Trends & External Forces Wickes appoints Jeff Brazier as wellbeing ambassador Home improvement retailer Wickes has appointed TV presenter Jeff Brazier as its wellbeing ambassador for 2023. As a trained life coach and grief counsellor, Brazier will… View Article The Retail Bulletin February 2, 2023February 2, 2023 < 1 min read Health & WellnessMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Operations & Supply Chain Why Lack of Inventory Transparency May Be Hindering Your Business Growth Calculating how much inventory to keep on hand can sometimes feel like a Goldilocks story. Too much inventory and you’re left with wasted product. Not enough inventory and you’re left with unhappy shoppers and lost profit. Oftentimes, the amount of inventory on hand is a result of supply chain issues, of which there has been […] Tom Graham February 1, 2023February 1, 2023 4 min read Operations & Supply ChainTechnology & InnovationShoppersData & InsightsSustainabilityConsumersInternationalDeliveryDept. NonfoodEconomyCOVID19ExecutivesInternational - UKLegal & CriminalMarketing: BroadcastPartnershipsTech: IoT 0 Saving Bookmark this article Bookmarked
Media & Marketing Has TV ad measurement’s day of reckoning finally arrived? Major industry players have come together to push for alternative currencies, but Nielsen has proven resilient, even amid challenges to its monopoly. MarketingDive January 31, 2023January 31, 2023 < 1 min read Marketing: BroadcastInsight ProvidersGovernmentBig Data 0 Saving Bookmark this article Bookmarked
Shopper & Customer What brands can learn from Vietnam’s ready meal market What used to be known as TV dinners featuring foods that were edible but bland are now called ready meals and they are anything but tasteless. Instead, these ready meals are mostly appetising and flavourful and save consumers a lot of time and effort. The demand for ready meals is no longer just a Western […] Mintel January 27, 2023January 27, 2023 < 1 min read ConsumersMarketing: BroadcastDept. Grocery 0 Saving Bookmark this article Bookmarked
Data & Insights 7 benefits of combining social and survey data Big news, people: GWI has partnered with Audiense, the leading audience intelligence solution. “So what?” we hear you ask. Well, insights drawn from different sources – in this case GWI’s survey data and Audiense’s social data – paint a more detailed and reliable picture of what audiences think, feel and do. Or to put it […] GWI (Global Web Index) January 26, 2023January 26, 2023 4 min read Data & InsightsESG and CSRThick DataMarketing: SocialPartnershipsTechnology & InnovationConsumersDept. BeverageMarketing: In StoreShoppersTargetGovernmentHealth & WellnessUnileverOperations & Supply ChainPredictions and ForecastsStrategyTwitterMarketing: BroadcastAgencies 0 Saving Bookmark this article Bookmarked
CPG: Food At The Border, The Yolk Is On The Smugglers National Public Radio reports that “as the price of eggs continues to rise, U.S. Customs and Border Protection officials are reporting a spike in people attempting to bring eggs into the country illegally from Mexico, where prices are lower. “The jump in sightings of the contraband product can be best explained by the high price […] MorningNewsBeat January 25, 2023January 25, 2023 < 1 min read Dept. DairyInternational - North AmericaAmazonShoppersMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Media & Marketing Netflix helps Bumble matches find common interests with game about popular shows “Find the Date You’ve Been Watching For” was inspired by research showing it’s easier for people to talk to a match when they share similar tastes in TV. MarketingDive January 25, 2023January 25, 2023 < 1 min read StreamingTechnology & InnovationMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Trends & External Forces The Value of Advertising During a Recession Coming off a historic Black Friday and Cyber Monday performance, with sales at $9.12 billion and $11.3 billion respectively, according to Adobe Analytics, U.S. retailers can breathe a small sigh of relief. However, looking beyond the busy holiday shopping season is critical. With many economists predicting the country will enter a recession in 2023 and […] Jon Evans January 24, 2023January 24, 2023 3 min read EconomyResults & InvestmentShoppersHoliday & EventsTechnology & InnovationReturnsExecutivesMarketing: BroadcastPredictions and ForecastsWalmartData & Insights 0 Saving Bookmark this article Bookmarked
