CPG: Beverage

Articles about beverage CPGs.

  1. CPG: Beverage
Schweppes, manufactured and supplied by Coca-Cola Europacific Partners (CCEP) in GB, has announced the return of its multi-million-pound Christmas marketing campaign to keep the brand front of mind for consumers over the festive period. The brand is back with its light-hearted TV advert, airing from early December, centred around family and friends enjoying the festivities […]
  1. CPG: Beverage
On Thursday evening, one of London’s most famous landmarks lit up in Coca-Cola red as thousands came together for a festive sing-along. Following the first ever live karaoke experience on the Piccadilly Lights in 2019, Coca-Cola returned this year to lead people in Christmas carols and, of course, the Holidays Are Coming song from the […]
  1. CPG: Beverage
We are excited to release two bonus episodes recorded live at the MarketDial podcast studio  at the National Association of Convenience Stores (NACS) conference in Las Vegas. Our first special guest is Lori Stillman, Vice President, Research for NACS, who helps us understand some of the fun facts and figures about the industry, before we […]
  1. CPG: Beverage
NEW YORK — Walmart took the top spot in Kantar’s PoweRanking report for the 26th consecutive year, a feat that Kantar calls a testament to the retailer’s strength, scale, and focus over time. PoweRanking is the industry’s leading assessment of best-in-class manufacturers and retailers. Chosen by their peers, leaders are ranked on a range of […]
  1. CPG: Beverage
  Are you have a vegan over this holiday season? Do you have friends or family visiting over the holiday season that are all vegans?  Well, we have some help for you this year.  The help comes via Native Foods according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. In case you […]
  1. CPG: Beverage
WEST DES MOINES, Iowa — All Hy-Vee stores will host a free buffet-style breakfast for veterans and active-duty military members on Veterans Day beginning at 6 a.m. Additionally, all veterans and active service members will receive a 15% discount on grocery purchases all day. The Veterans Day breakfast is just one way that Hy-Vee is […]
  1. CPG: Beverage
Coca-Cola Europacific Partners (CCEP) kicks off its annual Coca-Cola Christmas countdown this month with the launch of a brand new on-pack promotion, to help cover the cost of special festive moments, whether that be mealtimes or gifts for friends and family. Festive-themed sharing packs of Coca-Cola Original Taste, Coca-Cola Zero Sugar and for the first […]
  1. CPG: Beverage
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  1. CPG: Beverage
There’s no doubt about it – web3 and blockchain technology is poised to become a pillar of our economy in the coming years. But for now, can brands really benefit from web3 technology? The answer is a resounding YES. Today, we’ll explore some of the ways that brands can leverage web3 to stand out from […]
  1. CPG: Beverage
Customer experience (CX) is as important as ever, but meeting customers where they are has become significantly more complex. As technology adoption has exploded, consumers get and engage with content from many sources, including the metaverse. Though it has existed in certain circles for years, the public really became aware of the metaverse when Facebook […]
  1. CPG: Beverage
As part of a series of interviews with those who made it on to the RTIH Top 100 Retail Technology Influencers List, we discuss the likes of rapid delivery services, the metaverse, drones, micro-fulfilment, and autonomous solutions with Celia Van Wickel, Global Director and Head of Omnichannel Analytics at Mars Wrigley Confectionery. RTIH: What does […]
  1. CPG: Beverage
Spacee, a US-based startup which provides computer vision and AI solutions for businesses, has added Bradbury “Brad” Anderson, the former Best Buy CEO and Vice Chairman, to its advisory board. Anderson retired from Best Buy in 2009 after 36 years with the company. He started as a salesperson for Sound of Music, a small chain […]
  1. CPG: Beverage
Digital receipts startup Flux is shutting down operations in the UK. Founded in 2016, the firm was accepted on to the Barclays London-based FinTech accelerator programme, Rise, and graduated in 2017. Barclays took a minority stake in the company in 2020. Those using its app received digital receipts and cash back offers from such retailers […]
  1. CPG: Beverage
“[In] today’s market, acquirers want to buy a fully-formed asset. There was a time when every big conglomerate had a venture fund that was created to get into companies early and acquire them before they had to overpay. Now, these big conglomerates are willing to overpay. They’re willing to overpay for a more fully-formed company […]
  1. CPG: Beverage
Independent snack maker, Burts Chips, is bringing back its Christmas inspired Maple Pigs in Blankets potato chips for 2022. On the back of phenomenal sales in 2021 with the crisps exclusively available via Costa Coffee, the flavour will now be available to all outlets. This year Burts Chips has brought a raft of NPD and […]
  1. CPG: Beverage
Coca-Cola will today launch its FIFA World Cup 2022 campaign, “Believing is Magic”. The new campaign will run across TV, Radio, out-of-home, social media and digital platforms into November. The new TV advert will air for the first time during the Women’s England vs USA match this Friday. Also, for the fifth time, Coca-Cola and […]
