Channel: Delivery How General Mills Improved ROAS with Optimized Bidding by Almost 50% GMI reported a nearly 50% increase in ROAS after switching their campaigns to optimized bidding Over the last year, some advertising platforms have lost the ability to connect ads exposure to actual purchases. Instacart Ads, on the other hand, is able to effectively combat these challenges because our platform offers closed-loop measurement and experimentation. These […] Instacart News June 29, 2022June 29, 2022 2 min read InstacartDeliveryGeneral MillsMarketing: SocialData & InsightsESG and CSRBig DataMeta (Facebook)Dept. NonfoodTwitterConsumersPartnershipsPredictions and ForecastsPricing & PromotionsProcter & Gamble 0 Saving Bookmark this article Bookmarked
CPG: Food Nature Valley’s new non-HFSS launch Nature Valley has announced the launch of a new HFSS-compliant Fruit & Nut range. The cereal bar brand will shortly roll out its new flavours to convenience stores across the country. The range is made with 100% wholegrain oats, is high in fibre and contains no colours, artificial flavours, or preservatives. The bars are intended […] Talking Retail June 29, 2022June 29, 2022 < 1 min read General MillsDept. FreshBrick and Mortar 0 Saving Bookmark this article Bookmarked
CPG: Food Yoplait launches £1 Wildlife Big Pots four pack Leading yoghurt company Yoplait is set to drive incremental growth this summer by launching a new, “affordable four-pack” of Wildlife Big Pots. With the soaring cost of living in mind, shoppers will now be able to purchase a pack of four, 85g Wildlife Big Pots at an RRP of £1, previously only available in packs […] Talking Retail June 28, 2022June 28, 2022 < 1 min read General MillsShoppers 0 Saving Bookmark this article Bookmarked
Department: Food Old El Paso join forces with Team GB Olympians to raise meal kit donations Old El Paso has today announced its biggest ever UK partnership in sport as the Official Meal Kit of Team GB, ahead of the Paris 2024 Olympic Games. Part of the brand’s continued effort to address food insecurity in the face of the current cost of living situation, the partnership will support UK charity FareShare. […] Talking Retail June 27, 2022June 27, 2022 < 1 min read General MillsDept. Fresh PreparedDept. DeliPartnershipsInternational - UKPredictions and ForecastsPhilanthropyDept. Toys & GamesDept. NonfoodDept. Grocery 0 Saving Bookmark this article Bookmarked
CPG: Food General Mills wraps deal for pizza maker Acquisition of TNT Crust was first announced in mid-May. Food Business News June 22, 2022June 22, 2022 < 1 min read General MillsAcquisition 0 Saving Bookmark this article Bookmarked
Acquisitions, Divestitures & Mergers General Mills Completes Acquisition of TNT Crust MINNEAPOLIS–(BUSINESS WIRE)–General Mills (NYSE: GIS) today announced it has completed the acquisition of TNT Crust. TNT Crust is a manufacturer of high-quality frozen pizza crusts for regional and national pizza chains, foodservice distributors, and retail outlets. TNT Crust was a portfolio company of Peak Rock Capital. The TNT Crust business has generated double-digit compound annual […] BusinessWire - Supermarket June 22, 2022June 23, 2022 < 1 min read AcquisitionGeneral MillsResults & Investment 0 Saving Bookmark this article Bookmarked
CPG: Food General Mills invests in Eco-Harvest New program rewards regenerative ag efforts. Food Business News June 8, 2022June 8, 2022 < 1 min read General Mills 0 Saving Bookmark this article Bookmarked
Data & Insights Walmart and Amazon Food Retail Has Evolved Consumers are dynamic not static. While most Americans prefer to wait, watch, and wonder when they will adopt a new food product or technology. Most wait until their friends have tried it and they get a personal recommendation according to Steven Johnson, Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. In fact, 56.7% of consumers […] Grocerant Guru June 8, 2022June 9, 2022 4 min read Data & InsightsShoppersWalmartDept. GroceryAmazonConsumersMarketing: UGCMarketing: Retail MediaCOVID19Marketing: In StorePodcastsOmnichannelBig DataDept. BeveragePredictions and ForecastsVendorsTechnology & InnovationMarketing: Direct & PersonalizationBrick and MortarWalmart ConnectDept. NonfoodEconomyGeneral MillsMarketing: SocialMarketing: TradeMerchandisingPepsiCoPricing & PromotionsSustainabilityExecutives 0 Saving Bookmark this article Bookmarked
