Marketing: Social

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  1. Channel: Restaurants
So, how is your branding extending your brand invitation this fall? How involved are you within your local community?  If you are a restaurant owner today it has never been more important to be involved within you community including staying in touch with your local elected officials according to Steven Johnson Grocerant Guru® at Tacoma, […]
  1. Corporate Finance
Have you ever thought of starting a retail business or are you currently running one? Operating a retail business is both rewarding and challenging. While owning your retail company presents plenty of room for growth and success, you’ll also face some problems or setbacks. One of the biggest challenges that you’ll face is related to […]
  1. Holiday & Events
We’re back for another episode of MikMak’s 12 week holiday countdown. This week, we’ll be featuring an exclusive interview with Pacvue’s Director of Marketing, Adam Hutchinson, to compare the shopping insights we’re seeing from our first-party data, and report the trends and forecasts you should be watching out for this holiday season.
  1. RetailWit
Hey everyone. It’s officially two months until the debut of my best book yet. Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success will be out on November 16th. Since this is my sixth business book, it was important to me to offer something new. That being said, I’m kicking off this […]
  1. Channel: Ecommerce & Digital
Here’s a batch of new ecommerce books for your fall reading list. There are titles on branding, social media marketing, personalized customer experience, entrepreneurship, and the post-pandemic workplace. I compiled this list using Amazon. From Amazon’s “Books” category, I selected “Business & Money.” From there I chose the “Processes & Infrastructure” sub-category and selected “E-commerce.” […]
  1. Channel: Ecommerce & Digital
Our Approach To Creating An Ecommerce Website As you can imagine, ecommerce sales have really skyrocketed, and everybody wants to be online to sell their products. So today, I’ve got my web genius here, Charlie Miller. And Charlie is going to tell us the software we use, and how we go about building an ecommerce […]
  1. Operations & Supply Chain
MANCHESTER, Conn. – The ADUSA Supply Chain network today announced the opening of its newest distribution center here, a 1 million-square-foot, state-of-the-art facility that will receive, select and transport 88 million cases of nonperishable grocery products annually for more than 450 Stop & Shop stores and e-commerce centers. The facility also includes a state-of-the-art technology […]
  1. Holiday & Events
Independent toy shop, Argosy Toys, has made headlines and reached more than a million people on Facebook, leading to an influx of customers and continued support for the high street. Family run retailer, Argosy Toys has been in Westcliff-on-Sea, Essex, since 1947. Every year, owner, Paul Wohl, posts before Christmas to remind people to shop […]
  1. WitsNotes
Loyalty takes center-stage with WitsNotes Volume 3:  Title: The Tipping Point of Loyalty (2021) Author: Upside Topic(s): Loyalty, Retail Length: 66 pages RetailWit Summary: 2 pages The Summary: The value of a loyal customer has increased—for retailers, the top loyal customers are worth up to 27x of revenue versus your non-loyals. And, shoppers are less […]
  1. Media & Marketing
Independent retailers with one location represent 95% of all retailing in the US; yet many don’t like to sell their own merchandise. If that’s you, unless you embrace selling, you’re going to be at the whim of customers who would just as soon order online or go to a big-box competitor. But it’s easy to […]
  1. Media & Marketing
Brand awareness is a process used by companies of all sizes to generate recognition for what they offer. Brand awareness is generated by companies using a wide range of techniques and strategies including advertisements, social media, messaging, graphic design, and more. It is, simply put, the knowledge that a brand exists and what it offers. […]
  1. Channel: Convenience
  There are times that old industry insiders pontificate on things that they just don’t understand.  This may not be the case this time for our own Grocerant Guru®, Steven Johnson, based in Tacoma, WA with Foodservice Solutions®.  Johnson stated, “consumers are attracted to restaurant brands for a plethora of reasons most are tired to […]
  1. Department & Category
  Regular readers of this blog know that in every sector of retail foodservice today, grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food is driving incremental growth.  Hand held food for immediate consumption is the unsung platform driving consumer adoption according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. Panda Express excels […]
  1. Media & Marketing
The Honest Company, a wellness and beauty brand launched in 2012 by actress Jessica Alba, has appointed Pete Gerstberger as its Chief Digital and Strategy Officer. Gerstberger will be tasked with overseeing the company’s omnichannel strategy and driving its digital business via the use of analytics.  He previously served as Head of Amazon’s Key service, […]
