Holiday & Events

Articles about holidays and special retail events.

  1. Department & Category
  What’s for Dinner is the age-old question every parent hears, and most say I don’t know.  Today more and more families or looking online, or for new avenues of fresh food distributions in the way of meals and meal components that can be mixed and matched into perfect family meal.   Alternative fresh food […]
  1. CPG: Beverage
Dive Brief: Pepsi announced on Twitter that it will no longer sponsor the Super Bowl Halftime Show, a midgame extravaganza it has held the rights to for the past decade. While the brand is stepping away from that particular event, its parent company, PepsiCo, is renewing a larger partnership with the NFL that covers a wide portion […]
  1. Department & Category
CHICAGO – The annual Most Innovative New Product Awards have kicked off the 25th Sweets & Snacks Expo by recognizing this year’s most innovative confectionery and snack products and the companies that created them. These products have been developed over the last year and are now available on store shelves or will be made available to […]
  1. Data & Insights
Way Day 2022 is Wayfair’s version of Amazon’s Prime Day. It’s the retailer’s biggest sale event of the year, and an opportunity for consumers to snag great deals on home furnishings, including kitchen appliances, outdoor furniture, and bathroom accessories.  How did Wayfair increase global net revenue? From a revenue growth perspective, this year’s Way Day […]
  1. Channel: Mass
The Associated Press reports that Walmart has decided to pull from its stores a new special edition ice cream that commemorated the new Juneteenth federal holiday that observes June 19, 1865, the day on which Union soldiers informed enslaved Black people in Galveston, Texas, that the Emancipation proclamation – two and a half years earlier […]
  1. Channel: Grocery
The Dallas Morning News has a story about how a North Texas Olympic bronze medalist is suing H-E-B and a supplement manufacturer for deceptive marketing and trade practices. Here’s how the News frames the story: “After winning the bronze medal for the United States at the 2016 Olympic Games, Jaqueline Galloway began the long and […]
  1. Channel: Mass
Walmart has pulled its Great Value Juneteenth Ice Cream after having been accused of trying to trivialize and seek profits from a connection to a holiday tied to emancipation of Black people from slavery in the U.S. The “Juneteenth holiday marks a celebration of freedom and independence,” Walmart said in a statement. “However, we received […]
  1. Media & Marketing
The Very Group, which operates digital retailer Very.co.uk, is looking to transform its content management system through a new partnership with Amplience. Using the latter’s Dynamic Content solution, Very says it will simplify and speed up the process of managing digital content across all of its brands and devices. This will improve customer experience and […]
  1. Department: Consumer Durables
The self-proclaimed “original sneaker resale marketplace,” eBay says its sells 14 pairs of sneakers every minute. This Memorial Day weekend, eBay will bring some of its most coveted sneaker styles to the streets with a pop-up shop on LA’s Fairfax Avenue curated by musician and sneakerhead Offset. Called “Wear ‘Em Out,” the store will do […]
  1. Corporate Purpose
Lane Bryant and JCPenney are each launching new collections with social justice in mind. Lane Bryant will add a dedicated Pride collection to its Cacique Intimates apparel brand, while JCPenney will launch a Juneteenth collection from its Hope & Wonder private label line. Lane Bryant will further support Pride Month with a digital campaign featuring […]
  1. Corporate Strategy
The need for more corporate responsibility has evolved for today’s corporations and the next generation of business leaders in the form of environmental, social and governance (ESG). Investors, activists and regulators are now requiring proactive, community-structured commitment and accountability that’s designed to step above shareholder returns. Today’s global capital markets aren’t interested in more marketing […]
  1. Media & Marketing
The cost of living continues to rise. A few weeks ago it was announced that inflation hit a 40-year high. While many e-commerce businesses will see their sales impacted by the rising cost of living, there are some things that can be done to keep sales strong during this time. And they all boil down […]
  1. Channel: Mass
BENTONVILLE, Ark., May 18, 2022 — Today, Walmart announced the arrival of Walmart+ Weekend, an online savings event exclusively for Walmart+ members that stretches over three days. The fun begins on Walmart.com at 12 p.m. PT/3 p.m. ET on Thursday, June 2, with the deals ending at 4 p.m. PT/7 p.m. ET on Sunday, June […]
  1. Corporate Finance
Jumia, the pan-African e-commerce company and sole tech company based on the continent listed on the NYSE, released its first-quarter financial performance today. The company’s results included consistent growth but lapses in some areas compared with Jumia’s previous quarter.  As always, the first page of every Jumia report highlights its year-over-year wins. The first quarter […]
  1. Data & Insights
On the surface, self-service audience insights can seem a real turn-off for corporate companies. Why bother with audience tools when you’ve got a trusty analytics team, first-party data, consultancy hours, and supporting agencies all on hand? By all means, this is a valuable pool of insight that businesses should always make the most of. But […]
  1. Technology & Innovation
Uber Eats and autonomous vehicle company Motional have begun driverless deliveries in Santa Monica, Calif. The effort is being done in conjunction with robotics company Serve Robotics, which was Uber acquired with the purchase of Postmates and spun off in 2021.  The partnership between Uber and Motional was announced in December. At the time, Uber […]
  1. Channel: Ecommerce & Digital
Retailers facing growing capacity constraints; Amazon looks well positioned vs. peers:Our team recently published a report focusing on the growing capacity constraints across retailers which we anticipate will likely drive markdowns and replenishment cuts across categories. Our research points to mounting capacity constraints impacting stores and distribution centers in recent weeks. Capacity issues appear to […]
  1. Channel: Ecommerce & Digital
Uber Eats plans to launch two autonomous delivery pilots in Los Angeles on Monday (May 16). According to a report by TechCrunch, the first is in conjunction with Motional, an autonomous driving firm, while the second is with Serve Robotics, a sidewalk delivery platform that is an off-shoot of Uber. The report said the test-runs […]
  1. Media & Marketing
Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 trillion in sales by 2025. However, it’s still a young medium, meaning retailers are still learning how they can make the most of the opportunities it presents. Jane, a DTC home […]
  1. Technology & Innovation
Uber Eats is launching two autonomous delivery pilots in Los Angeles on Monday with Serve Robotics, a robotic sidewalk delivery startup, and Motional, an autonomous vehicle technology company. The new programs are a part of a range of new products Uber is launching across its ride-hail and delivery platforms, which are being announced on Monday […]
  1. Department: Food
  Food Marketing professionals never take a break, and they are always looking a customer ahead.  Global CPG retailer Unilever is actively targeting Generation Alpha.  So just who is Generation Alpha?  They are the children of Generation Y, and often the younger siblings of Generation A.  More that 2.5 million are born globally ever week.  […]
  1. Operations & Supply Chain
Innovation in retail is powered by the need to create a competitive advantage. To achieve this, retailers have to deliver always available, differentiated services at pace while reducing costs and business risks. The retail industry has undergone a complete digital revolution over the past few years, and recent technological advancements have enhanced the customer experience […]
  1. Media & Marketing
When we think about big revenue-generating opportunities on the calendar, we typically focus on November and December, particularly Black Friday. But sales on Black Friday last year — both in-store and online — dropped below pre-pandemic levels. Heading in the opposite direction is May, which is quickly becoming one of the most important revenue-generating moments of the […]

