Media & Marketing

Articles about marketing and media in retail. (owned, earned and bought media)

  1. Media & Marketing
The CPG Guys are joined in this episode by Abi Subramanian, Group VP of Customer Loyalty, Marketing at the Walgreens Advertising Group. Follow Abi Subramanian on LinkedIn at: https://www.linkedin.com/in/abishake/Follow Walgreens advertising group on LinkedIn at: https://www.linkedin.com/company/walgreens/ Abi answers the following questions : 1. Welcome back, since we last had you, here you are at Walgreens. […]
  1. Media & Marketing
Walmart, the world’s largest retailer, is making a bold move to attract the Gen Z demographic. The company is leveraging its affordable fashion line, No Boundaries, to entice this younger generation to not only buy clothes but also fresh food from their stores. According to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® “Walmart […]
  1. Media & Marketing
AI is revolutionizing retail, delivering substantial returns, enhancing customer personalization, optimizing supply chain management, and streamlining operations. Join us as we highlight real-life examples and best practices from industry leaders who are leveraging AI to transform their businesses and stay ahead of the competition. Today’s Rundown State of the Consumer 2024: What’s now and what’s […]
  1. Media & Marketing
Amazon announced that it has replaced plastic air pillows with paper filler across 95% of its delivery packaging in North America and hopes to have the plastic air pillows completely removed by the end of the year. The effort marks Amazon’s largest plastic packaging reduction effort in North America to date, and the company estimates […]
  1. Media & Marketing
Magnetic Resonance Imaging (MRI) has revolutionized the medical imaging landscape, offering unparalleled detail in soft tissue imaging without the use of ionizing radiation. As the demand for advanced diagnostic imaging grows, the MRI systems market continues to expand, driven by technological innovations, increasing healthcare expenditure, and the rising prevalence of chronic diseases. In this blog, […]
  1. Media & Marketing
“Virtual reality is a medium for the extension of body and mind… constructed by the senses and only exists in the minds of users.” You may be thinking this sounds revolutionary, right? But it was actually published all the way back in 1993 by Frank Biocca and Mark Levy. The point we’re making is, like […]
  1. Media & Marketing
Rustlers has announced the next wave of its ‘Boost Your Burger’ initiative with hundreds of chances for shoppers to win Spotify Premium passes. With the ‘Boost Your Burger’ campaign now in its second year, the brand has launched an on-pack promotion with Spotify that will… This story continues at Rustlers unveils next instalment of ‘Boost […]
  1. Media & Marketing
Bob’s EMS Holdings, parent company of Bob’s Stores and Eastern Mountain Sports (EMS), has filed for Chapter 11 protection in the U.S. Bankruptcy Court in Delaware. The retailers, which operate approximately 50 stores and employ nearly 800 full- and part-time employees, generated $131.85 million in net revenue last year, according to CEO David Barton in […]
  1. Media & Marketing
MINNEAPOLIS — Target has announced plans to roll out Store Companion, a new generative artificial intelligence (GenAI) tool. The chatbot, designed by Target, will be available for team members at all of its nearly 2,000 stores by August, becoming the first major retailer to share that it is bringing this technology to its store team […]
  1. Media & Marketing
This week, I’m rerunning some popular posts while I prepare for today’s live video webinar: The 340B Drug Pricing Program: Trends, Controversies, and Outlook. The webinar begins at 12:00 PM ET. Click here to see the original post from March 2024. Today’s guest post comes from Mark Cuban, co-founder of the Mark Cuban Cost Plus […]
  1. Media & Marketing
​[[“value”:” Dive Brief The chains, in a “liquidity crisis” since their bank found them to be in default, require emergency funding to make payroll Friday. Published June 21, 2024 A Bob’s Stores location. The retailer and sister company Eastern Market Sports previously filed under Chapter 11 seven years ago. “Bob’s Stores” by Mike Mozart is […]
  1. Media & Marketing
Walmart is partnering with Agritask, a crop supply intelligence solution, on a pilot that will deploy Agritask’s remote sensing and data analytics tools in various regions of the U.S. and Mexico in order to provide hyperlocal insights on seasonal blackberry and cherry crops from select Walmart suppliers. The real-time monitoring will help drive rapid response […]
  1. Media & Marketing
Steven Johnson the Grocerant Guru® at Tacoma, WA based Foodservice Solutions® believes that, it’s clear that White Castle’s strategic focus on consumer interactive participatory marketing is what sets them apart in the fast-food marketplace. Their latest campaign for the summer season exemplifies this approach, showcasing how they engage with customers in a dynamic and personalized […]
  1. Media & Marketing
