Marketing: Social

  1. Technology & Innovation
Pacsun has appointed President Brie Olson to the role of Co-CEO alongside Co-CEO Mike Relich, effective March 9, 2023. Current Pacsun Co-CEO Alfred Chang will step down after 17 years with the company to join Fear of God as CEO. Chang will stay with Pacsun in his current capacity until March 8 to facilitate the […]
  1. Technology & Innovation
The big takeaway Your customers will respond to offerings that are genuinely useful and helpful to them, even in an economic downturn. The key is investing in innovation that adds value, rather than chasing what’s trendy. Need proof?  Beauty giant L’Oreal has invested more in research and development every year, even in tough times. That […]
  1. Technology & Innovation
Wayfair is prioritizing innovation across its organization, supported by technology providers like Toshiba Global Commerce Solutions. While at the National Retail Federation Big Show in New York City last week, Editor-in-Chief Joe Keenan spoke with Kevin O’Riordan, head of physical retail and supply chain engineering at Wayfair, and Fredrik Carlegren, vice president of marketing and communications at Toshiba Global Commerce Solutions. In […]
  1. Shopper & Customer
Today’s guest post comes from Saket Patel, Consultant, Advisory Services at MMIT. Saket discusses market access and contracting strategies for medical benefit products when pharmacy benefit biosimilar therapies launch. He then describes how to automate formulary and medical policies to protect manufacturers from overpayment. Click here to learn about MMIT’s Contract Validation solution. Read on […]
  1. Trends & External Forces
WOONSOCKET, R.I. —CVS Health announced a new initiative that will address barriers to care in underserved communities across the country. The CVS Health Community Equity Alliance is being established to expand the community health worker workforce, enhance connections between health care institutions and communities and address disparities in heart health and mental health outcomes. The Alliance […]
  1. Technology & Innovation
We’re gearing up to publish the latest edition of the RTIH Top 100 Retail Technology Influencers List. RTIH is scouring the retail tech world to find the most influential figures for this comprehensive list of people and trends that shaped the industry in 2022 and will continue to drive it further in 2023. With the […]
  1. Corporate Finance
The RETHINK Retail team ventured to NYC from January 14-17th for NRF 2023: Retail’s Big Show. While there, we had the opportunity to speak with attendees from our Top Retail Influencer community and learn about their event experience. #TRI members- April Sabral, Andrew Smith, Carl Boutet, Alberto Serrentino, Charles Haseman, Christine Russo, Guy Courtin, and […]
  1. Corporate Purpose
Bioprinting is a promising technology that offers hope to patients on the notoriously lengthy waiting lists for organ donation. Not unlike additive manufacturing, bioprinting involves 3D printing technology but instead uses organic material. The aim is to imitate natural tissue for a range of applications, including drug discovery, tissue engineering, and regenerative medicine.
  1. Shopper & Customer
Before you launch your brand in the United Kingdom, it’s important to know what’s going on in today’s U.K. retail market as it may differ from the markets your brand currently has a presence in. Whether the British market is familiar territory or completely new, here’s a deep dive into understanding the U.K.’s marketplace, retailers, […]
  1. Shopper & Customer
Starting a business can be one of the most rewarding experiences of someone’s life, and the satisfaction that comes with owning a successful business can be life-changing. It isn’t all easy, but seeing your labor bear fruit can be worth the effort. Starting a retail business, in particular, is one of the most popular small […]
  1. Trends & External Forces
It’s common knowledge that content marketing for ecommerce is important, but it can be tricky to identify everything that makes up a successful brand strategy. The ecommerce marketing landscape is constantly shifting, and what may have worked in the past might be less effective in 2023. 
  1. Shopper & Customer
In a year when holiday spending on gifts, travel and entertainment was down 1 percent from the year prior, one age group bucked that trend in a huge way. Millennials, perhaps aided by increased incomes due to “The Great Reshuffle,” told us it would spend a whopping 11 percent more than it did in 2021, […]
  1. Media & Marketing
You may remember that earlier this week we had a story about how New Belgium Brewing is reformulating its flagship Fat Tire amber ale to what it is calling a “crisper golden ale” with some of the original’s “flavor threads.”  I’m not sure about the new formulation, but I do know this – based on […]
  1. Data & Insights
Big news, people: GWI has partnered with Audiense, the leading audience intelligence solution. “So what?” we hear you ask. Well, insights drawn from different sources – in this case GWI’s survey data and Audiense’s social data – paint a more detailed and reliable picture of what audiences think, feel and do. Or to put it […]
  1. Channel: Marketplace
Bid-smart DSP Preciso today announces the full-scale launch of its integration with multinational ecommerce platform Shopify. Preciso becomes the first real-time bidding system to offer targeted display advertising campaigns specifically to small- and medium-sized merchants, through a user-friendly, plug-and-play interface. Founded in Canada in 2006 and known for its massive global reach and ease of […]
