CPG: Food Cadbury takes 200th anniversary celebrations to One Stop One Stop customers will be able to participate in Cadbury’s 200th anniversary celebrations this April. From the 23 April until the 19 May, 20 One Stop stores will be having a purple take over to mark the iconic Cadbury brand’s landmark milestone. From bunting, posters,… This story continues at Cadbury takes 200th anniversary celebrations to […] Talking Retail April 22, 2024April 22, 2024 < 1 min read MondelezPredictions and ForecastsBrick and Mortar 0 Saving Bookmark this article Bookmarked
Channel: Delivery Gopuff Launches White-Label Instant Delivery Platform for CPG Brands Gopuff has launched Powered by Gopuff, a platform designed to enable brands to offer delivery services from their owned and operated online storefronts by leveraging Gopuff’s logistics network, instant fulfillment infrastructure and technology. In addition to fulfillment services, CPG brands using Powered by Gopuff will be able to leverage online ads and marketing to drive […] Retail TouchPoints April 17, 2024April 17, 2024 2 min read GopuffDeliveryQ CommerceFood DeliveryOperations & Supply ChainMarketing: Social MediaShoppersShopifyCustomer ExperienceInternationalData & InsightsUnileverMondelezPredictions and ForecastsTechnology & InnovationConsumers 0 Saving Bookmark this article Bookmarked
CPG: Food Cadbury Brunch presents a new non-HFSS range Cadbury Brunch has unveiled a new non-HFSS range to help retailers unlock additional healthier snacking sales. Cadbury Brunch Light will be available in two flavours: Honey & Oat and Orange. Cadbury Brunch Light follows in the success of Cadbury Brunch Oats, which is the most… This story continues at Cadbury Brunch presents a new non-HFSS […] Talking Retail April 17, 2024April 17, 2024 < 1 min read MondelezPredictions and Forecasts 0 Saving Bookmark this article Bookmarked
Channel: Delivery Powered by Gopuff makes its debut with 20 plus CPG partners leveraging the instant commerce platform Gopuff has announced the launch of Powered by Gopuff, a logistics and technology platform that, according to the quick commerce big hitter, enables brands to offer affordable delivery from their owned and operated online stores in as fast as 15 minutes. “We’ve spent the last ten years building and scaling our own hyper-local logistics network […] Retail Technology Innovation Hub April 15, 2024April 15, 2024 2 min read GopuffDeliveryQ CommerceFood DeliveryOperations & Supply ChainPartnershipsData & InsightsConsumersTechnology & InnovationInternationalShopifyShoppersExecutivesDept. NonfoodUnileverInternational - UKMondelezGrubhubBrick and Mortar 0 Saving Bookmark this article Bookmarked
Merchandising Oreo reimagines ubiquitous internet menu icon to dole out discounts A commerce activation exclusively with Kroger offers deals to those who reimagine what is often dubbed the “hamburger menu” as “The Oreo Menu.” MarketingDive April 11, 2024April 11, 2024 < 1 min read MondelezPricing & PromotionsMarketing: TradeKroger 0 Saving Bookmark this article Bookmarked
CPG: Food Cadbury launches ‘Yours for 200 Years’ limited edition packaging Cadbury has released a new limited edition 360g Cadbury Dairy Milk Bar with ‘Yours for 200 Years’ vintage-style design on front-of-pack. Closely following the launch of limited-edition Cadbury Dairy Milk bars, which are available in seven different collectable designs to commemorate Cadbury’s 200th anniversary celebrations,… This story continues at Cadbury launches ‘Yours for 200 Years’ […] Talking Retail April 10, 2024April 10, 2024 < 1 min read PackagingMondelezDept. DairyDept. RefrigeratedDept. FreshDept. BeveragePredictions and ForecastsDept. Bakery 0 Saving Bookmark this article Bookmarked
CPG: Food Starbar joins Cadbury Duos range Cadbury is expanding its Duos range by bringing another one of its leading singles bars into this growing format. Olena Solodka, brand manager for Cadbury StarBar at Mondelēz International, said: “This is a brilliant time for Cadbury StarBar to be expanding into Duos; this shopper… This story continues at Starbar joins Cadbury Duos range Or […] Talking Retail April 8, 2024April 8, 2024 < 1 min read MondelezInternationalShoppersPredictions and ForecastsDept. Bakery 0 Saving Bookmark this article Bookmarked
