CPG: HBC

Articles about CPGs in Health and Beauty. (HBC)

  1. CPG: HBC
Incredible digital user experiences sit at the heart of a successful retail brand. Subpar shopping experiences won’t be tolerated by today’s digitally savvy consumers: 69% of online shopping carts are abandoned, and whilst the reasons for abandonment are wide and varied, many relate back to poor user experience. Brands can’t afford to ignore any factors […]
  1. CPG: HBC
We asked a variety of comms pros what they thought 2023 would look like in terms of social media and traditional media. This is what they said. The story of the media in 2022 was, unfortunately, much as it has been for the last decade or more. Layoffs, attrition and the collapse of both new […]
  1. CPG: HBC
BENTONVILLE, Ark. – Dr. Cheryl Pegus, who led Walmart’s health and wellness business, has left the retailer to become a managing director of Morgan Health, a JP Morgan Chase unit investing in innovators in the sector. Cheryl Pegus   As executive vice president for health and wellness at Walmart, Pegus launched programs designed to raise […]
  1. CPG: HBC
NEW YORK — Cosmetic Executive Women (CEW) announced the winners of the 29th Annual Beauty Creators Awards at a networking event and awards luncheon on November 11, 2022. One of the industry’s most esteemed beauty awards programs, the event honored the year’s best and most innovative products across 33 categories from more than 1,000 entries, chosen by an esteemed group of […]
  1. CPG: HBC
Vestcom’s shelfAdz are displayed along Dollar General’s pain management aisles, giving shoppers the option to scan a QR code, which routes them to the CHPA Foundation’s online OTC Pain Relief Interactive Quiz. WASHINGTON – The Consumer Healthcare Products Association (CHPA) Educational Foundation announced on Monday an educational pilot launch to help consumers choose over-the-counter (OTC) pain […]
  1. CPG: HBC
Our guests this week are Cara Keating, Chief Customer Officer, Frito Lay-North America and Chad Matthews, Chief Commercial Officer, Pepsico Beverages-North America.  In a fast-paced conversation recorded live at the National Association of Convenience Stores’ annual conference in Las Vegas. we dig into what makes Pepsico unique on both the food and beverage side before […]
  1. CPG: HBC
From Bloomberg this morning: “CVS Health Corp., Walgreens Boots Alliance Inc. and Walmart Inc. have tentatively agreed to pay more than $12 billion to resolve thousands of state and local government lawsuits accusing the chains of mishandling opioid painkillers, according to people familiar with the matter. “The proposed settlement — potentially one of the last […]
  1. CPG: HBC
CINCINNATI–(BUSINESS WIRE)–The Procter & Gamble Company (NYSE:PG) reported first quarter fiscal year 2023 net sales of $20.6 billion, an increase of one percent versus the prior year. Excluding the impacts of foreign exchange, acquisitions and divestitures, organic sales increased seven percent. Diluted net earnings per share were $1.57, a decrease of two percent versus prior […]
  1. CPG: HBC
“Our selling motions may never be the same.” “Competitive intensity is only going to increase … we could fall behind.”  “We will have to do more with less given hiring and spending freezes.” Those are among a handful of common refrains I hear from sales leaders these days — many of whom are on the […]
  1. CPG: HBC
Parachute started out as an online direct-to-consumer bedding products brand but founder Ariel Kaye always intended it to become a multi-category brand for today’s modern shopper. Today it continues to move into new categories and open stores in response to consumer demand. “We look to our customers for feedback and to guide us in our […]
  1. CPG: HBC
NEW YORK — On Wednesday a panel of federal judges ordered that more than 80 cases accusing CVS Health, Walgreens Boots Alliance and Walmart of selling generic Tylenol (acetaminophen) without warning of a potential link to autism if taken during pregnancy be consolidated. The cases have been consolidated for multi-district litigation to Judge Denise Cote of […]
  1. CPG: HBC
  Groceryshop 2022 took place September 19 – 22 and welcomed its largest ever audience of brand leaders, excited to be back in person and ready to learn from and alongside one another.  The MikMak team welcomed customers and industry friends at our booth with swag bags full of products and case studies from our […]
  1. CPG: HBC
