CPG: Beverage The Fresh Market Uses Shoppable Video to Engage E-Commerce ‘Superusers’ In episode 393 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kevin Miller, chief marketing officer of The Fresh Market, a specialty grocery retailer based in North Carolina. Listen as Miller discusses the business’ vision to become one of America’s most-loved brands (0:50), his professional background in marketing (2:18), and The Fresh Market’s launch of the […] Joe Keenan March 21, 2023March 21, 2023 2 min read Dept. FreshThe Fresh MarketExecutivesConsumersDept. Natural / OrganicMarketing: Retail MediaRestaurantsNatural GrocersMarketing: SocialHealth & WellnessStart UpsResults & InvestmentMarketing: BroadcastPredictions and ForecastsPodcastsPartnershipsMarketing: BrandData & InsightsCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Check out these three tips for building customer loyalty In this time of countless choices and cutthroat competition in the market, customer loyalty might feel fleeting and temporary for some businesses. However, brand loyalty is when customers keep on buying products from a brand again and again despite the presence of competitors offering similar products or services. Customers associate positive sentiments towards some brands […] Retail Technology Innovation Hub March 20, 2023March 20, 2023 3 min read ShoppersMarketing: Loyalty & SubscriptionMarketing: BrandData & InsightsCompetitionTechnology & InnovationRestaurantsConsultingUnileverCoca ColaMarketing: SocialPredictions and ForecastsESG and CSRAssociates 0 Saving Bookmark this article Bookmarked
CPG: Beverage Campaign Trail: Smartwater elevates hydration with athletes — and Pete Davidson The Coca-Cola brand teamed with VMLY&R to show how its latest innovation helps consumers elevate their lives in a variety of ways. MarketingDive March 17, 2023March 17, 2023 < 1 min read Coca ColaConsumersTechnology & Innovation 0 Saving Bookmark this article Bookmarked
CPG: Beverage From Product Descriptions to SEO: How Retailers are Putting Generative AI to Use [Editor’s note: This is the third article in our series on AI in retail. Be sure to check out our other stories on consumer attitudes toward AI and store design applications.] Since OpenAI debuted ChatGPT a little over three months ago, “generative AI” has become a hot topic and no industry has been left untouched […] Retail TouchPoints March 16, 2023March 16, 2023 8 min read Technology & InnovationAIShoppersDept. ApparelChatGPTMarketing: SocialHoliday & EventsAmazonConsumersGoogleDept. FreshESG and CSRConsultingMeta (Facebook)ShopifyExecutivesResults & InvestmentCustomer ExperiencePredictions and ForecastsData & InsightsCompetitionTikTokCoca ColaTech: AR and VRAssociatesMarketing: In StoreMarketing: Direct & PersonalizationMarketing: Digital MediaLegal & CriminalPartnershipsDept. PerimeterDept. NonfoodMerchandising 0 Saving Bookmark this article Bookmarked
CPG: Beverage Coke brings world-renowned art to life in ‘Masterpiece’ push The global campaign also spotlights the work of diverse emerging artists and includes a short film, 3D billboards, digital collectibles and an online gallery. MarketingDive March 9, 2023March 9, 2023 < 1 min read Coca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Global brands look to boost media investment in women’s sports through a new partnership, The Women’s Sports Club [[“value”:”Global brands such as Nike, Coca-Cola and Delta are coming together to elevate investment in women’s sports.”]] CNBC March 7, 2023March 7, 2023 < 1 min read Results & InvestmentPartnershipsDept. ApparelCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Sprite new taste and visual identity Coca-Cola Europacific Partners (CCEP) is introducing a new “irresistible” taste, bold visual identity and a global above-the-line campaign for Sprite aimed at driving trial amongst 18 to 29-year-old adults. The new formulations will deliver an enhanced crisp lemon-lime flavour across both Sprite and Sprite Zero Sugar. The new enhanced recipes will further differentiate Sprite Zero […] Talking Retail March 3, 2023March 3, 2023 < 1 min read Coca ColaPartnerships 0 Saving Bookmark this article Bookmarked
