Retailer Media The Digital Metrics That Matter for Commerce Success Today DSI “Not all sales are created equal. We’re kind of starting a new startup cycle. At the same time, I don’t want to say ending the old cycle, but you’re slowing down the traditional cycle. We have to invest ahead of the curve, or we won’t be around to use what we already have.” — Chris […] Digital Shelf Institute September 25, 2023September 25, 2023 9 min read Marketing: Retail MediaMerchandisingOperations & Supply ChainConsumersResults & InvestmentOmnichannelSustainabilityPodcastsDeliveryPredictions and ForecastsMarketing: Social MediaData & InsightsCOVID19Marketing: Loyalty & SubscriptionPartnershipsShoppersStrategyAmazon 0 Saving Bookmark this article Bookmarked
Corporate Finance Prof G Markets: The Broken IPO Market, Disney’s Parks Investment, and Buying FTX Bankruptcy Claims This week on Prof G Markets, Scott reflects on the results of the latest tech IPOs and questions if the public markets are in structural decline. He then shares his thoughts on Disney’s $60 billion investment in its parks and cruises business. Scott also discusses the latest family drama in the FTX saga, and explains […] The Prof G Show September 25, 2023September 25, 2023 < 1 min read Results & InvestmentPodcastsStart UpsBankruptcyTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Engaging Consumers through Last Mile Delivery with Shipt’s Katie Stratton The CPG Guys are joined by Katie Stratton, Chief Growth Officer at Shipt which provides personal shopping and delivery and is available to 80% of households in more than 5,000 U.S. cities. Follow Katie Stratton on LinkedIn at: https://www.linkedin.com/in/katieserkinstrattonFollow Shipt on LinkedIn at: https://www.linkedin.com/company/shipt/Follow Shipt online at: http://shipt.com Katie answers the following questions: Can you […] The CPG Guys September 23, 2023September 23, 2023 2 min read DeliveryConsumersMarketing: Social MediaPredictions and ForecastsPodcastsPartnershipsData & InsightsShoppersTechnology & InnovationMeta (Facebook)Trends: Retail 0 Saving Bookmark this article Bookmarked
Data & Insights Webinar: Cracking the code of brand success in emerging media channels Webinar Sep 21, 2023 Cracking the code of brand success in emerging media channels Watch the webinar Are you ready to decode the secrets behind building powerful brands in today’s ever-evolving media landscape? Tune in to this insightful webinar as we delve into our “Secrets of Success: Building Brands with Emerging Media” report. In this […] Nielsen September 22, 2023September 22, 2023 2 min read Insight ProvidersBig DataMarketing: Social MediaData & InsightsPredictions and ForecastsPodcastsTrends: MarketingStrategyESG and CSRConsulting 0 Saving Bookmark this article Bookmarked
Trends & External Forces Your Views: Wisdom From Frankie Five Angels Earlier this week I did a FaceTime in which I expressed a certain amazement with stories about how many men spent a lot of time on a regular basis thinking about the ancient Roman empire. I mentioned that I’m not one of those men – I maybe think about it when watching “Gladiator” and “A […] MorningNewsBeat September 22, 2023September 22, 2023 6 min read Health & WellnessAmazonDept. GroceryDept. BeverageGovernmentDeliveryShoppersConsumersMarketing: Loyalty & SubscriptionRestaurantsCOVID19Operations & Supply ChainPodcastsInternational - UKKraftHeinzKrogerExecutivesPartnershipsStrategyEconomyMarketing: BroadcastDept. Adult BevBrick and MortarAssociatesSustainabilityLegal & CriminalTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Shopper & Customer The Big Story: Quitting Over The Trust Deficit The widening “trust gap” between consumers and the ad industry is enough to make a chief privacy officer quit. So Arielle Garcia did. She explains why. The post The Big Story: Quitting Over The Trust Deficit appeared first on AdExchanger. AdExchanger September 22, 2023September 22, 2023 < 1 min read Data & InsightsConsumersPodcasts 0 Saving Bookmark this article Bookmarked
