CPG: HBC

Articles about CPGs in Health and Beauty. (HBC)

  1. CPG: HBC
Hello, fellow food enthusiasts and industry insiders! It’s Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® here, ready to dive deep into the grocery landscape and explore what might happen if the much-anticipated Safeway-Albertsons merger doesn’t go through. Success does leave clues. So, buckle up for a fact-filled ride as we examine the […]
  1. CPG: HBC
ByLisa Maas, principal and practice lead, CircanaJoan Driggs, vice president of content and thought leadership, Circana Who among us hasn’t stopped short in a grocery store aisle, shopping cart wheels screeching, because a new product — seemingly created to fulfill a very specific recent craving, need, or void — suddenly catches your eye. Maybe you […]
  1. CPG: HBC
Lauren Livak Gilbert is a recognized ecommerce leader in digital and content strategy, renowned for her role leading the Digital Shelf Institute (DSI), where she connects more than 8,000 industry leaders, shapes industry standards, and hosts the “Unpacking the Digital Shelf” podcast. At Salsify, she worked with over 100 strategic customers helping them develop an […]
  1. CPG: HBC
Are you in the middle of writing marketing plans? As someone who has been in your shoes, I can tell you that building compelling marketing plans is no small feat. After years of experience as a former VP of Marketing at Johnson & Johnson, backed by extensive marketing roles at Coke and General Mills, I […]
  1. CPG: HBC
Coca-Cola Great Britain has announced a new programme of festival partnerships, artist collaborations and more as part of its ‘Summer of Music’. Coca-Cola Great Britain is offering fans moments at Uber One presents All Points East, Boardmasters and Brighton & Hove Pride’s Fabuloso. This summer,… This story continues at Coca-Cola announces its programme of summer […]
  1. CPG: HBC
The UK contact lens retail market is experiencing a notable surge in growth, reflecting a broader trend towards increased adoption and usage of contact lenses. A recent report from the Association of Contact Lens Manufacturers (ACLM) reveals that the size of the UK contact lens market reached £360 million in 2023, up 5.6% from 2022. […]
  1. CPG: HBC
  Roll, roll, roll away roller grill, was the refrain from Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  Clearly Johnson’s call was on target and years ahead of other industry experts.  Once again however, fresh prepared foods are a potential goldmine for convenience stores (c-stores), but convincing customers to ditch the roller […]
  1. CPG: HBC
Functional drinks brand Boost has announced its official sponsorship of Faversham Town F.C, the only town in the country with rights to use the Royal Coat of Arms of England as its crest. Following the brand’s on-pack refresh in April 2024, the season introduces a… This story continues at Boost announces sponsorship of football club […]
  1. CPG: HBC
CHICAGO — Circana has released the 2023 New Product Pacesetters report, showcasing the top-selling new product launches across food and beverage and nonfood consumer packaged goods sectors. The report shared that consumers sought exploration as they adjusted to active post-pandemic lifestyles. Leading products reflect shifts in Americans’ daily routines, offering increased versatility and venturing into […]
  1. CPG: HBC
NEW YORK — Pepcid has released Pepcid Icy Cool Mint, a new heartburn product that provides fast-acting, long-lasting heartburn relief with an instant cooling sensation. One tablet can prevent and relieve symptoms all day or night, based on 9-hour daytime acid control studies and 12-hour nighttime acid control studies. Heartburn affects more than 60 million […]
  1. CPG: HBC
Cleaning brand Flash has launched its first kitchen roll product. Made by Lancashire-based Accrol Papers under licence from brand owner Procter & Gamble, the three-ply roll is available in two sizes – handy sheets for quicker jobs and XL sheets for larger jobs. Flash Kitchen… This story continues at Flash Kitchen Roll hits the shelves […]
  1. CPG: HBC
  The food industry has been undergoing significant changes, with consumer preferences shifting towards convenience and portability. Amidst these changes, the Five Ps of Food Marketing developed by Steven Johnson at Tacoma, WA based Foodservice Solutions have been proven to be a successful strategic path for the food retail industry. These principles were perfected, developed, and […]
  1. CPG: HBC
Where do TV ads come from? Contrary to popular belief, media buying isn’t something that ad execs do over martini lunches on Madison Ave. Let’s bust that Mad Men myth and take a closer look at the modern world of media buying. The media buying playing field It’s simple enough on paper: a network, TV […]
  1. CPG: HBC
Francine Li Beauty curation and membership company IPSY has hired a new Chief Marketing Officer (CMO) to support the brand’s growth and innovation. Francine Li will report to CEO Scott Gilbertson, leading all marketing and communications to not only effectively engage current community members but also reach new customers. As someone who is deeply passionate […]