Welcome to a special bonus episode of the Remarkable Retail #podcast, recorded live in Barcelona at Shoptalk Europe. Our guest is the talented and dynamic  Maryam (Mary) Ghahremani, CEO of Bambuser.     Together, we delve into the future of global retail and commerce, focusing on the video platforms and merchandising that is revolutionizing the shopping […]
  1. Media & Marketing
SIOUX FALLS, S.D. — Today, Hy-Vee, Inc. awarded $50,000 to minority- and women-owned businesses during the Hy-Vee OpportUNITY Inclusive Business Summit at the Sioux Falls Convention Center in Sioux Falls. During the pitch competition component of the event, 15 companies from across the Midwest presented to a panel of judges and more than 150 event attendees. The […]
  1. Media & Marketing
ARLINGTON, Texas — The next milestone in the development of a vibrant community dedicated to nonfoods products within FMI – The Food Industry Association will be reached in September, when the group’s first business conference devoted to such categories is convened here. Held in conjunction with FMI’s Annual Business Conference (ABC), the nonfoods event will […]
  1. Media & Marketing
ARLINGTON, Va. — For supermarket operators, the nonfoods business is a riddle. An afterthought for many shoppers — and arguably, in some cases at least, for the retailers themselves — products in the category generally deliver significantly higher margins than food and beverages. Increasing sales would go a long way toward improving the financial outlook […]
  1. Media & Marketing
We are thrilled to announce that Trakwell now integrates with Podium! You can now request reviews directly from Trakwell and get customers attention directly after a positive interaction. Podium is a revolutionary review and messaging system that lets you collect and manage your online reviews in one central platform. This means you can rank higher, […]
  1. Media & Marketing
Berrios, a furniture and appliance retailer celebrating its 50th anniversary, will deploy SaaS technology from Storis designed to optimize inventory management, improve sales processes and deliver a seamless omnichannel experience to customers. “Partnering with Storis is a significant step forward for our company,” said Douglas Spencer, VP of Berrios in a statement. “We are excited […]
  1. Media & Marketing
Understand the dynamics of medical plastics The global medical plastics market plays a vital role in the growing healthcare industry. The healthcare industry continues to evolve, driven by technological advances and the need for innovative solutions to improve patient care. Plastic stands out for its versatility and wide range of applications among the various materials […]
  1. Media & Marketing
There’s a lot of debate about what it takes to create scroll-stopping ads and award-winning campaigns, but here’s one truth we’ll always stand by: Market research is the backbone of every successful strategy.  When you know how to do market research, you have the power to understand consumers and make data-led decisions with confidence. Without […]
  1. Media & Marketing
Waitrose is extending its collaboration with Blue Yonder with the addition of the supply chain solution provider’s forecasting capability. The move marks the first significant introduction of artificial intelligence (AI) into Waitrose’s forecasting – and is designed to improve the  levels of availability across the retailer’s stores. Rather than relying on historical sales data and […]
  1. Media & Marketing
GOODLETTSVILLE, Tenn. – Dollar General has named Tony Rogers as senior vice president, chief marketing officer. Rogers has served as chief marketing officer at Walmart and chief marketing officer at Signet Jewelers. At Dollar General, he will lead the company’s marketing, brand, media and personalization strategies across all digital channels and the DG Media Network. “I […]
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  1. Media & Marketing
MINNEAPOLIS — Target has announced plans to roll out Store Companion, a new generative artificial intelligence (GenAI) tool. The chatbot, designed by Target, will be available for team members at all of its nearly 2,000 stores by August, becoming the first major retailer to share that it is bringing this technology to its store team […]
  1. Media & Marketing
Walmart is partnering with Agritask, a crop supply intelligence solution, on a pilot that will deploy Agritask’s remote sensing and data analytics tools in various regions of the U.S. and Mexico in order to provide hyperlocal insights on seasonal blackberry and cherry crops from select Walmart suppliers. The real-time monitoring will help drive rapid response […]
  1. Media & Marketing
Major carriers all around the world increase the rates of their services at an average of 4 – 6% YoY.  While carriers transfer this burden of inflation to shippers via increased merchants, most merchants do not do the same to their customers but instead absorb shipping costs as a marketing technique to attract customers. Returning […]

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