CPG: Beverage Fanta turns purple with new #WhatTheFanta Fabulous Flavour Hunt Coca-Cola Europacific Partners (CCEP) has announced the return of #WhatTheFanta for the fourth year running. The Fabulous Flavour Hunt has a new, purple-coloured mystery Fanta variant rolling out in 330ml PMP cans, 500ml and 2l rPET plain pack bottles this month. To solve the flavour mystery, consumers will be invited to scan the QR codes […] Talking Retail March 2, 2023March 2, 2023 < 1 min read Coca ColaConsumersPartnerships 0 Saving Bookmark this article Bookmarked
CPG: Beverage Want to Achieve True Operational Agility? Start by Asking These 3 Questions Consumers are tightening budgets in preparation for a softer economy, shifting how often they shop and what they shop for in effort to maximize their spending power. Pair this shift with financial market instability, ongoing supply chain pressures, and the continued need for an elevated omnichannel shopping experience, and it’s no wonder retailers are looking […] Bob Debicki February 28, 2023February 28, 2023 3 min read Data & InsightsConsumersStrategyEconomyDept. NonfoodCoca ColaOperations & Supply ChainTechnology & InnovationOmnichannelResults & InvestmentHealth & WellnessCompetitionConsultingESG and CSRMarketing: SocialPartnershipsStore LocationCOVID19Sustainability 0 Saving Bookmark this article Bookmarked
CPG: Beverage The AI Pivot What a difference a year (or even a few months) makes. Just last January, I drew a cartoon showing a couple marketers (as legless avatars) standing in a virtual world under a banner that reads, “welcome to our brand experience in the metaverse!” One is saying to the other, “I’m sure consumers will show […] Tom Fishburne February 27, 2023February 27, 2023 3 min read Technology & InnovationAIFun & HumorMetaverseTrends: TechCryptoDept. NonfoodStrategyChatGPTConsumersNFTblockchainCoca ColaExecutivesTech: AIPartnerships 0 Saving Bookmark this article Bookmarked
CPG: Beverage Subway Plans Network Of EV Charging “Oases” Axios reports that fast feeder Subway is partnering with electric vehicle (EV) infrastructure startup GenZ EV Solutions “to build electric car-charging ‘oases’ with green spaces, bathrooms and playgrounds.” According to the announcement, “The brands envision a more seamless experience for EV drivers with the installation of Subway Oasis charging parks at select locations—charging canopies with […] MorningNewsBeat February 23, 2023February 23, 2023 3 min read Dept. FuelPartnershipsTechnology & InnovationRestaurantsPredictions and ForecastsCompetitionSustainabilityResults & InvestmentInternational - UKExecutivesCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Coke joins AI hype train in search for next-gen creative capabilities Dive Brief: Coca-Cola is the first marketer to take advantage of a new partnership between management consultancy Bain & Company and OpenAI, the developer of artificial intelligence (AI) software like ChatGPT, according to a press release. Coke will leverage tools like ChatGPT and DALL.E, a digital image generator built on deep learning, to enhance its marketing […] MarketingDive February 23, 2023February 23, 2023 2 min read AITechnology & InnovationCoca ColaChatGPTMarketing: In Store 0 Saving Bookmark this article Bookmarked 4
CPG: Beverage Two new Monster flavours launched Coca-Cola Europacific Partners (CCEP) is adding Monster Juiced Aussie Lemonade and Monster Ultra Rosa to its range. Rolling out now, the new variants are designed to fuel continued momentum behind the brand which is worth over £500m and growing by 19%, ahead of the energy drinks category. Monster Innovation delivered 18% of Total Energy Category […] Talking Retail February 23, 2023February 23, 2023 < 1 min read SustainabilityTechnology & InnovationProcter & GamblePartnershipsDept. FuelDept. BeverageCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Coca-Cola to tap ChatGPT and DALL-E for AI-powered marketing Coca-Cola says it has already identified several marketing use cases for OpenAI’s artificial intelligence tech and is set to start experimenting. OpenAI is the company behind ChatGPT, a chatbot that mimics human conversation and answers user questions, a free version of which was publicly released in late November. The same company launched DALL-E in July, which generates digital […] The Grocer February 22, 2023February 22, 2023 2 min read AITechnology & InnovationChatGPTCoca ColaDept. Nonfood 0 Saving Bookmark this article Bookmarked