Shopper & Customer Sephora, Dove top CPG 2024’s Most Innovative Brands List NEW YORK – CPG brands outpaced technology nearly 2:1 in the 2024 Most Innovative Brands survey conducted by Brand Keys Inc. (www.brandkeys.com), the New York-based brand loyalty and engagement research firm. “For the first time consumers acknowledged more CPG than Tech brands,” noted Robert Passikoff, brand keys founder and president. “And, for the first time, […] MMR April 8, 2024April 8, 2024 3 min read ConsumersTechnology & InnovationPredictions and ForecastsUnileverRestaurantsMarketing: Social MediaPepsiCoProcter & GambleHealth & WellnessESG and CSRMondelezEconomyDept. Toys & GamesDept. PetKraftHeinzMeta (Facebook)Dept. ApparelThick DataCompetitionTrader JoesAmazonResults & InvestmentStreamingTikTokMarketing: In StoreWalmartMarketing: Loyalty & SubscriptionDept. FreshChatGPTCVSData & InsightsWarby ParkerGoogleAI 0 Saving Bookmark this article Bookmarked
Shopper & Customer Revolutionizing Retail Contracts: How Going Digital Saves Time and Money Picture a bustling retail environment—efficiency is not just desired; it’s essential. For retail managers eyeing the prospect of going digital, the lure of slashing time and expenses is compelling. The switch to digital document management, particularly online PDF editors for contracts, promises more than a mere upgrade; it is a transformative stride toward streamlined operations. […] Retail Minded March 29, 2024March 29, 2024 3 min read Operations & Supply ChainInternationalPredictions and ForecastsAssociatesCustomer ExperienceSustainabilityResults & InvestmentPricing & PromotionsTechnology & InnovationShoppersDept. FuelMondelezDept. NonfoodInternational - UKConsumersTrends: RetailMarketing: In Store 0 Saving Bookmark this article Bookmarked
Trends & External Forces Snappy Shopper and Mondelez team up for Easter competition Snappy Shopper, the e-commerce platform connecting local retailers with customers, has announced an Easter competition partnership with Mondelez. The brand partnership campaign, fully funded by Mondelez, offers customers the chance to win £1,000 Snappy credit by purchasing selected Mondelez products via the Snappy Shopper app.… This story continues at Snappy Shopper and Mondelez team up […] Talking Retail March 28, 2024March 28, 2024 < 1 min read CompetitionMondelezShoppersHoliday & EventsPartnershipsPredictions and ForecastsPricing & Promotions 0 Saving Bookmark this article Bookmarked
Data & Insights ISRG, BSX, and SWAV Research Launch Webcast Join YipitData Product Expert Manager, Katie Tang, and Sr Research Analyst, Steve Tao, on Thursday, April 4th at 1PM ET for a deep-dive into our new MedTech Research coverage. The team will discuss: ISRG: Notable trends in I&A revenue and procedure volumes BSX: Watchman sales and the ramp of the new POLARx and Farapulse SWAV: […] 0 Author Missing March 27, 2024March 27, 2024 < 1 min read Data & InsightsTechnology & InnovationMondelezPredictions and Forecasts 0 Saving Bookmark this article Bookmarked
Merchandising Chips Ahoy boosts new recipe with Keke Palmer and Malibu ‘re-treat’ The Mondelez brand’s most extensive reformulation in nearly a decade will be promoted with a celebrity campaign and updated packaging. MarketingDive March 22, 2024March 22, 2024 < 1 min read PackagingMondelez 0 Saving Bookmark this article Bookmarked
Shopper & Customer Mondelez: Consumers crave snacks instead of meals Report also emphasizes portion control and sustainability. Food Business News March 20, 2024March 20, 2024 < 1 min read ConsumersMondelezSustainability 0 Saving Bookmark this article Bookmarked
International WIRN marks third year with International Women’s Day event The Association of Convenience Stores (ACS)’ Women’s Independent Retailer Network (WIRN) came together at Mondelēz International in Bournville on Friday 8 March 2024 to celebrate and #inspireinclusion for International Women’s Day. The event marked three years of the WIRN, a group started by Sarah C… This story continues at WIRN marks third year with International […] Talking Retail March 19, 2024March 19, 2024 < 1 min read InternationalPredictions and ForecastsMondelezBrick and Mortar 0 Saving Bookmark this article Bookmarked
