Marketing: Social Media

  1. Technology & Innovation

Are LLMs About To Hit A Wall?

Each new generation of large language model consumes a staggering amount of resources.  Meta, for instance, trained its new Llama 3 models with about 10 times more data and 100 times more compute than Llama 2. Amid a chip shortage, it used two 24,000 GPU clusters, with each chip running around the price of a […]
5 min read
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  1. Department: Nonfood

How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love

Americans spent $136.8 billion on their pets in 2022, up from $123.6 billion in 2021, according to the American Pet Products Association. Half of these pet-owning households are run by millennials and Gen Zers, who don’t just look at their pets as “furry friends” but as their children. Bark is one company that is laser-focused […]
5 min read
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  1. Media & Marketing

Rebag, Newegg Join Growing List of Retailers Launching Membership Programs

Membership programs are quickly becoming 2024’s hottest accessory, whether you’re a luxury resale platform or an electronics ecommerce site. Online marketplaces Rebag and Newegg have joined the growing roster of retailers launching membership programs. This year alone, the list of retailers that have launched or beefed up their loyalty and membership programs includes Albertsons, Carter’s, PetSmart, Target, Sunglass […]
2 min read
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  1. Technology & Innovation

TelevisaUnivision to Debut Shoppable TV Experience at Latin American Music Awards

Spanish-language media and content company TelevisaUnivision has partnered with Shopsense AI to make some of its programming, on both linear and streaming platforms, shoppable.   Using onscreen QR codes and dedicated URLs, the Shopsense technology makes onscreen content shoppable via mobile devices by directing viewers to a show-specific digital store. The partnership will kick off […]
2 min read
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  1. Technology & Innovation

Store workforce scheduling firm Orquest named winner of Retail Technology Show 2024 Innovation Awards

Artificial intelligence driven in-store workforce scheduling solution, Orquest, has been announced as the winner of the 2024 Innovation Awards by Retail Technology Show 2024, which is taking place at London Olympia this week. Announced at the BIG Retail Party at the end of day one, Orquest was chosen from a shortlist of ten companies also […]
2 min read
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  1. Media & Marketing

2024 Annual Marketing Report

2024 Annual Marketing Report Maximizing ROI in a fragmented world Discover how global marketers are allocating budgets, measuring success and what these trends mean for your own impact planning. Download the report 2024 Annual Marketing Report Maximizing ROI in a fragmented world Discover how global marketers are allocating budgets, measuring success and what these trends […]
2 min read
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  1. Department & Category

FMI taps Julie Savoie to lead workforce initiatives

ARLINGTON, VA – FMI – The Food Industry Association, has tapped Julie Savoie to lead the association’s strategic direction for, and implementation of, member workplace and workforce initiatives. She will also help oversee the FMI sustainability agenda. Julie Savoie “Workforce capabilities are one of FMI’s Imperative Issues and have become particularly urgent in recent years,” […]
2 min read
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  1. Technology & Innovation

Simon Adds VIP Suite to Kick Off Woodbury Common Expansion

Mall operator Simon revealed big plans to expand its Woodbury Common Premium Outlet center in Fall 2023, including the addition of 155,000 square feet of retail stores and restaurants, a 200-key luxury hotel, a second parking facility and upgraded amenities. To cement the center’s image as a luxury destination, the first enhancement will be a […]
2 min read
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  1. Media & Marketing

What’s Behind the Growth of the Cleanroom Market?

What is a cleanroom? A cleanroom is a room or area which has a controlled environment that prevents contamination from pollutants like dust, microbes, aerosol particles, chemical vapor, and water vapor. Such rooms use technology that regulate environmental parameters such as temperature, pressure and humidity to ensure high quality production. This is why cleanrooms are […]
< 1 min read
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  1. Media & Marketing

Technical glitch disrupts Sainsbury’s morning deliveries

Sainsbury’s faced a delivery setback this morning, as a technical glitch cancelled several customer deliveries.  The supermarket giant confirmed via a post on X (formerly Twitter) that technical difficulties caused the disruptions. @sainsburys I’m assuming my order is cancelled too? No email, no text and finding information out on here, nothing official – not ideal! […]
2 min read
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  1. Media & Marketing

