Dept. Laundry

  1. Department: Food
Fair Trade month is observed in October to raise awareness about fair trade practices and products. It’s a time to celebrate ethical and sustainable shopping and support products that prioritize fair wages, safe working conditions, and environmental responsibility. When products are sold as Fair Trade Certified, a fraction of the sale returns to the producer […]
  1. Media & Marketing
In the ‘Insight to Impact with Mintel Consulting’ series, thought leaders on our Marketing Intelligence team expand on research and insights identified in Mintel Comperemedia research. Today’s article is inspired by Compremedia’s Winning Strategies: Key Brand Opportunities on TikTok, and explores platform content recommendations for CPG, beauty and retail brands.  There is no denying the […]
  1. Corporate Strategy
Most firms, and the managers who operate them, seek to grow. Indeed, a review of most CEO letters associated with annual reports, finds growth to be one of the two most frequently identified objectives (the other is cash flow). Growth, or at least well-managed, profitable growth, is important for many reasons. It makes the firm […]
  1. Shopper & Customer
Fast fashion refers to clothing that is mass-produced in short order to capitalize on current fashion trends. This usually entails using cheap, synthetic materials that lack durability in order to keep prices low, hence the items are generally not worn very often or kept very long and ultimately, commonly end up in landfills. Fast fashion […]
  1. Technology & Innovation
Armed with Ads.txt and Sellers.json files, Nandini Jammi, co-founder of Check My Ads Institute, spends her days exposing how money flows through the twisted pipes of the programmatic supply chain. The post Exposing Ad Tech’s Dirty Laundry appeared first on AdExchanger.
  1. Owned Brands (Private Label)
NEW YORK — PLMA’s 2023 Annual Private Label Trade Show will provide a good look inside the booming beauty industry. Exhibitors will introduce the latest innovations in cosmetics; fragrances; skin, nail and hair care; men’s grooming and much more.   Themed “The Store Brands Phenomenon,” the show will be held November 12-14 at the Donald E. Stephens Convention […]
  1. Partnerships & Alt Profit
Jim Gilbert is co-founder and chief marketing officer of direct-to-consumer (DTC) brand Premo Natural Products. In this video interview, Gilbert discusses why, after years of marketing consulting work, he decided it was time to build his own e-commerce company with its flagship product, Premo Guard Bed Bug & Mite Sprays. He shares how Premo has grown over 100 percent year-over-year […]
  1. Technology & Innovation
The New York Times this morning has a story about the increased use of facial recognition technology by British retailers. Here’s how the Times frames the story: “Simon Mackenzie, a security officer at the discount retailer QD Stores outside London, was short of breath. He had just chased after three shoplifters who had taken off […]
  1. Department: Nonfood
NEW YORK — From Petco’s WholeHearted premium frozen dog food to Amazon’s Wag-brand dog “jerky,” more and more retailers are unleashing on-trend private brand food, treats and accessories for man’s best friend and other pets. Such efforts have paid off, as store brand pet product dollar sales in all U.S. outlets surpassed $4.8 billion for […]
  1. Department: Beverage
CHICAGO – Circana, formerly IRI and The NPD Group, has released its 2022 New Product Pacesetters, the 28th annual report revealing the top new product launches across food and beverage and nonfood sectors. The report illustrates the enduring power of CPG innovation, revealing that consumer spending on new product offerings remained elevated last year despite challenges […]
  1. Shopper & Customer
In the last few years, many companies have begun to shift their focus from their products to their customers. And this makes sense when, according to Salesforce, 80 percent of customers now consider the experience a company provides to be as important as its products and services. Positive experiences can leave a lasting impression on […]
  1. Shopper & Customer
Travel industry outlook The outbreak of the COVID-19 pandemic nearly decimated the international holiday market, with travel restrictions and quarantine requirements in place for the best part of two years. In March 2022, the UK government announced the removal of all international travel restrictions, leading to a spike in holiday bookings. This sudden jump in […]
  1. Channel: Mass
Who cares about sustainability? Consumers, that’s who. According to our USA Plus data set, a whopping 46% of Americans think sustainability is very important, and a further 33% think it’s somewhat important.  But here’s the kicker – consumers think it’s on you (aka brands) to get us out of the woods. Yep, that’s right. 64% […]
  1. Channel: Ecommerce & Digital
Guided by our purpose to help people save money and live better, Walmart aims to operate in a more regenerative way – making a net positive difference for people and the planet in all we do, including sourcing products for our customers. Our teams are hard at work with suppliers, NGOs, policymakers and others to […]
  1. Channel: Mass
Recently, Procter & Gamble indicated that it would continue to raise prices even though lack of consumer demand – due to increased prices – was responsible for half of its sales decreases. P&G’s CFO indicated that the packaged goods behemoth’s focus on continuing price hikes would be acceptable to consumers because, after all, people still […]
  1. Media & Marketing
Whirlpool makes home appliances. A lot of these home appliances are “smart.” This means the appliances can be connected to your in-home WIFI and stream your behaviors and your appliances’ “health” back to Whirlpool. Unfortunately for Whirlpool, it appears that customers are not buying into this “relationship.” Customers have either disabled or not synced the […]
  1. Channel: Ecommerce & Digital
Amazon released its Q4 and 2022 financial results late yesterday …. and here are the numbers as stated by the company: •  “Net sales increased 9% to $149.2 billion in the fourth quarter, compared with $137.4 billion in fourth quarter 2021. Excluding the $5.0 billion unfavorable impact from year-over-year changes in foreign exchange rates throughout […]
  1. Shopper & Customer
Trust matters. This one word – so loaded with meaning and impact – drives competitive market share and pricing in industry after industry where outputs are hard to assess or delivered as a service. Moreover, if a customer doesn’t trust a company, loyalty will be fickle. Trust should not be taken for granted. In a […]
  1. Trends & External Forces
Inflation may be cooling. But, for most Americans, the price of a cup of coffee or a bag of groceries hasn’t budged. In the months ahead, the big question is whether consumers will start to feel relief, too. Over the past few months, many of the key factors that fueled a four-decade high in inflation […]
  1. Department: Food
Can I share this graphic? Yes. Visualizations are free to share and post in their original form across the web—even for publishers. Please link back to this page and attribute Visual Capitalist. When do I need a license? Licenses are required for some commercial uses, translations, or layout modifications. You can even whitelabel our visualizations. […]
  1. Media & Marketing
There are three things marketers always forget. Okay, not all marketers and not always. But lots of marketers, lots of the time—enough to matter. Enough to sully the waters. First, marketers always forget that people don’t care about marketing, or even like it. Marketing is all around us. Ads cover everything. Nothing is staged without […]
  1. Shopper & Customer
Inflationary doomsday prophecies abound and big brands, particularly in CPG, are rightly worried about the strongly forecasted and deeply dreaded “trade-down” — i.e., the tipping point where consumers will alter their behavior and opt for a competitive store-brand to save pennies-on-the-dollar of their hard-earned cash. A case in point is Sharon Terlep’s recent WSJ article […]
  1. Shopper & Customer
In June of 2011, a retail sea change occurred. Storied brand, J.C. Penney, hired Ron Johnson, who led the success of Apple’s brick-and-mortar stores. Mr. Johnson decided that one of Penney’s problems was that the brand was damaged due to its consistent focus on deals and low prices. Without any Penney core customer insight, the […]
  1. Department: Nonfood
Amazon has named five small businesses as the ecommerce giant’s inaugural “Products for Tomorrow,” a competition that launched this past summer with prizes including a $20,000 grant, guidance, assistance with sustainability certifications and product placement opportunities. The competition challenged U.S.-based businesses to submit products that drive sustainability through design, materials or chemistry. The Products for […]
  1. Data & Insights
Auzerais went from baking for friends to building a DTC bakery empire in a week. Yes, you read that right. This exponential growth has been documented by multiple publications. Currently, Blondery ships over 75,000 shipments per week nationwide.  So how did this huge success happen, and how does Auzerais handle it all? We sat with […]
  1. Media & Marketing
The golden age of sonic branding was during the early days of radio. Without any visual clues and cues, sound had to carry it all. Then with the introduction of sound films, innovation continued with music and sound effects as well. Everyone knew what was coming after hearing the MGM lion roar. Sonic branding carried […]
  1. Department: Nonfood
To lighten the load of college football fans this season, Molson Coors brand Coors Light has teamed up with Tide Cleaners, a personal clothing washing company created by P&G detergent brand Tide, according to a press release. Coors Light wants to help fans “keep their chores light” by inviting those in select markets to drop their […]
  1. Start Ups
Jenny Lefcourt Contributor Share on Twitter Jenny is an entrepreneur, operator, board member, advisor, and investor in tech for over 25 years. Editor’s note: Jenny Lefcourt is a TechCrunch Live guest on August 31, 2022 where, along with Guillaume de Zwirek, CEO and co-founder of WELL Health, she’s scheduled to speak on the specific steps founders […]
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Editor’s Choice

