Department: Food

  1. Department: Food

How AI Overviews are Reshaping the Consumer Journey in 2025

With the rise of generative AI, the top of the marketing funnel is getting more complex. The digital marketing funnel from search to consideration to purchase is fragmenting into exploration across more varied digital channels, making it more challenging to capture a consumer’s attention and lead them where we want them to go. More and […]
7 min read
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  1. Department: Food

Hey Starbucks, Bet You Can’t Beat This!

  Wawa’s $5 Big Breakfast Deal Redefines Value, Speed & Convenience Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions® knows a winning foodservice formula when he sees one, and Wawa’s latest move is set to shake up the breakfast game. From February 17 through March 24, Wawa is rolling out its unbeatable $5 […]
3 min read
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  1. Department: Food

RaceTrac Foodservice at the Intersection of Yesterday and Today

  RaceTrac Inc. continues to expand its foodservice menu, but rather than leveraging its platform to propel the industry forward with fresh, consumer-relevant food trends, the retailer remains anchored in legacy offerings that reflect consumer familiarity according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. The latest example? Taco Pizza—a fusion of […]
3 min read
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  1. Department: Food

Volvic adds Cherry to its Sugar Free Touch of Fruit Range

Volvic has expanded its flavour portfolio with the reintroduction of Cherry to its Sugar Free Touch of Fruit range. Previously available until 2021, the return of Cherry to the range is a direct response to strong consumer demand for product in this flavour. This move… This story continues at Volvic adds Cherry to its Sugar Free […]
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  1. Department: Food

Restaurants Will Outshine Retail Food Competitors in 2025

  The restaurant industry is set to maintain its upward trajectory, outpacing other food retail sectors and solidifying its role as a dominant force in the U.S. economy. After surpassing $1 trillion in sales for the first time in 2024, the National Restaurant Association projects an even stronger 2025, with sales expected to hit $1.5 […]
4 min read
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  1. Department: Food

Digital PR: Where Beauty Challengers can Steal the Spotlight from Established Brands

Whether big or small in scale, influencer campaigns have had proven success in raising a beauty brand’s profile and driving sales, especially among younger generations scrolling through TikTok for the lowdown on the latest aesthetic. However, for challenger brands, these ‘pay-to-play’ spaces are dominated by household names with bigger budgets that ensure them (and their […]
4 min read
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  1. Department: Food

Topgolf: Interactive, Participatory, and Fresh Fun

  Interactive, participatory fresh food experiences—particularly those featuring hand-held food for immediate consumption—continue to captivate consumers across all demographics, especially Millennials seeking discovery. According to Steven Johnson, Grocerant Guru® at Tacoma, WA-based Foodservice Solutions®, brands that fuse dining with immersive entertainment are driving innovation and securing long-term consumer engagement. Topgolf is a prime example of […]
4 min read
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  1. Department: Food

KitKat and Nescafé team to create a new kind of coffee break

Two of Nestlé’s top brands, KitKat and Nescafé, have teamed up to create a new mocha flavour KitKat. The new two-finger bar contains a crispy wafer biscuit covered in coffee flavour chocolate. With 104 Calories per biscuit, the bar is free from artificial colours, flavours… This story continues at KitKat and Nescafé team to create […]
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  1. Department: Food

Reese’s Peanut Butter White Bar launches at Spar

Spar has announced a symbol group exclusive partnership with The Hershey Company and Euro Food Brands for the launch of the Reese’s Peanut Butter White Bar. For a limited six-week period, Spar will be the only symbol group with access to the new Reese’s Peanut… This story continues at Reese’s Peanut Butter White Bar launches […]
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  1. Department: Food

Organic baby formula maker responds to CMA final report

The Competition and Markets Authority’s (CMA) final report into the formula milks sector was published today (14 February). Key points are: CMA infant formula study finds that a combination of factors is leading to poor outcomes for parents, who could be saving around £300 a… This story continues at Organic baby formula maker responds to […]
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  1. Department: Food

Lidl & Aldi Food Price Discovery Drives Growth

  In the competitive food industry, Lidl and Aldi have emerged as formidable players, leveraging innovative strategies to capture market share from traditional grocery retailers. These German discount chains have attracted consumers by emphasizing time savings, fresh food offerings, product discovery, and mix-and-match bundling, all while rapidly expanding their store footprints. Time Savings Aldi and […]
3 min read
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  1. Department: Food

10 Grocerant Niche Success Clues for 2025

  Digital hand-held technology, specifically smartphones, has driven a decline in traditional network TV viewing, reshaping how and where consumers eat, according to Steven Johnson, Grocerant Guru® at Tacoma, WA-based Foodservice Solutions®. As consumer behavior evolves, the perceived value of a product or brand can shift. The team at Foodservice Solutions® understands that consumers are […]
3 min read
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  1. Department: Food

How Food Retailers Can Add New Electricity to Their Brand

  In today’s dynamic food retail landscape, relevance drives trial and adoption according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. As consumer preferences evolve, food retailers must continually seek the “new electricity” to propel their brand forward. But what exactly is this new electricity? According to industry expert Johnson, “Brand relevance […]
3 min read
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  1. Department: Food

Aldi’s Biggest U.S. Expansion Yet: Opening 225+ Stores in 2025

Aldi plans to open more than 225 new stores this year as part of the next phase of its five-year national growth strategy. The raft of openings will mark the largest number of stores that Aldi has opened in a single year in its nearly 50 years of operating in the U.S. The new stores will […]
2 min read
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  1. Department: Food

Valentine’s Day flower sales could shift to FTD, other brands in 2025

1-800-Flowers still leads in US, FTD is gaining share 1-800-Flowers is the largest flower service by sales headed into Valentine’s Day 2025, according to Earnest credit card data. However, the industry stalwart is likely to lose share this season if recent trends continue. Access chart in Dash. 1-800-Flowers commanded 37.0% of Valentine’s Day flower sales […]
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  1. Department: Food

Shoppers believe best holiday deals are after holidays

A good number of consumers, over 77%, believe there are better deals available after the holidays, and nearly 51% plan to take advantage by making a large purchase in late December and January. Those are top findings from a Holiday Green survey, from CouponCabin, regarding consumer habits in the post-holiday time frame. When it comes to post-holiday […]
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  1. Department: Food

2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth

IAB’s 2025 Outlook: A Snapshot into Ad Spend, Opportunities, and Strategies for Growth offering an early glimpse into ad spending trends for the coming year. The report is a must-read to gain and understanding of brand and agency buyers’ growth strategies and the challenges they foresee. The report covers: 2025 projections for the market overall […]
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  1. Department: Food

AI at the retail edge: What’s possible now

There’s been a lot of talk lately about artificial intelligence (AI) and generative AI (GenAI) and how these technologies are going to revolutionize retail. But the retail revolution can’t be accomplished with sweeping generalizations about putting more technology into stores. Successful retail outcomes are built using technology to solve specific challenges, expanding on wins and […]
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