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Articles on TikTok

  1. Technology & Innovation
Rob Barnes has left grocery giant Asda where, for the past 15 months, he held the position of Chief Information Officer. In a LinkedIn post, Barnes, who joined Asda from Marks and Spencer, said: “Thanks for your messages this week folks! As some of you have seen, I’ve taken the decision to leave Asda. It’s […]
  1. Channel: Ecommerce & Digital
A couple years ago, Cory Doctorow observed a phenomenon in online products and platforms that he dubbed “enshittification”: “Here is how platforms die: First, they are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value […]
  1. Media & Marketing
Airwaves has launched new ‘Ride The Airwaves’ campaign inspired by real fans’ social comments. The fully integrated campaign comprises of three films running across TV, OLV and social that bring the product experience to life through surreal visual metaphors. In addition, OOH, TikTok content, Snapchat… This story continues at Airwaves unveils its new ‘Ride The […]
  1. Data & Insights
  In 1996, Steven Johnson, the Grocerant Guru® at Foodservice Solutions®, revolutionized the retail foodservice industry by identifying, quantifying, qualifying, and naming the fastest-growing sector of the industry—the Grocerant Niche. His groundbreaking article Call Them Grocerants paved the way for a new era of fresh, convenient, and portable food, transforming consumer expectations and retail food […]
  1. Channel: Mass
The episode, recorded live at Shoptalk in the Berns Communications Group media room, opens with Steve Dennis and Michael LeBlanc surveying a broad sweep of headline-grabbing developments in the retail world. They highlight continued uncertainty around recently imposed tariffs and resulting economic ripples, as major international trade disputes stoke inflationary concerns. Stock market volatility factors […]
  1. Technology & Innovation
Retail Technology Show took place last week at London Excel. And it was really rather good. Here are our ten key takeaways from a fantastic two days of cutting-edge tech, fantastic networking opportunities, and thought provoking conference sessions. 1. Move to London Excel pays off Whilst we will miss the eccentric charm of London Olympia, […]
  1. Trends & External Forces
  In today’s fast-paced digital era, mobile applications have become the lifeblood of the food industry, much like electricity revolutionized industries in the past. For Generation Z and Millennials, smartphones are not just communication tools but gateways to culinary experiences, transforming mobile devices into β€˜mobile food courts’ that drive both top-line sales and bottom-line profits. […]
  1. Media & Marketing
QVC is working hard to revamp its image while staying true to its roots. Late last year the company changed its name from Qurate Retail Group to QVC Group, bringing its biggest brand to the forefront. Now QVC wants to shed its TV roots and become known instead as a “live social shopping company,” and […]
  1. Media & Marketing
​[[{β€œvalue”:” Dive Brief As it undergoes a larger turnaround, QVC Group is going all in on TikTok Shop two years after the feature launched. Published April 3, 2025 The TikTok app on a user’s phone. QVC Group will create specialized content from QVC and HSN to stream on TikTok Shop. Dan Kitwood via Getty Images […]
  1. Media & Marketing
On March 19, during a closing keynote of the Adtech Economic Forum at the Times Center in New York, I was asked to summarize and build on the thoughts of all of the other speakers from the Angel Investing, Venture Capital, Private Equity, Corporate Strategics and Hedge Fund businesses who invest in Advertising and Marketing […]
  1. Technology & Innovation
Between the tariff tug-of-war, flailing markets, insanely high egg prices and general “twitchiness” (as one strategist put it), consumers have gotten a bit hard to nail down lately. So perhaps it’s not surprising that the dominating “talk” among retail executives at Shoptalk this week has revolved around what exactly consumers want and need right now. […]
  1. Technology & Innovation
In the latest episode of Remarkable Retail, hosts Michael LeBlanc and Steve Dennis kick off with a roundup of the week’s most impactful retail news. They dive into the potential liquidation of Hudson’s Bay Company, examining the challenges the iconic retailer faces amid financial turbulence. With speculation swirling around the sale of HBC’s heritage Stripes […]
  1. Shopper & Customer
As retail media networks (RMNs) continue to expand, marketers are facing an increasingly complex landscape. With more than 200 RMNs now out there, each operating differently with unique requirements, the options for advertisers are endless — and overwhelming. Earlier this year, Amazon announced its Retail Ad Service, which could reshape the retail advertising landscape, offering […]
  1. Technology & Innovation
Apple has long thrilled the public by keeping its products secret and releasing them in high-gloss events with “one more thing” surprises. The company’s marketing magic has made its launch events must-see-TV, with audiences held in suspense knowing they might learn something new at any moment. These signature events, backed by strong product execution, helped […]
  1. Media & Marketing
A picture is worth a thousand words, right? In today’s fast-paced digital world this has never been truer. With 65% of people being visual learners, it’s clear that the way you present your brand visually makes all the difference.   Research shows that 95% of viewers can retain a message when it’s experienced visually, compared […]
  1. Media & Marketing
​[[{β€œvalue”:” Dive Brief Gen Z in particular uses the app’s shopping feature the most and increasingly trusts influencers, according to a report by Partner Centric of American consumers under 60. Published March 20, 2025 TikTok on a user’s smartphone. U.S. shoppers are spending an average $59 per TikTok Shop purchase. Dan Kitwood via Getty Images […]
  1. Technology & Innovation
There’s a lot retailers can learn from the success of immersive location-based entertainment spaces this past year. The Sphere in Las Vegas reimagined concertgoing, giving music lovers 360 degrees of eye-popping real-time visuals synced to music; Meow Wolf has reimagined museum visits; and Hollywood is taking its first stab at immersing fans in their favorite […]
  1. Shopper & Customer
  The food industry is undergoing a major transformation, driven in large part by the changing preferences and digital habits of Generation Z. From restaurants and convenience stores to grocery retailers, businesses are recognizing the need to adapt their strategies to meet the demands of this socially connected, health-conscious, and convenience-driven generation. Recent data from […]
  1. Department: HBC
This audio is auto-generated. Please let us know if you have feedback. AUSTIN, TEXAS — It wasn’t until nearly five years after it launched that Rare Beauty, the beauty and cosmetics line founded by Selena Gomez, ran a major ad campaign. When the effort debuted last fall, the celebrity-led upstart was by then estimated to be […]

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  1. Operations & Supply Chain
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  5. Operations & Supply Chain
What happened in retail in Q1? (A lot!) What’s up: πŸ”Ί Tariffs πŸ”Ί Supply chain shifts πŸ”Ί AI adoption πŸ”Ί Value-oriented retailers’ store counts What’s down πŸ”» Retailers with declining relevance πŸ”» The status quo and certainty πŸ”» DEI programs
  1. Channel: Drug
  2. Department: HBC
  3. Acquisitions, Divestitures & Mergers
  4. Corporate Strategy
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  6. Media & Marketing
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  13. Stores & Formats
Walgreens Boots Alliance (WBA) has finalized a deal with private equity firm Sycamore Partners to take the company private after being in the stock market for nearly 100 years. Sycamore will pay $11.45 per share in cash for the Walgreens business, according to a company announcement. Shareholders can receive up to $3 more per share […]

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