Sponsored

  1. Department: Nonfood

Permission Marketing

We’re nearing the twenty-fifth anniversary of Seth Godin’s prescient book, Permission Marketing. Published in early 1999, Permission Marketing set the stage for modern marketing. Many of the marketing tools, channels, and technology have changed or evolved in the past quarter-century (although email has surprisingly remained a fixture), but the ideal of Permission Marketing is as […]
3 min read
0
  1. Technology & Innovation

Transforming Medication Access with the Next Generation of Patient Support Services

Today’s guest post comes from Kelly Martin, Vice President of Product Management at CoverMyMeds. Kelly discusses the obstacles that patients face when attempting to access, afford, and adhere to specialty therapies. She describes how CoverMyMeds improves the patient experience by blending technology with human expertise and connection. Click here to learn about CoverMyMed’s next-generation patient […]
2 min read
0
  1. Shopper & Customer

Q3 E-Grocery Sales Drop 13.5 Percent

The third quarter eGrocery Performance Benchmarking report from Brick Meets Click and sponsored by Mercatus is out, showing that “composite-level sales across 25 U.S. grocery banners dropped 13.5% during a 12-week period ending September 20, 2023, versus the same period last year.” Key findings include: •  “The year-over-year sales decline was driven by a higher […]
2 min read
0
  1. Technology & Innovation

Major trends in martech for 2024: the real changes underway in a 99% platitude-free report

There was a meme circulating around social media last week of an agency marketer rambling in a “thought leadership” interview on TikTok. I have no idea if it was parody or real. Or more accurately, if it was intentional or accidental parody. It was a jumbled jubilee of buzzword bingo – personalization, data, brand, experience, […]
4 min read
0
  1. Department: HBC

What Can Retailers Learn from Cannabis Brands?

Once illegal and highly stigmatized, cannabis has become a legitimate, diverse and thriving market. Not only has the cannabis industry experienced significant growth over the past few years, it has also driven significant innovation in marketing, store design and customer experience.  Despite this positive disruption, the cannabis retail space still faces its fair share of […]
< 1 min read
0
  1. Technology & Innovation

Confer With announced as Overall Winner at 2023 RTIH retail technology innovation awards event

Confer With, a 1:2:1 video commerce platform built for retail and e-commerce firms seeking to scale personal shopping, emerged victorious this week as the Overall Winner at the 2023 RTIH Innovation Awards. After a rigorous judging process and amidst strong competition across various categories, Confer With received praise not only for its individual contributions but […]
2 min read
0
  1. Media & Marketing

How Direct-to-Consumer Rx Platforms Help Patient Support Programs Succeed

Today’s guest post comes from Josh Bliss, Head of Pharma Solutions at SingleCare. Josh outlines manufacturers’ challenge when educating and informing patients about patient support programs. He then describes the SingleCare prescription discount card and Pharma Solutions, which provides manufacturers with a platform to reach patients. Click here to learn how manufacturers can advertise patient […]
2 min read
0
  1. Technology & Innovation

Including HMV, Asda, and Ikea UK: RTIH presents the retail technology week in numbers

Do you like numbers? Do you like retail systems news? Then this is the article for you. Including TrusTrace, New Look, Square, Fossil Group, NewStore, InPost, and the 2023 RTIH Innovation Awards. 5…This week, we announced the winning submissions for the 2023 RTIH Innovation Awards, sponsored by PMC, FreedomPay, Worldpay from FIS, CADS, 3D Cloud […]
6 min read
0
  1. Media & Marketing

Retail Media is Omni-Funnel: How to Master It

When you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If so, you may miss out on the full-funnel benefits of retail media networks (RMNs). As marketers, we’re already sold on the performance advantages of RMNs: enormous sets of first-party consumer data, precise attribution and analysis, a future […]
4 min read
0
  1. Technology & Innovation

Featuring Metacask, Evri, and Confer With: RTIH’s biggest retail technology articles on LinkedIn right now

We’re big fans of LinkedIn and are busy building an amazing community of retail tech enthusiasts on the social media platform. These are the articles that are currently on their radars, including Tesco, B&M, TPP Retail, SeeChange Technologies, Coalescent Mobile Robotics, German Doner Kebab, and the 2023 RTIH Innovation Awards. B&M rolls out TPP Retail […]
5 min read
0
  1. Department: Beverage

