Gaming

Articles about how gaming is being used in retail and manufacturing

  1. Media & Marketing

Pacsun Creates ‘Roadside Stand’ Pop-Up to Kick Off Coachella

Pacsun will operate a “Roadside Stand” pop-up in Palm Springs, Calif. from April 10-12, aligning with the Coachella Festival and featuring exclusive merchandise, interactive moments and brand collaborations. A dedicated billboard in the Cabazon, Calif. area will help ensure Pacsun is top-of-mind before fans reach the festival grounds, and the retailer will be part of […]
< 1 min read
0
  1. Media & Marketing

Mapping the Vertical Integration of Insurers, PBMs, Specialty Pharmacies, and Providers: DCI’s 2025 Update and Competitive Outlook

It’s time for Drug Channels’ annual update of vertical integration among insurers, PBMs, specialty pharmacies, and healthcare services within U.S. drug channels. As you can see below, we have revised, renovated, and refurbished our infamous illustration of the major vertical business relationships among the largest companies. Proponents of these vertical integration arrangements argue that they […]
2 min read
0
  1. Shopper & Customer

Threep’s Legacy in Consumer Engagement Shines in McDonald’s Latest Happy Meal Launch

  McDonald’s continues its industry-leading approach to consumer-facing, interactive, and participatory marketing with the launch of its latest Happy Meal, in collaboration with A Minecraft Movie. This new offering is a testament to the long-standing principles championed by Threep and the Grocerant Guru®, emphasizing the power of engaging, experiential marketing to build lasting consumer relationships. […]
3 min read
0
  1. Technology & Innovation

Walkers Snacks launches on-pack A Minecraft Movie promotion

Walkers Snacks has teamed-up with Warner Brothers to celebrate the release of the new A Minecraft Movie to launch an on-pack promotion. The promotion will also feature limited-edition A Minecraft Movie-themed packaging across its Wotsits, Quavers and Monster Munch brands. The activity will offer shoppers… This story continues at Walkers Snacks launches on-pack A Minecraft […]
< 1 min read
0
  1. Technology & Innovation

Rovertown brings gamification to convenience retail with launch of Game Room on its platform

Game Room is a new feature on the Rovertown platform that’s designed to help convenience retailers turn app engagement into a daily habit. “Game Room turns app engagement into a daily habit,” says Jeffry Harrison, President and Co-Founder at Rovertown. “When customers open your app every day to play and earn their daily rewards, they’re […]
2 min read
0
  1. Technology & Innovation

Mentos ‘Fizzooka’ rocket launchers feature in Fortnite Creative

Mentos Sweets has made its debut on the gaming platform Fortnite Creative with Mentos Fizzookas rocket launchers being dropped into some of the most popular Fortnite Creative maps. Over the coming weeks, Mentos Fizzookas rocket launchers will be dropped into some of the most popular… This story continues at Mentos ‘Fizzooka’ rocket launchers feature in Fortnite […]
< 1 min read
0
  1. Stores & Formats

Electronics Reseller PayMore Opens 18 Stores in March; Plans to Double Store Fleet in 2025

PayMore has kickstarted a planned 2025 expansion of its store fleet by opening 18 new locations in March. The franchise retailer, which pays cash for customers’ used electronics, currently operates 71 stores in the U.S., Canada and the UK, but it plans to more than double that number to 150 stores by the end of […]
< 1 min read
0
  1. Technology & Innovation

Roblox CEO Talks AI Game Generation, Child Safety, And Virtual Cash Allowances

As Generative AI moves from text and image generation to video and 3D rendering, the technology may soon be able to create video games with a few prompts. That’s what Roblox CEO David Baszucki told me in our our Big Technology Podcast conversation this week. Baszucki wants to leverage the “enormous amount of data” the […]
9 min read
0
  1. Channel: Mass

Target Details Plans to Drive Over $15 Billion in Sales Growth by 2030

Target has ambitious plans to drive an additional $15 billion in sales growth by 2030. Key priorities include enhancements to its brick-and-mortar stores, using AI to improve search, social and data-driven personalization, innovation in its owned private label brands, a dramatic expansion of its Target Plus marketplace and a doubling of the value generated by […]
3 min read
0
  1. Channel: Mass

Target plans multiyear merchandise revamp as store openings slow

​[[{“value”:” Dive Brief The retailer will expand assortments in areas like gaming and home, part of a five-year strategic plan to drive more than $15 billion in growth. Published March 5, 2025 About 75% of U.S. consumers live within 10 miles of a Target store. Daphne Howland/Retail Dive “}]] 
< 1 min read
0
  1. Technology & Innovation

Shopping Malls are Making a Comeback — What it Means for Product Manufacturers

Shopping malls were once viewed as relics of the past—casualties of the eCommerce boom and shifting consumer habits. But, against the odds, malls are thriving again. What was once considered outdated is making a strong comeback in communities across the country. For product manufacturers, this revival is not just a phenomenon worth watching; it’s an […]
5 min read
0
  1. Media & Marketing

New Cultural Hub-Retail Concept, ‘Levels,’ Opens in San Francisco

A new retail and events concept called Levels that melds brand experience, commerce and tech will open its doors this weekend in San Francisco’s Mission Bay district. Founded by four entrepreneurs with backgrounds in retail, brand marketing, digital tech and consumer experience, Levels aims to “reshape how physical spaces energize and connect communities,” according to […]
2 min read
0
  1. Technology & Innovation

