Dept. Laundry

  1. Technology & Innovation

The Juice is loose on Roblox! RTIH rolls out the biggest retail technology news stories of the week

It’s Friday, the weekend is almost upon us, so let’s kick back and reflect on another eventful week for the retail systems space. Here’s your briefing on the most important stories from the past five days, including B&Q, DPD, Walmart, Sainsbury’s, Instacart, Aldi, Asos, Microsoft, Lush, Ocado Retail, and Saks Off 5th. 1. DIY retailer […]
8 min read
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  1. Shopper & Customer

From Boomers to Gen Z: How FMCG Brands can Engage Specific Generations with Events and Experiences

It’s no secret that the FMCG industry is fiercely competitive. From laundry detergents to packaged foods, consumers have countless options available to them, and a strong brand is critical to cut through the noise. Events are one of the most powerful tools a brand can use to build emotional connections with its audiences, boost loyalty […]
4 min read
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  1. Shopper & Customer

Building Buzz: Why New Products are Essential for Retail and CPG Success

ByLisa Maas, principal and practice lead, CircanaJoan Driggs, vice president of content and thought leadership, Circana Who among us hasn’t stopped short in a grocery store aisle, shopping cart wheels screeching, because a new product — seemingly created to fulfill a very specific recent craving, need, or void — suddenly catches your eye. Maybe you […]
3 min read
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  1. Shopper & Customer

Circana shares the top CPG product launches of 2023

CHICAGO — Circana has released the 2023 New Product Pacesetters report, showcasing the top-selling new product launches across food and beverage and nonfood consumer packaged goods sectors. The report shared that consumers sought exploration as they adjusted to active post-pandemic lifestyles. Leading products reflect shifts in Americans’ daily routines, offering increased versatility and venturing into […]
4 min read
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  1. Channel: Mass

Walmart supports Arkansas community following storms

BENTONVILLE, Ark. — Walmart, in partnership with the Walmart Foundation, is taking steps to aid its hometown following severe storms and tornadoes that left many across Northwest Arkansas with damage to their homes and without electricity. Together they said they are making a commitment of up to $2 million to support immediate relief in the […]
2 min read
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  1. Channel: Mass

Target lowering prices on 5,000 popular items

MINNEAPOLIS — Target Corp. will lower the prices on about 5,000 frequently shopped items across its assortment. The retailer said Monday that it has already reduced prices on about 1,500 items, and has thousands more price cuts planned to take effect over the course of the summer. The price cuts — on such everyday items […]
3 min read
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  1. CPG & FMCG

Usain Bolt fronts Unilever’s new ad campaign for Persil

The ‘Fast Just Got Better’ marketing campaign features the eight-time Olympic gold medallist named ‘the world’s fastest man’, Usain Bolt, to showcase the new Persil Wonder Wash laundry detergent. At the centrepiece of the campaign is a TV advert where Usain Bolt shares his ‘fast’… This story continues at Usain Bolt fronts Unilever’s new ad […]
< 1 min read
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  1. Shopper & Customer

Cross Category In-store Signage – The holy grail of in-store signage?

Getting promotional material about your brand located in a different category in a store is, for many shopper marketers, a highly sought-after prize. It is also notoriously difficult to achieve. So, when The Institute of Promotional Marketing posted this example of cross-category in-store signage, it attracted a lot of attention and a lot of well-deserved […]
7 min read
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  1. Media & Marketing

The Total Retail Edge: Ultra-Precise, Fast, Hyperpersonalized Direct Mail

For retail marketing executives, one area that must not be overlooked is the value of utilizing extremely precise, high-speed, hyperpersonalized direct mail. Despite the rise of digital marketing, direct mail is still broadly utilized by retailers (and other industries) to get marketing messages out to target audiences. This article examines the benefits for retailers in […]
5 min read
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  1. CPG & FMCG

New Persil Wonder Wash

Unilever has announced the launch of a Persil Wonder Wash, a new science-backed innovation responding to evolving laundry needs and the changing technology in consumers’ homes. Unilever used cutting-edge robotics and AI to develop Wonder Wash, a laundry detergent specifically designed for outstanding performance even… This story continues at New Persil Wonder Wash Or just […]
< 1 min read
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  1. Shopper & Customer

