Procter & Gamble

Articles about Procter & Gamble and P&G brands

  1. Trends & External Forces

Amazon unveils Anti-Counterfeiting Exchange

SEATTLE — Amazon has launched the Anti-Counterfeiting Exchange (ACX), the company said Thursday, describing the exchange as an industry collaboration designed to make it safer to shop online and more difficult for counterfeiters to move among different stores to attempt to sell their counterfeit goods. ACX allows participating stores to share information about confirmed counterfeiters […]
3 min read
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  1. Channel: Ecommerce & Digital

Earth Week 2023: Walmart Continues Momentum in Journey Toward Regeneration

Guided by our purpose to help people save money and live better, Walmart aims to operate in a more regenerative way – making a net positive difference for people and the planet in all we do, including sourcing products for our customers. Our teams are hard at work with suppliers, NGOs, policymakers and others to […]
3 min read
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  1. Media & Marketing

Hardys ‘Certainty’ campaign back on TV

Hardys is returning to TV screens with its ‘Certainty’ campaign. The advert showcases a couple at different stages of their adult lives drinking Hardys Crest, with the aim of reinforcing Hardys as a reliable wine brand that can be trusted for a variety of occasions while standing the test of time. This is reinforced with […]
< 1 min read
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  1. Shopper & Customer

Your Views:  Speculation

One MNB reader sent me an email with some thoughts about the lawsuit filed by consumers objecting to the Kroger-Albertsons merger: Do you think concerned grocery shoppers are most worried about a lack of competition (choices) or low prices?  I think many of us are guilty of supporting a “just cause” and shopping the opposite.  […]
5 min read
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  1. Merchandising

A Game Plan for a More Profitable Omnichannel Retail P&L DSI

“There’s a multi-front competition going on from so many more angles than there ever was before, and that obviously puts a lot of pressure on the retailers’ top line.”— Chris Perry, Chief Learning Officer and Co-Founder at firstmovr Similar to brands, it’s getting more challenging for retailers to eke out a significant profit in today’s […]
12 min read
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  1. CPG: HBC

Gillette Venus launches dermaplaning collection

BOSTON — Venus is launching its first-ever dermaplaning skincare regimen, complete with a trio of products for an easy three-step dermaplaning routine. The dermatologically approved Venus for Facial Hair & Skin Care Collection offers a cleansing primer, a dermaplaning razor, and a hydrating serum that are designed to work in perfect harmony for instantly glowing […]
3 min read
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  1. Stores & Formats

Sports Direct opens new flagship store in Manchester, powered by inurface media technology

Sports Direct has today opened a five floor Manchester flagship store, featuring inurface media’s AV solutions. Said installation features 104 individual displays – 29 LCD and 68 LED displays, including the largest fixed indoor screen within a retail store in Manchester. The store also contains 181 sqm of LEDs, which is almost enough to fill […]
2 min read
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  1. Trends & External Forces

Haleon’s Lisa Paley elected as CHPA board chair

ORLANDO, Fla. – The Consumer Healthcare Products Association (CHPA) on Tuesday announced the appointment of Lisa Paley as Chair of its Board of Directors following its March board meeting held during the association’s annual Self-Care Leadership Summit (SLS) in Orlando, Florida. Paley, a standing CHPA’s Board of Directors member since March 2019, leads the North America […]
2 min read
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  1. CPG: HBC

Your Views:  Great Experiences

Yesterday we took note of a Fast Company piece arguing that it is an over-generalization to say that Gen Z is made up largely of people who are “quiet quitting” or doing the bare minimum at work, that they are devoid of a work ethic or any sort of ambition.  The larger problem, the author […]
2 min read
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  1. Channel: Mass

How Private Label Brands Create Affordable Joy

Recently, Procter & Gamble indicated that it would continue to raise prices even though lack of consumer demand – due to increased prices – was responsible for half of its sales decreases. P&G’s CFO indicated that the packaged goods behemoth’s focus on continuing price hikes would be acceptable to consumers because, after all, people still […]
6 min read
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  1. CPG: HBC

Two new Monster flavours launched

Coca-Cola Europacific Partners (CCEP) is adding Monster Juiced Aussie Lemonade and Monster Ultra Rosa to its range. Rolling out now, the new variants are designed to fuel continued momentum behind the brand which is worth over £500m and growing by 19%, ahead of the energy drinks category. Monster Innovation delivered 18% of Total Energy Category […]
< 1 min read
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  1. Corporate Strategy