  1. CPG: HBC
MINNEAPOLIS — Target Corp. will lower the prices on about 5,000 frequently shopped items across its assortment. The retailer said Monday that it has already reduced prices on about 1,500 items, and has thousands more price cuts planned to take effect over the course of the summer. The price cuts — on such everyday items […]
  1. CPG: HBC
OAKVILLE, Ontario—Iovate Health Sciences International has announced that Tim Toll, its chief executive officer, is retiring after nearly four years with the company and will transition to serving on the board as an advisory director. The company has hired nutrition industry veteran Wes Parris to assume the role of CEO, effective April 29. The duo […]
  1. CPG: HBC
With more than 1 billion users worldwide, according to the Business of Apps, TikTok has become one of the most popular social media platforms globally. Now, it’s laying the groundwork to become one of the largest social commerce platforms, too. TikTok continues to invest in its shopping capabilities, with the launch of TikTok Shop and other […]
  1. CPG: HBC
From 12 noon ET on Monday, April 29 through noon on April 30, the Walmart+ Early Access online sales event will offer program members a curated assortment of products new to Walmart — including Dolly Parton’s Rockin’ New Baking Collection, Doritos Flamin’ Hot Mystery Flavor, Pampers diapers and men’s and women’s shoes from Reebok. “Walmart+ […]
  1. CPG: HBC
Retailers must be smart, proactive, and decisive about their strategic planning, tech investments, and integration processes. That’s not always easy, but there’s a lot of guidance in the form of best practices, industry experts, and partnerships that can help retailers thrive in the current market.  To dig deeper into these resources, RETHINK Retail recently held […]
  1. CPG: HBC
Shopify is partnering with Mana Up, an accelerator and venture fund for Hawaii-based products, on an immersive market concept designed to spotlight emerging brands from “the Aloha state.”   Aloha Market will run April 26 to 28, 2024, at Shopify’s NYC activation space in SoHo, and will feature unique products from more than 40 Hawaii creators […]
  1. CPG: HBC
NEW YORK – CPG brands outpaced technology nearly 2:1 in the 2024 Most Innovative Brands survey conducted by Brand Keys Inc. (www.brandkeys.com), the New York-based brand loyalty and engagement research firm. “For the first time consumers acknowledged more CPG than Tech brands,” noted Robert Passikoff, brand keys founder and president. “And, for the first time, […]
  1. CPG: HBC
Welcome back to Forrester’s blog series “50/50,” where we showcase two sides of a B2C marketing issue. This month, we explore how consumers feel about buying “branded” and “private-label” products: “Branded” products are produced, marketed, and sold under a recognized brand name owned by a specific company. An example is Colgate’s “Total Whitening Toothpaste.” “Private-label” […]
  1. CPG: HBC
Since launching its retail media network, RedMedia, in September 2023, Hy-Vee has been focused on building out its media offerings and capabilities. Now, to support this long-term growth vision, the grocery retailer has hired a new EVP and Chief Marketing Officer (CMO), who also will act as President of RedMedia.  Jessica Hendrix will begin her tenure […]
  1. CPG: HBC
WASHINGTON – U.S. News & World Report, the global authority in health care rankings and consumer advice, today published the second annual Best OTC Medicine & Health Products. The latest edition of the rankings features 132 categories, with 33 brand new over-the-counter product categories included this year. The brands with the most No. 1 products […]
  1. CPG: HBC
WEST DES MOINES, IOWA — Hy-Vee, Inc. announced the hiring of Jessica Hendrix to oversee the regional grocery chain’s marketing and retail media network. Hendrix is joining Hy-Vee as executive vice president, chief marketing officer, and president of Hy-Vee’s retail media network, RedMedia, beginning on April 16. She will oversee Hy-Vee’s marketing efforts and serve […]
  1. CPG: HBC
NEW YORK, NY — BrXnd, a leading organization at the intersection of marketing and AI, is pleased to announce the initial lineup of speakers and sponsors for the highly anticipated 2024 BrXnd Marketing X AI Conference, set to take place on May 8 in New York City. Founded in 2022, BrXnd is dedicated to bridging […]
Advertisement

Trending Topics

Editor’s Choice

  1. CPG: HBC
WASHINGTON – The National Retail Federation has released its annual list of the Top 100 Retailers. Compiled by Kantar, the list ranks the industry’s largest retail companies by their U.S. sales. “This year’s list of the Top 100 Retailers largely reflects a post-pandemic return to normal,” NRF Executive Director of Research Mark Mathews said. “As […]

Trending

Advertisement