Retail Ecosystem The Innovation Conversation: In Search Of Actionable Data @ GroceryShop 2023 The continuing goal of “The Innovation Conversation” is to explore some facet of the fast-changing, technology-driven retail landscape and how it affects businesses and consumers. It is, we think, fertile territory … and one that Tom Furphy – a former Amazon executive who led the team that developed Amazon Fresh, and currently CEO and Managing […] MorningNewsBeat September 22, 2023September 22, 2023 < 1 min read Industry Conferences and EventsTechnology & InnovationData & InsightsConsumersMarketing: Social MediaAmazonExecutivesPartnershipsPredictions and ForecastsResults & InvestmentDept. FreshShoppersPodcastsTrends: Retail 0 Saving Bookmark this article Bookmarked
Retail Ecosystem Airbnb CEO Brian Chesky on why he’s deep in the product details Hi Everyone, Hope your week is going well. I am writing with a short newsletter today to share that I just sat down with Airbnb CEO Brian Chesky and published the interview on the Big Technology Podcast feed this morning. We talked about so much, including cleaning fees, building product, the difference between Amazon and […] Bigtechnology September 20, 2023September 21, 2023 2 min read PodcastsExecutivesShoppersAmazonStreamingMarketing: BroadcastData & InsightsTechnology & InnovationBigTechAssociates 0 Saving Bookmark this article Bookmarked
Trends & External Forces Retail Media Innovation & Standardization with Sam’s Club MAP’s Lex Josephs The CPG Guys are joined by Lex Josephs, VP/GM of Sam’s Club Member Access Platform, the retail media division of Sam’s Club, a unit of Walmart. MAP’s mission is to provide the most valuable and additive ads experience to our member. It’s our member-first approach that differentiates us, along with the combination of our platform, […] The CPG Guys September 19, 2023September 19, 2023 2 min read Marketing: Social MediaMarketing: Retail MediaSams ClubTechnology & InnovationPodcastsTrends: MarketingWalmartData & Insights 0 Saving Bookmark this article Bookmarked
Retail Operations How RGM Teams Drive Omnichannel Growth DSI “RGM [revenue growth management] teams have become really essential drivers [of profitability] … they started off as analytic and consultative support, and I think we’re seeing now leaders really moving them forward into a real seat at the table.” — Peter Leech, Managing Director of Retail and Omnichannel Commerce, The Partnering Group (TPG) Brands are […] Digital Shelf Institute September 18, 2023September 18, 2023 10 min read OmnichannelMerchandisingData & InsightsShoppersPartnershipsPodcastsMarketing: TradeStrategyOperations & Supply ChainTechnology & InnovationCompetitionMarketing: Retail MediaMarketing: Social MediaMarketing: In StoreDept. Natural / OrganicConsumersEconomyMarketing: BrandAmazonPredictions and ForecastsPricing & PromotionsSustainabilityMarketing: ShopperAI 0 Saving Bookmark this article Bookmarked
Trends & External Forces Prof G Markets: Google’s Antitrust Trial, Birkenstock’s IPO, and Surge Pricing at the Pub This week on Prof G Markets, Scott makes a case for breaking up Google. He then shares his excitement around Birkenstock going public, and discusses the merits of surge pricing across industries — even at the pub. Learn more about your ad choices. Visit podcastchoices.com/adchoices The Prof G Show September 18, 2023September 18, 2023 < 1 min read PodcastsGoogleStart UpsResults & InvestmentLegal & CriminalGovernment 0 Saving Bookmark this article Bookmarked
Media & Marketing Amazon Accelerate Recap with Allume Group’s Andrea K. Leigh PVSB and Fresh Four Co-Host Andrea K. Leigh, CEO of Allume Group, recap their impressions of the 2023 Amazon Accelerate Sellers Conference. Follow Andrea K. Leigh on LinkedIn at: https://www.linkedin.com/in/andreakleigh/ Follow Allume Group on LinkedIn at: https://www.linkedin.com/company/allumegroup/ Follow Allume Group online at: http://allumegroup.com CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG Scoop Website: http://CPGscoop.comNextUp Website: http://NextUpisnow.org/cpgguysRetailWit […] The CPG Guys September 16, 2023September 16, 2023 < 1 min read Marketing: Social MediaAmazonPodcastsTechnology & InnovationExecutivesDept. Fresh 0 Saving Bookmark this article Bookmarked
