Owned Brands (Private Label)

Articles about retail private label.

  1. Owned Brands (Private Label)

FaceTime with the Content Guy:  Bentonville Reverie

While in Bentonville, Arkansas, last week for the Private Label Manufacturers Association (PLMA) Annual Meeting and Leadership Conference, I had a chance to briefly visit Walmart’s new campus.  I have some thoughts. The post FaceTime with the Content Guy:  Bentonville Reverie appeared first on MNB.
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  1. Owned Brands (Private Label)

FaceTime with the Content Guy: w/ Michael Sansolo, Reporting From PLMA

Michael Sansolo and I spent the end of last week in Bentonville, Arkansas, where we attended and facilitated sessions at the Private Label Manufacturers Association (PLMA) Annual Meeting & Leadership Conference.  Afterwards, we found a quiet corner in the hotel/conference center to reflect on what we heard and learned, especially from keynoter Scott Morris, Senior […]
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  1. Owned Brands (Private Label)

Walmart Launches “Comprehensive Redesign” Of Great Value Private Label

Walmart yesterday announced “a comprehensive redesign of its flagship private brand, Great Value, reinforcing its commitment to delivering high-quality products customers need, want and love – at an affordable price … The redesign will span almost 10,000 food and consumables items, making it the most extensive private brand update in Walmart’s history. To ensure a […]
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  1. Owned Brands (Private Label)

The New Breakfast Equation—Time, Taste, Price, and the Rewiring of Meal Consumption

  Consumers are fundamentally reshaping how they approach food, driven by four converging forces: time scarcity, flavor expectations, price sensitivity, and the need to satisfy diverse household demands. What is emerging is not a temporary shift—but a structural transformation in meal consumption behavior and food channel migration according to Steven Johnson Grocerant Guru® at Tacoma, […]
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  1. Owned Brands (Private Label)

From Points to Precision: Why AI-Powered Loyalty Is Rewiring the Grocerant Economy in 2026

  The loyalty landscape in foodservice and convenience retail is undergoing a structural reset—and the data is no longer subtle. According to the 2026 Paytronix Loyalty Report, operators that once relied on static, points-based systems are now pivoting toward AI-driven personalization fueled by first-party data. The result? A measurable lift in visit frequency, ticket size, […]
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  1. Owned Brands (Private Label)

The Power Of Proprietary and Defining Private Label

The New York Times reports that this week, Amazon Prime Video “becomes the first streamer to serve the patrons of the Masters, joining mainstays CBS and ESPN.”  A major deal, the Times suggests, that signifies the degree to which Amazon is delivering on its ambitions. “It was eight years ago that Amazon Prime Video completed […]
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  1. Owned Brands (Private Label)

A Public Message About Private Label 

Got this email the other via Willamette Week, and as I get ready to head to Bentonville, Arkansas, where I’ll be facilitating a session at the Private Label Manufacturers Association (PLMA) Annual Meeting & Leadership Conference, I thought it was a great way for a retailer to communicate about its own-label products and focus: KC’s […]
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  1. Owned Brands (Private Label)

Kohl’s and Tween Apparel Trends: The Growing Role of Private Label Brands

Download our latest report to better understand where market share is shifting, how private label brands are scaling, and where shoppers are spending across the girls’ apparel market. The girls’ apparel market is evolving as younger shoppers shift toward value oriented, assortment driven, and trend responsive products across retailers. As competition intensifies, changes in market […]
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  1. Owned Brands (Private Label)

The Big Three PBMs’ 2026 Formulary Exclusions: MFP, Private Label Biosimilars, and Direct-to-Patient Threats for PBMs (rerun)

This week, we’re rerunning some popular posts while we prepare for Friday’s live video webinar: PBM Industry Update 2026: Trends, Challenges, and What’s Ahead. Click here to see the original post from January 2026. For 2026, the three largest pharmacy benefit managers (PBMs)—Caremark (CVS Health), Express Scripts (Cigna), and Optum Rx (United Health Group)—have once […]
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  1. Owned Brands (Private Label)

Intuit Mailchimp’s Sarah Logan: retailers need clarity, not more campaigns, to drive profitable growth

By Sarah Logan, Head of Agency Partnerships, EMEA, Intuit Mailchimp Despite having more ways of reaching consumers than ever before, retail marketers are finding it harder to convert customers. However, it’s not due to the lack of campaigns, but the lack of clarity: With so many touchpoints at play, it’s difficult to clearly see which […]
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  1. Owned Brands (Private Label)

Grocers Step Up: Solving Parents’ Time Crunch with Better-for-You Meal Solutions

  Back-to-school is no longer just a retail event—it’s a high-stakes meal solutions moment, where grocers have a unique opportunity to solve one of the most persistent pain points for families: time-starved parents seeking nutritious, convenient, and kid-approved food options according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®. In 2026, the […]
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  1. Owned Brands (Private Label)

Gen Z Eats on the Move: Why Value, Convenience, and Brand Trust Are Reshaping Every Meal Occasion

  Gen Z isn’t abandoning brands—they’re recalibrating how, when, and where they spend. New data from First Insight reveals a nuanced shift: while national brands still dominate preference across food and beverage categories, Gen Z is actively reallocating spending, prioritizing value in everyday consumables while trading up in lifestyle-driven categories. For food marketers, operators, and […]
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  1. Owned Brands (Private Label)

Brands Chasing Youth

The marketing industry’s obsession with youth is nothing new.  Thinking about what makes the next generation of consumers tick is a perennial activity. Generic one-size-fits-all advice on how to crack the code on Gen Z (age 16-29) and Gen Alpha (age 0-16) circulates constantly. Sometimes these generations are awkwardly bundled together as “Gen Zalpha.” Much […]
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  1. Owned Brands (Private Label)

Why Local Retailers Outperform Algorithms When It Comes to Knowing Their Customers’ Needs

Digital platforms promise precision. They track clicks, monitor behavior, and categorize preferences. Algorithms now shape much of modern commerce, directing what consumers see, what products surface, and what brands rise. Yet despite this technological dominance, product discovery remains fundamentally human. Local retailers continue to outperform algorithms because they understand context. Independent store owners and staff […]
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  1. Owned Brands (Private Label)

4 Critical Mistakes Emerging CPG Brands Must Avoid When Pitching a Retail Buyer

For emerging CPG brands, the journey from a home kitchen or a small-batch facility to the shelves of a national retailer is fraught with challenges. While many founders focus entirely on the quality of their product, the reality of the retail industry is that a great product is only half the battle. Success depends on […]
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  1. Owned Brands (Private Label)

Predictive Consumer Gifting Behaviour and Seasonal Retail Trends in 2026

Christmas remains pivotal in the UK seasonal retail calendar, but evolving consumer gifting behaviour is reshaping how and when shoppers buy. While overall spending has remained stable, trends in Christmas gift buying tracked by Mintel highlight a shift towards later purchasing, demand for more distinctive gifts, and growing interest in curated and personalised shopping experiences. […]
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  1. Owned Brands (Private Label)

Walmart to Expand Digital Shelf Labels Chainwide

Walmart will deploy digital shelf labels (DSLs) chainwide this year, doubling the approximately 2,300 U.S. locations currently using the technology (Walmart U.S. operates more than 4,600 stores). With more than 120,000 items in a typical Walmart store, managing price changes manually requires significant associate hours. Additionally, these DSLs are equipped with LED lights that make […]
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