Colgate-Palmolive

Colgate-Palmolive Company

  1. Technology & Innovation
Four years ago, ahead of the 2020 U.S. presidential election, Meta was in a different place. Its name was Facebook. Its CEO, Mark Zuckerberg, was donating hundreds of millions of dollars to election integrity efforts. Its outsized role in the 2016 U.S. presidential loomed ahead of another moment in the spotlight. And within months, it […]
  1. Trends & External Forces
The long-dreaded strike of East Coast ports by the International Longshoremen’s Association (ILM) against the United States Maritime Alliance (USMX) began at 12:01 a.m. ET today, raising concerns about the potential economic impact of a prolonged work stoppage. The union, which represents approximately 45,000 workers, has not gone on strike since 1977, when a walkout […]
  1. Data & Insights
Fraud detection is a high-stakes game of cat and mouse, with retail businesses continually adapting to outsmart increasingly sophisticated fraudsters. As ecommerce losses from online payment fraud surge toward $48 billion annually, it’s crucial for organizations to leverage advanced technologies to stay ahead of these bad actors. One such technology is Transaction Similarity Analysis, a […]
  1. Shopper & Customer
Value-seeking consumers trading down, strategically waiting for discounts and choosing low-cost Chinese shopping apps will soften holiday sales growth to 2% year over year (YoY) both in the U.S. and globally, according to the Salesforce Shopping Index, which analyzes data from more than 1.5 billion global consumers on retail sites. While holiday sales grew 3% […]
  1. Trends & External Forces
Case study Connecting the dots on climate change The power of local media in reaching audiences and driving awareness on climate change during extreme weather events. Contact us Introduction Understanding local media’s reach during extreme weather events Nielsen collaborated with Climate Central, a policy-neutral non-profit climate science organization, to assess the presence of accurate and […]
  1. CPG: HBC
  As the summer sun blazes on, it might seem premature to indulge in the warm, spiced flavors of pumpkin. Yet, for many restaurant chains, the race to roll out pumpkin-themed specials begins as early as July. This trend isn’t merely about quenching the autumnal thirst ahead of time; it’s a strategic play that taps […]
  1. CPG: HBC
Bazooka Candy Brands has announced the launch of new Juicy Drop Mallows described as “sweet soft and fluffy marshmallows with a Juicy Drop sour twist”. Aimed at bringing excitement to the Marshmallows category, Juicy Drop Mallows are available in Raspberry and Cola flavours in 100g… This story continues at Bazooka Candy Brands unveils new Juicy […]
  1. Data & Insights
“It’s like any new technology. It’s new. It’s scary. It’s exciting. There are a lot of different perspectives on it [AI], but it’s here and there are great opportunities with it. It’s just a matter of figuring out how best to use it.”  — Pam Perino, Digital Content Operations and Development Manager, Ghirardelli Artificial intelligence […]
  1. Channel: Grocery
Hello, fellow food enthusiasts and industry insiders! It’s Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® here, ready to dive deep into the grocery landscape and explore what might happen if the much-anticipated Safeway-Albertsons merger doesn’t go through. Success does leave clues. So, buckle up for a fact-filled ride as we examine the […]
  1. CPG: Beverage
Coca-Cola Great Britain has announced a new programme of festival partnerships, artist collaborations and more as part of its ‘Summer of Music’. Coca-Cola Great Britain is offering fans moments at Uber One presents All Points East, Boardmasters and Brighton & Hove Pride’s Fabuloso. This summer,… This story continues at Coca-Cola announces its programme of summer […]
  1. Media & Marketing
With more than 1 billion users worldwide, according to the Business of Apps, TikTok has become one of the most popular social media platforms globally. Now, it’s laying the groundwork to become one of the largest social commerce platforms, too. TikTok continues to invest in its shopping capabilities, with the launch of TikTok Shop and other […]
  1. Channel: Marketplace
Shopify is partnering with Mana Up, an accelerator and venture fund for Hawaii-based products, on an immersive market concept designed to spotlight emerging brands from “the Aloha state.”   Aloha Market will run April 26 to 28, 2024, at Shopify’s NYC activation space in SoHo, and will feature unique products from more than 40 Hawaii creators […]
  1. Owned Brands (Private Label)
Welcome back to Forrester’s blog series “50/50,” where we showcase two sides of a B2C marketing issue. This month, we explore how consumers feel about buying “branded” and “private-label” products: “Branded” products are produced, marketed, and sold under a recognized brand name owned by a specific company. An example is Colgate’s “Total Whitening Toothpaste.” “Private-label” […]
  1. Department: HBC
WASHINGTON – U.S. News & World Report, the global authority in health care rankings and consumer advice, today published the second annual Best OTC Medicine & Health Products. The latest edition of the rankings features 132 categories, with 33 brand new over-the-counter product categories included this year. The brands with the most No. 1 products […]
  1. Data & Insights
NEW YORK, NY — BrXnd, a leading organization at the intersection of marketing and AI, is pleased to announce the initial lineup of speakers and sponsors for the highly anticipated 2024 BrXnd Marketing X AI Conference, set to take place on May 8 in New York City. Founded in 2022, BrXnd is dedicated to bridging […]
  1. Technology & Innovation
Authentic, formerly known as Authentic Brands Group, has partnered with Fast Simon to help enhance merchandising, personalization and search capabilities across its extensive portfolio of brands. Authentic brands including Juicy Couture, Frederick’s of Hollywood and the newly launched Authentic.com already use the solution provider’s AI-powered technology, but now Fast Simon  has become a preferred partner […]
  1. Department: Food
  Success does leave clues and regular readers of this blog know that Texas Born has had success with grocerant niche Ready-2-Eat and Heat-N-Eat fresh prepared food.  They are now rolling out their latest selection of limited-time foodservice selections that can be enjoyed throughout the day.  According to Steven Johnson Grocerant Guru® at Tacoma, WA […]
  1. Technology & Innovation
Strap in for a glimpse into the not-too-distant future where our retail escapades are getting an android-assisted upgrade! From precision shelf stocking to whizzing through checkouts, let’s wheel through six ways in which robots are already revolutionizing the entire shopping experience. Stockroom Sorting Shenanigans There’s now a wide variety of different types of robots for […]
  1. Media & Marketing
The CPG Guys are joined by Craig Dubitsky, a serial entrepreneur who created Eis Lip Blam, Hello oral care products and now happy Coffee (along with actor Robert Downey Jr.) Follow Craig on LinkedIn at: https://www.linkedin.com/in/craig-dubitskyFollow happy on LinkedIn at: https://www.linkedin.com/company/we-are-happy-products/Follow happy online at: https://www.happyproducts.com/ We ask Craig these questions: Why don’t we start with […]
  1. Technology & Innovation
In an age where everyday goods cost more than ever, is our appetite for the finer things subsiding? According to Bank of America card data, credit card spending for luxury fashion is down 16 percent year-over-year, the product of a six-quarter-long decline. In October, one of the world’s top luxury retailers saw its stock drop […]
  1. Department: HBC
Running background checks has never been straightforward in the retail industry, and 2024 will be no exception. Employers nationwide will continue to face an ever-changing landscape of laws and regulations that will require both vigilance and foresight to navigate with confidence. Proceeding without attentiveness and care is likely to result in complications for even the […]
  1. Technology & Innovation
Remember the days when malls and Main Street stores were bustling every single day? Things took quite a nosedive after internet shopping took off a couple of decades ago – so brick-and-mortar retail establishments have had to adapt to stay in the game. As customers continue to purchase items online and get them delivered to […]
  1. Holiday & Events
Retail and economic experts who wondered how long consumers’ resiliency could last in the fourth quarter of a year marked by dwindling savings and stubbornly high prices got their answer in December. Online sales for the month increased by 11 percent over December 2022, according to Signifyd Holiday Season Pulse Tracker, to cap off a […]
  1. Shopper & Customer
The end-of-year season is always a make or break time for e-commerce brands that can accrue earnings that see their businesses through quiet first quarters. Although inflation eased in the third quarter of 2023, the holiday season can be unpredictable and stiff competition will fight you for every sale. Therefore, you must familiarize yourself with […]
  1. Shopper & Customer
  When asked what’s more important where you sell your product or the price of the product?  The answer may be more difficult than you think.  If you were to ask PepsiCo, they might just say the value of their product is at the intersection of what consumers are willing to pay for it and […]
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Editor’s Choice