  1. Department: Food
  What is freshness? How do your consumers know that the meal they buy from you is fresh other than searching the package looking for the date made or time cooked? So, we ask. What’s more relevant than livestream meal prep or cooking of dinner? Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®, […]
  1. Trends & External Forces
Exciting and promising new technologies are being created to detect and monitor chemical, biological, radiological, nuclear, and explosive (CBRNE) threats. In the modern day, CBRNE risks are ever-increasing, and mitigating these risks is essential to the survival of humanity. Threats are being deployed with greater complexity, demanding a comprehensive, multi-layered response from government bodies and […]
  1. Technology & Innovation
In my previous post, I boldly predicted that we’re on the verge of a whole series of martech innovations: AI, composability, AR/VR, even, yes, “Web3”. While I agree with the pessimists that 2023 will be a challenging year for a lot of martech vendors, I believe this is more of a business cycle bump in […]
  1. Technology & Innovation
The Home Depot is making technology investments to enhance an interconnected shopping journey for its customers. While at the National Retail Federation Big Show in New York City last week, Editor-in-Chief Joe Keenan spoke with Muzammil Akram, vice president of technology and store systems at The Home Depot, to learn more about the tools the home improvement retailer […]
  1. Media & Marketing
Wells Fargo’s Nicole Dye-Anderson shares the best ways to work with influencers. When you’re looking to get your message out to the world, it’s often smart to enlist the support of an influencer who speaks to your audience. But staying on top of all the latest trends and figuring out the perfect influencers to help […]
  1. Shopper & Customer
Over the past three years, most of us have done a lot more shopping online, so it’s easy to forget that while ecommerce is still growing, most retail commerce still happens in stores. In Q3 2022, ecommerce accounted for less than 15% of all retail sales. That means brick-and-mortar is still going strong, and not […]
  1. Technology & Innovation
The continuing goal of “The Innovation Conversation” is to explore some facet of the fast-changing, technology-driven retail landscape and how it affects businesses and consumers. It is, we think, fertile territory … and one that Tom Furphy – a former Amazon executive who led the team that developed Amazon Fresh, and currently CEO and Managing […]
  1. Technology & Innovation
The CPG Guys speak with Bobby Watts, Vice President of AD Retail Media at Peapod Digital Labs, a division of Ahold Delhaize, one of the world’s largest grocery retailers. Follow Bobby Watts on LinkedIn at: https://www.linkedin.com/in/bobby-watts-48571b74Contact Bobb Watts at: [email protected] Peapod Digital Labs on LinkedIn at: https://www.linkedin.com/company/peapoddigitallabs/Follow Peapod Digital Labs online at: http://peapoddigitallabs.com Bobby answers […]
  1. Channel: Drug
CVS Health announced two executive appointments. David Joyner will rejoin the company as Executive Vice President and President of Pharmacy Services, while Amy Bricker has been named Executive Vice President and Chief Product Officer
  1. Start Ups
Emperia, which creates immersive e-commerce spaces for retail brands, has raised a $10 million Series A. This follows an $875k pre-seed in 2021 (featuring Concept Ventures, SFC Capital, Blissgrowth). The Series A round was led by Base10 Partners and joined by investors including Daphni (via its retail fund Dastore), Sony Innovation Fund, Background Capital, Stanford […]
  1. Shopper & Customer
  At the intersection of what’s for dinner, where will I get dinner, more and more consumers are asking what is the fastest solution (84.6%), then what is the cheapest (51.4), and will everyone be happy with the food (49.2%) according to Foodservice Solutions® most recent grocerant scorecards.  Steven Johnson Grocerant Guru® at Tacoma, WA […]

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Editor’s Choice

  1. Shopper & Customer
  2. Department: Nonfood
  3. Corporate Strategy
  4. Corporate Finance
  5. ESG
  6. Media & Marketing
  7. Agencies & Vendors
  8. Data & Insights
  9. Shopper & Customer
  10. Trends & External Forces
  11. Holiday & Events
  12. Operations & Supply Chain
In a year when holiday spending on gifts, travel and entertainment was down 1 percent from the year prior, one age group bucked that trend in a huge way. Millennials, perhaps aided by increased incomes due to “The Great Reshuffle,” told us it would spend a whopping 11 percent more than it did in 2021, […]
  1. Data & Insights
  2. Department: Consumer Durables
  3. ESG
  4. Media & Marketing
  5. Data & Insights
  6. Shopper & Customer
  7. Technology & Innovation
  8. Trends & External Forces
  9. Holiday & Events
  10. Operations & Supply Chain
  11. Stores & Formats
While some trends come and go, there were a few trends that have stayed with consumers throughout the year.   As online shopping continues to be a popular choice for consumers, physical stores can offer shoppers perks that e-commerce can’t replicate.    This week we look at trends to increase foot traffic and customer loyalty. […]

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