CPG: Beverage

Articles about beverage CPGs.

  1. CPG: Beverage

Coca-Cola brings back ‘The World Needs More Santas Christmas’ ads

Coca-Cola has announced the return of its ‘World Needs More Santas’ on the runup to Christmas. The advert aims to remind everyone that one act of Christmas kindness can bring out the ‘inner Santa’ in each of us, supported by video-on-demand, cinema, and out-of-home advertising.… This story continues at Coca-Cola brings back ‘The World Needs […]
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  1. CPG: Beverage

CCEP unveils Christmas community giveaway 

Coca-Cola Europacific Partners (CCEP) is launching a new initiative called ‘Local Moments of Joy’, giving independent and convenience retailers the chance to win a share of £48,000 ahead of the festive season for their customers and local area. Live from Monday 18th November, independent convenience… This story continues at CCEP unveils Christmas community giveaway  Or […]
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  1. CPG: Beverage

The Coca-Cola Christmas Truck Tour is back

Supporting FareShare, for every person that visits the Coca-Cola Truck Tour, the equivalent of a meal will be donated on their behalf. This year, echoing the wider Coca-Cola Christmas campaign message, “The World Needs More Santas”, the tour will encourage visitors to embrace their inner… This story continues at The Coca-Cola Christmas Truck Tour is […]
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  1. CPG: Beverage

Someone Tell Pizza Hut Stunt Marketing Does Not Work

  In a time when brands are fighting for consumer attention, Pizza Hut’s announcement of its “Personal Pan Pizza Hut” pop-up to celebrate National Pizza Month may seem like an exciting, Instagram-worthy idea. For two days only, Pizza Hut will host a reservation-only, personalized dining experience in New York City. Guests can customize their iconic […]
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  1. CPG: Beverage

New Fanta Afterlife train campaign

Coca-Cola Europacific Partners (CCEP) has announced the launch of a new nationwide Beetlejuice Beetlejuice-inspired Fanta Halloween campaign that features the movie’s Afterlife Train. Out-of-home, digital and cinema advertising, and social media, will invite consumers to scan QR codes to board the Fanta Afterlife Train on… This story continues at New Fanta Afterlife train campaign Or […]
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  1. CPG: Beverage

Retail Industry Awards 2024 | Winners: Product Launch of the Year

Product Launch of the Year Supported by:   Winner: Monster Juiced Bad Apple – Coca-Cola Europacific Partners Launched in March this year, Monster Juiced Bad Apple provides a refreshing new twist on the theme of flavoured energy drinks, with a taste of apple that is… This story continues at Retail Industry Awards 2024 | Winners: […]
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  1. CPG: Beverage

Brewbound Podcast: Living in an 8% ABV World

Several new high ABV offerings are on their way to convenience store doors in 2025. The Brewbound team discusses the latest slate of offerings from Molson Coors that trades on three of their established brands: Blue Moon Extra, Topo Chico Max and Simply Spiked Bold.
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  1. CPG: Beverage

Monster Energy unveils Call of Duty on-pack promo

Coca-Cola Europacific Partners (CCEP) has announced the return of Monster Energy’s flagship promotion in partnership with Call of Duty. The Call of Duty promotion is running across more of the range than ever before. Including individual cans and multipack cans of Monster Original, Monster Zero… This story continues at Monster Energy unveils Call of Duty […]
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  1. CPG: Beverage

Diet Coke announces Jamie Dornan as new ambassador

Diet Coke has announced that actor and model Jamie Dornan will take on the role as ambassador for the brand and front the new Diet Coke ‘This Is My Taste’ campaign. Celebrating the announcement of the new partnership, Jamie stars in a new TV advert… This story continues at Diet Coke announces Jamie Dornan as […]
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  1. CPG: Beverage

Monster adds Strawberry Dreams to its zero sugar ultra range

Coca-Cola Europacific Partners (CCEP) has announced the latest addition to its zero sugar Monster Ultra range with a new strawberry flavoured variant, Monster Ultra Strawberry Dreams. Helen Kerr, associate director of portfolio development at Coca-Cola Europacific Partners GB, said: Rolling out nationwide from September, Monster… This story continues at Monster adds Strawberry Dreams to its […]
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  1. CPG: Beverage

Monster unveils Monster Nitro Cosmic Peach

Coca-Cola Europacific Partners (CCEP) has announced the latest flavour to join its Additions range with a new peach variant, Monster Nitro Cosmic Peach. Monster Nitro Cosmic Peach combines the powerful Monster Energy blend with a light peach flavour that boasts notes of citrus, aiming to… This story continues at Monster unveils Monster Nitro Cosmic Peach […]
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  1. CPG: Beverage

Convenience retailer gives Coventry sports clubs a post-Olympics boost

Two Coventry sports clubs have received a share of £500 from local convenience retailer Aman Uppal, owner of One Stop Mount Nod convenience store, after he won a charity donation of his choice from Coca-Cola Europacific Partners (CCEP). Triumph, an amateur boxing club based at… This story continues at Convenience retailer gives Coventry sports clubs […]
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  1. CPG: Beverage

New PMPs for Jack Daniel’s and Coca-Cola RTDs

Coca-Cola Europacific Partners Great Britain Limited (CCEP) has announced the launch of price-marked packs (PMPs) for its Jack Daniel’s and Coca-Cola ready-to-drink (RTD) range. Price-marked packs are growing in importance within independent and symbol convenience stores as they deliver reassurance to shoppers that they are… This story continues at New PMPs for Jack Daniel’s and […]
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  1. CPG: Beverage

Walgreens Agrees to $10B Sycamore Partners Acquisition

Walgreens Boots Alliance (WBA) has finalized a deal with private equity firm Sycamore Partners to take the company private after being in the stock market for nearly 100 years. Sycamore will pay $11.45 per share in cash for the Walgreens business, according to a company announcement. Shareholders can receive up to $3 more per share […]
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  1. CPG: Beverage

Valentine’s Day flower sales could shift to FTD, other brands in 2025

1-800-Flowers still leads in US, FTD is gaining share 1-800-Flowers is the largest flower service by sales headed into Valentine’s Day 2025, according to Earnest credit card data. However, the industry stalwart is likely to lose share this season if recent trends continue. Access chart in Dash. 1-800-Flowers commanded 37.0% of Valentine’s Day flower sales […]
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  1. CPG: Beverage

Shoppers believe best holiday deals are after holidays

A good number of consumers, over 77%, believe there are better deals available after the holidays, and nearly 51% plan to take advantage by making a large purchase in late December and January. Those are top findings from a Holiday Green survey, from CouponCabin, regarding consumer habits in the post-holiday time frame. When it comes to post-holiday […]
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