CPG: Beverage City snapshot: Retail sales volumes bounce back in January Retail sales volumes unexpectedly bounced back into growth in January as sales and promotions boosted shopper activity. Plus Costa Coffee names new CEO The Grocer February 17, 2023February 17, 2023 < 1 min read ShoppersMarketing: TradeExecutivesDept. BeverageCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage 7Up’s international rebrand seeks to uplift consumers The overhaul is the first for the brand in seven years and is meant to help the soda compete with Sprite. MarketingDive February 16, 2023February 16, 2023 < 1 min read ConsumersInternationalPepsiCoDept. BeverageCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Coca-Cola revenue rises in fourth quarter, fueled by higher prices [[“value”:”Coke said its unit case volume, which strips out the impact of currency and price changes, fell 1% in its fourth quarter.”]] CNBC February 15, 2023February 15, 2023 < 1 min read Coca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Coke promotes Fanta shakeup with mobile game, Gen Z creators A reformulation and visual overhaul for the soda is also supported by murals that disperse an orange scent and multi-sensory experiences. MarketingDive February 14, 2023February 14, 2023 < 1 min read Coca ColaConsumersDept. Beverage 0 Saving Bookmark this article Bookmarked
CPG: Beverage Coca-Cola debuts ‘transformation-flavored’ soda in its latest limited-time offering Move, part of its Creations platform, doesn’t promote a flavor, such as cherry or vanilla, but rather a mood. MarketingDive February 13, 2023February 13, 2023 < 1 min read Dept. BeverageCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Shoptalk Europe announces the 2023 Agenda Shoptalk Europe knows that innovation isn’t a luxury – it’s business critical. As the European retail environment is disrupted by dynamic consumer behaviours, an abundance of new digital technologies, and a challenging economic backdrop, this is the exact moment when winning businesses will look beyond the short-term and accelerate, not slow down, their digital transformation. […] Rethink Retail February 9, 2023February 9, 2023 3 min read Industry Conferences and EventsTechnology & InnovationData & InsightsShoppersOperations & Supply ChainMetaversePredictions and ForecastsEconomyMarketing: Retail Mediasocial commerceStreamingSustainabilityTech: AR and VRTech: RoboticsTrends: RetailTrends: TechAssociatesMerchandisingConsumersBrick and MortarCoca ColaCryptoDept. ApparelDept. FreshDept. NonfoodDept. Toys & GamesESG and CSRExecutivesMarketing: BroadcastUnileverAhold Delhaize 0 Saving Bookmark this article Bookmarked
CPG: Beverage The Metaverse Crash Is Exactly the Moment to Take the Metaverse Seriously Image Credit: Business of Fashion Many of the high-flying concepts and companies that led the charge into the metaverse and web3 have come crashing down to earth. Ironically, this makes it exactly the right time to take these visions of the future seriously. By Doug Stephens It wasn’t long ago that the global business community […] Retail Prophet February 7, 2023February 7, 2023 5 min read MetaverseMeta (Facebook)Trends: TechCryptoTechnology & InnovationPredictions and ForecastsNFTDept. ApparelConsumersData & InsightsGoogleCOVID19Tech: AR and VRDeliveryInsight ProvidersResults & InvestmentEconomyblockchainESG and CSRMarketing: SocialExecutivesConsultingTrends: RetailMarketing: In StoreCoca ColaOperations & Supply ChainSustainabilityDept. FreshDept. Natural / OrganicDept. PerimeterTargetMarketing: Brand 0 Saving Bookmark this article Bookmarked
