Trends: Consumer

General articles on consumer and shopper trends.

  1. Shopper & Customer
The CPG Guys are joined in this episode by James H. Dickerson, PhD, former Chief Scientific Officer at Consumer Reports. Follow James on LinkedIn at: https://www.linkedin.com/in/james-h-dickerson-phd/ James answers these questions: Would you walk our audience through some of the pivotal professional experiences in your career that have led you to AMTIL? Can you share your […]
  1. Technology & Innovation
One of the most promising changes in the retail market has been the regrowth of consumer confidence. At the end of 2023, both financial well-being and future financial confidence hit the highest levels in two years. This has been facilitated by the easing rate of inflation and while, consumer attitudes are not back to where […]
  1. Technology & Innovation
You’ve just sat down. VR Headset on. What now? This article aims to get you inside the head of your consumer. As a gaming brand, it can be tough to keep up with the constantly changing landscape of what the video gaming industry is doing. What do gamers want from brands? How can non-gamers become […]
  1. Holiday & Events
Record-breaking Success for Premium Private Label Ranges In line with the growing number of those in difficult financial situations, we found that 97% of shoppers can be described as discounters. This holiday season, Aldi and Lidl both experienced record-breaking sales. Lidl reported a 12% increase in sales year on year and an 11% increase in […]
  1. Data & Insights
Join YipitData’s Director of Research, Nate Harmon, on Wednesday, February 21st at 1 pm ET for a ‘Future of Consumer Package’ webcast, where he will provide an overview of the product roadmap for the Consumer Sector, followed by a live Q&A. The team will discuss: Our coverage of key retailers and brands, as well as […]
  1. Department: Consumer Durables
Sustainability in Festival Fashion As sustainability becomes more of a priority for festival goers, with initiatives like using turf to generate electricity at the Isle of Wight Festival, or Green Man Festival’s solar-powered stages, and hydrogen and hydrotreated vegetable oil power; fashion will experience similar trends. Many consumers are turning to renting a summer wardrobe […]
  1. Shopper & Customer
As we are 45 days in 2024, the echoes of pandemic-driven shifts and emerging economic realities continue to shape consumer behavior. While some consumer trends may fade, others are poised to solidify and transform the way people shop, interact with brands, and prioritize their well-being.  Value-driven purchasing The economic environment will remain a key driver of consumer trends. Affordability […]
  1. Retail Ecosystem
Joining us for a deep dive on creating remarkable brand stories and driving powerful customer engagement are two industry veterans who will also be gracing the stage at next month’s Shoptalk event in Las Vegas. Christiane Pendarvis, co-CEO of Pattern Beauty, Tracee Ellis Ross’s hair care brand, and Andrea Moore, Chief Digital Officer of NEST […]
  1. Shopper & Customer
Bicycles have been a part of our world for over two hundred years, and even now, the world of cycling is ever-changing. With fluctuating economic conditions impacting the popularity of cycling in the UK, and technological innovations enabling manufacturers to offer a wider range of products, the cycling industry is always changing. Following the coronavirus […]
  1. Technology & Innovation
Retail, like all other industries, has had to respond swiftly to societal developments and changing attitudes of the US public. With the explosion of AI, a new door has opened for retail marketing and advertising, which will break through boundaries and expand the limits of consumers’ imagination. This article discusses key trends driven by technological […]
  1. Data & Insights
Join YipitData experts and analysts for a webcast on Thursday, February 8th at 1:30 pm ET to discuss trends across the U.S. consumer landscape in January, with a focus on possible severe weather-related inflections. The team will discuss: January trends and inflections Effects on the retail, payments, travel, restaurants, and auto industries Companies including TOST, […]
  1. Data & Insights
As we begin 2024, the retail sector is witnessing a dynamic shift towards sustainability. Highlights of the millennial and Gen Z consumer trends almost always center around sustainability, with 72 percent and 77 percent of them, respectively, likely to pay more for environmentally-friendly products, according to the PDI Business of Sustainability Index. The behaviors of […]
  1. Technology & Innovation
2023 was a tumultuous economic year. As brands finalize their 2024 budgets, it’s clear that every dollar must be invested wisely. Decision-makers have a difficult choice: Where should those dollars go to get the most return on investment? For brands looking to get the most out of their 2024 budget, we predict two key digital […]
  1. Technology & Innovation
With all the buzz surrounding artificial intelligence in the retail industry, it’s no surprise that its embrace is one of the top trends as the industry begins 2024. The rapid growth of AI, machine learning and predictive technologies is opening up new worlds of opportunities. However, AI isn’t the only key trend in retail. Here […]
  1. Shopper & Customer
Previous cost of living crises have shown that luxury retail tends to remain unaffected due to the clientele being more able to withstand rising prices. With the ‘treat yourself’ trend prevailing throughout the 2020s, wealthier consumers will continue to invest in luxury goods. However, we have seen these luxury spends morph into smaller, more carefully […]
  1. Data & Insights
With over 40,000 people, 6,200 brands, 100 countries represented, and over 1,000 exhibitors, retail’s Big Show lived up to its name this year and artificial intelligence was the headlining topic. However, while AI dominated the content sessions at NRF, the real conversations were happening in the breakout rooms and on the expo floor, and attendees […]
