategy
Netflix announced that it is looking to become a player in the video gaming category with an initial focus on mobile gaming. The video streaming subscription service is initially planning to concentrate on games that tie into some of its most popular programming. The company sees the potential for developing video content in the future […]
  1. Channel: Specialty & Other
MPB Careers: Lowes Home Improvement Packaging – Opns Project Manager Job Description Job Summary: The primary purpose of this role is to coordinate and lead the packaging, signage, in-store display and other creative and marketing collateral for Lowe’s private brands. This includes responsibility for managing multiple creative and production processes and ensuring that all work […]
  1. Media & Marketing
Starbucks has launched its annual Summer Game for Starbucks Rewards members. Starting today and running through to 22nd August, the aforementioned people can play for the chance to win more than 2.2 million prizes, ranging from coupons for free iced beverages to exclusive summer merchandise. It’s also possible to enter a sweepstakes to win new […]
  1. Media & Marketing
Blackhawk Network has been appointed to launch Iceland Foods’ first ever gift card programme in the UK.   The retailer will be able to offer customers own brand gift cards alongside a range of third party offerings in all its 1,000 stores.   CashStar, powered by Blackhawk Network, is the platform that will enable it to launch […]
  1. Channel: Convenience
  How can independent C-stores keep up with the grocerant niche fresh food fast undercurrent over flowing from 7-Eleven driven by customer consumption and adoption?  Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions® stated, “it’s not easy, however they must first simply follow the trends in foodservice and put their own local spin […]
  1. Corporate Strategy
Mark Tritton, CEO of Bed Bath & Beyond, said that the novel coronavirus pandemic has crystallized the importance of home in the minds of Americans and that he expects the search to create environments “where people feel safe and comfortable” and can “express themselves” will continue on.
  1. Department: Consumer Durables
Today, Macy’s introduced the new private brand, And Now This. The line launching in ready-to-wear and men’s categories for the fashion-forward, contemporary dresser, features effortlessly wearable elevated basics and sophisticated pieces. Made for every moment of the day and every wherever-life-takes-you decision, the brand inspires shoppers to showcase their most authentic self and celebrate unique and […]
  1. Media & Marketing
With the number of subscription video services now exceeding the number of people in the US, it’s no surprise that May 2021 data from Nielsen shows that TV households were spending more time streaming than they were watching broadcast TV. The data shows that streaming accounted for 26% of the time spent daily with TV… […]
  1. Trends & External Forces
We had a story yesterday about how Amazon is likely to double its e-grocery sales in the next five years, leading one MNB reader to write: Just a short example of Amazon power. I needed a figurine light replacement. Could find it at the local Lowes for $4.19 My wife found it on Amazon for […]
  1. Data & Insights
Google Analytics provides data from a website or app on engagement, conversions, and transactions. However, many online merchants need data from other sources, such as search engines, social media, affiliates, and more. Some of these sources can be connected or imported into Google Analytics. Others cannot. The post Combining Data from Google Analytics and Other […]
  1. Media & Marketing
Saving money at home is everyone’s aim. Whether or not you are on a budget, saving money will help you stretch your finances and make them go further. There are traditional ways to save money at home such as growing your own products and making efficient redecorating decisions. However, there are also digital home hacks […]

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  1. RetailWIt QuickWit
Here’s what was interesting in Retail today: Coca-Cola spurs 42% revenue growth (now $10.1B) after returning to pre-pandemic marketing spend (which doubled YOY). They invested in innovation, quality, and targeted allocation with their increased spend and beat earnings and revenue expectations in Q2. Target, Bed Bath and Beyond Open Doors To Third-Party Boutiques. The Store-within-a-store […]
  1. RetailWIt QuickWit
Here’s what the RetailWit crew is reading today: Salesforce projects retailers will pay extra for goods in the second half—to the tune of $223B (+62%) YOY. It’s expected to come from a staggering increase in logistics (+$163B), suppliers (+$12B), and wage expenses (+$48B). Uber partners with Albertsons to expand grocery delivery. It is their biggest […]

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