Agencies

Agencies in the retail and CPG industries.

  1. Retailer Media
Google wants a bigger piece of the traffic driven by retail media advertising. To start getting it, the tech company has launched a new offsite retail media solution in closed beta. Lowe’s has signed on to be one of the first retailers to test the solution for what will be the first offsite retail media […]
  1. Technology & Innovation
Tech stacks are large. The empirical stack data we recently shared from Zylo, a leading SaaS management platform, showed that even after a year of belt-tightening, the average SMB (500 employees or less) still has 162 SaaS apps. Mid-market companies (500 to 2,500 employees) have 245. And large enterprises have 650. This isn’t particularly surprising […]
  1. Shopper & Customer
Whether we all realize it or not, there has been a shift in the force. We’re changing our stripes as a consumer-based society. Where once choice was primarily driven only by factors like quality, price, brand affinity, and even endorsement, now other, larger existential factors are impacting how we make purchase decisions — namely, how […]
  1. Channel: Grocery - Natural
  While the acquisition of Whole Foods by Amazon in 2017 brought potential benefits, there have also been criticisms of Amazon’s approach, including our own Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions. Here are 8 points often mentioned: 1.       Branding: Buying Whole Food aka ‘Whole Paycheck’ Amazon missed an opportunity to reposition […]
  1. Trends & External Forces
As the average cost of a breach hits $4.45 million, regulatory authorities are driving more industrywide requirements to address growing threats. The critical role payment and financial services play in the global economy means companies in this industry will be some of the first mandated to comply. That’s why it’s no surprise that the Payment […]
  1. Data & Insights
SharkNinja, a global product design and technology company, today named Horizon Next as their Media Agency of Record across the US and Canada. SharkNinja has engaged Next to design a data powered strategy that balances innovation and advanced analytics to accelerate retail and DTC growth. Next will leverage its game-changing proprietary connected marketing platform, blu., to identify actionable […]
  1. Technology & Innovation
Loss prevention in the retail sector is undergoing a transformative phase in 2024, necessitated by the imperative to protect profits amid a multitude of challenges. From the surge in shoplifting to broader concerns like shrinkage, retailers are confronted with multifaceted issues demanding innovative solutions. This report delves into key trends in loss prevention, shedding light […]
  1. Channel: Convenience
  So, Wawa recently launched the Goose Media Network, a retail media network (RMN) designed to enhance offerings for its dedicated consumer base. According to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® this moved with edify Wawa’s relationship with consumers and brands driving Top-line sales and Bottom-line profits. Through this network, Wawa’s customers can engage with partner […]
  1. Trends & External Forces
Got this email from an MNB reader: I believe the final ruling on the merger will come down to who best defines “grocery store” for the courts.  If it’s the broader definition that includes WMT, Costco, Dollar General, Target, delivery & remote options, etc., Kroger will prevail.   If the 1980s / FTC definition of […]
  1. Data & Insights
The media ecosystem is changing—70.6% of U.S. TV homes have a smart TV, up from 62.3% two years ago1. With widespread connected TV (CTV) adoption2 and increasing high-speed internet availability, new ways of watching have introduced new (and bigger) data sets. Innovations in audience measurement are critical to keep pace with audiences’ evolving media habits. […]
  1. Channel: Convenience
Wawa has launched Goose Media Network, the c-store chain’s retail media network (RMN), to give brands the opportunity to reach Wawa customers online as well as via the mobile app and videos played at the gas pump. Wawa worked with Publicis Groupe’s Publicis Sapient, Epsilon and CitrusAd to create the new offering. “Goose Media Network […]
  1. Trends & External Forces
MNB reader Rich Heiland had a thought about out continuing conversation about CVS’s shortcomings: I consider drug stores a commodity. None of them do anything to distinguish themselves from one another in any significant way. I live in a downtown area. There is a Rite-Aid a block or so away. I go there. If there […]
  1. Technology & Innovation
The modern retail business owner knows these facts: their customers expect an experience that’s efficient, effortless, and caters to their preferred way of buying. As consumer shopping habits continue to evolve — expedited in part due to the global pandemic that forever changed how we buy — retail operators must remain at the forefront of […]
  1. Trends & External Forces
Our guest this week is Beth Ann Kaminkow, Global CEO, VMLY&R who joins us to talk about the ever changing landscape of retail and consumer branding, customer engagement, and loyalty. In particular with dip into what defines high performance retail and the emerging world of “creative commerce.”  We also get a sneak preview of her […]
  1. International
UK shoppers are set for a new era of eye care as various Vision Express branches across the country shut down temporarily to make way for renovations. In August 2023, Vision Express’s Freshney Place Shopping Centre branch relocated to a new unit while their original spot on Newbiggin Walk underwent remodelling. They continue to offer […]
  1. Shopper & Customer
As we are 45 days in 2024, the echoes of pandemic-driven shifts and emerging economic realities continue to shape consumer behavior. While some consumer trends may fade, others are poised to solidify and transform the way people shop, interact with brands, and prioritize their well-being.  Value-driven purchasing The economic environment will remain a key driver of consumer trends. Affordability […]
  1. Trends & External Forces
ARLINGTON, VA. — NACDS has announced the Business Program speakers for the 2024 NACDS Annual Meeting, which will be hosted April 27-30 in Palm Beach, FL. Author, journalist and professor Walter Isaacson will speak during the Sunday Business Program on April 28. Author and social scientist Arthur C. Brooks is set to speak at the […]
  1. Data & Insights
While other holding companies are making flashy announcements about their AI roadmaps, Omnicom is focusing more on a different shiny object: retail and commerce media. Omnicom closed its $845 million acquisition of ecommerce platform Flywheel Digital in early January – the biggest acquisition in the company’s history. But the hefty price tag is worth it, Omnicom […]
  1. Partnerships & Alt Profit
At Retailbound, we help clients launch their product brands with retailers in North America. For product brands that want to expand to Europe, we highly recommend they work with Unlock EMEA, Europe’s leading sales agency. This month, we sat down with Paul McCafferty, the Managing Director at Unlock EMEA to ask him the following questions. […]
  1. Media & Marketing
In the past few columns in our CPG Marketing Magic series, we’ve embarked on an exciting journey through the realms of branding, user experience, inventory movement, and digital advertising. Now, it’s time to delve into the pivotal role of metrics in your marketing strategy. In this article, we’re diving into the world of analytics, where […]
  1. Data & Insights
“Everyone within Publicis will become a data analyst, an engineer, an intelligence partner, with all the information they need at their fingertips to supercharge client growth.” Publicis Groupe made that bold statement last week in a press release and presentation celebrating their performance from last year “after shifting from a holding company to a platform” […]
  1. Technology & Innovation
RTIH rounds up six retail systems ventures who have recently secured significant investments in their businesses, including Cart.com, Krepling, Leal, and PRIMIS. 1. Saledock Solid Bond reports an undisclosed investment into Saledock’s £150,000 pre-seed round. This will enable the Yorkshire-based startup to grow its team and continue to serve SME clients with a retail solution […]
  1. Shopper & Customer
Identification helps retailers create more informed marketing and customer experiences, from personalizing messages early in their journey to treating loyalists like loyalists. The more site visitors can be identified, the more retailers can provide relevant, timely experiences that drive other critical performance metrics. A retailer that does very little to increase its visitor identification typically […]
  1. Data & Insights
Although thought leaders love to pontificate about the convergence of media and creative on stage at industry conferences, media and creative teams at most brands operate as if they’re allergic to each other. Not only are these teams siloed internally, they even work with separate agencies, and the data generated by what should be complementary […]
  1. Data & Insights
There is no mistaking the impact of connectivity on how audiences are watching TV. In just the past five years, the number of households in the U.S. that get their TV content from an internet connection has increased by more than 210%1. The allure of an internet’s worth of content notwithstanding, a smaller, yet consistent, […]
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Editor’s Choice