Media & Marketing How the Explosive Growth of Shoppable Ads will Impact Pricing and Spending Social shopping is becoming more and more popular given the surge in social media usage and the ease of completing a transaction without ever leaving the app. It’s no surprise that social commerce sales are expected to reach $45.74 billion in 2022. With this growth, shoppable ads have been gaining traction over the last several […] Retail TouchPoints January 24, 2023January 25, 2023 4 min read ConsumersESG and CSRMarketing: SocialData & InsightsMarketing: Retail MediaMeta (Facebook)ShoppersTwitterDept. GroceryPartnershipsInternational - North AmericaOperations & Supply ChainAcquisitionSustainabilityEconomysocial commercePredictions and ForecastsTikTokAgenciesStore LocationTargetAmazonCOVID19Holiday & EventsMarketing: BroadcastMarketing: Digital MediaMarketing: In StoreMarketing: Loyalty & SubscriptionMarketing: PrintMarketing: ShopperInsight Providers 0 Saving Bookmark this article Bookmarked
Corporate Strategy P&G touts big savings from fabric care in-housing strategy Wresting more control over media buying and selling and developing proprietary tech to better place TV ads created $65 million in annual savings. MarketingDive January 24, 2023January 24, 2023 < 1 min read StrategyTechnology & InnovationMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Retail Operations Is Digital Dead? Why It’s Time for Brands To Embrace an Omnichannel Marketing Strategy DSI “While I would never suggest, ‘Hey, let’s move away from those channels entirely,’ my philosophy is that we have to move to a more omnichannel approach without giving up our addressability, our measurement capabilities, and our efficiencies that we’ve worked so hard to build into our marketing stack … In the offline world, direct mail […] Digital Shelf Institute January 23, 2023January 23, 2023 9 min read OmnichannelConsumersData & InsightsTargetMerchandisingStrategyMarketing: SocialDept. NonfoodMeta (Facebook)Technology & InnovationPricing & PromotionsExecutivesPodcastsShoppersMarketing: BroadcastMarketing: In StoreCompetitionDept. ApparelGoogleAcquisitionOperations & Supply ChainStore LocationSustainabilityMarketing: Digital MediaResults & InvestmentPredictions and ForecastsMarketing: Direct & PersonalizationHealth & Wellness 0 Saving Bookmark this article Bookmarked
Data & Insights Retail Traffic Trends #111: Q4 benchmark is here! The National Retail Federation reported that in the past five years, shrinkage has increasingly become a $100 billion problem for retailers. Now, tech companies are getting involved to help fight theft in the retail industry. As we start the new year, this week we release our Q4 Benchmark and look into four trends […] Doorcounts January 20, 2023January 20, 2023 2 min read Data & InsightsTechnology & InnovationDeliveryStore LocationPredictions and ForecastsMarketing: BroadcastLegal & CriminalHoliday & EventsDept. ApparelConsumersPackagingDept. Adult BevEconomyOperations & Supply ChainPricing & Promotions 0 Saving Bookmark this article Bookmarked
Retailer Media Retail Media will add Fuel to the Fire for M&A in AdTech If you think those “sponsored” products on Amazon are an innocuous little niche of advertising, think again. Those sponsored positions are what are now known as retail media, which has become the third-largest U.S. digital advertising channel after paid search and paid social campaigns. Even more impressive, eMarketer expects it to nearly double, from $31 […] Retail TouchPoints January 20, 2023January 20, 2023 4 min read Marketing: Retail MediaAmazonTechnology & InnovationData & InsightsAcquisitionGoogleTargetConsumersPredictions and ForecastsMeta (Facebook)AgenciesResults & InvestmentCOVID19DeliveryConsultingDept. FuelPartnershipsWalmartMarketing: SocialESG and CSRMetaverseGopuffInstacartInternationalShoppersEconomyMergersKrogerFood DeliveryDept. Sporting goodsDept. NonfoodMarketing: BroadcastMarketing: In StoreTrends: TechAssociatesBigTechStore LocationQ Commerce 0 Saving Bookmark this article Bookmarked
CPG: Food Old El Paso promotes ‘Fajita Fridays’ in new campaign Old El Paso has kicked off 2023 with its latest TV campaign ‘Sound of Connection’. Running until the end of March, the Mexican food brand said its aim is to inspire the nation to ‘Dine Loud and Proud’ and encourage people to turn more Fridays into ‘Fajita Fridays’. The TV campaign will be complemented with […] Talking Retail January 20, 2023January 20, 2023 < 1 min read General MillsMarketing: BroadcastInternational - North AmericaDept. Grocery 0 Saving Bookmark this article Bookmarked
