Data & Insights

Articles about data, insights and solutions in the retail and CPG industries.

  1. Data & Insights

Worth Reading:  “The Worst Retail Job in America”

Bloomberg Businessweek has a cover story about Dollar General, which it describes as “America’s most ubiquitous retailer,” with more than 19,000 US locations, “more than Walmart Inc. and Wendy’s Co. combined. Its main competitor, Dollar Tree Inc., has thousands fewer, even after acquiring rival Family Dollar some years back. Dollar General’s stores seem to be […]
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  1. Data & Insights

Hy-Vee Launches Proprietary Retail Media Network

The Des Moines Register reports that Hy-Vee las launched “a marketing media subsidiary … RedMedia will allow companies to reach consumers through various Hy-Vee platforms, including advertising in Hy-Vee stores and on Hy-Vee’s digital websites. The business-to-business marketing firm will be at least the 10th Hy-Vee subsidiary. The story says that RedMedia is designed to […]
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  1. Data & Insights

Confused About Retail Food Channel Blurring

  Food that can be found at the intersection of cook from scratch at home and retailer prepared fresh food sold as a meal component is Grocerant niche food.  The Grocerant niche targets the time-starved consumers, not with ingredients rather with Ready-2-Eat or Heat-N-Eat fresh prepared meals and meal components that can be bundled into a […]
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  1. Data & Insights

Dissolving martech? Tech stack aggregation brings more power to marketing, more control to IT

Was it John Lennon who wrote, “Imagine there’s no martech, I wonder if you can?” I may be misremembering that lyric. But it’s what came to mind when I saw the above chart. It’s from a new Gartner report, 4 Actions to Improve Martech ROI, and it reveals a pretty dramatic shift in ownership of […]
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  1. Data & Insights

The Digital Metrics That Matter for Commerce Success Today DSI

“Not all sales are created equal. We’re kind of starting a new startup cycle. At the same time, I don’t want to say ending the old cycle, but you’re slowing down the traditional cycle. We have to invest ahead of the curve, or we won’t be around to use what we already have.” — Chris […]
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  1. Data & Insights

How to Win in Retail: Less Science, More Art

By Doug Stephens Over the last 20 years, technology has transformed retail. Mobile phones have become essential conduits for communication, entertainment and commerce. Technologies like augmented reality, once a novelty, have become commonplace digital merchandising and selling tools. E-commerce, which in 2003 amounted to a rounding error on most retailers’ profit and loss statements, has […]
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  1. Data & Insights

89 Power Words That Will Help Your Marketing Stand Out [Infographic]

Are you looking for ways to improve the quality of your marketing copy? Want to grab attention and close more business with the words you write? The team from Jansen Communications share their copywriting tips in this infographic. They break things down as follows: Cost Superlatives Size Adjectives Verbs / adverbs FOMO Trust Check out the infographic for more […]
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  1. Data & Insights

Elicit is building a tool to automate scientific literature review

For researchers, reading scientific papers can be immensely time-consuming. According to one survey, scientists spend seven hours each week searching for information. Another survey suggests that systematic reviews of literature — scholarly syntheses of the evidence on a particular topic — take an average of 41 weeks for a five-person research team. But it doesn’t […]
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  1. Data & Insights

What’s the Marketing ROI?

At the Cannes Lions a few months ago, Mastercard CMO Raja Rajamannar and CFO Sachin Mehra gave a joint talk on the CMO/CFO relationship called “Happy Tension.”  Raja described the typical dynamic this way: “It’s shocking that less than 40% of the finance people think that marketers can make sound commercial decisions, leaving the remaining […]
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  1. Data & Insights

EXCLUSIVE: The 340B Program Reached $54 Billion in 2022—Up 22% vs. 2021

Drug Channels has just obtained new details on the size of the 340B Drug Pricing Program. I couldn’t wait to share the news, hence this special Sunday post. For 2022, discounted purchases under the 340B program reached a record $53.7 billion—an astonishing $9.8 billion (+22.3%) higher than its 2021 counterpart. The difference between list prices […]
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  1. Data & Insights