  1. CPG: Beverage
Sponsored by: Soft Drinks Coca-Cola Zero Sugar, Coca-Cola Europacific Partners The Coca-Cola brand is worth nearly £1.6bn a year in retail in Great Britain, more than double the size of its nearest competitor. Those sales are thanks in no small part to the brand’s ongoing programme of diversification into new sub-brands and variants. Coca-Cola Zero Sugar […]
  1. CPG: Beverage
Molson Coors, Chicago, announced the expansion of its exclusive agreement with Atlanta-based The Coca-Cola Co. to develop and commercialize Topo Chico Spirited, a line of spirit-based, ready-to-drink cocktails inspired by some of America’s most beloved tequila and vodka-based beverages. The deal marks another milestone in the relationship between Molson Coors and The Coca-Cola Co., following […]
  1. CPG: Beverage
With new and extended partnerships with football clubs in Europe, Coca-Cola aims to unite fans across the continent over their love of football. Collaboration with some of the top women’s and men’s football teams from European clubs such as FC Bayern München, Juventus, Liverpool FC, Paris Saint-Germain and Tottenham Hotspur will give fans access to […]
  1. CPG: Beverage
Coca-Cola Great Britain in partnership with Coca-Cola Europacific Partners (CCEP) GB, is extending the roll out of its attached caps to 500ml plastic bottles, as part of a packaging development across its entire portfolio which will help improve recycling rates and prevent waste. The new design enables the cap to stay connected to the bottle […]
  1. CPG: Beverage
When Snapchat first hit the scene back in 2011 it was an instantaneous hit with younger audiences because it offered something that was almost impossible to find on the internet — transience. In the 11 years since, Snapchat has evolved to more closely resemble its social media counterparts (which in turn have adopted many Snapchat-style […]
  1. CPG: Beverage
Alcohol Kopparberg Mixed Fruit Tropical, Kopparberg International   Chilled & Frozen Cornetto Go, Unilever Confectionery Love Raw White Choc Cre&m Wafer Bar, Love Raw Crisps & Snacks Graze Marmite Crunch Punnet, Graze Grocery McVitie’s Blissfuls, Pladis Soft Drinks Coca-Cola Zero Sugar, Coca-Cola Europacific Partners Tobacco Players JPS Easy Rolling Tobacco, Imperial Tobacco Vaping & Smoking Alternatives […]
  1. CPG: Beverage
Celia Van Wickel has taken on the role of Global Director and Head of Omnichannel Analytics at Mars Wrigley Confectionery. She joins from Kantar where she served as Senior Director, Digital Commerce. Prior to that, she was Senior Manager, DTC & E-commerce Shopper Insights at The Coca-Cola Company. After over 30 years as a Mars […]
  1. CPG: Beverage
Just as the global supply chain flashes signs of returning to normal, a new strike now threatens to disrupt the transport of a vast range of goods.   This week we diss the pending railroad strike and celebrate those who made their mark in the furniture industry this year. THIS WEEK’S HIGHLIGHTS Pending railroad strike: […]
  1. CPG: Beverage
As football fans prepare for the kick-off in November, Coca-Cola is celebrating the journey of each fan through the real magic of the FIFA World Cup. With the majority of fans unable to travel to Qatar for the FIFA World Cup 2022, Coca-Cola will deliver the electric atmosphere of the tournament directly to their home […]
  1. CPG: Beverage
In an industry known for its intense competition. Personalization of a shopping experience can drive a 40% larger basket (transaction size) according to the Boston Consulting Group. But, how can retailers better understand their customers, particularly in-store, in order to personalize the experience?   From the arrival of the first online retailers, and the eCommerce channel […]

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  1. CPG: Beverage
The food industry, like most other sectors of the US economy, has been working hard to overcome hurdles in hiring and retention to keep their operations properly staffed. According to the Food Retailing Industry Speaks 2022 report from Arlington, Va.-based FMI – The Food Industry Association, in 2021 the turnover rate for food retail employees […]
  1. CPG: Beverage
KEY POINTS With prices near historic highs, more consumers are leaning on buy now, pay later to afford their holiday shopping. “It means a merry Christmas, but in the long run for many will hurt their credit,” says Marshall Lux, a fellow at the Harvard Kennedy School. Americans are increasingly finding alternative ways to satisfy […]
  1. CPG: Beverage
Shopper turnout for Thanksgiving Weekend handily exceeded expectations — a record 196.7 million shoppers went shopping for great deals, compared to 179 million in 2021 and 30 million more than the projected turnout of 166.3 million, according to the National Retail Federation (NRF). The growth was in line with an equally successful digital weekend, capped […]
  1. CPG: Beverage
CHICAGO — The loudest voice in the room commands the most attention, but it may not speak for the masses. Likewise, social media fads may not reflect actual trends; there’s a mismatch between what consumers say they want and what they actually buy. In an environment rife with misinformation, startups must tune out the superficial […]

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