Channel: Mass

Articles about the mass channel.

  1. Channel: Mass

RTIH lays out this week’s coolest retail technology plays

RTIH Editor, Scott Thompson, brings you his top ‘future of retail systems’ deployments from the past week, including drone deliveries, Bitcoin rewards, smart shopping carts, and autonomous convenience stores. Pinterest and Samsung Pinterest has teamed with Samsung to launch of the first ever ‘flippable’ Pin on its platform. The aim is to show people just […]
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  1. Channel: Mass

How to Leverage Your App to Get More Customers

The past two years have already, most likely, accelerated your investment in your app’s growth. In case you’re still on the fence, out of the estimated four hours that U.S. adults spend on their phones each day, 88 percent of that time happens within apps. Putting your app at the center of your omnichannel strategy […]
3 min read
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  1. Channel: Mass

Victoria’s Secret Launches Inclusive-Focused Online Marketplace

Victoria’s Secret & Co. has announced that it’s launching VS&Co-Lab, which is described as an inclusive shopping experience for all customers. VS&Co-Lab will be featured in a new section on the Victoria’s Secret website, where it will showcase brands that align with its values of innovation and inclusivity. VSCO said it sees important growth potential through partnerships […]
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  1. Channel: Mass

22% Of Brands Are Unhappy With How They Allocate Their Retail Media Budget. But There’s a Better Way

Retail media networks (RMNs) are an exciting place to run ads, because of the valuable first-party data that retailers have about their customers. RMNs create an ability to target a specific retailer’s customers and provide valuable insights into how people shop. And brands certainly are not hurting for choices. Just last week, Ulta announced a media network and the hotel chain, Marriott, the week prior. 
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  1. Channel: Mass

Worth Reading:  How Ecological Collapse Is Inextricably Linked To Capitalism

During my conversation with Plastic Bank’s David Katz, above, I reference a piece I read in the Tufts Observer, a student magazine at Tufts University.  Written by an impressive young writer named Meghan Smith, it essentially argues that the benchmarks traditionally used in a capitalist society may not be appropriate when grappling with climate change. […]
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  1. Channel: Mass

Amazon Opens First Bricks-and-Mortar Clothing Store

dot.LA reports that Amazon has opened its first clothing store – Amazon Style, located in the The Americana at Brand mall in Glendale, California, about 10 miles north of downtown Los Angeles. Here’s how the story describes the store: “The floor is massive – laying out original products from Amazon’s own apparel lines alongside name […]
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  1. Channel: Mass

Survey:  Trader Joe’s, H-E-B, Wegmans, Amazon Get High Marks For Reputations

Axios and the Harris Poll are out with a new survey in which they identify the most visible brands in America and gauge their reputations, ranking them from “excellent to “very poor.” The top nine, all rated as “excellent,” are, in order … Trader Joe’s, H-E-B, Patagonia, Hershey, Wegmans, Samsung, Toyota, Amazon, and Honda. Among […]
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  1. Channel: Mass

3 E-Commerce and Social Media Trends to Watch Through the Rest of 2022

E-commerce sales have been on the upswing as a share of total sales since before 2000, and in the last decade, social platforms have played an increasing role. Then 2020 happened, driving an unprecedented spike in online sales. This year so far, we’re seeing social media mature as a force that drives e-commerce, in addition […]
3 min read
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  1. Channel: Mass

Overcoming D-to-C Obstacles for Success

Direct-to-consumer (D-to-C) strategies are very effective across different brands and companies. And yet, to find long-term success, these stakeholders must be aware of the many obstacles and how to overcome them. What is D-to-C? In this rapidly evolving market where e-commerce has significantly changed consumer buying habits, many have turned to D-to-C strategies. Instead of […]
3 min read
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  1. Channel: Mass

E-Grocery Consumer: Price Sensitivity & Future Usage Outlook; Live Shopping

How do consumers view e-grocery platform pricing compared to in-store? In our latest study tracking 1800 online grocery shoppers it was clear that the online grocery players fall into 3 tiers in terms of consumer price perception. First, is Walmart.com which is by far perceived as being most fair / cheapest as the vast majority of […]
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  1. Channel: Mass

Amazon flexes its retail muscle with a brick-and-mortar clothing store

Signaling its ambitions to make a dent in the apparel market, Amazon today opened its first physical clothing store, Amazon Style, in the Greater Los Angeles Area. Offering a twist on the traditional experience, visitors to the Glendale, California shop at The Americana At Brand use an app to scan codes on displayed items from […]
2 min read
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  1. Channel: Mass