CPG: Food General Mills to exit Israel Company sells stake in joint venture to Bodan Holdings. Food Business News June 2, 2022June 2, 2022 < 1 min read General Mills 0 Saving Bookmark this article Bookmarked
CPG: Food General Mills has taken pricing five times North American Group president describes steps taken in face of rising costs. Food Business News June 2, 2022June 2, 2022 < 1 min read General Mills 0 Saving Bookmark this article Bookmarked
Department & Category Food Lion launches annual anti-hunger campaign SALISBURY, N.C. — Food Lion Feeds’ is launching its third annual ‘Summers Without Hunger’ campaign, which aims to address the fact that many children who depend on school-provided meals for much of the year lack access to them during the summer. Noting that nearly 22 million children count on school-provided meals but less than 17% […] MMR June 1, 2022June 1, 2022 2 min read Dept. GroceryAhold DelhaizeAssociatesPartnershipsShoppersPhilanthropyPepsiCoResults & InvestmentMarketing: SocialGeneral MillsPredictions and ForecastsAgencies 0 Saving Bookmark this article Bookmarked
Technology & Innovation Walmart Expands Its Drone Delivery Network Walmart announced today the expansion of its DroneUp delivery network “to 34 sites by the end the year, providing the potential to reach 4 million U.S. households across six states – Arizona, Arkansas, Florida, Texas, Utah and Virginia. This provides us the ability to deliver over 1 million packages by drone in a year. “Between […] MorningNewsBeat May 24, 2022May 24, 2022 2 min read WalmartDeliveryShoppersTechnology & InnovationOperations & Supply ChainAmazonInclusivityBrick and MortarExecutivesDept. PetDept. BakeryDept. BabyData & InsightsConsumersResults & InvestmentGeneral Mills 0 Saving Bookmark this article Bookmarked
Shopper & Customer We’re Bringing the Convenience of Drone Delivery to 4 Million U.S. Households in Partnership with DroneUp We continue to expand our delivery operations to help customers get the items they need when they need them, and it’s been an exciting journey. From Express delivery, where customers can have items delivered to their doorsteps in as little as two hours, to InHome, where they can get those orders placed right into their […] Walmart News May 24, 2022May 24, 2022 3 min read ShoppersPartnershipsDeliveryWalmartConsumersTechnology & InnovationOperations & Supply ChainCustomer ExperienceCustomer ExperienceData & InsightsDept. PetDept. BakeryGeneral MillsInclusivityDept. BabyBrick and Mortar 0 Saving Bookmark this article Bookmarked
Department & Category The Bottom Line: Raise the ‘snack’ bar in your store PROMOTED CONTENT, FROM GENERAL MILLS How is the snacking category performing? With life now returning to some sort of normal, and more people on the move, the snacking market is recovering. ‘Guilt-free’ and more permissible snacks are in demand as consumers look for options to help them stick to healthier habits, especially in a post-pandemic […] Talking Retail May 16, 2022May 16, 2022 < 1 min read Dept. GroceryConsumersPartnershipsGeneral MillsCOVID19 0 Saving Bookmark this article Bookmarked
CPG: Food Regenerative ag seen as key by General Mills exec MINNEAPOLIS — General Mills, Inc. is stepping up its efforts around regenerative agriculture and views the practice as key to reaching its ambitious greenhouse gas reduction goals, the company’s top sustainability officer said. Mary Jane Melendez, chief sustainability and social impact officer, offered details about General Mills’ efforts around regenerative agriculture during the May 4 […] Food Business News May 10, 2022May 10, 2022 5 min read General MillsExecutivesSustainability 0 Saving Bookmark this article Bookmarked 5