CPG: Food Cadbury launches Dairy Milk &More with new flavours and bigger chunks Cadbury is today (18 March) launching Cadbury Dairy Milk &More, a new addition to the Dairy Milk range. Comprising two new flavours, Cadbury Dairy Milk Nutty Praline Crisp and Cadbury Dairy Milk Caramel Nut Crunch, the bars are available in retailers nationwide from today. The… This story continues at Cadbury launches Dairy Milk &More with […] Talking Retail March 18, 2024March 18, 2024 < 1 min read Dept. DairyMondelezDept. RefrigeratedDept. FreshDept. BeveragePredictions and ForecastsDept. Bakery 0 Saving Bookmark this article Bookmarked
CPG: Food New Frozen Treats by OREO for St. Patrick’s Day OREO is ready for St. Patrick’s Day with a frosty surprise. While it won’t be handing out pots of gold, it’s offering a chance to snag some delicious treats. RetailWire March 15, 2024March 15, 2024 < 1 min read Mondelez 0 Saving Bookmark this article Bookmarked
International World of Sweets becomes the UK distributor for US Clif brand World of Sweets is growing its range of healthier snacking products and will become the official UK distributor for Clif products across the UK. World of Sweets will be partnering with the team at Mondelez International to grow the American-born Clif brand, offering retailers their… This story continues at World of Sweets becomes the UK […] Talking Retail March 15, 2024March 15, 2024 < 1 min read International - UKInternationalPredictions and ForecastsPartnershipsMondelezDept. Bakery 0 Saving Bookmark this article Bookmarked
Technology & Innovation Ad tech, agency firms continue to prop up MFAs despite crackdown pledges New Adalytics research paints a damning picture as marketers like P&G and Mondelez continue to unwittingly waste dollars on click-bait sites. MarketingDive March 11, 2024March 11, 2024 < 1 min read Technology & InnovationSustainabilityMondelezDept. Nonfood 0 Saving Bookmark this article Bookmarked
Department & Category Food execs signal a strong appetite for M&A in 2024 As Mondelēz, General Mills and other CPG firms scour the market for deals, high asking prices could remain a sticking point preventing some purchases from taking place. Grocery Dive March 5, 2024March 5, 2024 < 1 min read Predictions and ForecastsExecutivesDept. GroceryMondelezGeneral Mills 0 Saving Bookmark this article Bookmarked
CPG: Food New Cadbury Fingers promo Cadbury Fingers competition offers shoppers the chance to with £20k. Cadbury Dairy Milk Fingers is giving shoppers the chance to win £20,000 through a new on-pack promotion. The Cadbury Dairy Milk Fingers Crossed promotion, which is on participating packs now, offers shoppers the chance to… This story continues at New Cadbury Fingers promo Or just […] Talking Retail March 5, 2024March 5, 2024 < 1 min read MondelezDept. DairyShoppersPricing & PromotionsDept. RefrigeratedDept. FreshDept. BeverageCompetitionPredictions and ForecastsDept. Bakery 0 Saving Bookmark this article Bookmarked
Data & Insights Home Improvement Webcast Join YipitData’s Product Expert Manager Ryan Fick and Associate Director of Research Peter Martin on Thursday, March 7th at 1:30pm ET for an overview of recent trends and insights in the home improvement space. The team will discuss: Market share trends in Tools (SWK, Techtronic) Growth trends for key players in Paint and Plumbing (MAS, […] Yipitdata March 1, 2024March 4, 2024 < 1 min read Data & InsightsTechnology & InnovationPredictions and ForecastsMondelezDept. Nonfood 0 Saving Bookmark this article Bookmarked
Data & Insights Long-Term Themes Webcast Join YipitData Product Expert Manager Katie Tang, Research Specialist Nitin Reddy, and Research Associate Geoffrey Tseng on Wednesday, March 6th at 12:30pm ET as they describe data insights and long-term themes for Wayfair (W) and Chewy (CHWY). The team will discuss: Market share dynamics in home goods and pet retail spaces Competitive landscape and exposure […] Yipitdata February 29, 2024February 29, 2024 < 1 min read Data & InsightsTechnology & InnovationDept. PetMondelezDept. NonfoodChewyPredictions and Forecasts 0 Saving Bookmark this article Bookmarked
