Marketing: Trade

  1. Department: Consumer Durables
When Nike’s ten business development principles were written by Rob Strasser in 1977 the words marketing, systems, research and planning were all dirty words inside of Nike’s culture. I know, I was there at a critical time in Nike’s growth. During those days Nike had very idiosyncratic, gruff, scruffy but brilliant leaders, who even thought […]
  1. Data & Insights
While some trends come and go, there were a few trends that have stayed with consumers throughout the year.   As online shopping continues to be a popular choice for consumers, physical stores can offer shoppers perks that e-commerce can’t replicate.    This week we look at trends to increase foot traffic and customer loyalty. […]
  1. Operations & Supply Chain
The Street has a story about how in the summer of 2022, as the consumer spending that typified the pandemic slammed headfirst into inflation and a post-recession mindset, “Walmart and Target both publicly declared that they had warehouses full of the wrong merchandise for the holiday season. “To fix that, both chains heavily discounted certain […]
  1. Shopper & Customer
WASHINGTON – Consumers are expected to spend $25.9 billion on Valentine’s Day this year, up from $23.9 billion in 2022 and one of the highest spending years on record, according to the annual survey released Wednesday by the National Retail Federation and Prosper Insights & Analytics. “Valentine’s Day is a special occasion to shop for […]
  1. Trends & External Forces
Inflation may be cooling. But, for most Americans, the price of a cup of coffee or a bag of groceries hasn’t budged. In the months ahead, the big question is whether consumers will start to feel relief, too. Over the past few months, many of the key factors that fueled a four-decade high in inflation […]
  1. Channel: Ecommerce & Digital
SEATTLE — Amazon has added a new pharmacy benefit as an add-on to its Prime membership. Called RxPass, it offers access to generic medications that treat more than 80 common health conditions for a flat fee of $5 per month. “Prime members already get fast, free delivery on prescription medications, and RxPass is one more […]
  1. Channel: Ecommerce & Digital
Amazon has launched RxPass, a subscription for Prime members that offers select generic medications with free delivery for a flat fee of $5 per month. The service, which doesn’t require health insurance, currently covers medications for 80 common conditions, including high blood pressure, anxiety and acid reflux. RxPass was designed to save time for Amazon […]
  1. Shopper & Customer
​Understanding the value your customers bring and how you can maximize it is crucial, especially when there’s an impending recession. When the economy suffers, customer lifetime value (CLV), or the long-term revenue that customers create, can take a huge hit. Consumers are more cautious and they’re likely to shop around in search of alternative or […]
  1. Trends & External Forces
Informa Connect’s PAP – Patient Assistance & Access Programs March 20-22, 2023, Philadelphia Marriott Downtown www.informaconnect/pap Exclusive Offer – Be sure to use your exclusive promocode 23DCPAP10 to save 10% off* your registration. The last thing a patient should worry about is access to care. With growing demand for patient assistance, accelerating prescription access and […]
  1. Data & Insights
Making strategic adjustments around your eCommerce operations and marketing need to reflect trends both within your own data, along with the market at large. When it comes to that wider view, shopping data detailing online consumer behavior and changes in competitor tactics from 2022 gives you the most actionable clues about how to optimize your […]
  1. Media & Marketing
Based on events of 2022, here are twelve do’s and don’ts to keep in mind as you build your brand in 2023. Do’s 1. Do Know The Business In Which You Do Business Please be specific. For example, you are not in the restaurant business; you are not in the fast food business; you are […]
  1. Shopper & Customer
In Charles Dickens’ treasured story, “A Christmas Carol,” Ebenezer Scrooge peers into his past, present and future, learning valuable lessons from his mistakes and emerging a better man. Thankfully, retailers don’t need a visit from three ghosts to make wiser choices in the new year. As retailers face down a looming recession, here’s what they […]
  1. Channel: Dollar/Value
GOODLETTSVILLE, Tenn. — Dollar General is partnering with Ibotta to launch a cash-back rewards program that aims to boost customer loyalty by helping its shoppers get more for their money. “We are excited to provide an additional innovative option for our customers to help stretch their budgets,” said Emily Taylor, Dollar General’s executive vice president […]
  1. Department: Nonfood
When you’re starting a new business, one of the most important decisions you’ll make is how to set up your office space. This can be a challenge, especially if you’re on a tight budget. But it’s important to create a professional environment that will help you succeed. This article will discuss some tips for creating […]
  1. Shopper & Customer
The grocery sector has undergone serious shifts in the past couple years. From upgraded technologies that enable digital ordering to pandemic-era shopping habits that sent certain products flying off the shelves, today’s grocery shoppers are no longer loyal to the same store or chain. They hunt for the retailers with the best products, selection and […]
  1. Shopper & Customer
Facing an economic downturn and reduced spending, 2022 was arguably one of the toughest year’s retail has ever faced. As the cost-of-living crisis continues, thoughts are now turning to what 2023 will have in store and how e-commerce merchants will respond to the challenges ahead. We spoke to a range of industry experts to get […]