Four ways technology impacts healthcare

Technological advancements over the years can be described as mind blowing and have impacted many aspects of life. Healthcare is no exception to this incredible journey; it goes beyond fancy gadgets to how technology improves healthcare for patients or medical professionals. Unsurprisingly, UK research has suggested that groundbreaking healthcare tech could transform medical procedures and […]
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  1. Data & Insights

FreshTake will Extend and Expand Mitchell Grocery

  Interactive and participatory a new foodservice concept, FreshTake, will feature several foodservice concepts, extensive seating, and multiple entertainment options to entice consumers to stay longer, come back more frequently, and spend more according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Here is a little background, Jackson Mitchell, is a fourth-generation […]
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  1. Data & Insights

Engaging Consumers through Last Mile Delivery with Shipt’s Katie Stratton

The CPG Guys are joined by Katie Stratton, Chief Growth Officer at Shipt which provides personal shopping and delivery and is available to 80% of households in more than 5,000 U.S. cities. Follow Katie Stratton on LinkedIn at: https://www.linkedin.com/in/katieserkinstrattonFollow Shipt on LinkedIn at: https://www.linkedin.com/company/shipt/Follow Shipt online at: http://shipt.com  Katie answers the following questions: Can you […]
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  1. Data & Insights

7-Eleven Expanding it’s ‘Halo’ of Better-4-You

  Doing good work while working to do good is a formula that edifies both customers and employees to your brand. In the case of 7-Eleven focusing on doing good, will benefit Children’s Miracle Network hospitals, employees while garnering favor with consumers according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. So, […]
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  1. Data & Insights

Study:  Ultra-Processed Food, Beverages Linked To Female Depression

USA Today reports that “consuming high amounts of ultra-processed food and drinks could increase the risk of developing depression in women, new research suggests. “The findings indicate this is especially true with the consumption of artificial sweeteners and artificially sweetened beverages, according to the study published Wednesday in the journal JAMA Network Open … The […]
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  1. Data & Insights

Webinar: Cracking the code of brand success in emerging media channels

Webinar Sep 21, 2023 Cracking the code of brand success in emerging media channels Watch the webinar Are you ready to decode the secrets behind building powerful brands in today’s ever-evolving media landscape? Tune in to this insightful webinar as we delve into our “Secrets of Success: Building Brands with Emerging Media” report. In this […]
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  1. Data & Insights

A Clear Path to Education Affordability Requires Meeting Patients Where They Are

Today’s guest post comes from Kristina Crockett, VP of Product Management at CoverMyMeds. Kristina shares the story of a patient who cut pills in half to extend her prescriptions. Unfortunately, this patient didn’t know about manufacturer affordability programs. In this article, Kristina reviews how brands can help patients make connections that address medication affordability challenges, […]
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  1. Data & Insights

CADS helps Henderson Group to transform its retail space planning with StoreSpace solution

Retail space planning specialist CADS has helped Northern Ireland’s largest Spar retailer and wholesaler, Henderson Group, improve its space management process with StoreSpace. Henderson Group reached out to CADS following a recommendation from Nielsen, which provides Spaceman planogram technology that partners with StoreSpace. “Our StoreSpace software makes it easier for retailers to optimise their retail […]
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  1. Data & Insights

Casey’s General Store Technology Solutions Make Us Better

  Casey’s General Stores continues looking a customer ahead entering into new technology partnerships that will reduce ‘pain-points’ for both customers and employees according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Casey’s is upgrading its foodservice program with two new technology solutions that will streamline operations and while adding convenience to the ordering […]
3 min read
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  1. Data & Insights

To Tackle Workforce Issues, Retail Leaders Need to Display Their Vulnerability

With our Editors Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. “Vulnerability is not winning or losing; it’s having the courage to show up and be seen when we have no control over the outcome. Vulnerability is not weakness; it’s […]
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  1. Data & Insights

