1. Channel: Delivery

Instacart Cuts Jobs, Reorganizes Leadership

The Information reports that “Instacart said on Tuesday that it is cutting 250 jobs, or 7% of its workforce, and disclosed three top executives resigned. The grocery delivery app unveiled news of the restructuring alongside a 6% increase in revenue to $806 million for the fourth quarter … Instacart said it handled 70.1 million orders, a 5% growth from the previous year, worth $7.9 billion, a 7% increase.”

According to the story, Instacart said that “chief operating officer Asha Sharma has resigned and it doesn’t plan to refill the role. Also, chief technology officer Varouj Chitilian and chief architect JJ Zhuang have also resigned.”

CNBC writes that “the layoffs are focused in part on middle management and creating a flatter organizational structure, according to Instacart, as well as focusing teams on larger projects, such as advertising efforts on Roku, Google Ads and more.”

KC’s View:

The bottom line for me, if I were an Instacart retail client/customer, would be simple:  how do these changes help me a) be more responsive to my shoppers,  b) sell more groceries, and c) be seen as more essential to my customers.

I’d be less interested in the organizational and operational aspects of this than I would be in how it will make me more relevant and resonant in an increasingly competitive marketplace.

The post Instacart Cuts Jobs, Reorganizes Leadership appeared first on MNB.

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