CPG: Beverage Department of Corrections Last week I referenced New Coke, saying that it was launched in 1990 … but my old friend Tom Gillpatrick of Portland State University pointed out to me that, in fact, it was introduced in 1985. Mea culpa, mea culpa, mea maxima culpa. The post <strong>Department of Corrections</strong> appeared first on MNB. MorningNewsBeat January 30, 2023January 30, 2023 < 1 min read Coca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Amazon UK stores and strikes: RTIH presents the retail technology week in numbers Do you like numbers? Do you like retail systems news? Then this is the article for you. Including Emperia, Amazon UK, Mercaux, Gemba, Adobe, and Twinco Capital. $18 million…Gemba, a virtual reality training startup used by the likes of Nike, Coca-Cola, and Amazon, has bagged $18 million in a Series A round of funding from […] Retail Technology Innovation Hub January 28, 2023January 28, 2023 5 min read Technology & InnovationMarketing: SocialInternational - UKResults & InvestmentTwitterAmazonAssociatesConsumersDept. NonfoodStart UpsSustainabilityDept. ApparelPartnershipsDept. FreshBrick and MortarData & InsightsStore LocationESG and CSRShoppersCOVID19ReturnsTech: CashierlessTescoblockchainCompetitionInternational - North AmericaExecutivesOperations & Supply ChainPredictions and ForecastsPress ReleaseQ CommerceTech: AR and VRCoca ColaCryptoTrends: FinanceTrends: RetailTrends: TechMetaverseWalmartDept. HBCNFT 0 Saving Bookmark this article Bookmarked
CPG: Beverage Fat Tire Gets New Story, Recipe Axios reports that “Fat Tire Ale, the iconic craft brew that inspired a generation of independent beer fans, is getting a new recipe and a new look meant to attract climate-conscious consumers … The prior easy-drinking amber is now a crisper golden ale meant to appeal to the tailgate crowd — but the brewer says […] MorningNewsBeat January 23, 2023January 23, 2023 < 1 min read Dept. Adult BevDept. BeveragePackagingConsumersFlagship StoresExecutivesCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage FMI elects new board members ORLANDO – FMI – The Food Industry Association announced on Monday its 2023 board of directors elected at the association’s annual Midwinter Executive Conference in Orlando. The new slate will guide the implementation of FMI’s 2023-approved strategic plan during a time of rapidly evolving industry challenges and opportunities and reflects the breadth of the product […] MMR January 23, 2023January 23, 2023 4 min read ExecutivesDept. GroceryBrick and MortarInternationalAssociatesKraftHeinzWakefernHy-VeeAhold DelhaizeKellogg'sDept. FreshMondelezThe Fresh MarketPublixResults & InvestmentSpartanNashSustainabilityTargetTechnology & InnovationOperations & Supply ChainEconomyUnileverHEBAlbertsons / SafewayC&S Wholesale GrocersCoca ColaCPG: Adult BeverageDanoneHealth & WellnessWalmartGeneral MillsGiant EaglePartnerships 0 Saving Bookmark this article Bookmarked
CPG: Beverage DG pilots mobile health clinics GOODLETTSVILLE, Tenn. – Dollar General is introducing mobile health care services via a trial program with partner DocGo Inc. DocGo On-Demand clinics, hosted in vans in store parking lots, are staffed by clinicians who can perform tests, prescribe medications, provide urgent care and treat common ailments in adults and children. Dollar General said customers can […] MMR January 23, 2023January 23, 2023 2 min read Dollar GeneralHealth & WellnessBrick and MortarDept. HBCConsumersExecutivesPepsiCoKellogg'sPartnershipsResults & InvestmentProcter & GambleUnileverOwned Brands (Private Label)NestleGeneral MillsDept. PharmacyCoca ColaAssociates 0 Saving Bookmark this article Bookmarked
