Insight Providers

Articles on/from insights providers in Retail/CPG.

  1. Department & Category

The Grocerant Guru®: Snacking as the Key to Smart Meal Planning and Meal Bundling

  As we navigate uncertain economic times, one thing remains clear: snacking is an essential part of American life. According to Circana’s latest research, “Snack Unwrap: The Insatiable Craving for Growth,” nearly half of Americans (48.8%) are snacking three or more times a day—a 2.7% increase from last year. Younger generations, particularly those aged 18 […]
4 min read
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  1. Technology & Innovation

Laura Mollard departs grocery giant Asda after working on major Future transformation programme

Laura Mollard has left Asda after playing a part in the retailer’s journey towards IT autonomy. Over the past two and a half years, she has held the position of Senior Information Technology Project Manager, having joined from Co-op where she served as Senior Technology Delivery Manager. Earlier this year, Asda was granted an extension […]
3 min read
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  1. Department & Category

Food Legislation Will Change the Way We Eat

  California and West Virginia are at the forefront of food regulation, examining the ingredients that make up our everyday meals. Both states are considering new legislation to regulate food additives, dyes, and preservatives and according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®, change is coming.  In West Virginia, this effort […]
4 min read
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  1. Shopper & Customer

The 39 Steps, & Other Consumer Revelations

Circana is out with its “A Day in the Life of the Complete Consumer” report, and among the tidbits is the revelation that “the average household now shops at 39 unique retailers a year.” The report – which Circana says “digs into where, how, and why Americans are spending their money across retail and foodservice, […]
2 min read
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  1. Data & Insights

Planning Unlocked – 3 Key trends in 2025

Webinar Media Planning Unlocked 3 key media planning trends for 2025 Tuesday, April 29, 2025 | 1:00 p.m. BST / 2:00 p.m. CEST Register now Webinar Planning Unlocked 3 key media planning trends for 2025, what they are and what you need to know Tuesday, April 22, 2025 | 1:00 p.m. BST/ 2:00 p.m. CET […]
2 min read
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  1. Technology & Innovation

Google Cloud CEO Thomas Kurian on AI Competition, Agents, and Tariffs

For years, Google’s cloud services offering ran a distant third behind Microsoft and Amazon. Then came generative AI. While Google Cloud CEO Thomas Kurian doesn’t give the recent AI revolution all the credit for his division turning in 30% quarterly revenue growth and closing the gap, it’s certainly an important factor. And in an interview […]
9 min read
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  1. Shopper & Customer

Grocerants: A Business Model Driving Food Sales Success

  The food industry is undergoing a major transformation, reshaping the way consumers select and experience meals. Through the lens of Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® it’s evident that grocerants—a hybrid business model that blends elements of grocery stores, restaurants, and convenience stores—are at the forefront of this change. By […]
5 min read
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  1. Agencies & Vendors

Total Till sales slow but bright start to spring predicted

Total Till sales growth slowed at UK grocers (+2.7%) in the last four weeks ending 23 March 2025, down from (+4%) recorded in February, according to new data released today by NielsenIQ (NIQ). This slowdown in growth is likely due to fewer celebratory events in… This story continues at Total Till sales slow but bright […]
< 1 min read
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  1. Owned Brands (Private Label)

The Big Three PBMs’ 2025 Formulary Exclusions: Humira, Stelara, Private Labels, and the Shaky Future for Pharmacy Biosimilars (rerun)

This week, I’m rerunning some popular posts while I prepare for Friday’s live video webinar: PBM Industry Update: Trends, Challenges, and What’s Ahead. Click here to see the original post from January 2025. For 2025, the three largest pharmacy benefit managers (PBMs)—Caremark (CVS Health), Express Scripts (Cigna), and Optum Rx (United Health Group)—have again each […]
3 min read
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  1. Retail Ecosystem

Shoptalk 2025 Recap With The CPGGUYS

The CPGGUYS cover the recently concluded Shoptalk spring 2025 from Las Vegas. What a show! Besides our opening networking reception, we had a chance to meet up with many brands, retailers and of course all our sponsors.  This episode is collectively sponsored by Epsilon, Dunnhumby, Osmos,  Apply to join the Cornell retail media program https://ecornell.cornell.edu/certificates/marketing/retail-media-strategy/ […]
< 1 min read
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  1. Technology & Innovation

Everything you could want to know about AI, martech stacks, and the 2025 marketing technology landscape

Sorry I’ve been a bit quiet this past month. I’ve been heads down on research for our State of Martech 2025 report that we’ll be releasing on #MartechDay — May 6 — along with the 2025 marketing technology landscape. And the 2025 Stackie Awards. And a series of zero-fluff interviews with six industry leaders who are […]
4 min read
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  1. Data & Insights

From fandom to fortune: Leveraging US soccer growth for sponsorship success

Webinar From fandom to fortune: Leveraging US soccer growth for sponsorship success Wednesday, April 30th at 10am ET / 15:00 BST / 16:00 CET  Register now Webinar From fandom to fortune: Leveraging US soccer growth for sponsorship success Wednesday, April 30th at 10am ET / 15:00 BST / 16:00 CET  Register now North America is […]
2 min read
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  1. Department: HBC

The Top Pharmacy Benefit Managers of 2024: Market Share and Key Industry Developments

Three’s still company in the world of pharmacy benefit managers. For 2024, nearly 80% of all equivalent prescription claims were processed by three familiar companies: the CVS Caremark business of CVS Health, the Express Scripts business of Cigna, and the Optum Rx business of UnitedHealth Group. The names haven’t changed, but shifting relationships and contract […]
2 min read
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  1. Media & Marketing

Radio: Gateway to Black audience engagement

The digital space is a dynamic area for Black audiences, who are increasingly engaging across a multitude of platforms. Streaming services and social media headline how the community consumes content. However, amidst this digital proliferation, radio maintains a remarkable strong hold reaching almost 90% of Black listeners.1 In essence, radio’s ability to reach Black audiences […]
4 min read
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  1. Agencies & Vendors

How to Measure the Impact of Inclusive Marketing 

By Erika Digirolamo, Senior Director, Media & Analytics and Yeimy Garcia Smith, SVP, Global Measurement Some of this year’s most notable Super Bowl ads didn’t just focus on showcasing products like body wash, pharmaceuticals, and athletic apparel — they sought to connect deeply and emotionally with women of all ages. Messages centered on breast cancer […]
4 min read
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  1. Data & Insights

How are your peers splitting their media budget between traditional and digital channels?

