Dept. Laundry

  1. Channel: Mass
MINNEAPOLIS — Target Corp. will lower the prices on about 5,000 frequently shopped items across its assortment. The retailer said Monday that it has already reduced prices on about 1,500 items, and has thousands more price cuts planned to take effect over the course of the summer. The price cuts — on such everyday items […]
  1. CPG & FMCG
The ‘Fast Just Got Better’ marketing campaign features the eight-time Olympic gold medallist named ‘the world’s fastest man’, Usain Bolt, to showcase the new Persil Wonder Wash laundry detergent. At the centrepiece of the campaign is a TV advert where Usain Bolt shares his ‘fast’… This story continues at Usain Bolt fronts Unilever’s new ad […]
  1. Shopper & Customer
Getting promotional material about your brand located in a different category in a store is, for many shopper marketers, a highly sought-after prize. It is also notoriously difficult to achieve. So, when The Institute of Promotional Marketing posted this example of cross-category in-store signage, it attracted a lot of attention and a lot of well-deserved […]
  1. Media & Marketing
For retail marketing executives, one area that must not be overlooked is the value of utilizing extremely precise, high-speed, hyperpersonalized direct mail. Despite the rise of digital marketing, direct mail is still broadly utilized by retailers (and other industries) to get marketing messages out to target audiences. This article examines the benefits for retailers in […]
  1. CPG & FMCG
Unilever has announced the launch of a Persil Wonder Wash, a new science-backed innovation responding to evolving laundry needs and the changing technology in consumers’ homes. Unilever used cutting-edge robotics and AI to develop Wonder Wash, a laundry detergent specifically designed for outstanding performance even… This story continues at New Persil Wonder Wash Or just […]
  1. Shopper & Customer
  Insights of consumers are a tool that every marketing team can benefit from. In the case of Progressive Grocer, they go directly to shoppers to explore not only what they’re buying in supermarkets, but also why they’re making certain decisions.  In a great article by Jenny McTaggart the insights are easy to absorb. Steven […]
  1. Channel: Mass
Target has announced the launch of its new “dealworthy” private label that it says “features low prices on nearly 400 everyday no-frills basics, providing incredible value on apparel & accessories, essentials & beauty, electronics and home items — from laundry detergent and toothbrushes to undergarments, paper plates and more — without sacrificing quality for the […]
  1. Channel: Mass
MINNEAPOLIS — Target Corp. today introduced a new low-price owned brand, dealworthy, that promises “incredible value” on nearly 400 everyday basic items. The new line allows the retailer to offer its shoppers more affordable options, with prices starting at less than $1, while strengthening its portfolio of owned brands. “With the introduction of our newest […]
  1. Trends & External Forces
  The ongoing uptick in foods that are better for you and provide you an incremental benefit are still driving the growth in the Ready-2-Eat and Heat-N-Eat fresh prepared grocerant niche according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  If you are planning a new menu, want to introduce a new […]
  1. Trends & External Forces
Whole Foods is out with its ninth annual prediction of next year’s 10 most likely food trends – “the coolest cuisine we can look forward to in 2024,” as Food & Wine puts it. They are, according to the Whole Foods Market’s Trends Council: •  Put the “Plant” Back in “Plant-Based.”  The OGs of plant-based […]
  1. Technology & Innovation
On the subject of the Amazon-FTC legal battle, one MNB reader wrote: If I was the retail industry and individual grocers, I would be watching this closely.  On the surface, this looks like the FTC is taking its flashlight into Amazon’s dingy basement and shining a light into the dirty corners of retail practices.  But […]
  1. Channel: Club
The Associated Press reports that Costco is consistently selling out the one-ounce gold bars that it has been marketing via its website. In fact, the story says, they are selling out “faster than discounted 170-ounce jugs of laundry detergent.”  Selling out so fast that Costco has had to impose a two-bar limit on sales. According […]