  1. Department: Consumer Durables
  2. Department: Consumer Durables
  3. Corporate Strategy
Danish toymaker Lego has reportedly abandoned a prominent initiative to eliminate oil-based plastics from its bricks. This decision comes after the company discovered that the new material, recycled polyethylene terephthalate (RPET), would result in higher carbon emissions. Lego’s CEO, Niels Christiansen, mentioned that extensive testing revealed it was challenging to find a material that met…
  1. Channel: Drug
  2. Shopper & Customer
  3. Trends & External Forces
  4. Stores & Formats
As the pandemic’s impact on brick-and-mortar retail lingers, the U.S. drugstore landscape is undergoing significant changes. CVS, the largest drugstore chain in America, is implementing a policy change that will lead to the closure of hundreds of stores over the next three years, aiming to optimize store locations based on population shifts and consumer buying…
  1. Channel: Ecommerce & Digital
  2. Corporate Strategy
  3. Media & Marketing
  4. Data & Insights
  5. Shopper & Customer
  6. Technology & Innovation
  7. Trends & External Forces
Amazon will invest up to $4 billion in Anthropic and gain a minority ownership position in the company, part of a deal that will have Amazon Web Services (AWS) become Anthropic’s primary cloud provider. Anthropic will make its future AI foundation models accessible to million of developers, as well as provide AWS customers with early […]
  1. Channel: Marketplace
  2. Partnerships & Alt Profit
  3. Media & Marketing
  4. Retailer Media
Shopify Audiences debuted last year with only Google and Meta. In January, Pinterest was added to the mix. Now TikTok, Snap and, notably, Criteo will be able to plug into The post Shopify Audiences Adds Criteo, Its First Open Web Ads Partner appeared first on AdExchanger.

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