  1. Media & Marketing
  2. Channel: Restaurants
  3. Department & Category
  4. Department: Nonfood
  5. ESG
  6. Media & Marketing
  7. Data & Insights
  8. Shopper & Customer
  9. Technology & Innovation
  10. Trends & External Forces
  11. Associates & Employees
  12. Operations & Supply Chain
See this visualization first on the Voronoi app. Use This Visualization Ranked: Occupations With the Most Projected Job Cuts This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. As the economy shifts, the employment landscape changes. […]
  1. Holiday & Events
  2. Department: Consumer Durables
  3. Department: Nonfood
  4. Corporate Finance
  5. ESG
  6. Partnerships & Alt Profit
  7. Media & Marketing
  8. Data & Insights
  9. Shopper & Customer
  10. Technology & Innovation
  11. Trends & External Forces
  12. Associates & Employees
  13. Holiday & Events
  14. Merchandising
  15. Stores & Formats
Adobe expects U.S. online sales to hit a record $240.8 billion this holiday shopping season (covering the period from Nov. 1 to Dec. 31), representing 8.4% growth year-over-year. Shopping on mobile devices also is expected to hit a new milestone, growing 12.8% YoY to contribute a record $128.1 billion, which would represent a 53.2% share of online spend this season […]
  1. Media & Marketing
  2. Retail Ecosystem
  3. Trends & External Forces
Today, we’re kicking off a special two-part series answering your questions about all things marketing.  Scott puts on his professor hat and answers your questions surrounding common marketing misconceptions, the power of community-driven marketing, and what the future holds for the industry.  Music: https://www.davidcuttermusic.com / @dcuttermusic Subscribe to No Mercy / No Malice Buy “The […]
  1. Shopper & Customer
  2. Corporate Finance
  3. Media & Marketing
  4. Data & Insights
  5. Shopper & Customer
  6. Trends & External Forces
See this visualization first on the Voronoi app. Use This Visualization Credit Card Utilization By Generation This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources. In the first quarter of 2024, the nationwide aggregate credit card […]

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