  1. Department: Food
Fair Trade month is observed in October to raise awareness about fair trade practices and products. It’s a time to celebrate ethical and sustainable shopping and support products that prioritize fair wages, safe working conditions, and environmental responsibility. When products are sold as Fair Trade Certified, a fraction of the sale returns to the producer […]
  1. Media & Marketing
In the ‘Insight to Impact with Mintel Consulting’ series, thought leaders on our Marketing Intelligence team expand on research and insights identified in Mintel Comperemedia research. Today’s article is inspired by Compremedia’s Winning Strategies: Key Brand Opportunities on TikTok, and explores platform content recommendations for CPG, beauty and retail brands.  There is no denying the […]
  1. Corporate Strategy
Most firms, and the managers who operate them, seek to grow. Indeed, a review of most CEO letters associated with annual reports, finds growth to be one of the two most frequently identified objectives (the other is cash flow). Growth, or at least well-managed, profitable growth, is important for many reasons. It makes the firm […]
  1. Shopper & Customer
Fast fashion refers to clothing that is mass-produced in short order to capitalize on current fashion trends. This usually entails using cheap, synthetic materials that lack durability in order to keep prices low, hence the items are generally not worn very often or kept very long and ultimately, commonly end up in landfills. Fast fashion […]
  1. Technology & Innovation
Armed with Ads.txt and Sellers.json files, Nandini Jammi, co-founder of Check My Ads Institute, spends her days exposing how money flows through the twisted pipes of the programmatic supply chain. The post Exposing Ad Tech’s Dirty Laundry appeared first on AdExchanger.
  1. Owned Brands (Private Label)
NEW YORK — PLMA’s 2023 Annual Private Label Trade Show will provide a good look inside the booming beauty industry. Exhibitors will introduce the latest innovations in cosmetics; fragrances; skin, nail and hair care; men’s grooming and much more.   Themed “The Store Brands Phenomenon,” the show will be held November 12-14 at the Donald E. Stephens Convention […]
  1. Partnerships & Alt Profit
Jim Gilbert is co-founder and chief marketing officer of direct-to-consumer (DTC) brand Premo Natural Products. In this video interview, Gilbert discusses why, after years of marketing consulting work, he decided it was time to build his own e-commerce company with its flagship product, Premo Guard Bed Bug & Mite Sprays. He shares how Premo has grown over 100 percent year-over-year […]
  1. Technology & Innovation
The New York Times this morning has a story about the increased use of facial recognition technology by British retailers. Here’s how the Times frames the story: “Simon Mackenzie, a security officer at the discount retailer QD Stores outside London, was short of breath. He had just chased after three shoplifters who had taken off […]
  1. Department: Nonfood
NEW YORK — From Petco’s WholeHearted premium frozen dog food to Amazon’s Wag-brand dog “jerky,” more and more retailers are unleashing on-trend private brand food, treats and accessories for man’s best friend and other pets. Such efforts have paid off, as store brand pet product dollar sales in all U.S. outlets surpassed $4.8 billion for […]
  1. Department: Beverage
CHICAGO – Circana, formerly IRI and The NPD Group, has released its 2022 New Product Pacesetters, the 28th annual report revealing the top new product launches across food and beverage and nonfood sectors. The report illustrates the enduring power of CPG innovation, revealing that consumer spending on new product offerings remained elevated last year despite challenges […]
  1. Shopper & Customer
In the last few years, many companies have begun to shift their focus from their products to their customers. And this makes sense when, according to Salesforce, 80 percent of customers now consider the experience a company provides to be as important as its products and services. Positive experiences can leave a lasting impression on […]
  1. Shopper & Customer
Travel industry outlook The outbreak of the COVID-19 pandemic nearly decimated the international holiday market, with travel restrictions and quarantine requirements in place for the best part of two years. In March 2022, the UK government announced the removal of all international travel restrictions, leading to a spike in holiday bookings. This sudden jump in […]