  1. Partnerships & Alt Profit
The CPG Guys welcome Sharon Fox, operating partner of Stride consumer partners.Stride Consumer partners is a private equity firm that specializes in partnering with talented and dynamic founders, entrepreneurs, and business leaders to build the next generation of great consumer brands. Follow Sharon on LinkedIn at: https://www.linkedin.com/in/sharon-fox-b979265/Follow Stride consumer partners on LinkedIn at: https://www.linkedin.com/company/stride-consumer-partners/Follow Stride […]
  1. Merchandising
As discretionary income in the UK decreases, consumers are often prioritising cost over packaging sustainability in their purchasing decisions. Despite this, over half of consumers still consider sustainability as an important factor for food packaging. Over 70% of consumers are concerned about product packaging ending up in landfills, which highlights an ongoing need for companies […]
  1. Shopper & Customer
The end-of-year season is always a make or break time for e-commerce brands that can accrue earnings that see their businesses through quiet first quarters. Although inflation eased in the third quarter of 2023, the holiday season can be unpredictable and stiff competition will fight you for every sale. Therefore, you must familiarize yourself with […]
  1. Shopper & Customer
In episode 433 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Alex Reveles, vice president of global brand management at JanSport, a VF Corp backpack and bag brand. Listen in as Reveles discusses her role within JanSport (0:50), why the brand is targeting Gen Z consumers (1:45), and the shopping behaviors this demographic is exhibiting […]
  1. Technology & Innovation
Here at GWI we publish a steady stream of blogs, reports, and other resources that dig deep into specific market research topics. But what about the folks who’d appreciate a more general overview of market research that explains the big picture? Don’t they deserve some love too? Of course they do. That’s why we’ve created […]
  1. Shopper & Customer
There’s no question that the holidays are a time of joy and celebration. However, for many they can also be a time of stress and anxiety, especially when it comes to personal finances. According to Purchasing Power’s 2023 Consumer Holiday Spending Survey, more than half (56 percent) of lower income U.S. consumers (those earning $75,000 […]
  1. Trends & External Forces
CAMDEN, N.J.–(BUSINESS WIRE)–Campbell Soup Company (NYSE:CPB) today reported results for its first-quarter fiscal 2024 ended October 29, 2023. CEO Comments “Our first-quarter results were in line with our expectations, as we continue to effectively navigate the current consumer landscape, while lapping 15% growth rates from a year ago,” said Mark Clouse, Campbell’s President and CEO. […]
  1. Shopper & Customer
The UK insurance market has remained resilient throughout the cost-of-living crisis. The essential nature of insurance has protected the industry from the worst of the challenging economic environment. Nine out of ten adults own at least one type of insurance, and even categories of insurance that aren’t seen as necessary e.g. pet or travel, markets […]
  1. Shopper & Customer
When customers place ecommerce orders, the last thing they want is an unhappy surprise. Shipping delays and stockouts lead to frustration and disappointment, especially when logistical problems impact time-sensitive purchases, such as special occasion gifts, event tickets or prescription medications. The letdown customers experience when their orders don’t arrive on time, or at all, results […]
  1. Corporate Strategy
It’s women’s month on the CPG Guys. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode three for the CPG Guys women’s month 2023. We’re happy to be formal sponsors of NextUp whose mission is to advance all women in […]
  1. Shopper & Customer
The latest dunnhumby Consumer Trends Tracker is out, focusing on what consumers want from AI. Among the key conclusions: One third of respondents do not trust AI at all … Only 20% ‘mostly’ or ‘completely’ trust AI … A comparatively higher 31% of consumers under the age of 45 trust AI. •  Top concerns regarding […]
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  1. Merchandising
  2. Media & Marketing
  3. Technology & Innovation
  4. Merchandising
Testing for Ships in Product Packaging compatibility often involves “a series of drops and vibrations,” a packaging innovation team leader said. Sellers can expect fee discounts for program participation. Amazon is pulling back the curtain on how it’s teeing up more packages to arrive on doorsteps without Amazon logos. Last week, the Ships in Product Packaging program expanded by […]
  1. Shopper & Customer
  2. Department: Food
  3. Department: Nonfood
  4. Media & Marketing
  5. Retailer Media
  6. Agencies & Vendors
  7. Data & Insights
  8. Shopper & Customer
  9. Trends & External Forces
  10. Retail Operations
  11. Merchandising
84.51° is out with a new report that “examines who omnichannel shoppers are, where they shop, and some of the reasons why they choose to shop in-store and online.” Some key findings: •  “This shopper is likely to be Millennial or Gen Z, is engaged with natural and organic, is more likely to have children, […]
  1. Channel: Mass
  2. Corporate Finance
  3. Media & Marketing
  4. Shopper & Customer
  5. Trends & External Forces
Walmart this morning released its final results for Q4 and the just completed fiscal year, saying that Q4 revenue was $173.4 billion, up 5.7 percent from the same period a year ago.  Q4 operating income was up 13 percent to $7.3 billion. US same store sales for the quarter were up four percent. Global e-commerce […]

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