Progressive Grocer’s 75th Consumer Expenditures Study is Insightful

  Insights of consumers are a tool that every marketing team can benefit from. In the case of Progressive Grocer, they go directly to shoppers to explore not only what they’re buying in supermarkets, but also why they’re making certain decisions.  In a great article by Jenny McTaggart the insights are easy to absorb. Steven […]
12 min read
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  1. Channel: Mass

Target Launches New Private Label

Target has announced the launch of its new “dealworthy” private label that it says “features low prices on nearly 400 everyday no-frills basics, providing incredible value on apparel & accessories, essentials & beauty, electronics and home items — from laundry detergent and toothbrushes to undergarments, paper plates and more — without sacrificing quality for the […]
2 min read
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  1. Channel: Mass

Target debuts low-priced dealworthy brand

MINNEAPOLIS — Target Corp. today introduced a new low-price owned brand, dealworthy, that promises “incredible value” on nearly 400 everyday basic items. The new line allows the retailer to offer its shoppers more affordable options, with prices starting at less than $1, while strengthening its portfolio of owned brands. “With the introduction of our newest […]
2 min read
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  1. Trends & External Forces

What’s Hot and What’s Not for 2024

  The ongoing uptick in foods that are better for you and provide you an incremental benefit are still driving the growth in the Ready-2-Eat and Heat-N-Eat fresh prepared grocerant niche according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  If you are planning a new menu, want to introduce a new […]
5 min read
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  1. Trends & External Forces

Whole Foods Unveils Top 10 Food Trends for 2024

Whole Foods is out with its ninth annual prediction of next year’s 10 most likely food trends – “the coolest cuisine we can look forward to in 2024,” as Food & Wine puts it. They are, according to the Whole Foods Market’s Trends Council: •  Put the “Plant” Back in “Plant-Based.”  The OGs of plant-based […]
4 min read
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  1. Technology & Innovation

Your Views:  “The Dirty Corners of Retail Practices”

On the subject of the Amazon-FTC legal battle, one MNB reader wrote: If I was the retail industry and individual grocers, I would be watching this closely.  On the surface, this looks like the FTC is taking its flashlight into Amazon’s dingy basement and shining a light into the dirty corners of retail practices.  But […]
11 min read
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  1. Channel: Club

Costco Selling Out Its Gold Bar Inventory

The Associated Press reports that Costco is consistently selling out the one-ounce gold bars that it has been marketing via its website. In fact, the story says, they are selling out “faster than discounted 170-ounce jugs of laundry detergent.”  Selling out so fast that Costco has had to impose a two-bar limit on sales. According […]
2 min read
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  1. Department: Food

Ethical Sourcing Storytelling: Why it’s Important for Retailers and Brands

Fair Trade month is observed in October to raise awareness about fair trade practices and products. It’s a time to celebrate ethical and sustainable shopping and support products that prioritize fair wages, safe working conditions, and environmental responsibility. When products are sold as Fair Trade Certified, a fraction of the sale returns to the producer […]
4 min read
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  1. Media & Marketing

From followership to friendship: strategies for creating connection on TikTok

In the ‘Insight to Impact with Mintel Consulting’ series, thought leaders on our Marketing Intelligence team expand on research and insights identified in Mintel Comperemedia research. Today’s article is inspired by Compremedia’s Winning Strategies: Key Brand Opportunities on TikTok, and explores platform content recommendations for CPG, beauty and retail brands.  There is no denying the […]
5 min read
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  1. Corporate Strategy

Managing And Growing Product Portfolios

Most firms, and the managers who operate them, seek to grow. Indeed, a review of most CEO letters associated with annual reports, finds growth to be one of the two most frequently identified objectives (the other is cash flow). Growth, or at least well-managed, profitable growth, is important for many reasons. It makes the firm […]
4 min read
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  1. Shopper & Customer

Is fast fashion fast enough to keep up with consumers?