Media & Marketing Welch’s Fruit Snacks ties big game giveaway to QR code-enabled ads Spots starring NFL player Mark Andrews can be scanned to enter to win watch-party goodies like a smart TV and home theater. MarketingDive January 18, 2023January 18, 2023 < 1 min read Holiday & EventsDept. FreshMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Media & Marketing ITV’s James Martin champions Carbon Neutral Chopped Tomatoes Celebrity TV Chef James Martin is back on screens to promote Italian brand Cirio’s Carbon Neutral Chopped Tomatoes. James – presenter of Saturday Morning on ITV – has been a partner of Cirio’s multi-media campaign since it launched last year, and now returns to ITV to promote the brand’s “unique sustainability credentials.” Cirio now claims zero […] Talking Retail January 18, 2023January 18, 2023 < 1 min read Marketing: BroadcastSustainabilityReturnsPartnerships 0 Saving Bookmark this article Bookmarked
Operations & Supply Chain Jordans Cereals returns to screens for the first time in 10 years Jordans Cereals returns to TV screens following a decade-long hiatus with a new design, brand platform and advertising campaign. Launching today (16 January), the nationwide TV and video campaign, planned by the7stars, will run across Channel 4, Sky and ITV Digital throughout January and February, with Jordan’s Country Crisp as the hero product. In addition […] Talking Retail January 17, 2023January 17, 2023 < 1 min read ReturnsMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Operations & Supply Chain Casillero del Diablo’s latest TV ad campaign returns Returning to screens today (16 January) is Casillero del Diablo’s most recent ad campaign, The World’s Greatest Thief, featuring Chilean-American actor Pedro Pascal. The Chilean wine brand’s campaign coincides with the launch of Pascal’s latest drama series The Last of Us on Sky Atlantic, and will be shown during the series’ transmission until 21 March. Pascal […] Talking Retail January 16, 2023January 16, 2023 < 1 min read ReturnsMarketing: BroadcastDept. Adult BevDept. Beverage 0 Saving Bookmark this article Bookmarked
Media & Marketing Pandora names new chief HR officer Jewellery brand Pandora has appointed Byron Clayton as its new chief HR officer. Due to take up his role on 1 February, Clayton will join the… View Article The Retail Bulletin January 13, 2023January 13, 2023 < 1 min read StreamingMarketing: BroadcastDept. Apparel 0 Saving Bookmark this article Bookmarked
Retailer Media Microsoft Takes Aim at Google, Amazon with Plans to Build ‘Omnichannel Retail Media Platform’ Microsoft is gearing up to take a bigger piece of the growing retail media pie with the debut of a suite of new capabilities through its PromoteIQ marketing platform, which the company acquired in 2019. Among the new offerings are the debut of the Microsoft Retail Advertising Network, which will allow retailers to pull from […] Retail TouchPoints January 12, 2023January 12, 2023 3 min read Marketing: Retail MediaOmnichannelPartnershipsShoppersBigCommerceGoogleMarketing: In StoreAmazonPredictions and ForecastsOperations & Supply ChainData & InsightsStore LocationMarketing: OOHTargetResults & InvestmentMarketing: SocialMeta (Facebook)ESG and CSRAI / MLTechnology & InnovationMarketing: BroadcastKrogerHome DepotEconomyBJ’s Wholesale Club84.51 0 Saving Bookmark this article Bookmarked
Media & Marketing How To Find Your Brand Voice Brand voice is often described as the words and grammar you use to communicate with people. But, actually, brand voice is not only the grammar and tone of voice but the combination of words, sounds, images, lighting, taste and touch you use to attract — and become cozy with — your brand community. People can […] Branding Strategy January 11, 2023January 11, 2023 5 min read Marketing: BrandStrategyMarketing: SocialDept. ApparelTwitterESG and CSRMarketing: In StoreInclusivityDept. HBCTechnology & InnovationTargetDept. FreshDept. GroceryMarketing: BroadcastSustainabilityStreamingShoppersConsumersPartnershipsBrick and Mortar 0 Saving Bookmark this article Bookmarked
Media & Marketing Breaking the Mental Illness Stigma: 4 Ways to Thrive in Your Career 1. Find your support system 2. Commit to the journey 3. Set up routines 4. Never give up on yourself Paying it forward From being a radio host to working at a call center, in sales, and now as a Senior Salesforce Admin, I’ve had quite a career journey. There were times when I thought […] Salesforce January 11, 2023January 11, 2023 7 min read ESG and CSRHealth & WellnessMarketing: SocialTechnology & InnovationData & InsightsMeta (Facebook)ShoppersTwitterUnileverMarketing: BroadcastOperations & Supply ChainMarketing: Direct & PersonalizationAssociatesEconomyPricing & Promotions 0 Saving Bookmark this article Bookmarked