CPG: Food Crocs, General Mills and Foot Locker launch cereal clogs Crocs has developed a line of clogs inspired by General Mills’ cereal brands Cinnamon Toast Crunch, Trix, Honey Nut Cheerios and Cocoa Puffs. The shoes are being sold by Foot Locker at prices ranging from $45 to $70. RetailWire May 3, 2022May 3, 2022 < 1 min read General MillsDept. Apparel 0 Saving Bookmark this article Bookmarked
Department: HBC Big food wants to end cannabis-based knockoffs A dozen major food companies, including General Mills, Kellogg and PepsiCo, have called on Congress to put an end to the proliferation of cannabis-based products that mimic popular consumer packaged goods brands. RetailWire May 3, 2022May 3, 2022 < 1 min read CannabisDept. HBCDept. GroceryPepsiCoGovernmentGeneral MillsConsumers 0 Saving Bookmark this article Bookmarked
CPG: Food Small Shifts Keep Brands Relevant It’s pretty easy to see how rapid and dramatic changes in technology and media necessitate a shift for companies. It is not quite as easy to see the portents of change that would necessitate a shift for companies in more homespun categories, like packaged goods. But those portents are indeed there. And, as a result […] Branding Strategy April 28, 2022April 28, 2022 4 min read General MillsMarketing: BrandStrategyHealth & WellnessConsumersPepsiCoMarketing: SocialDept. FreshTechnology & InnovationDept. GroceryESG and CSRExecutivesInclusivity 0 Saving Bookmark this article Bookmarked
Shopper & Customer FDA to investigate if consumers got sick eating Lucky Charms The Food and Drug Administration is investigating claims from over 100 people that they fell ill after eating Lucky Charms. Symptoms of those who reported not feeling well include nausea, vomiting, diarrhea and stomach pain. General Mills, which manufactures the cereal, is aware of the reports but has not issued a product recall. RetailWire April 20, 2022April 20, 2022 < 1 min read ConsumersGeneral MillsDept. Grocery 0 Saving Bookmark this article Bookmarked
Channel: Mass Walmart’s launches Fight Hunger, Spark Change campaign CHICAGO — Thousands of Walmart stores and Sam’s Clubs are teaming up with their customers, members, suppliers and associates for the ninth annual “Fight Hunger. Spark Change.” campaign, according to the retailer, which says the campaign will run online and in stores from April 18-May 15. There are three easy ways for consumers to support […] MMR April 19, 2022July 1, 2022 2 min read WalmartDept. GroceryConsumersBrick and MortarPhilanthropySustainabilityShoppersPartnershipsMarketing: TradeExecutivesEconomyPepsiCoStore LocationGeneral MillsHealth & WellnessAssociatesCOVID19Marketing: In StoreMarketing: SocialDept. Nonfood 0 Saving Bookmark this article Bookmarked
Corporate Finance Minority and women entrepreneurs focus of General Mills investment $15 million targeted to help diversify the food industry. Food Business News April 14, 2022April 14, 2022 < 1 min read Results & InvestmentGeneral MillsDept. Grocery 0 Saving Bookmark this article Bookmarked
CPG: Food General Mills Invests $15 Million in Funds for Minority and Female Entrepreneurs MINNEAPOLIS–(BUSINESS WIRE)–General Mills today announced its venture capital arm, 301 INC, will invest a combined $15 million into two early-stage venture capital funds, Fearless Fund and Supply Change Capital. These investments are part of General Mills’ commitment to standing for good and promoting racial and gender equity in representation through economic opportunity for minority and […] BusinessWire - Supermarket April 13, 2022April 14, 2022 < 1 min read General MillsResults & InvestmentEconomyDept. Grocery 0 Saving Bookmark this article Bookmarked
Department: Food Sainsbury’s launches biggest ever Bake Off sponsorship with ‘Cake or not cake?’ Sainsbury’s Taste the Difference brand has taken over the sponsorship of Channel 4’s The Great British Bake Off with ‘Cake or not cake?’. The TV partnership,… View Article The Retail Bulletin March 26, 2022March 26, 2022 < 1 min read Dept. BakeryPartnershipsMarketing: BroadcastInternational - UKGeneral MillsDept. GroceryDept. Beverage 0 Saving Bookmark this article Bookmarked