The Innovation Conversation:  In Search Of Actionable Data @ GroceryShop 2023

The continuing goal of “The Innovation Conversation” is to explore some facet of the fast-changing, technology-driven retail landscape and how it affects businesses and consumers. It is, we think, fertile territory … and one that Tom Furphy – a former Amazon executive who led the team that developed Amazon Fresh, and currently CEO and Managing […]
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  1. Data & Insights

Operation Omnichannel: A Seamless and Cohesive Shopping Experience

With the popularity of online shopping, it’s critical for retail brands to have a strong online presence and make their products easily accessible. However, many consumers still prefer an in-store shopping experience. A dual approach capturing all retail channels allows brands to reach the widest possible audience of consumers. For retail brands, the concept of […]
3 min read
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  1. Data & Insights

Why Retailers Should Reassess Their Data Tracking Strategies Ahead of the Holidays

With online shopping maintaining its edge over the in-store experience post-pandemic, brands are already focusing on their e-commerce advertising strategies ahead of the holidays — from social media integration to maximizing their use of consumer data. According to a recent survey, a staggering 66 percent of e-commerce decision makers said they were prioritizing collecting first-party customer data in […]
3 min read
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  1. Data & Insights

’Tis the Season to Bust 3 Customer Experience Myths

The holidays are filled with myths, misconceptions and half-truths. We’ve all heard them: “Santa is real,” “I love this heinous sweater,” or “I’m not sure where that last cookie went.” When it comes to the retail industry, myths about customer experience (CX) are some of the most pervasive. During the holiday season, it’s critical for […]
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  1. Data & Insights

Hy-Vee launches RedMedia omnichannel retail media network

Hy-Vee launched the full-scale version of its retail media network, called Hy-Vee RedMedia, at the Groceryshop 2023 conference this week in Las Vegas. The West Des Moines, Iowa-based retailer described the platform as a disruptor in the retail media landscape that will connect brands directly with Hy-Vee’s customer base across multiple platforms, including both online […]
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  1. Data & Insights

Starring Asda, Walmart, and Decathlon: RTIH’s biggest retail technology news stories of the week

It’s Friday, the weekend is almost upon us, so let’s kick back and reflect on another eventful week for the retail systems space. Here’s your briefing on the most important stories from the past five days, including autonomous stores, virtual commerce, Just Walk Out tech meets RFID, and phone shops reinvented. 1. Pixevia works with […]
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  1. Data & Insights

Uber Eats To Accept Food Stamps, Healthcare Benefits

The Verge reports that Uber Eats “will start accepting food stamps and healthcare benefits as payment for grocery delivery orders.” Starting in 2024, the story says, “Anyone with a valid Electronic Benefits Transfer (EBT) card, which disburses funds for the Supplemental Nutrition Assistance Program (SNAP, or food stamps), will be eligible to use their funds […]
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  1. Data & Insights

Hy-Vee launches RedMedia omnichannel retail media network

Hy-Vee launched the full-scale version of its retail media network, called Hy-Vee RedMedia, at the Groceryshop 2023 conference this week in Las Vegas. The West Des Moines, Iowa-based retailer described the platform as a disruptor in the retail media landscape that will connect brands directly with Hy-Vee’s customer base across multiple platforms, including both online […]
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  1. Data & Insights

Retail Media Metrics

#30DaysofRetailMedia | Day 21: Retail Media Metrics Metrics help brand advertisers measure retail media effectiveness. Key performance indicators (KPIs) span the full marketing funnel, as consumers can enter anywhere. Brand advertisers: 🎯 Choose KPIs according to their objectives📊 Measure baseline results for meaningful comparisons🌟 Review their metrics for data insights to optimize their processes and […]
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  1. Data & Insights

The big chill: Holiday retail sales 2023 expected to slow

Experts predict slow growth in 2023 holiday sales as consumers tighten their belts in a tough economy, but e-commerce will remain a bright spot. Stores are filling with displays of holiday decorations and holiday-themed merchandise as retailers eagerly prepare for the annual shopping surge, but consumers may not be as excited. Forecasts for 2023 holiday […]
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