With the increasing prominence of social and retail media, how can advertisers strategically allocate resources between digital channels, optimized for bottom-funnel conversions, and traditional channels, like TV and radio, for building brand equity and awareness at the top of the funnel? It’s been a favorite question among marketing pundits, and the consensus today is that […]
4 min read
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  1. Media & Marketing

Drug Channels News Roundup, March 2025: PBM Unbundling Update, Stelara Biosimilar Price War, My $0.02 on the Optum Rx News, Follow the Dollar, and #DCLF2025

Spring has officially arrived in sunny downtown Philadelphia—the proud home base of Drug Channels. As you can see on the right, we celebrated in Miami at the Drug Channels Leadership Forum. The vernal equinox also brought a surprising surge of industry updates and noteworthy news you won’t want to miss: Blue Shield of California provides […]
2 min read
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  1. Technology & Innovation

Grab-and-go-treats are potential cereal killers, research shows

The classic morning bowl of cereal is falling out of favour as Brits turn to quicker, cheaper, and more convenient options, according to Circana research. The data shows tumbling sales of traditional breakfast cereals, with overall unit sales down by more than 2% in the… This story continues at Grab-and-go-treats are potential cereal killers, research […]
< 1 min read
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  1. Agencies & Vendors

Consumer Motivations With NielsenIQ’s COO Tracey Massey

The CPG Guys are joined in this episode by Tracey Massey, Chief Operating Officer at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. NIQ combined with GfK in 2023, bringing together the two industry leaders with unparalleled global reach. Today NIQ […]
2 min read
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  1. Department & Category

Who is Eating What When?

  The food and beverage retail world is undergoing a significant transformation according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Consumers are reshaping their eating habits, with a remarkable return to home-prepared meals—a trend not seen at this level since 2000. That said, let’s see look at some of what The […]
4 min read
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  1. Acquisitions, Divestitures & Mergers

Beyond Sells Off Zulily, will Use Profit to Focus on Home and Family Brands

Almost exactly a year after it purchased then-insolvent flash-sale site Zulily, Bed Bath & Beyond parent company Beyond, Inc. has sold its majority stake in the brand, turning a profit of $500,000 and retaining a 25% share of the company. Beyond purchased Zulily in March 2024 for $4.5 million after the platform’s abrupt shutdown in […]
2 min read
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  1. Data & Insights

Global Planning Guide 2025

3 Key Media ConvergenceTrends A guide to global media planning through shifting landscapes Download the report 3 Key Media ConvergenceTrends A guide to global media planning through shifting landscapes Download the report Navigating a converging media landscape The global media landscape of 2025 is a kaleidoscope of shifting patterns. Streaming platforms, social media and even […]
2 min read
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  1. Data & Insights

Need to know: What is a Designated Market Area® (DMA), and why does it matter?

As marketers, we are all too familiar with the challenge of communicating in an over-saturated marketplace. It’s like trying to have a conversation in a crowded room—you need to know exactly who you are talking to and how to get their attention. To cut through the noise, marketers need to embrace hyper-local strategies, recognizing that […]
4 min read
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  1. Data & Insights

Outsmart the competition with ad intelligence 

Webinar Outsmart the competition with ad intelligence  How to turn competitor data into actionable insights Tuesday, April 8, 2025 | 1:00 – 1:30 p.m. ET Register now Webinar Outsmart the competition with ad intelligence  How to turn competitor data into actionable insights Register now Are your ad campaigns hitting the mark? In today’s crowded media […]
3 min read
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  1. Data & Insights

The ROI of AI

Case study The ROI of AI Nielsen + Google: Quantifying the Power of AI in Advertising Contact us Case study The ROI of AI Nielsen + Google: Quantifying the Power of AI in Advertising Contact us Introduction AI’s new role in marketing outcomes Artificial Intelligence (AI) is often celebrated as the ultimate solution to advertising […]
6 min read
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  1. Data & Insights

Need to know: What is share of voice?

How many ads do people see every day? It’s a hard number to pinpoint, and even harder to figure how many they actually pay attention to, but one thing is for sure: brands that stand alone in the spotlight are easier to notice than those sharing the stage with dozens of their competitors. Advertising is […]
4 min read
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Editor’s Choice

  1. Channel: Drug
  2. Department: HBC
  3. Acquisitions, Divestitures & Mergers
  4. Corporate Strategy
  5. Corporate Finance
  6. Media & Marketing
  7. Retailer Media
  8. Retail Ecosystem
  9. Shopper & Customer
  10. Trends & External Forces
  11. Retail Operations
  12. Associates & Employees
  13. Stores & Formats

Walgreens Agrees to $10B Sycamore Partners Acquisition

Walgreens Boots Alliance (WBA) has finalized a deal with private equity firm Sycamore Partners to take the company private after being in the stock market for nearly 100 years. Sycamore will pay $11.45 per share in cash for the Walgreens business, according to a company announcement. Shareholders can receive up to $3 more per share […]
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