Merchandising The Digital Shelf Institute and Profitero Deliver Framework for Driving Digital Shelf Success | DSI Press Release The DSI Members Framework for Measuring Digital Shelf Performance based on Insights from Top Brand Executives BOSTON – March 15, 2022 – The Digital Shelf Institute (DSI) and Profitero today announced The DSI Members Framework for Digital Shelf Measurement to provide DSI members with a guide to measure digital shelf maturity and offer a proven […] Digital Shelf Institute March 15, 2022March 15, 2022 3 min read MerchandisingExecutivesData & InsightsResults & InvestmentMarketing: UGCAmazonInternationalTechnology & InnovationMarketing: SocialOperations & Supply ChainPartnershipsGoogleGeneral MillsPodcastsShoppersStrategy 0 Saving Bookmark this article Bookmarked
CPG: Food Audio book visionary has died Duvall Hecht, who turned his daily commute to work into Books on Tape, has died at the age of 91 from congestive hear failure. Mr. Hecht, who won an Olympic gold medal in rowing, was working at a brokerage firm when the idea for audio books came to him. RetailWire March 3, 2022March 3, 2022 < 1 min read General Mills 0 Saving Bookmark this article Bookmarked
Media & Marketing 99 Counties taps regenerative agriculture trend for meat marketplace Christian Ebersol was working for a health insurance company when he became interested in carbon capture storage and plant-based food. After joining the entrepreneur-in-residence program at OMERS Ventures to figure out where his next move might be in those spaces, he started reading Marl Bittman’s book, “Animal, Vegetable, Junk: A History of Food, from Sustainable […] Tech Crunch February 22, 2022February 22, 2022 3 min read Dept. GroceryTechnology & InnovationDept. FreshConsumersPepsiCoSustainabilityResults & InvestmentHealth & WellnessAssociatesData & InsightsTrends: Food and BeverageWhole FoodsPredictions and ForecastsTargetShoppersDept. NonfoodMarketing: SocialPartnershipsESG and CSRDept. Natural / OrganicGeneral MillsInclusivity 0 Saving Bookmark this article Bookmarked
Channel: Ecommerce & Digital Worth Reading: Is Amazon’s Grocery Business An Expensive Hobby? CNBC over the weekend posted the following story (which was forwarded to the Content Guy by numerous MNB readers): “Amazon has spent almost three decades perfecting the art of bringing everything imaginable to your doorstep in the shortest amount of time, at the lowest possible price. By almost any measure, it’s been one of the […] MorningNewsBeat February 22, 2022February 22, 2022 3 min read AmazonDept. FreshWhole FoodsBrick and MortarDeliveryStore FormatCompetitionInsight ProvidersWalmartTechnology & InnovationStrategyMarketing: VoiceShoppersOwned Brands (Private Label)Operations & Supply ChainGeneral MillsExecutivesAssociatesAcquisition 0 Saving Bookmark this article Bookmarked
CPG: Food Apolo Ohno on How Fans Are Getting Closer to Team USA When Apolo Ohno became a household name, the social media we know today didn’t yet exist — even MySpace hadn’t launched. Sure, you could talk with people via internet chat rooms, but when it came to interacting with people and creating a fan experience, the 8-time U.S. Olympic Short-track Speedskating medalist rocked it old school: […] Salesforce February 14, 2022February 14, 2022 3 min read PartnershipsDept. NonfoodMarketing: SocialDept. Toys & GamesESG and CSRTechnology & InnovationShoppersPhilanthropyCustomer ExperienceHealth & WellnessCustomer ExperienceHoliday & EventsGeneral Mills 0 Saving Bookmark this article Bookmarked
CPG: Food General Mills Leads Its Industry in America’s Best Large Employers List by Forbes MINNEAPOLIS–(BUSINESS WIRE)–Forbes named General Mills to its America’s Best Employers list. The company ranked #1 in its industry, leading the consumer-packaged goods sector. BusinessWire - Supermarket February 11, 2022February 11, 2022 < 1 min read General MillsConsumers 0 Saving Bookmark this article Bookmarked