Trends & External Forces Conversation with Mathias Döpfner — Protecting Democracy Through Trade Mathias Döpfner, the CEO of Axel Springer, joins Scott to discuss his new book, The Trade Trap: How To Stop Doing Business with Dictators, the current geopolitical landscape, and his take on the media ecosystem. Check out Mathias’ book here. Scott opens by telling us what he thinks about the Google antitrust case, and gets […] The Prof G Show September 14, 2023September 14, 2023 < 1 min read Predictions and ForecastsLegal & CriminalGovernmentGoogleExecutivesAmazon 0 Saving Bookmark this article Bookmarked
Media & Marketing Life Time Delivers Omnichannel Personalization to its Fitness Community In episode 418 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Lyndsie Adams, former vice president of CRM and loyalty marketing, and James Nelson, director of marketing analytics at Life Time, a chain of athletic clubs in the United States and Canada. Listen in as Adams and Nelson discuss what omnichannel personalization looks like at […] Joe Keenan September 13, 2023September 13, 2023 < 1 min read Marketing: Direct & PersonalizationOmnichannelData & InsightsHealth & WellnessMarketing: Loyalty & SubscriptionConsumersTechnology & InnovationMarketing: Social MediaPodcastsInternational - North AmericaExecutives 0 Saving Bookmark this article Bookmarked
Channel: Dollar/Value Advertising to Rural Customers with Dollar General’s Molly Hjelm The CPG Guys are joined in this episode by Molly Hjelm, Head of Ad Sales at Dollar General Media Network, the retail media division of Dollar General. Follow Molly Hjelm on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/Follow Dollar General on LinkedIn at: https://www.linkedin.com/company/dollar-general/ Follow DGMN online at: https://www.dgmedianetwork.com/ Molly answers these questions:1) Would you please highlight a few […] The CPG Guys September 13, 2023September 13, 2023 2 min read Dollar GeneralMarketing: Social MediaMarketing: Retail MediaShoppersPodcastsESG and CSRTechnology & InnovationMarketing: BroadcastGooglePredictions and ForecastsAgencies 0 Saving Bookmark this article Bookmarked
Channel: Dollar/Value Advertising to Rural Customers with Dollar General’s Molly Hjelm The CPG Guys are joined in this episode by Molly Hjelm, Head of Ad Sales at Dollar General Media Network, the retail media division of Dollar General. Follow Molly Hjelm on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/Follow Dollar General on LinkedIn at: https://www.linkedin.com/company/dollar-general/ Follow DGMN online at: https://www.dgmedianetwork.com/ Molly answers these questions:1) Would you please highlight a few […] The CPG Guys September 13, 2023September 14, 2023 2 min read Dollar GeneralMarketing: Social MediaMarketing: Retail MediaShoppersPodcastsESG and CSRTechnology & InnovationMarketing: BroadcastGooglePredictions and ForecastsAgencies 0 Saving Bookmark this article Bookmarked
Department: Nonfood Office Hours: The EdTech Industry, Why European Startups Fail to Scale, and the Global Brands of the Premier League and NFL Scott answers a question about the edtech industry and discusses whether he thinks LinkedIn would acquire Coursera. He then takes a question about why European startups fail to scale, especially in comparison to those in the US. He wraps up with a conversation about the marketing of the NFL and the Premier League. Music: https://www.davidcuttermusic.com […] The Prof G Show September 13, 2023September 13, 2023 < 1 min read Dept. NonfoodMarketing: Social Media 0 Saving Bookmark this article Bookmarked