  1. Shopper & Customer
Raydiant’s new series, the Future of Shopping, interviews experts and thought leaders with a goal of better understanding what organizations can do to prepare themselves for what lies ahead.  The following is an interview we recently had with Mikaela Jaconelli, Director of Client Success at Tipser. How has consumer shopping behavior evolved over the past […]
  1. Media & Marketing
Osprey Charging has announced plans to install over 150 high-powered electric vehicle (EV) charging hubs across the UK by 2025. A total of 1,500 150-175KW rapid chargers will be installed across the sites, which will be located on A-roads and adjacent to motorways, to encourage motorists to switch to electric cars ahead of the 2030 […]
  1. Shopper & Customer
Raydiant’s new series, the Future of Shopping, interviews experts and thought leaders with a goal of better understanding what organizations can do to prepare themselves for what lies ahead.  The following is an interview we recently had with Amal Jomaa, Head of Fashion at SO REAL Digital Twins AG. How has consumer shopping behavior evolved […]
  1. Shopper & Customer
Your retail business goals are things you want to achieve when growing and establishing your business. Coming up with business goals is vital for all types of business regardless of its location or what you sell. As a business owner, every aspect of your business concerns you, and you need to set clear goals for […]
  1. Media & Marketing
Luxury watchmaker Breitling has implemented an order management system (OMS) from Fluent Commerce.  The decision was made to replace its platform with a modern “headless architecture”, able to support peak season and growth. Immediate benefits for Breitling, and its customers, include the ability to open and manage orders from every sales channel and coordinate the […]
  1. CPG & FMCG
The CPG Guys, Sri & PVSB, are joined in this episode by Sinan Gurman – SVP of data & analytics, and Seema Kashyap – Director and practice leader of Marketing Analytics at WNU at WNS (Holdings) Limited (NYSE: WNS), a leading Business Process Management (BPM) company. WNS combines deep industry knowledge with technology, analytics and […]
  1. Channel: Ecommerce & Digital
By John Gallemore, CEO, THG Ingenuity  The last 18 months have seen extraordinary growth in online shopping, as the world adjusted to home working alongside periods of lockdown and isolation.  Indeed, THG data shows that sales increased by 42% in 2020, with a 73% uplift in new customers year-on-year.   For many retailers, it’s been challenging – in some cases impossible – to keep […]
  1. Shopper & Customer
Raydiant’s new series, the Future of Shopping, interviews experts and thought leaders with a goal of better understanding what organizations can do to prepare themselves for what lies ahead.  The following is an interview we recently had with Nick Shackelford, Managing Partner, Structured Agency. How has consumer shopping behavior evolved over the past 5 years? […]
  1. Media & Marketing
Nick Costelloe Contributor Share on Twitter Nick writes actionable growth marketing insights as head of content at Demand Curve. More posts by this contributor Demand Curve: How to double conversions on your startup’s homepage Demand Curve: 10 lies you’ve been told about marketing When people are uncertain, they look to others for behavioral guidance. This […]
  1. Technology & Innovation
We’re pleased to announce QVALON as sponsor of the Overall Winner category at our 2021 retail technology awards. QVALON, which is also sponsoring the Most Innovative UK retailer and Most Innovative Global Retailer categories, is a cloud-based mobile solution designed to manage, monitor, and maximise retail operations. The system ensures a uniform execution of operational […]
  1. Shopper & Customer
Raydiant’s new series, the Future of Shopping, interviews experts and thought leaders with a goal of better understanding what organizations can do to prepare themselves for what lies ahead.  The following is an interview we recently had with Natalya Bucuy, Marketing Director at LiveHelpNow. How has consumer shopping behavior evolved over the past 5 years?  […]
  1. Shopper & Customer
Raydiant’s new series, the Future of Shopping, interviews experts and thought leaders with a goal of better understanding what organizations can do to prepare themselves for what lies ahead.  The following is an interview we recently had with Katie-Jay Simmons, E-commerce Specialist, Fit Small Business. How has consumer shopping behavior evolved over the past 5 […]

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  1. WitsNotes
Loyalty takes center-stage with WitsNotes Volume 3:  Title: The Tipping Point of Loyalty (2021) Author: Upside Topic(s): Loyalty, Retail Length: 66 pages RetailWit Summary: 2 pages The Summary: The value of a loyal customer has increased—for retailers, the top loyal customers are worth up to 27x of revenue versus your non-loyals. And, shoppers are less […]

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