3 key ways restaurants can connect with gamers

Mintel segments gamers based on their top reasons for playing games. Foodservice operators can explore four gamer audiences – Achievers, Explorers, Socializers and Competitors – and target the segment whose motivations make them most receptive to engaging with foodservice brands. Gamers represent a core consumer audience for restaurants to engage with and create loyalty. Connect […]
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  1. Channel: Mass

Kohl’s to Launch 100 Small Format Stores in Untapped Markets

In a bid to get closer to customers and enter new neighborhoods, Kohl’s said Wednesday (May 25) that it was launching a sweeping store investment program that will see the addition of 100 new small-format locations over the next four years. The announcement coincides with the retailer’s Investor Day meetings and marks the latest effort […]
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  1. Channel: Mass

If your Restaurant, C-store or Deli is not Showroom or Salesroom You’re in Trouble

  There is no doubt that consumers are evolving with technology so fast many retailers feel that they can’t keep up, it cost too much to keep up, or that they should not try to keep up. The team at Foodservice Solutions® believes that it’s not the technology that’s the problem. The problem is how […]
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  1. Channel: Mass

Walmart Expands Drone Delivery Service to 4M Households

Walmart is expanding drone delivery across six states this year, making it possible for many more customers to get a box of diapers or dinner ingredients delivered in 30 minutes or less. Through an expansion with operator DroneUp, the big-box retailer said it will be able to reach 4 million households in parts of Arizona, […]
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  1. Channel: Mass

Make your marketing strategy stand out with psychographics

If there’s one rule that proves the importance of psychographic research, it’s this: Individuals who fall into the same demographic or behavioral group don’t always fall into the same psychographic group. And when the aim of marketers is to fully understand who their audience is and what drives them, using demographics and behaviors alone for […]
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  1. Channel: Mass

Household Products: Their Need to Go Green or Go Home

Empty shelves and $10 bottles of hand sanitizer….ah, those were NOT the days. But working from home, learning to cook for ourselves, and becoming increasingly more aware of how dirty the world can be has created a need for more household cleaning products. COVID-19 turned cleaning brands into lifestyle brands and built disinfecting habits consumers […]
7 min read
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  1. Channel: Mass

Walmart expands drone delivery programme to reach 4 million households

Walmart is expanding its drone delivery service to 34 sites by the end the year, providing the potential to reach 4 million US households across six states – Arizona, Arkansas,… The post Walmart expands drone delivery programme to reach 4 million households appeared first on Latest Retail Technology News From Across The Globe – Charged.
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  1. Channel: Mass

Walmart Gets Flak For Juneteenth Ice Cream Promotion

The Associated Press reports that Walmart has decided to pull from its stores a new special edition ice cream that commemorated the new Juneteenth federal holiday that observes June 19, 1865, the day on which Union soldiers informed enslaved Black people in Galveston, Texas, that the Emancipation proclamation – two and a half years earlier […]
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  1. Channel: Mass

SEC To Target ESG Claims

The Financial Times reports this morning that the US Securities and Exchange Commission (SEC) “is poised to crack down on exaggerated environmental, social and governance credentials in investment products, preparing standards for a sustainable funds industry that has boomed to almost $3 trillion … Rules being prepared by the Securities and Exchange Commission would specify […]
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  1. Channel: Mass

Walmart Expands Its Drone Delivery Network 

Walmart announced today the expansion of its DroneUp delivery network “to 34 sites by the end the year, providing the potential to reach 4 million U.S. households across six states – Arizona, Arkansas, Florida, Texas, Utah and Virginia. This provides us the ability to deliver over 1 million packages by drone in a year. “Between […]
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  1. Channel: Mass

Dollar General post strong sales gains in first quarter

GOODLETTSVILLE, Tenn. — Dollar General on Thursday reported net sales of $8.8 billion for its fiscal year 2022 first quarter, an increase of 4.2% over the prior-year period. The net sales increase was primarily driven by positive sales contributions from new stores, partially offset by a slight decline in same-store sales and the impact of […]
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  1. Channel: Mass

CVS to launch virtual primary care solution

WOONSOCKET, R.I. — CVS Health announced on Thursday the launch of CVS Health Virtual Primary Care, a new virtual care solution available through a single digital platform. The offering connects CVS Health’s services, clinical expertise, and data for a more coordinated and consumer-centric health care experience. The company said the new solution enables consumers to […]
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  1. Channel: Mass

22% Of Brands Are Unhappy With How They Allocate Their Retail Media Budget. But There’s a Better Way

Retail media networks (RMNs) are an exciting place to run ads, because of the valuable first-party data that retailers have about their customers. RMNs create an ability to target a specific retailer’s customers and provide valuable insights into how people shop. And brands certainly are not hurting for choices. Just last week, Ulta announced a media network and the hotel chain, Marriott, the week prior. 
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