Channel: Delivery Bev Alc Retail Media with Drizly’s Amit Patel The CPG Guys speak with Amit Patel, SVP of Startegic Partnerships and Monetization at Drizly, the world’s largest alcohol marketplace and the best way to shop beer, wine and spirits. Follow Amit Patel on LinkedIn at: https://www.linkedin.com/in/patelaa/Follow Drizly on LinkedIn at: https://www.linkedin.com/company/drizly/Follow Drizly Ads online at: https://ads.drizly.com/ Amit answers these questions: 1) Please provide us […] The CPG Guys January 11, 2023January 11, 2023 2 min read DrizlyMarketing: SocialMarketing: Retail MediaDept. Adult BevPodcastsPartnershipsDept. BeverageUnileverESG and CSRExecutivesMarketing: BroadcastMarketing: Digital MediaTechnology & InnovationCOVID19 0 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Amazon’s Buy with Prime is a positive step, but the stock is still expensive [[“value”:”Amazon ‘s (AMZN) soon-to-be widely available Buy with Prime service, which allows Prime members to use their Amazon accounts to shop with other online merchants, could be a profitable revenue channel for the e-commerce giant. However, the Club holding’s stock is still expensive, a high multiple compared to the broader stock market. Amazon on Tuesday […] CNBC January 11, 2023January 11, 2023 3 min read AmazonOperations & Supply ChainConsumersCOVID19DeliveryShoppersAssociatesPhilanthropyMarketing: Loyalty & SubscriptionTechnology & InnovationExecutivesMarketing: BroadcastPricing & PromotionsResults & InvestmentData & Insights 0 Saving Bookmark this article Bookmarked
Media & Marketing KP Snacks announces £1m Hula Hoops Puft campaign KP Snacks has invested £1m in its ‘Hula Licious, Hula Lightful’ campaign, driving awareness of Hula Hoops’ light, low-calorie and non-HFSS offering, Hula Hoops Puft. Launching from the beginning of February, the campaign will run for six months across multiple channels including radio, video-on-demand and out-of-home. The ‘Hula Licious, Hula Lightful’ strapline focuses on Hula […] Talking Retail January 10, 2023January 10, 2023 < 1 min read Marketing: OOHMarketing: Broadcast 0 Saving Bookmark this article Bookmarked
Media & Marketing Kroger launches brand campaign spotlighting its health services The retailer is using streaming video, radio commercials, social media and in-store signage to let consumers know about the registered dietitians, pharmacists and other resources at its stores. Grocery Dive January 10, 2023January 10, 2023 < 1 min read KrogerHealth & WellnessStreamingConsumersMarketing: SocialMarketing: In StoreMarketing: Digital MediaMarketing: BroadcastESG and CSRBrick and Mortar 0 Saving Bookmark this article Bookmarked
Technology & Innovation The Opportunities (and Risks) of the Metaverse The metaverse is creating a lot of buzz in the media, especially with its promise of creating a more integrated and open digital world. With its many associated technologies, such as Web3, NFTs and blockchain, it has especially generated a lot of hype in the retail industry. But it also has garnered a lot of […] Retail Remix Podcast January 9, 2023January 9, 2023 < 1 min read MetaverseTrends: TechNFTblockchainShoppersPodcastsPartnershipsMarketing: BroadcastData & InsightsCryptoConsulting 0 Saving Bookmark this article Bookmarked
Trends & External Forces Jim Cramer’s Investing Club meeting Friday: Stocks rise, Constellation, Wells Fargo [[“value”:”Every weekday the CNBC Investing Club with Jim Cramer holds a “Morning Meeting” livestream at 10:20 a.m. ET. Here’s a recap of Friday’s key moments. Stay wary of tech Wait to buy Constellation Stick with Wells Fargo 1. Stay wary of tech stocks Stocks rose Friday on signs wage growth is moderating , signaling the […] CNBC January 7, 2023January 7, 2023 2 min read Technology & InnovationEconomyPhilanthropyCPG: Adult BeverageResults & InvestmentConsumersPredictions and ForecastsMarketing: BroadcastHealth & Wellness 0 Saving Bookmark this article Bookmarked