Data & Insights How To Create an Agile Ecommerce Supply Chain DSI “It’s becoming increasingly clear that the most successful brands we see are learning how to turn their supply chain from more of an afterthought and cost center into a competitive advantage that they use to grow both top and bottom-line sales.” — Dana Peirson, Supply Chain Consultant, The Partnering Group Building an optimized ecommerce supply […] Digital Shelf Institute September 11, 2023September 11, 2023 10 min read Technology & InnovationAIOperations & Supply ChainPartnershipsData & InsightsMerchandisingPackagingDeliveryStrategyConsumersMarketing: In StoreOmnichannelBOPISPodcastsMarketing: Social MediaSustainabilityAmazonBrick and MortarCOVID19Marketing: Direct & PersonalizationShopifyPredictions and ForecastsWalmart 0 Saving Bookmark this article Bookmarked
Media & Marketing How Kendra Scott Turns Every Store into a Community Hub From its humble beginnings as a small jewelry startup to a household name, Kendra Scott has not only thrived in the direct-to-consumer (DTC) space but has also made significant strides in the world of wholesale and branded brick-and-mortar experiences. In this episode of Retail Remix, our host Alicia Esposito chats with Colleen Wilson, SVP of […] Retail Remix Podcast September 11, 2023September 11, 2023 < 1 min read Marketing: Social MediaMeta (Facebook)Customer ExperienceData & InsightsAssociatesTechnology & InnovationBrick and MortarConsumersExecutivesMarketing: In StoreMarketing: Loyalty & SubscriptionPartnershipsShoppersDept. Nonfood 0 Saving Bookmark this article Bookmarked
Channel: Delivery Prof G Markets: Arm’s IPO, Instacart’s Valuation, and Salesforce’s Year of Efficiency This week on Prof G Markets, Scott shares his thoughts on Arm’s imminent IPO and what it will mean for the company’s largest shareholder, Softbank. He then takes a look at Instacart’s business model and valuation as it waits in the wings to go public as well. Finally, Scott discusses the biggest learnings from Salesforce’s […] The Prof G Show September 11, 2023September 11, 2023 < 1 min read InstacartResults & InvestmentStart UpsPodcastsDelivery 0 Saving Bookmark this article Bookmarked
Data & Insights Digital Influence in the Omnichannel World with Coca-Cola’s Walid Benchama The CPG Guys are joined in this episode by Walid Benchama, Global Director of Shopper & Channel Insights at the Coca-Cola Company, Follow Walid Benchama on LinkedIn at: https://www.linkedin.com/in/oualidbenchamaFollow Coca-Cola on LinkedIn at: https://www.linkedin.com/company/the-coca-cola-company/ Follow Coca-Cola online at: https://www.coca-colacompany.com/ Walid answers these questions:1) Walid, your career journeys crosses countries and has both brand management and […] The CPG Guys September 9, 2023September 9, 2023 2 min read Coca ColaTechnology & InnovationMarketing: Social MediaOmnichannelAIData & InsightsPodcastsConsumersShoppersMarketing: ShopperMarketing: BrandAssociatesIndustry Conferences and Events 0 Saving Bookmark this article Bookmarked
Trends & External Forces OffBeat: KC/In Conversation – The Hunt For A Compelling Narrative I love talking to novelists. Especially first-time novelists. And I’ve found that people who come out of the military/intelligence community often make good storytellers – they know how to spin a yarn. Which led me to Chad Bordeaux, author of “Scavenger Hunt,” a thriller about terrorism that reeks with the kind of verisimilitude that could […] MorningNewsBeat September 8, 2023September 8, 2023 < 1 min read Marketing: Social MediaAmazonPodcastsGovernment 0 Saving Bookmark this article Bookmarked
Technology & Innovation An AI Masterclass on Big Technology Podcast I entered this summer with some major unanswered questions about AI. I wanted to know where AI research labs would aim next, how Big Tech incumbents would respond, and what types of AI startups would break through. So I asked some of the world’s leading AI experts. In there consecutive weeks, while this newsletter took […] Bigtechnology September 8, 2023September 11, 2023 4 min read Technology & InnovationAIPodcastsBigTechData & InsightsAmazonMarketing: BroadcastStreamingGoogleMarketing: Social MediaPredictions and ForecastsChatGPTAutonomous VehiclesExecutivesConsultingEconomyTwitterGovernmentMeta (Facebook)TikTokTrends: Tech 0 Saving Bookmark this article Bookmarked