Is This TikTok Ban, Like, Happening?; DTC Darlings Lose Their Retail Darling

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tick, Tock, Tick, Tock … Boom The New York Times homepage dubbed it a “US Foreign Aid Package.” CNBC crammed all the angles into one headline: “Biden signs Israel, Ukraine, TikTok bill into law.” In American politics, the conventional wisdom is that no […]
< 1 min read
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  1. Technology & Innovation

Delving into the Oxygen Scavengers Market: Trends, Growth, and Future Prospects

Oxygen scavengers play a crucial role in preventing oxidative reactions that can lead to spoilage, degradation, and corrosion in numerous applications. As industries continue to seek innovative solutions for enhancing product quality and shelf life, the oxygen scavengers’ market has witnessed significant growth and evolution. In this blog post, we’ll explore the dynamics of the […]
< 1 min read
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  1. Owned Brands (Private Label)

Select & Save announces ‘strategic changes’

Independent convenience symbol group Select & Save is investing in a rebrand and its own label offering. In a LinkedIn post, managing director Kam Sanghera revealed some “exciting upcoming strategic changes to the business.” “Firstly, we’re investment in our new visual identity and that will… This story continues at Select & Save announces ‘strategic changes’ […]
< 1 min read
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  1. Technology & Innovation

Retail Technology Show 2024: artificial intelligence impacting retail and society says Google executive

“Technology is at the heart of societal and business transformation,” said Dex Hunter-Torricke, Head of Global Comms and Marketing at Google’s DeepMind specialist AI unit, as he shared some use cases with the conference audience at Retail Technology Show (RTS) 2024 today. The former Facebook and SpaceX executive is a vastly experienced specialist who shared […]
2 min read
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  1. Channel: Delivery

DoorDash and Walgreens to empower SNAP recipients

SAN FRANCISCO — DoorDash is collaborating with Walgreens to offer SNAP/EBT payment at nearly 7,800 Walgreens stores across the country. DoorDash says it is the first platform to enables SNAP customers to make purchases directly from Walgreens using their SNAP/EBT cards, and is also the first third-party delivery service provider to offer SNAP/EBT as a […]
2 min read
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  1. Department: HBC

Independents Outshine PBMs in Manufacturers’ Exclusive Specialty Pharmacy Networks

Last week, we documented the substantial concentration of dispensing revenues for specialty drugs. See The Top 15 Specialty Pharmacies of 2023: Market Shares and Revenues at the Biggest PBMs, Health Plans, and Independents. Today, we examine how manufacturers’ specialty networks contribute to this concentration. In DCI’s exclusive analysis below, we show that specialty pharmacies affiliated […]
2 min read
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  1. Technology & Innovation

Wh-The-Tech with Nestlé Purina’s Padma Hari & Maesa’s Oshiya Savur

In this episode, the CPG Guys speak with Padma Hari, Chief Digital Officer at Nestlé Purina & Oshiya Savur, Chief Brand & Marketing Officer at Maesa. Both co-host the “Wh-The-Tech” podcast. Subscribe to the “Wh-The-Tech” podcast: Apple  Spotify Follow Padma on LinkedIn at: https://www.linkedin.com/in/padma-hari/ Follow Oshiya on LinkedIn at: https://www.linkedin.com/in/oshiya-savur/ Padma & Oshiya answered these […]
2 min read
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  1. Media & Marketing

The Grocerant Guru: Why Foxtrot and Dom’s Couldn’t Outfox the Market

  Urban darlings Foxtrot and Dom’s, known for their unique grocery-restaurant hybrid concept, recently shuttered their doors. This surprise move comes just months after their merger into Outfox Hospitality. As the Grocerant Guru® at Tacoma, WA based Foodservice Solutions® let’s dissect six reasons why this innovative concept may not have survived the test of time. […]
2 min read
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  1. Technology & Innovation