The CPG Guys, PVSB and Sri are joined in this episode by Aliya Ali, Director of Omnichannel Shopper Marketing at Johnson & Johnson & Risa Crandall, SVP CPG + BevAlc Head of Industry at Aki Technologies, an Inmar Intelligence company that empowers brands and retailers to reach people by targeting pivotal moments in the consumer […]
  1. CPG: HBC
Paradoxes are both familiar and common to the human condition. They are brain teasers that reveal faults in our senses and errors in human logic. Authors and poets delight in paradoxes because they stop the reader in their tracks to ponder the apparent contradictions. Like the familiar phrase, “Less is more,” or when Shakespeare’s Hamlet […]
  1. CPG: HBC
BETHESDA, Md. – The Consumer Healthcare Products Association (CHPA) announced Tuesday its first-ever Regulatory & Scientific Affairs Career Achievement Award winners at its annual Regulatory, Scientific & Quality (RSQ) conference in Bethesda. Created to honor individuals maintaining a career of exceptional service and contributions within the consumer healthcare products industry, the establishment of this award […]
  1. CPG: HBC
Gen Z is becoming one of the most powerful generations in terms of consumer purchasing power, and the young shoppers are already the economy’s leading tastemakers. Therefore, it’s no surprise that retailers are competing for their attention. But how can they stand out? Retailers can begin to command Gen Z’s dollars by understanding the nuances […]
  1. CPG: HBC
Advertising Age reports that Walmart is expected to announce later today “a full-fledged loyalty program with the launch of Walmart Rewards, which gives customers cash back via supplier-funded deals that could help the retailer capture data from tens of millions of additional people.” According to the story, the program is “an outgrowth of Walmart’s previous […]
  1. CPG: HBC
Most categories operate based on specific assumptions (fast food advertising always needs to show the food, one can only buy a new car at a dealership, banking must be a stodgy experience) and follow a certain set of conventions that have usually proven successful in the past and that are generally followed by all the […]
  1. CPG: HBC
What goes around, comes around. From the beginning of advertising, expert testimony was the way to sell a brand. From the remarkable RJ Reynolds cigarette ads that touted that Doctors recommend Camels, to the ADA seal of approval on Crest toothpaste (Look Ma, no cavities!), to Ronald Reagan and GE, to TV star Mariette Hartley […]
  1. CPG: HBC
Before she founded Parachute, CEO Ariel Kaye had a deep background in consumer behavior research. She used her rich history in understanding and learning to connect with people to create the basis for her business.   Although Parachute started in bedding, the company has expanded strategically into adjacent categories, including bath goods, décor, furniture and even […]
  1. CPG: HBC
As chronicled here on MNB, I had the opportunity last week to participate in a special Retail Tomorrow “immersion” that was sponsored by the California Grocers Association (CGA) as part of a meeting of its board of directors.  It was a terrific day – filled with thought-provoking, out-of-the-box sessions that were curated by Mark Ciccone, […]

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  1. CPG: HBC
By John Spiropoulos Media is filled with evolutionary step-change transitions which permanently alter the marketplace. Each evolutionary event, seen in terms of advertiser outlays – the media mix – is driven by incremental change during economic uncertainty. This is particularly true – and trackable – in modern times. Some of these events were covered in […]
  1. CPG: HBC
SMI Core data captures the actual spend data from the SMI Pool partners of major holding companies and large independent agencies, representing up to 95% of all US national brand ad spending, to provide a complete monthly view of the SMI Pool market size, investment share and category performance. Core Data delivers detailed ad intelligence across all media […]
  1. CPG: HBC
CINCINNATI — The Kroger Health Center for Advanced Community Care, a joint project of Kroger Health and the University of Cincinnati James L. Winkle College of Pharmacy, recently celebrated its one-year anniversary. The Center employs pharmacists, technicians, nurse practitioners, and dietitians to provide an interprofessional model of care. It also provides practical experiences for students […]

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