Corporate Strategy General Mills to Webcast Presentation at CAGNY Conference on February 22, 2022 MINNEAPOLIS–(BUSINESS WIRE)–General Mills, Inc. (NYSE: GIS) announced today that Chairman and Chief Executive Officer Jeff Harmening, Chief Strategy and Growth Officer Dana McNabb and Chief Financial Officer Kofi Bruce will be featured speakers at the Consumer Analyst Group of New York Conference, to be held virtually on Tuesday, February 22, 2022. A webcast of the […] BusinessWire - Supermarket February 8, 2022February 9, 2022 < 1 min read General MillsExecutivesIndustry Conferences and EventsStrategyResults & InvestmentConsumers 0 Saving Bookmark this article Bookmarked
Channel: Restaurants CPG: NonFood Channel: Restaurants Department & Category Department: Consumer Durables Department: HBC ESG Partnerships & Alt Profit Media & Marketing Data & Insights Shopper & Customer Trends & External Forces How the KFC Crocs shoe became the hottest item at Fashion Week The KFC x Crocs Clogs sold out quickly after New York Fashion Week influencer event, winning KFC an award in the ‘Events: New Product or Service Launch’ category of Ragan’s 2021 Media Relations Awards. After grabbing attention with its Extra Crispy Sunscreen, fried chicken-scented scratch ‘n’ sniff Valentine’s Day cards, and an 11 Herbs & […] Written by PR Daily July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
Data & Insights Corporate Strategy Media & Marketing Data & Insights Shopper & Customer Technology & Innovation Trends & External Forces Associates & Employees Holiday & Events The 2022 Back to School Survey: 1,400 Moms Talk BTS Shopping What do you get when you combine one of the largest shopping events of the year with historic levels of inflation, stock shortages, and labor issues? We’ll tell you exactly what you get… You get the 2022–23 Back to School (BTS) shopping season. As noted in Field Agent’s Back to School Success Kit: How Brands […] Written by Field Agent July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
Shopper & Customer Shopper & Customer Trends & External Forces Consumers rank planetary health over population health Issues related to transparency and building consumer trust have led Innova Market Insights’ trend reports for several years. Now those trends are zeroing in on sustainability with a shift in key consumer concerns about the environment. Written by Food Business News July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
Corporate Finance Department: HBC Acquisitions, Divestitures & Mergers Corporate Strategy Corporate Finance ESG Data & Insights International Shopper & Customer Technology & Innovation Trends & External Forces Merchandising Operations & Supply Chain Kohl’s Ends Sales Talks With FRG, Citing Uncertain Retail and Financial Environment Kohl’s is off the sales block following the end of talks with Franchise Group (FRG), which has been the highest bidder for the company since the retailer began seeking a buyer in January 2022. When exclusive acquisition negotiations began in early June, FRG proposed $60 per share for Kohl’s, a valuation of $8 billion, eventually […] Written by Retail TouchPoints July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked
Associates & Employees Department: Foodservice Underground Donut Tour Launches in Dublin Today, the Underground Donut Tour, the World's Best Donut Tour, is launching their first tour within the European Union, specifically, in Dublin, Ireland. The Underground Donut Tour has been running for 7 years across the US and the UK, including Chicago, Philadelphia, New York City, Portland, Seattle, Boston, Nashville, New Orleans, London and now adding Dublin to our roster. Hosting thousands of guests from around the world and showcasing the best doughnuts each city has to offer. Written by PR Newswire July 1, 2022July 1, 2022 Saving Bookmark this article Bookmarked