CPG: Beverage Simply brand to debut Mixology assortment Simply, a brand of Atlanta-based The Coca-Cola Co., will expand its portfolio with the brand’s first-of-its-kind mixology assortment: Simply Mixology. Simply Mixology will be available in three flavor ― Strawberry Guava Mojito, Lime Margarita and Peach Sour ― which were carefully selected based on consumer and industry trends. bevindustry.com January 13, 2023January 13, 2023 < 1 min read MerchandisingConsumersCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage CCEP unveils new taste Dr Pepper Zero Coca-Cola Europacific Partners (CCEP) has launched “a new and improved” taste for Dr Pepper Zero, to unlock continued growth for the no.2 flavoured carbonates brand in GB. This month, consumers will be able to sample Dr Pepper Zero’s new and improved taste at universities and through food delivery services. The sampling activity will be supported […] Talking Retail January 11, 2023January 11, 2023 < 1 min read Food DeliveryConsumersPartnershipsDept. GroceryDeliveryCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Why restaurant chains are investing in robots and what it means for workers Restaurant chains experimented with automation this year as the labor crunch pressured their profits.[[ Getty Images And on an earnings call this summer, McDonald CEO Chris Kempczinski threw cold water on the feasibility of total automation. “The idea of robots and all those things, while it maybe is great for garnering headlines, it’s not practical […] CNBC December 27, 2022December 27, 2022 < 1 min read RestaurantsAssociatesResults & InvestmentExecutivesDept. OTCCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Convenience staple products re-take their pre-pandemic territory Convenience store staple products are returning to pre-pandemic normality, according to new data from NielsenIQ. In a survey for The Grocer’s top products 2022, the analyst found that traditional convenience store favourites topped the list this year. They included carbonated drinks (up £264m), sport and energy drinks (up £251m) and bagged snacks (up £229m). Coca-Cola […] Talking Retail December 17, 2022December 17, 2022 < 1 min read COVID19Thick DataSustainabilityDept. BeverageData & InsightsCoca Cola 0 Saving Bookmark this article Bookmarked
CPG: Beverage Tesco infuriates shoppers as it slashes Clubcard points value Supermarket giant Tesco came under fire following the announcement that it will be reducing the value of Clubcard reward vouchers from June 2023. The reduction will come into force after… The post Tesco infuriates shoppers as it slashes Clubcard points value appeared first on Latest Retail Technology News From Across The Globe – Charged. Written by ChargedRetail March 21, 2023March 21, 2023 Saving Bookmark this article Bookmarked
CPG: Beverage aisle 3 exits the CSS business and uses proceeds to support growth in sneaker category AI powered shopping platform aisle 3 has completed the sale of its Google Comparison Shopping Site (CSS) service to Product Hero. Financial terms of the deal were not disclosed, other than it being all cash. The sale consolidates market share for CSS service provider Product Hero, which works with the likes of Rituals and Ikea. […] Written by Retail Technology Innovation Hub March 17, 2023March 17, 2023 Saving Bookmark this article Bookmarked
CPG: Beverage The Daily QuickWit (3/17): The Top Retail News The top retail news and most read stories in commerce. Written by RetailWit March 17, 2023March 21, 2023 Saving Bookmark this article Bookmarked
CPG: Beverage Kroger lands deal for self-driving truck deliveries Get ready because the empty truck cabs in motion are coming. Gatik, which is involved in autonomous middle-mile logistics, has announced a multi-year commercial collaboration to transport customer orders within Kroger’s Dallas distribution network. The operations will launch in a few weeks. Under the collaboration, Gatik’s medium-duty autonomous box trucks will transport fresh, customer-favorite products from […] Written by Supermarket News March 17, 2023March 17, 2023 Saving Bookmark this article Bookmarked
CPG: Beverage Albertsons Redesigns and Expands Open Nature Own Label Line Albertsons yesterday unveiled what it said was “the redesign of its Open Nature brand as the company strives to become the brand of choice for those health-conscious shoppers seeking a more balanced lifestyle. Open Nature, which is part of Albertsons Cos. Own Brands portfolio, provides shoppers with tasty foods made with thoughtfully chosen ingredients that […] Written by MorningNewsBeat March 17, 2023March 17, 2023 Saving Bookmark this article Bookmarked