Operations & Supply Chain Cadbury Big Win-Win promotion returns Mondelēz International is bringing back its Big Win-Win campaign again this year offering both retailers and their shoppers the chance to win cash prizes. The Cadbury Big Win-Win on-and off-pack promotion will run from the end of February to mid-June, inviting consumers to nominate their… This story continues at Cadbury Big Win-Win promotion returns Or […] Talking Retail February 29, 2024February 29, 2024 < 1 min read ReturnsMondelezInternationalConsumersShoppersPredictions and ForecastsDept. Bakery 0 Saving Bookmark this article Bookmarked
Data & Insights SWAV Introduction Webcast Join YipitData’s Katie Tang and Steve Tao as they introduce YipitData’s MedTech coverage through a look into the performance of Shockwave (SWAV). The team will discuss: How is US Revenue trending in 1Q24 so far? Is SWAV’s Coronary segment continuing to expand? How is C2+ adoption trending? What have the effects of Aetna’s pre-authorization headwinds been […] 0 Author Missing February 20, 2024February 20, 2024 < 1 min read Data & InsightsMondelezTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Retail Ecosystem Retail Media Trends Survey with P2PI’s Cyndi Loza The CPG Guys welcome Cyndi Loza, Managing Editor – Member Content at Path to Purchase Institute, which offers consumer product marketing executives and brandmanagers a holistic, 360-degree view of the shopper journey. Follow Cyndi on LinkedIn at: https://www.linkedin.com/in/cyndiloza/Follow Path to Purchase Institute on LinkedIn at: https://www.linkedin.com/company/the-path-to-purchase-institute/Follow Stride consumer partners online at: https://p2pi.com/ Here’s what we […] The CPG Guys February 10, 2024February 10, 2024 2 min read Marketing: Retail MediaThick DataMarketing: Social MediaIndustry Conferences and EventsPodcastsTrends: MarketingTechnology & InnovationResults & InvestmentMarketing: ShopperConsumersPartnershipsExecutivesPricing & PromotionsShoppersMondelezUnilever 0 Saving Bookmark this article Bookmarked
Media & Marketing Target Mulls Paid Loyalty Program Target could soon be following in the footsteps of competitors Amazon, Walmart and Kroger by introducing a paid membership program, according to reporting by Bloomberg and other media outlets quoting people familiar with the matter. Titled “Project Trident” internally, the new program could launch as soon as this year. The retailer already offers its free […] Retail TouchPoints February 8, 2024February 8, 2024 < 1 min read Marketing: Loyalty & SubscriptionTargetAmazonDeliveryWalmartKrogerPredictions and ForecastsCVSMarketing: Social MediaMergersDept. PharmacyMondelezPricing & PromotionsAcquisition 0 Saving Bookmark this article Bookmarked
Channel: Mass Report: Target Weighs Paid Membership Program Target is considering offering customers a paid membership program similar to Walmart+ or Amazon Prime, Bloomberg reported Wednesday. The news outlet said the potential membership program would be called Project Trident and could launch as soon as this year, according to people familiar with the matter. Target shares rose 2.4 percent Wednesday following the publication […] Marie Albiges February 7, 2024February 7, 2024 < 1 min read TargetMarketing: Loyalty & SubscriptionShoppersAmazonWalmartResults & InvestmentDeliveryDept. GroceryDept. NonfoodExecutivesMondelezPricing & Promotions 0 Saving Bookmark this article Bookmarked
Stores & Formats Pop Mart Picks Los Angeles for its Two Newest Stores Pop Mart, the designer toy and entertainment brand, is opening two permanent stores in Los Angeles as it continues its U.S. expansion. The brand strategically selected LA because of its growing fan following on the west coast, and will use the stores to give collectors access to exclusive produce releases, limited-edition products and unexpected collaborations. […] Retail TouchPoints February 6, 2024February 6, 2024 2 min read Brick and MortarMondelezStore LocationMarketing: Social MediaPredictions and ForecastsFlagship StoresExecutivesDept. PerimeterDept. Fresh 0 Saving Bookmark this article Bookmarked