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Editor’s Choice

  1. Shopper & Customer
  2. Department & Category
  3. Channel: Ecommerce & Digital
  4. Corporate Strategy
  5. Corporate Finance
  6. Department: Consumer Durables
  7. Department: Nonfood
  8. Media & Marketing
  9. Agencies & Vendors
  10. Data & Insights
  11. Shopper & Customer
  12. Technology & Innovation
  13. Trends & External Forces
  14. Associates & Employees
As marketing professionals, we’d like to share a quick lesson in one of the fundamentals of marketing having to do with relevance, what we call being “meaningfully different.” Marketers know it’s not enough to be merely relevant to be worthy of a customer’s admiration and loyalty. Something must be relevantly different to attain this status. […]
  1. Trends & External Forces
  2. Department: Food
  3. Media & Marketing
  4. Trends & External Forces
Recently, US-based plant-based meat maker, Beyond Meat, announced that professional tastemaker, icon and entrepreneur, Kim Kardashian, has become their new “chief taste consultant”, in addition to starring in a new campaign focused on the brand’s mission of health and sustainability. “As an icon synonymous with impeccable taste in food, fashion, beauty and more, Kim will highlight […]
  1. Shopper & Customer
  2. Channel: Delivery
  3. Channel: Ecommerce & Digital
  4. Channel: Grocery
  5. Channel: Mass
  6. Corporate Strategy
  7. Partnerships & Alt Profit
  8. Department: Food
  9. Media & Marketing
  10. Shopper & Customer
  11. Technology & Innovation
  12. Trends & External Forces
How do consumers view e-grocery platform pricing compared to in-store? In our latest study tracking 1800 online grocery shoppers it was clear that the online grocery players fall into 3 tiers in terms of consumer price perception. First, is Walmart.com which is by far perceived as being most fair / cheapest as the vast majority of […]
  1. CPG: Beverage
  2. Holiday & Events
Dive Brief: Pepsi announced on Twitter that it will no longer sponsor the Super Bowl Halftime Show, a midgame extravaganza it has held the rights to for the past decade. While the brand is stepping away from that particular event, its parent company, PepsiCo, is renewing a larger partnership with the NFL that covers a wide portion […]
  1. Stores & Formats
  2. Channel: Mass
  3. Corporate Strategy
  4. Corporate Finance
  5. Partnerships & Alt Profit
  6. Media & Marketing
  7. Shopper & Customer
  8. Trends & External Forces
  9. Merchandising
  10. Operations & Supply Chain
  11. Stores & Formats
In a bid to get closer to customers and enter new neighborhoods, Kohl’s said Wednesday (May 25) that it was launching a sweeping store investment program that will see the addition of 100 new small-format locations over the next four years. The announcement coincides with the retailer’s Investor Day meetings and marks the latest effort […]

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