The Brand Strategy Of Self-Expression

Self-expressive brands enable us to express our inner selves, “the way others see me.” People who want to express their “real me” are more engaged with brands online and are motivated to co-create brand value. They become brand advocates. Ultimately, they are willing to pay a premium and will develop a long-term relationship with the […]
3 min read
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  1. Media & Marketing

How Women Dominated This Year’s Super Bowl Viewing Experience

When she’s not busy preparing Totino’s pizza rolls for her husband and his friends during the Super Bowl, what’s a woman to do? Well, if it’s SNL, she can turn to Totino’s Super Bowl Activity Pack for Women, a collection of “fun little puzzles and games.” But if it’s not a sketch show and instead […]
4 min read
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  1. Media & Marketing

Building Brands On Ease Of Mind

Whirlpool makes home appliances. A lot of these home appliances are “smart.” This means the appliances can be connected to your in-home WIFI and stream your behaviors and your appliances’ “health” back to Whirlpool. Unfortunately for Whirlpool, it appears that customers are not buying into this “relationship.” Customers have either disabled or not synced the […]
6 min read
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  1. Data & Insights

How Retailers Can Democratize Data to Buoy Performance

Retail companies have invested billions in data analytics and infrastructure, seeking competitive advantage through deeper, more granular visibility into consumer behavior, business operations, supply chains and more. They’ve also embraced tools that enable them to understand and help predict customer behavior through real-time data analysis. Yet while retailers may be awash in data, that doesn’t […]
4 min read
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  1. Trends & External Forces

Inflation is cooling, but prices on many items are going to stay high for months

Inflation may be cooling. But, for most Americans, the price of a cup of coffee or a bag of groceries hasn’t budged. In the months ahead, the big question is whether consumers will start to feel relief, too. Over the past few months, many of the key factors that fueled a four-decade high in inflation […]
6 min read
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  1. Channel: Dollar/Value

DG pilots mobile health clinics

GOODLETTSVILLE, Tenn. – Dollar General is introducing mobile health care services via a trial program with partner DocGo Inc. DocGo On-Demand clinics, hosted in vans in store parking lots, are staffed by clinicians who can perform tests, prescribe medications, provide urgent care and treat common ailments in adults and children. Dollar General said customers can […]
2 min read
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  1. Data & Insights

The 4P’s: Perspectives. Points of View. Provocations. Plan of Action.

In a world filled with increasing amounts of data, computational power and advances in AI, talent will matter even more if we a) focus on what is unique to humans and b) do so in a way that leverages the power of technology. Data is as important as electricity. No business or leader can survive […]
4 min read
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  1. Media & Marketing

Retail Media Networks Positioned To Capitalize On Viewing Trends

As part of an analysis of how legacy linear media networks are likely to fare in 2023 as the ways in which people consume media evolves, The Information offers this prognostication: “The consensus view is that ad spending on linear inventory will fall 6% to 7% next year, while spending on digital inventory (including Connected […]
2 min read
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  1. Channel: Dollar/Value

Dollar General announces executive moves

Ariel dela Cruz GOODLETTSVILLE, Tenn. — Ariel dela Cruz has joined Dollar General as divisional vice president of store operations, in one of three executive moves announced by the company on Monday. Tim Jagneaux has joined Dollar General as vice president of construction, and Megan Kokoska has come aboard as vice president of digital engagement. […]
2 min read
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Kroger Delivers its First-Party Data to the Yahoo DSP

Yahoo Advertising and Kroger Precision Marketing (KPM) — the retail media business of Kroger, powered by 84.51° — are teaming up to bring Kroger’s first-party, purchase-based audiences to the Yahoo Demand-Side Platform (DSP). Yahoo DSP advertisers can now activate KPM’s audiences to reach targeted consumers with their advertising and measure campaign results. While off-site advertising […]
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Amazon tops expectations for revenue, earnings

SEATTLE – Amazon posted better-than-expected revenue and earnings in the quarter ended March 31. Net sales increased 13% from a year earlier to $143.3 billion. The company reported first-quarter net income of $10.4 billion, or 98 cents a diluted share, compared to $3.2 billion a year earlier. Amazon’s operating income surged to $15.3 billion, up […]
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  10. Stores & Formats

Walmart to close all 51 health centers

BENTONVILLE, Ark. — Walmart today said it has made the “difficult decision” to close its Walmart Health and Walmart Virtual Care clinics, citing a lack of profitability. “The decision to close all 51 health centers across five states and shut down the virtual care offering was not easy. We understand this change affects lives – […]
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