Walmart’s Latest ‘Adaptive Retail’ Adventure: Immersive Gaming + Commerce

Last summer, Walmart executives coined a term to describe retail’s new era: “Adaptive Retail.” Simply put, Adaptive Retail is any commerce experience that brings consumers what they want, wherever and whenever they want it. This next, more expansive version of “omnichannel” (as Walmart sees it) encompasses everything from hyper-personalized product recommendations, virtual shopping assistants and […]
8 min read
0
  1. Agencies & Vendors

RangeMe’s ‘Warm Handoff’ Helps i-XTECH Enter New Retail Channels

For many brands trying to expand distribution into new retail channels, traditional methods of prospecting and outreach can be ineffective, if not outright frustrating. Trying to locate buyers via online searches, then making endless calls and sending cold emails results in a lot of time wasted and no solid leads.  This was certainly the case […]
5 min read
0
  1. Technology & Innovation

Winning the Hidden Battle: How Gaming Companies can Turn Fraud Prevention into Profit

Video games introduce players to exciting worlds composed of stunning visuals, captivating storylines and multiplayer experiences. Strategy, action and community merge together on screen as players drive, fly, fight and compete toward the end of their mission. Behind the scenes, though, sits another game of sorts, one that is of vital importance for publishers, marketplaces […]
4 min read
0
  1. Technology & Innovation

Hancocks unveils new Pez licences

Hancocks has launched new licences within the Pez dispenser range including Stitch, Hello Kitty and Minecraft launch. The Pez range is popular among children because the refillable sweet dispensers have toy-like qualities, making them both “fun and highly collectible”. Kathryn Hague, head of marketing at… This story continues at Hancocks unveils new Pez licences Or […]
< 1 min read
0
  1. Department & Category

Topgolf: Interactive, Participatory, and Fresh Fun

  Interactive, participatory fresh food experiences—particularly those featuring hand-held food for immediate consumption—continue to captivate consumers across all demographics, especially Millennials seeking discovery. According to Steven Johnson, Grocerant Guru® at Tacoma, WA-based Foodservice Solutions®, brands that fuse dining with immersive entertainment are driving innovation and securing long-term consumer engagement. Topgolf is a prime example of […]
4 min read
0
  1. Technology & Innovation

Alo Yoga Gets Physical in Roblox with In-Store Integration

Activewear brand Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration that will let users unlock virtual rewards in the brand’s real-world stores. Developed in partnership with Sawhorse Productions, the Alo Yoga Sanctuary on Roblox made its debut in 2021. Described as an “immersive wellness space,” the updated Roblox […]
2 min read
0
  1. Technology & Innovation

Doritos £10k on-pack promo in partnership with A Minecraft Movie

Doritos has launched a raft of initiatives to celebrate the release of the new A Minecraft Movie with activity including a digital on-pack promotion and the launch of two new flavour innovations. Shoppers can enter the digital on pack promotion on A Minecraft Movie promotional… This story continues at Doritos £10k on-pack promo in partnership […]
< 1 min read
0
  1. Department: Consumer Durables

Skechers Opens First Experiential ‘Performance’ Store in Canada

Skechers has reimagined its store at Canada’s West Edmonton Mall as its first “Performance” location, featuring an immersive experience that includes an expanded sales floor, half-size pickleball and basketball courts and a range of technology showcases. Image courtesy Skechers Designed as an experiential playground where customers can try out Skechers’ sports-focused footwear technology, the 7,500-square-foot […]
2 min read
0

Trending Topics

Editor’s Choice

  1. Channel: Drug
  2. Department: HBC
  3. Acquisitions, Divestitures & Mergers
  4. Corporate Strategy
  5. Corporate Finance
  6. Media & Marketing
  7. Retailer Media
  8. Retail Ecosystem
  9. Shopper & Customer
  10. Trends & External Forces
  11. Retail Operations
  12. Associates & Employees
  13. Stores & Formats

Walgreens Agrees to $10B Sycamore Partners Acquisition

Walgreens Boots Alliance (WBA) has finalized a deal with private equity firm Sycamore Partners to take the company private after being in the stock market for nearly 100 years. Sycamore will pay $11.45 per share in cash for the Walgreens business, according to a company announcement. Shareholders can receive up to $3 more per share […]
Written by
  1. Channel: Grocery
  2. Department & Category
  3. Department: Food
  4. Department: HBC
  5. Acquisitions, Divestitures & Mergers
  6. Corporate Strategy
  7. Corporate Finance
  8. ESG
  9. Partnerships & Alt Profit
  10. Media & Marketing
  11. Agencies & Vendors
  12. Data & Insights
  13. Shopper & Customer
  14. Trends & External Forces
  15. Associates & Employees
  16. Operations & Supply Chain
  17. Owned Brands (Private Label)
  18. Stores & Formats

Kroger Announces Resignation of CEO Rodney McMullen

The Kroger Co. (NYSE: KR) today announced that Chairman and Chief Executive Officer Rodney McMullen has resigned from the Company following a Board investigation of his personal conduct that, while unrelated to the business, was inconsistent with Kroger's Policy on Business Ethics.
Written by
  1. Data & Insights
  2. Partnerships & Alt Profit
  3. Media & Marketing
  4. Data & Insights
  5. Shopper & Customer

Valentine’s Day flower sales could shift to FTD, other brands in 2025

1-800-Flowers still leads in US, FTD is gaining share 1-800-Flowers is the largest flower service by sales headed into Valentine’s Day 2025, according to Earnest credit card data. However, the industry stalwart is likely to lose share this season if recent trends continue. Access chart in Dash. 1-800-Flowers commanded 37.0% of Valentine’s Day flower sales […]
Written by

Trending