Retail Operations [PODCAST] Elevated Retail CX #back-to-top display: block; position: fixed; bottom: 0rem; left: 0rem; z-index: 9999; width: 100%; height: 40px; text-align: center; line-height: 40px; background: #000; color: #fff; cursor: pointer; border: 0; … RetailDive September 7, 2023September 7, 2023 < 1 min read Customer ExperiencePodcasts 0 Saving Bookmark this article Bookmarked
Retailer Media A Big Gulp of Retail Media with 7-Eleven’s Ben Tienor The CPG Guys are joined in this episode by Ben Tienor, Director of Gulp Media Network, the Retail Media division of 7-Eleven which is the world’s largest convenience retailer with over 13,000 corportaely-woned and franchised store in North America. Follow Ben Tienor on LinkedIn at: https://www.linkedin.com/in/bentienor/Follow 7-Eleven on LinkedIn at: https://www.linkedin.com/company/7-eleven/ Ben answers these questions: […] The CPG Guys September 6, 2023September 6, 2023 2 min read Marketing: Retail Media7-Eleven & SpeedwayMarketing: Social MediaPodcastsPartnershipsConsumersMarketing: Loyalty & SubscriptionTechnology & InnovationShoppersPredictions and ForecastsData & InsightsDeliveryDept. GroceryMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Media & Marketing Retail’s Escalating Commitment to a Failing Course of Action The retail graveyard is already filled with brands that failed to transform for the new age of retail and many household names (JC Penney, Gap, Macy’s, and more) are edging ever closer to the precipice. Despite the profound shifts in retail during the past decades, these iconic brands continue to fall prey to “The Innovator’s […] Remarkable Retail Podcast September 5, 2023September 5, 2023 2 min read Marketing: Social MediaPodcastsInstacartTwitterDept. GroceryExecutivesInternational - North AmericaAmazonResults & InvestmentTechnology & InnovationDept. NonfoodAssociatesStart UpsDeliveryDept. ApparelData & InsightsConsultingPartnerships 0 Saving Bookmark this article Bookmarked
Media & Marketing Adidas Drives Global Loyalty Through Hyperlocal Member Experiences In episode 417 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Thomas Kirk, global loyalty strategy director, and Claudio Corti, global membership strategy senior manager at Adidas, the second largest sportswear manufacturer in the world. Listen in as Kirk and Corti discuss how Adidas collects customer feedback around its adiClub loyalty program (1:35) and how adapting […] Joe Keenan September 4, 2023September 4, 2023 < 1 min read Marketing: Loyalty & SubscriptionDept. ApparelShoppersData & InsightsStrategyPodcastsPartnershipsMarketing: Direct & Personalization 0 Saving Bookmark this article Bookmarked
Corporate Strategy Podcast: Why Save A Lot became a wholesaler [[“value”:”CEO Leon Bergmann says the company is 100% committed to serving its network the right way”]] Supermarket News September 2, 2023September 2, 2023 < 1 min read Save A LotPodcastsExecutives 0 Saving Bookmark this article Bookmarked
Technology & Innovation [LISTEN] Tech at Mintel: A Tech Leader’s Journey to Success and Inclusion The Tech at Mintel series shines a spotlight on our global IT department and how some of the industry’s best and brightest build Mintel’s modern, agile, and scalable technology backbone. Janine Crosbie, Mintel’s VP of Engineering and Belfast Site Lead, recently joined Stephen Turkington, Co-Founder at Search 5.0 for an inspiring conversation on the podcast Code Bytes. […] Mintel August 31, 2023August 31, 2023 < 1 min read Technology & InnovationInclusivityMarketing: Social MediaData & InsightsResults & InvestmentPricing & PromotionsPodcastsGoogle 0 Saving Bookmark this article Bookmarked