Marketers Spend on New Technologies While Battling Usage and Impact Challenges

The 32nd edition of The CMO Survey examines reoccurring questions related to marketing spending and performance, marketing leadership, and marketing jobs. In addition, managing marketing technology, generative AI, growth, and sustainability are special topics covered in this edition. Here are top takeaways, based on a sample of 292 marketing leaders at for-profit U.S. companies, 94% […]
4 min read
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  1. Data & Insights

AI’s Impact On The Pursuit Of Brand Difference

The biggest challenge brands face is standing out from the crowd. Kantar’s BrandZ tracking of brands across all categories worldwide finds that year-in and year-out roughly eight-in-ten brands fall short on consumer perceptions of difference. Even more brands fall short on difference that is meaningful and relevant. Difference is rare because difference is hard. The […]
4 min read
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  1. Channel: Mass

How to Optimize Walmart.com Brand Shops & Maximize Traffic

Walmart.com has launched the capability for suppliers to create Brand Shop landing pages as a new way to educate and drive awareness with shoppers. With Walmart.com Brand Shops, suppliers can now direct traffic from across the web to a curated landing page on Walmart.com. Brand Shops will allow brands to create a page on Walmart.com […]
3 min read
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  1. Corporate Strategy

Planning For Brand Expansion

The growth of any brand will plateau if it is successful with its initial product range in its region of origin. Further growth must come from expanding the product range, extending geographically, or both. Before scaling your brand, the business fundamentals need to be in place. Investors seem keen to fund technology-based brands even if […]
3 min read
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  1. Media & Marketing

The Future of Entrepreneurship Part 1: What Makes a Good Entrepreneur? How Do I Raise Capital? Is Balance Ever Possible?

In today’s episode, we kick off our special 3-part series answering your questions surrounding The Future of Entrepreneurship.  Today is all about work-life balance, how to raise capital for your business, and what makes a good vs. bad entrepreneur. We first hear from a college student who is about to graduate and wondering whether he’s […]
< 1 min read
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  1. Department: Consumer Durables

TikTok Shop customers spend more at lower ticket apparel retailers

Download full TikTok Shop report Access TikTok and Panel data in Dash. TikTok Shop customers spent 26% of their apparel wallet on Off-Price Department Stores and 11% on Fast Fashion in the 12-months ended February 2024, compared to 24% and 7% for the average shopper. Conversely, TikTok Shop users spent less than their peers at […]
< 1 min read
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  1. Channel: Mass
  2. Channel: Mass
  3. Department: Consumer Durables
  4. Department: Nonfood
  5. Media & Marketing
  6. Data & Insights
  7. Shopper & Customer
  8. Trends & External Forces
  9. Merchandising
  10. Operations & Supply Chain

Target’s April 2024 Circle Sale was its largest by sales lift

Track General Merchandise spending free Access chart in Dash. Target’s April Circle Sale generated 7% more sales than the weekly average in the previous 4 weeks according to Earnest credit card data. This represents a 2 point acceleration in the Circle Sale’s contribution to Target’s topline compared to Target’s October sale. Target Circle is a […]
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  1. Department: Consumer Durables
  2. Media & Marketing
  3. Data & Insights
  4. Shopper & Customer
  5. Trends & External Forces
  6. Stores & Formats

TikTok Shop customers spend more at lower ticket apparel retailers

Download full TikTok Shop report Access TikTok and Panel data in Dash. TikTok Shop customers spent 26% of their apparel wallet on Off-Price Department Stores and 11% on Fast Fashion in the 12-months ended February 2024, compared to 24% and 7% for the average shopper. Conversely, TikTok Shop users spent less than their peers at […]
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  1. Trends & External Forces
  2. Corporate Finance
  3. Corporate Purpose
  4. ESG
  5. Media & Marketing
  6. Data & Insights
  7. Technology & Innovation
  8. Trends & External Forces
  9. Associates & Employees

Where Does One U.S. Tax Dollar Go?

See this visualization first on the Voronoi app. Where Does One U.S. Tax Dollar Go? This was originally posted on our Voronoi app. Download the app for free on Apple or Android and discover incredible data-driven charts from a variety of trusted sources. Come tax season, a common refrain is: “what do my taxes even […]
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