Holiday & Events

Articles about major holidays and annual events in retail. (from Thanksgiving to Prime Day)

  1. Holiday & Events
In a vote last week, employees at an Amazon warehouse in Garner, N.C. voted 2,447 to 829 against joining an employee-led union, Carolina Amazonians United for Solidarity and Empowerment (CAUSE), according to The New York Times and multiple media outlets. CAUSE, formed in 2022, is seeking longer lunch breaks, increased vacation time and starting wages […]
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With the rise of generative AI, the top of the marketing funnel is getting more complex. The digital marketing funnel from search to consideration to purchase is fragmenting into exploration across more varied digital channels, making it more challenging to capture a consumer’s attention and lead them where we want them to go. More and […]
  1. Holiday & Events
The pressures on retailers to seamlessly fulfill orders across physical stores, online platforms and mobile apps continue to intensify. Whether shipping directly to customers’ homes, enabling curbside pickup or restocking store shelves, consistently improving speed, accuracy and adaptability is crucial for meeting shopper expectations and maintaining market share. As digital commerce expands and consumers increasingly […]
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Landsec has extended its partnership with Ocean Outdoor which manages the digital out of home (DOOH) contract for Piccadilly Lights in London. Under the terms of the agreement, Ocean will continue to manage content for the advertising DOOH screen well into the next decade, and work with Landsec on The Venue which sits beneath the […]
  1. Holiday & Events
Recent actions by the Trump administration to remove references to and celebrations of heritage months and specific demographics (including Black History Month, Hispanic Heritage Month, and those honoring women and individuals with disabilities), have sparked concern. Such decisions risk undermining the recognition of diverse contributions that have shaped American society and the economy. Amidst this […]
  1. Holiday & Events
DoorDash has teamed with adult toy and apparel retailer Hustler Hollywood just in time for Valentine’s Day, offering deliveries of limited edition “sweet” and “spicy” flower bundles as well as other intimacy wellness products. The flower bundles will be available exclusively via DashMarts in five of the country’s most intimate cities, according to DoorDash data […]
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As we leap into 2025, the name of the game for marketers is customer acquisition strategies that truly stick. And while digital tactics have their moment, there’s one trusty powerhouse that’s primed to deliver big results: direct mail. It’s the personal touch your audience is always looking for and it’s ready to take your marketing […]
  1. Holiday & Events
Kanye West’s Yeezy online store has been taken down by Shopify following the sale of swastika t-shirts. The musician and entrepreneur reportedly splashed out $2 million on a single advert which aired during the Super Bowl at the weekend, directing people to his website where the t-shirts were being sold. “So what’s up, guys? I […]
  1. Holiday & Events
Mr Kipling, has launched new limited-edition Simnel Slices in time for Easter. Expanding the season beyond the classic chocolate treats, Mr Kipling is bringing a fruity Easter flavour onto shelves, expanding retailers’ seasonal cake ranges this year. Simnel is the third most popular cake flavour… This story continues at Mr Kipling unveils new Simnel Slices […]
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In this episode, the CPG Guys review all of the television ads that played in Super Bowl 59, February 9, 2025. This episode is sponsored by Recess – ‘helps CPG brands connect with their key retail shoppers, delivering experiential sampling in high-impact locations like gyms, colleges and community events to drive trial and conversion. Now […]
  1. Holiday & Events
For brands, the Super Bowl has become more than just an annual sporting event — the Big Game is now a big moment for brands to make a splash and connect with consumers. A game-day ad is the traditional method, but increasingly, brands are thinking outside the 30-second ad spot with activations that lean into […]

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  1. Holiday & Events
1-800-Flowers still leads in US, FTD is gaining share 1-800-Flowers is the largest flower service by sales headed into Valentine’s Day 2025, according to Earnest credit card data. However, the industry stalwart is likely to lose share this season if recent trends continue. Access chart in Dash. 1-800-Flowers commanded 37.0% of Valentine’s Day flower sales […]
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A good number of consumers, over 77%, believe there are better deals available after the holidays, and nearly 51% plan to take advantage by making a large purchase in late December and January. Those are top findings from a Holiday Green survey, from CouponCabin, regarding consumer habits in the post-holiday time frame. When it comes to post-holiday […]
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IAB’s 2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth offering an early glimpse into ad spending trends for the coming year. The report is a must-read to gain and understanding of brand and agency buyers’ growth strategies and the challenges they foresee. The report covers: 2025 projections for the market overall […]
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There’s been a lot of talk lately about artificial intelligence (AI) and generative AI (GenAI) and how these technologies are going to revolutionize retail. But the retail revolution can’t be accomplished with sweeping generalizations about putting more technology into stores. Successful retail outcomes are built using technology to solve specific challenges, expanding on wins and […]

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