Fast fashion refers to clothing that is mass-produced in short order to capitalize on current fashion trends. This usually entails using cheap, synthetic materials that lack durability in order to keep prices low, hence the items are generally not worn very often or kept very long and ultimately, commonly end up in landfills. Fast fashion […]
4 min read
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  1. Partnerships & Alt Profit

How Jim Gilbert Grew His DTC Brand 100% YoY for 4 Consecutive Years

Jim Gilbert is co-founder and chief marketing officer of direct-to-consumer (DTC) brand Premo Natural Products. In this video interview, Gilbert discusses why, after years of marketing consulting work, he decided it was time to build his own e-commerce company with its flagship product, Premo Guard Bed Bug & Mite Sprays. He shares how Premo has grown over 100 percent year-over-year […]
< 1 min read
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  1. Shopper & Customer

Brand Equity: What Is It & How Can It Affect Your Margins

In the last few years, many companies have begun to shift their focus from their products to their customers. And this makes sense when, according to Salesforce, 80 percent of customers now consider the experience a company provides to be as important as its products and services. Positive experiences can leave a lasting impression on […]
6 min read
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  1. Shopper & Customer

How is sustainability influencing the travel and tourism industry

Travel industry outlook The outbreak of the COVID-19 pandemic nearly decimated the international holiday market, with travel restrictions and quarantine requirements in place for the best part of two years. In March 2022, the UK government announced the removal of all international travel restrictions, leading to a spike in holiday bookings. This sudden jump in […]
5 min read
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  1. Channel: Mass

3 examples of sustainable brands hitting the mark with US consumers 

Who cares about sustainability? Consumers, that’s who. According to our USA Plus data set, a whopping 46% of Americans think sustainability is very important, and a further 33% think it’s somewhat important.  But here’s the kicker – consumers think it’s on you (aka brands) to get us out of the woods. Yep, that’s right. 64% […]
8 min read
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  1. Channel: Ecommerce & Digital

Earth Week 2023: Walmart Continues Momentum in Journey Toward Regeneration

Guided by our purpose to help people save money and live better, Walmart aims to operate in a more regenerative way – making a net positive difference for people and the planet in all we do, including sourcing products for our customers. Our teams are hard at work with suppliers, NGOs, policymakers and others to […]
3 min read
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  1. Trends & External Forces

Inflation is cooling, but prices on many items are going to stay high for months

Inflation may be cooling. But, for most Americans, the price of a cup of coffee or a bag of groceries hasn’t budged. In the months ahead, the big question is whether consumers will start to feel relief, too. Over the past few months, many of the key factors that fueled a four-decade high in inflation […]
6 min read
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Ranked: The Fastest Shrinking Jobs in the U.S. (2023-2033F)

See this visualization first on the Voronoi app. Use This Visualization Ranked: Occupations With the Most Projected Job Cuts This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. As the economy shifts, the employment landscape changes. […]
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Adobe Predicts 8.4% Growth in Online Holiday Sales, Driven by Discounting

Adobe expects U.S. online sales to hit a record $240.8 billion this holiday shopping season (covering the period from Nov. 1 to Dec. 31), representing 8.4% growth year-over-year. Shopping on mobile devices also is expected to hit a new milestone, growing 12.8% YoY to contribute a record $128.1 billion, which would represent a 53.2% share of online spend this season […]
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  1. Media & Marketing
  2. Retail Ecosystem
  3. Trends & External Forces

Future of Marketing: Part One

Today, we’re kicking off a special two-part series answering your questions about all things marketing.  Scott puts on his professor hat and answers your questions surrounding common marketing misconceptions, the power of community-driven marketing, and what the future holds for the industry.  Music: https://www.davidcuttermusic.com / @dcuttermusic Subscribe to No Mercy / No Malice Buy “The […]
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  1. Shopper & Customer
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Charted: Maxed-Out Credit Cards by Generation

See this visualization first on the Voronoi app. Use This Visualization Credit Card Utilization By Generation This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. In the first quarter of 2024, the nationwide aggregate credit card […]
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