Technology & Innovation Bonus Episode: Key Learnings From the 2023 Retail Technology Report In this bonus episode of Total Retail Talks, Total Retail’s Digital Content Director Kristina Stidham and Editor-in-Chief Joe Keenan discuss the recently released 2023 Retail Technology Report. This annual report, which was produced in conjunction with retail point-of-sale and omnichannel platform KWI, features survey data from Total Retail’s audience of technology decision makers about their companies’ current […] Kristina Stidham August 31, 2023August 31, 2023 < 1 min read Technology & InnovationThick DataPredictions and ForecastsData & InsightsOmnichannelTrends: TechResults & InvestmentPodcasts 0 Saving Bookmark this article Bookmarked
Channel: Grocery Channel: Mass Department: Adult Beverage Department: Beverage Department: HBC ESG Partnerships & Alt Profit Media & Marketing Retailer Media Agencies & Vendors Retail Ecosystem Data & Insights Shopper & Customer Trends & External Forces Retail Operations Operations & Supply Chain Stores & Formats Hy-Vee launches RedMedia omnichannel retail media network Hy-Vee launched the full-scale version of its retail media network, called Hy-Vee RedMedia, at the Groceryshop 2023 conference this week in Las Vegas. The West Des Moines, Iowa-based retailer described the platform as a disruptor in the retail media landscape that will connect brands directly with Hy-Vee’s customer base across multiple platforms, including both online […] Written by Supermarket News September 22, 2023September 25, 2023 Saving Bookmark this article Bookmarked
Channel: Delivery Channel: Ecommerce & Digital Channel: Grocery Channel: Grocery - Natural Department: Food Acquisitions, Divestitures & Mergers Corporate Finance Partnerships & Alt Profit Shopper & Customer Start Ups Technology & Innovation Trends & External Forces Associates & Employees Operations & Supply Chain Stores & Formats Instacart stock languishes after IPO Instacart saw its share price erode in the two days following its initial public offering, after it rose 12.7% in its first day of trading on the NASDAQ exchange. The stock settled down to just slightly over its IPO price of $30 per share on Wednesday, its first full day on the exchange, then ranged […] Written by Supermarket News September 22, 2023September 25, 2023 Saving Bookmark this article Bookmarked
Retailer Media Retail Media Metrics #30DaysofRetailMedia | Day 21: Retail Media Metrics Metrics help brand advertisers measure retail media effectiveness. Key performance indicators (KPIs) span the full marketing funnel, as consumers can enter anywhere. Brand advertisers: 🎯 Choose KPIs according to their objectives📊 Measure baseline results for meaningful comparisons🌟 Review their metrics for data insights to optimize their processes and […] Written by Lisa Goller September 21, 2023September 25, 2023 Saving Bookmark this article Bookmarked
Shopper & Customer Shopper & Customer CPG companies aim to make recycling simpler for consumers Dispelling consumer confusion around plastics recycling, investing in local programs and embracing molecular technologies are some of the current steps the Consumer Brands Association and its members are taking to create a sustainably packaged future. Written by Supermarket Perimeter September 21, 2023September 21, 2023 Saving Bookmark this article Bookmarked
Holiday & Events Trends & External Forces Holiday & Events The big chill: Holiday retail sales 2023 expected to slow Experts predict slow growth in 2023 holiday sales as consumers tighten their belts in a tough economy, but e-commerce will remain a bright spot. Stores are filling with displays of holiday decorations and holiday-themed merchandise as retailers eagerly prepare for the annual shopping surge, but consumers may not be as excited. Forecasts for 2023 holiday […] Written by Future of Commerce September 21, 2023September 21, 2023 Saving Bookmark this article Bookmarked