Dept. Toys & Games

  1. Trends & External Forces
The New York Times reports that this week, Amazon Prime Video “becomes the first streamer to serve the patrons of the Masters, joining mainstays CBS and ESPN.”  A major deal, the Times suggests, that signifies the degree to which Amazon is delivering on its ambitions. “It was eight years ago that Amazon Prime Video completed […]
  1. Trends & External Forces
I’m pleased to introduce a new recurring feature from Bryce Platt, DCI’s new Director. Each month, Bryce will highlight some of his most notable LinkedIn posts—for those of you who don’t follow him or can’t keep up with his prolific stream of drug channel graphics. Best, Adam Welcome to my first Drug Channels post! Yes, […]
  1. Media & Marketing
As I write this, I am sitting at my desk in Connecticut, and Major League Baseball’s Opening Day game is playing on Netflix on the TV in my office. For the record, the New York Yankees beat up on the the San Francisco Giants, scoring a 7-0 win. Oracle Park in San Francisco is my […]
  1. Data & Insights
Download our Toys Pricing Trends Report to understand how pricing evolved across key toy categories and retailers in 2025. Pricing dynamics shifted meaningfully throughout the year, with action figures leading category-wide increases and notable divergence across retailers. At the same time, mix shifted toward higher price tiers, while promotional activity declined, signaling changing shopper behavior […]
  1. Technology & Innovation
CNBC  has a story about how “Walmart is currently rolling out digital price tags to replace the old paper ones — the plan is to roll them out in all stores across the U.S. by the end of the year.” Walmart, of course, isn’t alone.  CNBC notes that “Kroger has also begun experimenting with the […]
  1. Department & Category
  When the first whistle blows in the morning during NCAA Men’s Basketball Tournament, something fascinating happens—not just on the court, but in kitchens, breakrooms, and increasingly, retail foodservice counters across America. Welcome to the AM Daypart Game Day Revolution, where breakfast meets bracketology, and indulgence becomes a shared social ritual.   The Dunk Heard […]
  1. Shopper & Customer
Download our latest toys and games report for a data driven view of how Pokémon trading cards are shaping shopper engagement, repeat purchasing, and cross category demand across retailers. Card games remain an important segment within the broader toys market, with Pokémon driving strong shopper engagement across retailers. Understanding how Pokémon buyers shop the category […]
  1. Technology & Innovation
Allwyn, the operator of The National Lottery has appointed Katie Harbron as its director of games to drive future innovation of The National Lottery’s portfolio of games. Reporting to Richard Dawkins, managing director of digital, Harbron will lead Allwyn UK’s games team of product marketers… This story continues at Allwyn appoints director of games as […]
  1. Trends & External Forces
Thousands of illegal cigarettes, tobacco and counterfeit toys have been seized in Kirklees Rural in operations to combat organised crime. Officers from the Kirklees Police and colleagues from West Yorkshire Trading Standards are continuing to investigate following significant seizures this month. Kirklees Rural NPT officers and PC… This story continues at Thousands of illegal cigarettes and counterfeit […]
  1. Data & Insights
Download our latest report for a data-driven look at how brand share shifts, basket dynamics, and cross-shop behavior are shaping Plush, LEGO, and Dolls at Costco and Target. Brand momentum, assortment changes, and evolving shopper behavior are reshaping the Toys landscape across two of the largest U.S. retailers. As competitive dynamics shift within core categories, […]
  1. Channel: Grocery
Responding to yesterday’s piece about how Dorothy Lane Market is being specific in informing customers are why its chickens are superior – and therefore a greater value – MNB reader Jeff Gartner wrote: Dorothy Lane’s chicken is indeed the best, not only because it’s water-chilled but they also come from local Ohio farms. They’re just […]
  1. Media & Marketing
National Lottery operator Allwyn has brought one of Britain’s best-loved TV formats to National Lottery retailers with the launch of its new £5 Deal or No Deal Scratchcard. Blending brand power with big-ticket prizes, the launch lands alongside a nationwide marketing campaign. The Deal or No Deal Scratchcard is under licence from Scientific Games, LLC and is the first licensed National Lottery Scratchcard in more… This story continues at Allwyn launches Deal or No Deal […]
  1. Data & Insights
​[[{“value”:” Dive Brief Teams within the toy company have a choice on how they use the technology — including not to use it at all. Published Feb. 19, 2026 The Hasbro booth at the 2018 Comic-Con International in San Diego, California. The company has partnered with Google Gemini, OpenAI and ElevenLabs to embed AI into […]
  1. Data & Insights
  Once upon a time, Eastman Kodak owned memory-making. In the 1960s and ’70s, birthdays, vacations, Little League games—if it mattered, it went through a yellow box. Even Paul Simon immortalized the ritual in a song. Kodak believed image quality would protect the franchise. Consumers, they insisted, would never trade glossy prints for digital convenience. […]
  1. Channel: Mass
Download our latest report to explore how Card Games influenced Games category performance in 2025. Recent purchasing data points to a shift in momentum across the Games category, with Card Games emerging as a key area of growth. As category performance accelerated in 2025, changes in subcategory mix, retailer dynamics, and shopper behavior reshaped how […]
  1. Department: Nonfood
A major two‑day enforcement operation has uncovered illegal tobacco, illicit vapes and unsafe products at several shops across Portsmouth, alongside the discovery of dangerous living conditions above one business. Portsmouth City Council Trading Standards officers worked with Portsmouth Police, a specialist tobacco detection dog and a… This story continues at Two day crackdown uncovers illegal tobacco, […]
  1. Department: Beverage
Britain’s greatest Winter Olympian Lizzy Yarnold, along with Winter Olympians Matt Weston, Billy Major, and Katie Ormerod team up with Corona Cero to invite the nation outdoors this winter. As first-ever beer sponsor of Olympic Winter Games, Corona Cero is inspiring people to embrace the… This story continues at Winter Olympians and Corona Cero team […]
  1. Data & Insights
Toys ‘R’ Us Canada (TRU Canada) has sought protection from creditors under the Companies’ Creditors Arrangement Act (CCAA), the Canadian version of Chapter 11 bankruptcy, as it evaluates strategic alternatives and implements restructuring initiatives. TRU Canada is owned by Putman Investments; it was purchased in 2018 following a bankruptcy and reorganization of the U.S. based […]
  1. Shopper & Customer
Download our latest report to explore how shoppers engaged with LEGO across retailers and categories, including cross shopping behavior, basket composition, and retail spend dynamics. Shopper behavior around LEGO purchases evolved over the past year as LEGO increasingly appeared within broader shopping trips across retailers and categories. This report examines how LEGO shoppers cross shopped, […]

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Editor’s Choice

  1. Trends & External Forces
  2. Shopper & Customer
  3. Technology & Innovation
  4. Trends & External Forces
  5. Associates & Employees
  6. Merchandising
  7. Stores & Formats
Walmart will deploy digital shelf labels (DSLs) chainwide this year, doubling the approximately 2,300 U.S. locations currently using the technology (Walmart U.S. operates more than 4,600 stores). With more than 120,000 items in a typical Walmart store, managing price changes manually requires significant associate hours. Additionally, these DSLs are equipped with LED lights that make […]

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