Channel: Club Costco’s December sales beat shows the Club holding is still the retailer to own [[“value”:”Club holding Costco Wholesale (COST) delivered strong sales growth in December, demonstrating the retailer’s ability to consistently attract customers despite gathering economic headwinds. For the 5 weeks ended Jan. 1, Costco’s net sales increased 7% year-over year, to $23.8 billion, the company reported Thursday. Total comparable sales, which excludes the impact of fluctuations in gasoline […] CNBC January 7, 2023January 7, 2023 2 min read CostcoConsumersEconomyDept. NonfoodDept. GroceryPhilanthropyData & InsightsDept. ApparelDept. FreshDept. FuelHoliday & EventsMarketing: BroadcastResults & InvestmentStore LocationSustainabilityDept. Sporting goodsTechnology & Innovation 0 Saving Bookmark this article Bookmarked
Shopper & Customer Nature Made kicks off new ad campaign WEST HILLS, Calif. — Nature Made launched “The Start of Something Great,” one of its largest advertising campaigns to date, which focuses on establishing Nature Made vitamins as the transformative regimen to set good days in motion. The Start of Something Great The campaign, which is running across three major broadcast networks along with a […] MMR January 6, 2023January 6, 2023 2 min read ConsumersHealth & WellnessMarketing: SocialGoogleMeta (Facebook)TikTokStreamingData & InsightsTechnology & InnovationStore LocationResults & InvestmentPredictions and ForecastsESG and CSRPartnershipsMarketing: Digital MediaCOVID19ExecutivesMarketing: BrandMarketing: BroadcastAgencies 0 Saving Bookmark this article Bookmarked
International Department: Food Acquisitions, Divestitures & Mergers Corporate Finance International Trends & External Forces Mondelēz International Reports Q4 and FY 2022 Results Full Year Highlights Net revenues for the full year increased +9.7% driven by Organic Net Revenue1 growth of +12.3% with underlying Volume/Mix of +2.7%. For the fourth quarter, Net revenues increased +13.5% driven by Organic Net Revenue1 growth of +15.4% with underlying Volume/Mix of +1.6% Diluted EPS was $1.96, down 35.5%; Adjusted EPS1 was $2.95, up +11.9% on […] Written by Mondelez February 1, 2023February 1, 2023 Saving Bookmark this article Bookmarked
Technology & Innovation Technology & Innovation Trends & External Forces Associates & Employees Robots could surpass workers at Amazon by 2030, Cathie Wood says KEY POINTS “We are just at the dawn of the robotics age. And I would say artificial intelligence and battery technology are all a part of that movement as well,” Cathie Wood said. Amazon had more than 1.6 million workers at the end of 2021, according to its most recent annual report. Wood’s Ark Innovation […] Written by CNBC February 1, 2023February 1, 2023 Saving Bookmark this article Bookmarked
Channel: Dollar/Value Department & Category ESG Partnerships & Alt Profit International Stores & Formats Aldi expands Too Good To Go partnership nationwide following successful trial Aldi is rolling out its partnership with the world’s largest surplus food platform, Too Good To Go, across all of its 990 UK stores. Following a successful trial last year, Aldi is now offering surplus food bags available nationwide, in a bid to tackle food waste while also offering even lower prices to customers. The […] Written by Talking Retail February 1, 2023February 1, 2023 Saving Bookmark this article Bookmarked
Shopper & Customer Channel: Ecommerce & Digital Channel: Grocery Department & Category Department: Nonfood Corporate Strategy Corporate Finance Media & Marketing Retailer Media Agencies & Vendors Data & Insights Shopper & Customer Technology & Innovation Trends & External Forces Retail Operations Stores & Formats dunnhumby’s Sixth Annual Retailer Preference Index (RPI) for U.S. GroceryTHE GROCERS BEST ‘BUILT TO LAST’ H-E-B, Costco Best Navigate The 2020 – 2022 Pandemic Grocery Market Upheaval, Bumping Amazon From Its Top Ranking Customers emerged from 2020 – 2022 placing more importance than ever on finding the right balance of savings and quality while placing less importance on saving time. Pandemic surge in retailer digital capabilities and consumer digital adoption […] Written by dunnhumby February 1, 2023February 1, 2023 Saving Bookmark this article Bookmarked
Data & Insights Department & Category Department: Food Data & Insights Shopper & Customer Trends & External Forces Associates & Employees Holiday & Events Charted: U.S. Egg Prices More Than Double in 2022 Charted: U.S. Egg Prices Double in 2022 Eggs are a staple food for many countries around the world, and the U.S. is no exception. Americans eat between 250‒280 eggs a year on average. Eggs are also easy to cook, protein-dense and supply many daily vitamins needed for healthy living, making them a popular meal or […] Written by Visual Capitalist February 1, 2023February 1, 2023 Saving Bookmark this article Bookmarked