Intent Signals

One of the mythical holy grails of marketing is to be able to deliver the right message to the right person at the right time.  Easier said than done. Despite all the focus on customer journeys, we’re still operating in the dark on what customers are actually looking for, much of the time.   Even […]
3 min read
0
  1. Data & Insights

Simplify and Accelerate Benefits Verification with a Fully Integrated, Adaptable Platform

Today’s guest post comes from Maria Kirsch, President of Patient Services at EVERSANA. Maria discusses the challenges patients and healthcare providers face accessing specialty therapies. She introduces us to ACTICS® eAccess, EVERSANA’s technology platform for electronic prior authorization and benefits verification that can be used for both the pharmacy benefit and the medical benefit. To […]
2 min read
0
  1. Trends & External Forces

FTC Warns Trade Associations, Influencers About Paid Social Media Posts

The Associated Press reports that the Federal Trade Commission (FTC)has warned two trade associations – the American Beverage Association and the Canadian Sugar Institute – and a dozen online “influencers” about paid social media posts in which the compensation was not disclosed. According to the story, “The warnings follow updated guidelines the agency published this […]
2 min read
0
  1. Channel: Ecommerce & Digital

Disorder And Improvisation: How Amazon’s Chaos Shapes Its Products

Today at Big Technology, we’re debuting our Big Tech Insider column, where experts with unique insights about the tech giants— and experience within them — tell the story behind the headlines. We’re starting with a three-part series by Kristi Coulter, a longtime Amazon veteran, who will take us inside the company to decode its mysteries. […]
4 min read
0
  1. Technology & Innovation

2023 RTIH Innovation Awards: Customer Experience Excellence shortlist announced

We’re pleased to announce the shortlist for the 2023 RTIH Innovation Awards Customer Experience Excellence category, sponsored by Goodays. We received a record number of submissions this year and many fantastic examples of the continued resilience and dynamism of the retail space during hugely challenging times. Our winners will be revealed at the 2023 RTIH […]
4 min read
0
  1. Data & Insights

Four Trends That Are Shaping the Future of Market Access

Today’s guest post comes from James Pisano, Partner, Market Access at The Dedham Group and Dinesh Kabaleeswaran, SVP of Insights & Advisory Teams at MMIT. James and Dinesh offer four trends that they predict will shape medication access in the coming years. Click here to learn about consulting services from MMIT and its sister company […]
2 min read
0
  1. Trends & External Forces

thINc’s Value-Based Care Summit

thINc’s Value-Based Care Summit Accelerating Healthcare’s Shift in the Move from Volume to Value In-Person Event December 5-6, 2023 in Washington, DC www.thinc350.com/VBCS Use promo code VBCDC to save $100. Register Today. View the Agenda Snapshot As healthcare stakeholders continue to prioritize the move to value-based care and aim to provide equitable access to care […]
4 min read
0
  1. Data & Insights

3 steps to build a privacy-centric retail media strategy

Retail media ad spending in the US is projected to more than double by 2027, reaching $100 billion.1 To capture this growth, retailers must balance creating meaningful, memorable, and manageable experiences with privacy-safe solutions. As third-party cookies and identifiers are phased out, retail media networks must invest in privacy-centric solutions, robust data-driven measurement frameworks, and […]
3 min read
0
  1. Technology & Innovation

Fear of AI

A recent survey from Funnel and Ravn Research found that 64% of marketers fear AI will replace their jobs in the next five years, and three in four worry that AI will impact their pay or value. Whether or not we’re feeling that fear ourselves, members of our teams likely are. That’s a key factor […]
3 min read
0
  1. Data & Insights

Generating Insights from Consumer Reviews Through AI Tools with Yogi’s Gautam Kanumuru

The CPGGUYS are joined in this episode by founder & CEO of Yogi – who  graduated UVA in Computer science and engineering. Then he worked for NASA as a Data and Policy Analysis Intern in the Commercial Spaceflight Development Division. Then it was microsoft and ai through roles at clarke.ai and founded Yogi in 2018. […]
2 min read
0
  1. Shopper & Customer

GoodRx Announces New Way for Consumers To Access Sanofi’s Lantus for $35 at Over 70,000 Pharmacies Nationwide

Today’s guest post is from Dorothy Gemmell, Chief Commercial Officer at GoodRx. Dorothy explains the innovative new collaboration between GoodRx and Sanofi. Under the program, the out-of-pocket cost for Sanofi’s Lantus will be capped at $35 at any pharmacy that accepts GoodRx. This program will increase affordabiliy and broaden access for people living with diabetes. […]
2 min read
0
  1. Technology & Innovation