  1. Shopper & Customer
In a world where consumers have their phones with them seemingly at all times, which of course show the time of day, one would think that there would be little need to wear a watch. However, that line of thinking discounts the emotional connection that consumers have to certain products, notably jewelry and watches. That […]
  1. Department: Consumer Durables
If you’re looking for a great wholesale clothing brand to stock up on for your business, Gildan is an excellent choice. This Canadian company has been producing high quality apparel and accessories since 1984, and it continues to be one of the most popular names in the industry today.  From basic t-shirts, polos, and tank […]
  1. Operations & Supply Chain
[[ Getty Images The market did not like what it saw from the final retail holiday sales numbers for 2022 which sets up a tough year for retailers, but e-commerce is continuing to boom, including in areas outside the core retail consumer. Trucking data shared by DHL with CNBC shows that while the core consumer […]
  1. Trends & External Forces
If you plan to open a retail store in the USA, you must take some time off your busy schedule. Plan your shift to the US with the correct visa and documentation. For business purposes, the EB5 visa is ideal. It’s also called the Investor Green Card Program. With this visa, you can set up […]
  1. Shopper & Customer
When today’s shoppers have so many different buying choices, it is important for businesses to make personalized customer experiences a top priority. In fact, according to a report done by McKinnsey and Company, 71 percent of customers are now expecting companies to deliver personalization. Consumers want to be treated as individuals by the brands they […]
  1. Shopper & Customer
The mood on the street these days could generally be described as gloomy. But as other retailers brace for the impact of a spending slowdown and looming recession, Paige Thomas, President and CEO of Saks OFF 5TH, has a rosier outlook. The segment she plays in — off-price — is a big factor in her […]
  1. Channel: Grocery
WEST DES MOINES, Iowa — Hy-Vee Inc. chief executive officer Jeremy Gosch was named vice chairman of Hy-Vee’s board of directors, in one of five leadership changes announced by Hy-Vee executive chairman of the board and executive director Randy Edeker at the company’s annual stockholder’s meeting. Other leadership changes announced at the meeting: Longtime Hy-Vee […]
  1. Channel: Grocery
JACKSONVILLE, Fla. — Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, has announced plans to open three new Winn-Dixie stores to support economic growth in its communities. The first Winn-Dixie store was opened shortly before Christmas in the rapidly growing Grand Cypress neighborhood in a […]
  1. Shopper & Customer
The mood on the street these days could generally be described as gloomy. But as other retailers brace for the impact of a spending slowdown and looming recession, Paige Thomas, President and CEO of Saks OFF 5TH, has a rosier outlook. The segment she plays in — off-price — is a big factor in her […]
  1. Shopper & Customer
GRAND RAPIDS, Mich. – Meijer Inc. is enhancing mPerks, its digital coupons and rewards program, to allow for more personalized rewards and savings, with customers now earning points for every dollar spent on most items and every qualifying prescription filled, as well as additional opportunities to earn points. “We want to ensure we’re continuing to […]
  1. Department & Category
  Grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared meals and meal components continue to drive customer adoption, retail service change, and food industry sector upheaval according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  Recently FoodMix Marketing Communications’ 2023 Predicted Food Trends that Johnson believes our regular readers would benefit from reading.  […]
  1. Data & Insights
Some of the world’s best brands in retail, hospitality, and facility management rely on Bindy to communicate and execute brand standards and programs on time, in full, at every site. This article lays out the business case and return on investment for Bindy retail execution across the customer experience, merchandising, time and cost savings, health and safety, […]

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Editor’s Choice

  1. Shopper & Customer
  2. Department: Nonfood
  3. Corporate Strategy
  4. Corporate Finance
  5. ESG
  6. Media & Marketing
  7. Agencies & Vendors
  8. Data & Insights
  9. Shopper & Customer
  10. Trends & External Forces
  11. Holiday & Events
  12. Operations & Supply Chain
In a year when holiday spending on gifts, travel and entertainment was down 1 percent from the year prior, one age group bucked that trend in a huge way. Millennials, perhaps aided by increased incomes due to “The Great Reshuffle,” told us it would spend a whopping 11 percent more than it did in 2021, […]
  1. Data & Insights
  2. Department: Consumer Durables
  3. ESG
  4. Media & Marketing
  5. Data & Insights
  6. Shopper & Customer
  7. Technology & Innovation
  8. Trends & External Forces
  9. Holiday & Events
  10. Operations & Supply Chain
  11. Stores & Formats
While some trends come and go, there were a few trends that have stayed with consumers throughout the year.   As online shopping continues to be a popular choice for consumers, physical stores can offer shoppers perks that e-commerce can’t replicate.    This week we look at trends to increase foot traffic and customer loyalty. […]

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