CPG: Food Cadbury launches ‘Great Retail Ideas Exchange’ with £25,000-worth of prizes As part of its 200th anniversary celebrations this year, Cadbury is launching a competition for retailers to share their top tips with the chance to win £25,000-worth of prizes. The “Great Retail Ideas Exchange” will invite retailers to share their ideas around retail success with… This story continues at Cadbury launches ‘Great Retail Ideas Exchange’ […] Talking Retail February 1, 2024February 1, 2024 < 1 min read MondelezCompetitionPredictions and ForecastsDept. Bakery 0 Saving Bookmark this article Bookmarked
Trends & External Forces Mr Kipling and Cadbury Cakes launch Easter competition Premier Foods is aiming to drive Easter sales for retailers with a Mr Kipling and Cadbury Cake Easter competition. This Easter, Mr Kipling and Cadbury Cakes are launching an on-pack competition to give shoppers the opportunity to win adventures through its cake packs, including a… This story continues at Mr Kipling and Cadbury Cakes launch […] Talking Retail February 1, 2024February 1, 2024 < 1 min read CompetitionDept. BakeryHoliday & EventsMondelezPredictions and ForecastsShoppers 0 Saving Bookmark this article Bookmarked
Channel: Mass Channel: Mass Department: Consumer Durables Department: Nonfood Media & Marketing Data & Insights Shopper & Customer Trends & External Forces Merchandising Operations & Supply Chain Target’s April 2024 Circle Sale was its largest by sales lift Track General Merchandise spending free Access chart in Dash. Target’s April Circle Sale generated 7% more sales than the weekly average in the previous 4 weeks according to Earnest credit card data. This represents a 2 point acceleration in the Circle Sale’s contribution to Target’s topline compared to Target’s October sale. Target Circle is a […] Written by Earnest Research April 25, 2024April 25, 2024 Saving Bookmark this article Bookmarked
Department: Consumer Durables Media & Marketing Data & Insights Shopper & Customer Trends & External Forces Stores & Formats TikTok Shop customers spend more at lower ticket apparel retailers Download full TikTok Shop report Access TikTok and Panel data in Dash. TikTok Shop customers spent 26% of their apparel wallet on Off-Price Department Stores and 11% on Fast Fashion in the 12-months ended February 2024, compared to 24% and 7% for the average shopper. Conversely, TikTok Shop users spent less than their peers at […] Written by Earnest Research April 24, 2024April 24, 2024 Saving Bookmark this article Bookmarked
Trends & External Forces Corporate Finance Corporate Purpose ESG Media & Marketing Data & Insights Technology & Innovation Trends & External Forces Associates & Employees Where Does One U.S. Tax Dollar Go? See this visualization first on the Voronoi app. Where Does One U.S. Tax Dollar Go? This was originally posted on our Voronoi app. Download the app for free on Apple or Android and discover incredible data-driven charts from a variety of trusted sources. Come tax season, a common refrain is: “what do my taxes even […] Written by Visual Capitalist April 24, 2024April 24, 2024 Saving Bookmark this article Bookmarked
Technology & Innovation Technology & Innovation AI boosts innovation in ingredient selection, formulation AI could minimize the traditional trial-and-error approach in product development. Written by Supermarket Perimeter April 24, 2024April 24, 2024 Saving Bookmark this article Bookmarked
Media & Marketing Data & Insights Trends & External Forces Google Won’t Pull Cookies In 2024 Google announces it’s delaying its self-imposed deadline to deprecate third-party cookies on Chrome for the third time. The post Google Won’t Pull Cookies In 2024 appeared first on AdExchanger. Written by AdExchanger April 23, 2024April 24, 2024 Saving Bookmark this article Bookmarked