Annual retail technology investment gap could top £22 billion, creating innovation vacuum

Annually, retail faces a potential sector wide tech investment gap of billions of pounds, according to the KPMG/RetailNext Retail Think Tank (RTT). This is creating an innovation vacuum which not only threatens retail performance, but also risks long-term sector health and business survival, the RTT’s latest quarterly whitepaper argues. It suggests omnichannel retailers should be […]
2 min read
0
  1. Channel: Mass

Share of Wallet and Funflation

Kevin Jordan-Deen, SVP at Colgate-Palmolive, encouraged me last week to re-imagine and re-create a “Share of Wallet” cartoon I originally drew in 2009 during the “Great Recession”.   When I drew the original cartoon, I was GM for the recently launched Method brand in the UK.  Much of the recessionary marketing climate at the time […]
3 min read
0
  1. Technology & Innovation

2023 RTIH Innovation Awards and CADS partner to celebrate bricks and mortar retail successes

There are just over two weeks left to submit your entries for the 2023 RTIH Innovation Awards, which takes place on Wednesday, 29th November at the Barbican Arts Centre in central London. The awards celebrate global tech innovation in a fast moving omnichannel world and include a Bricks and Mortar category, sponsored by CADS. The event […]
2 min read
0
  1. Media & Marketing

Mobile Platform Leadership in an Omnichannel World with InMobi’s Kunal Nagpal

The CPGGUYS are joined by Kunal Nagpal, who serves as Chief Business Officer at InMobi, responsible for global business strategy, product management, enterprise partnerships and client success on the sell side. InMobi Exchange is a marketplace for buying and selling advertisements across apps that work with InMobi and Meson, a true publisher-first mediation platform was […]
2 min read
0
  1. Department: Nonfood

How Centralized Prescription Fulfillment Allows Pharmacists to Better Help Patients

Today’s guest post comes from Melanie Christie, VP of Product Management at CoverMyMeds. Melanie discusses how the nationwide shortage of pharmacy technicians affects pharmacists. She argues that centralized prescription fulfillment can provide pharmacists with more time to care for patients while also reducing medication errors and accelerating time-to-treatment. Melanie explains how such fulfillment tools also […]
2 min read
0
  1. Technology & Innovation

Retail technology innovation of the week: Kingfisher Athena AI orchestration framework

Retail Technology Innovation of the Week is a new series brought to you by RTIH and sponsored by 3D Cloud by Marxent, highlighting stand out deployments, launches, and initiatives by retailers and tech suppliers. Every week, we will showcase forward thinking tech plays that have impressed our Editor and the Retail Technology Innovations Report judging […]
2 min read
0
  1. Technology & Innovation

AI and the Future of Work

On Friday, Professor Scott Galloway released ProfG.ai, a “digital twin” trained on his writing and capable of answering questions in his voice.   That’s just one of many experiments with different models on how generative AI can impact the future of work.   A few weeks ago, BCG released the results of a fascinating Harvard-led […]
3 min read
0
  1. Technology & Innovation

Marks and Spencer hackathon explores generative AI and the benefit it could bring to customers

An M&S hackathon took place this week, with over 220 colleagues from across the retailer gathering in 22 teams, dedicating 24 hours to explore real life business opportunities during BEAM Academy’s bi-annual event. M&S established the BEAM Academy in 2019. It’s an internal training programme based on the UK government’s Apprenticeship Levy scheme, which provides […]
2 min read
0
Note: Requires ChatGPT Plus
Advertisement

Trending Topics

Editor’s Choice

  1. Trends & External Forces
  2. Channel: Mass
  3. Department: Consumer Durables
  4. Department: Nonfood
  5. Corporate Strategy
  6. Corporate Finance
  7. Partnerships & Alt Profit
  8. Media & Marketing
  9. Agencies & Vendors
  10. Data & Insights
  11. Technology & Innovation
  12. Trends & External Forces
  13. Stores & Formats

NRF Retracts Claim that Organized Retail Crime Accounted for ‘Nearly Half’ of Retail Shrink

The National Retail Federation (NRF) has updated a report that had attributed “nearly half” of 2021’s $94.5 billion in retail shrink to organized retail crime, saying the data point was part of two-year-old testimony to a U.S. Senate committee by Ben Dugan, former President of the Organized Retail Crime Resource Center. The NRF report was […]
Written by

Trending

Advertisement