  1. Channel: Mass
Who cares about sustainability? Consumers, that’s who. According to our USA Plus data set, a whopping 46% of Americans think sustainability is very important, and a further 33% think it’s somewhat important.  But here’s the kicker – consumers think it’s on you (aka brands) to get us out of the woods. Yep, that’s right. 64% […]
  1. Channel: Ecommerce & Digital
Guided by our purpose to help people save money and live better, Walmart aims to operate in a more regenerative way – making a net positive difference for people and the planet in all we do, including sourcing products for our customers. Our teams are hard at work with suppliers, NGOs, policymakers and others to […]
  1. Channel: Mass
Recently, Procter & Gamble indicated that it would continue to raise prices even though lack of consumer demand – due to increased prices – was responsible for half of its sales decreases. P&G’s CFO indicated that the packaged goods behemoth’s focus on continuing price hikes would be acceptable to consumers because, after all, people still […]

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Editor’s Choice

  1. Technology & Innovation
  2. Department: Consumer Durables
  3. Department: Nonfood
  4. Corporate Strategy
  5. Corporate Finance
  6. ESG
  7. Partnerships & Alt Profit
  8. Media & Marketing
  9. Data & Insights
  10. International
  11. Shopper & Customer
  12. Technology & Innovation
  13. Trends & External Forces
  14. Retail Operations
  15. Operations & Supply Chain
TikTok has given us “girl math” and “boy math,” and now I’d like to add “Tech Math” to the mix. Tech Math is when every technology partner tells you that they have contributed (fill in the blank) $XX million in additional sales…and yet, surprisingly, the business isn’t up nearly as much, if at all.  Despite […]
  1. Trends & External Forces
  2. Agencies & Vendors
  3. Shopper & Customer
  4. Trends & External Forces
Consumer Price Index inflation slowed to 2.3% in April, down from 3.2% in March, albeit higher than expected, according to the Office for National Statistics. It’s the lowest level since the summer of 2021, versus 3.2% in March. The news follows yesterday’s announcement from Kantar… This story continues at Industry reacts to CPI inflation dipping […]
  1. Channel: Mass
  2. Department: Consumer Durables
  3. Department: HBC
  4. Corporate Strategy
  5. Corporate Finance
  6. Media & Marketing
  7. Shopper & Customer
  8. Merchandising
  9. Operations & Supply Chain
MINNEAPOLIS—Target reported that first-quarter sales were down compared to last year, as it had projected. However, the company expects sales to turn positive in the second quarter and for the year as a whole. Comparable sales declined 3.7% in the first quarter, reflecting a comparable store sales decline of 4.8% partially offset by a comparable […]
  1. Partnerships & Alt Profit
  2. Channel: Delivery
  3. Channel: Ecommerce & Digital
  4. Channel: Home Improvement
  5. Department & Category
  6. Department: Food
  7. Department: Nonfood
  8. Corporate Strategy
  9. Partnerships & Alt Profit
  10. Media & Marketing
  11. Technology & Innovation
  12. Trends & External Forces
  13. Associates & Employees
  14. Merchandising
Petco, partnering with Van Leeuwen Ice Cream and human-grade dog food brand Ollie, will offer canine-safe ice cream for hot dogs seeking a cool treat. The non-dairy peanut butter and banana recipe is now available at Van Leeuwen scoop shops across the country, as well as at most Petco locations and online at for […]
  1. Department: Food
  2. Channel: Ecommerce & Digital
  3. Channel: Mass
  4. Department & Category
  5. Department: Food
  6. Corporate Strategy
  7. Media & Marketing
  8. Shopper & Customer
  9. Trends & External Forces
  10. Associates & Employees
  11. Holiday & Events
  12. Merchandising
  13. Operations & Supply Chain
  14. Stores & Formats
BENTONVILLE, Ark. — Walmart recently opened two new Neighborhood Markets, one in Florida and one in Georgia, that offer expanded assortments and more space for pickup and delivery. The new stores, one in the Dune Lakes area of Santa Rosa Beach, Florida, and the other in the Vine City neighborhood of Atlanta, feature updated layouts […]


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