  1. Media & Marketing
  2. Channel: Restaurants
  3. Department & Category
  4. Department: Consumer Durables
  5. Department: Food
  6. Department: Nonfood
  7. ESG
  8. Media & Marketing
  9. Data & Insights
  10. Shopper & Customer
  11. Technology & Innovation
  12. Trends & External Forces
  13. Merchandising
  Don’t want to cook, don’t want to do dishes, well according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® your kids don’t want you hear you complain about cooking dinner either. Chuck E. Cheese has a new program for that has a great chance to make the entire family happy according […]
  1. Channel: Mass
  2. Corporate Finance
  3. Media & Marketing
  4. Agencies & Vendors
  5. Data & Insights
  6. Trends & External Forces
Target reported Q4 and 2023 financial results at its annual investor day on March 5, 2024. Quarterly comp performance improved sequentially from Q2 to Q4, but 2023 ended with comps down -3.7%. Profitability outperformed expectations as the company realized $2B of operating income growth in 2023 and reported notable gross margin improvements. The stock was […]
  1. Trends & External Forces
  2. CPG: Food
  3. Channel: Ecommerce & Digital
  4. Channel: Grocery
  5. Channel: Mass
  6. Department & Category
  7. Department: Beverage
  8. Department: Food
  9. Department: HBC
  10. Acquisitions, Divestitures & Mergers
  11. Corporate Strategy
  12. Corporate Finance
  13. ESG
  14. Partnerships & Alt Profit
  15. Media & Marketing
  16. Data & Insights
  17. Shopper & Customer
  18. Technology & Innovation
  19. Trends & External Forces
  20. Retail Operations
  21. Associates & Employees
  22. Operations & Supply Chain
  23. Owned Brands (Private Label)
  24. Stores & Formats
Comments from Chairman and CEO Rodney McMullen. "Kroger achieved strong 2023 results, in line with our long-term growth model and built upon three consecutive years of historic growth.

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