Partnerships & Alt Profit

Articles about partnerships in retail, additionally retailers with alternative revenue streams outside of selling stuff. (retailer media, data, services, etc.)

  1. Partnerships & Alt Profit
As the official BBQ Partner of UEFA Euro 2024, Hellmann’s is launching limited-edition bottles across 12 SKUs including mayonnaise, tomato ketchup and its flavoured range, to drive sales and trial throughout the six months of BBQ season. The themed bottles, which the brand will launch… This story continues at Hellmann’s launches limited-edition UEFA Euro 2024 […]
  1. Partnerships & Alt Profit
RTIH rounds up ten retail systems ventures who have recently secured significant investments in their businesses, including blockchain enabled Web3 fashion startups, customer journey management platforms, and computer vision and AI powered warehouse inventory monitoring solutions. 1. TheyDo Customer journey management platform, TheyDo, has secured an additional $34 million in a Series A+ funding round. […]
  1. Partnerships & Alt Profit
GRAND RAPIDS, Mich. — Meijer will open two new 159,000-square-foot supercenters, in Alliance and North Canton, Ohio, on May 14, increasing the retailer’s store count to 55 in the state. Meijer previously announced plans to open a 159,000-square-foot supercenter in Hillsdale, Mich. That store is also scheduled to open on May 14. The Ohio supercenters […]
  1. Partnerships & Alt Profit
JLL Retail Property Management has introduced a new virtual shopper agent named Cindy, designed to make the online experience more relevant and engaging at 13 of its shopping centers across the U.S. In addition to spotlighting the center’s sales and deals, Cindy gives consumers details on the latest fashion trends, acting as their exclusive “shopping […]
  1. Partnerships & Alt Profit
“We cannot expect Amazon to develop or innovate in our category because that is not necessarily their desire.” — Martin Heubel, Founder of Consulterce As more brands search for ways to boost their profit margins both holistically and on specific retail channels, Amazon is undergoing its own transformation that could make it even harder for brands to be […]
  1. Partnerships & Alt Profit
In an era defined by rapid transformation and technological innovation, the retail sector finds itself at the forefront of adaptation and change. Staying ahead of emerging trends is about setting the pace and leveraging new opportunities to outstrip competitors. For savvy retailers, this means continuously monitoring developments across multiple fronts, from experiential shopping to advanced […]
  1. Partnerships & Alt Profit
Brands have been touting their green credentials and launching new initiatives all month in the leadup to Earth Day, and those efforts have peaked now that that April 22 has arrived. Among the brands that saved their announcements for the day itself are Kering, Marks & Spencer, Wrangler, Asics and Anthropologie, all of which showcased […]
  1. Partnerships & Alt Profit
Where should I advertise and when? This is probably one of the most frustrating questions in the marketing book. Today as always, every company must carefully study its markets, decide where to allocate its media budget, and measure the performance of its campaigns. But the time window to do those things has compressed considerably. Consumers […]
  1. Partnerships & Alt Profit
Retailers must be smart, proactive, and decisive about their strategic planning, tech investments, and integration processes. That’s not always easy, but there’s a lot of guidance in the form of best practices, industry experts, and partnerships that can help retailers thrive in the current market.  To dig deeper into these resources, RETHINK Retail recently held […]
  1. Partnerships & Alt Profit
Twenty-five years ago, Tariq Farid saw some fruit displayed in a unique way at an event. He turned the idea into a business — and Edible Arrangements into a household name. But his daughter, Somia Farid Silber, who’s now the company’s President, isn’t coasting on the company’s past success — she’s too busy thinking about […]
  1. Partnerships & Alt Profit
“A sign of success by any marketer is if they get sponsorship around the boardroom table.” I like this observation from Abigail Comber, former CMO at Debenhams.  It’s a reminder of how much of the marketing role is an inside job — the ability of marketers to influence the rest of the organization. MarketingWeek reported […]
  1. Partnerships & Alt Profit
In the fiercely competitive retail landscape, loyalty programs stand as a pivotal point of differentiation. The 2024 outlook underscores a strategic pivot toward crafting loyalty programs that not only incentivize but also personalize the shopping experience, drawing on trust and engagement as key drivers. Incorporating the latest feedback from Wiser customers, we delve deeper into […]
  1. Partnerships & Alt Profit
  It’s at the intersection of yesterday fast-food restaurant and playground and time starved consumers that today’s consumers is opting for fresh food fast and simple according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  The drive-thru has been a fast-food staple for decades, but the way we get our burgers and […]
  1. Partnerships & Alt Profit
Erik and Pete Nordstrom, the CEO and President, respectively, of Nordstrom, want to explore a transaction that would take the company private. In response, the Nordstrom board of directors has authorized the “exploration of possible avenues to enhance shareholder value,” forming a special committee of independent and disinterested directors to evaluate proposals from the Nordstroms […]
  1. Partnerships & Alt Profit
[Update as of 4/19/2024] Wayfair has provided more details on its inaugural large-format store. The 150,000-square-foot location will open on May 23, 2024 in Wilmette, Ill.’s Edens Plaza. The grand opening celebration that weekend will feature exclusive deals and family-friendly activities for shoppers; further details will be made available here in the run-up to the […]
  1. Partnerships & Alt Profit
The CPG Guys are joined for this episode by Neil Murphy, Chief Revenue Officer at Bridg, a data and audience platform built exclusively for brick and mortar retailers and their CPG partners that powers retail media success. The platform solves a longstanding challenge – identifying and targeting in-store customers that aren’t part of loyalty or […]
  1. Partnerships & Alt Profit
  Regular readers of this blog know that for decades, grocery stores reigned supreme as the go-to for meal preparation and home meal replacement. However, the evolving consumer has been migrating.  Recent trends show a shift in consumer behavior, with restaurants steadily chipping away at the grocery sector’s market share. According to Steven Johnson Grocerant […]
  1. Partnerships & Alt Profit
Identity is a big topic in data-driven marketing. Advertisers want to target consumers at the person level, publishers want to monetize their audiences, and identity is crucial to ensure that the “John Smith” the brand is trying to reach and the “John Smith” currently shopping on Amazon, scrolling through TikTok, or searching for a weekend […]
  1. Partnerships & Alt Profit
Lowe’s has partnered with the world’s best-known soccer player, Lionel Messi, and his MLS Club Inter Miami CF, for programs that spotlight Messi’s skills at assisting on the field. Members of both the MyLowe’s Rewards and MVPs Pro Rewards loyalty programs will receive an “assist” in the form of 100 points to bring them closer […]
  1. Partnerships & Alt Profit
Today’s guest post comes from Jim Sheninger, Pharmacy Strategy Officer at GoodRx. Jim describes GoodRx’s emerging pharmacy contracting strategies. In addition to working through pharmacy benefit managers (PBMs), GoodRx now also contracts directly with Walgreens, CVS, and other national and regional pharmacies. These direct agreements are based on acqusition cost, which helps pharmacies stabilize gross […]
  1. Partnerships & Alt Profit
  At the intersection of growth fresh food sales specifically Ready-2-Eat and Heat-N-Eat prepared food the convenience store sector is simply trouncing the grocery store sector.  In fact, Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® stated, grocery stores should be embarrassed by the way the convenience store sector and garnered share of […]
  1. Partnerships & Alt Profit
Shares of Adidas jumped 8.2 percent on Wednesday after the company unexpectedly raised its full-year guidance and reported a year-on-year profit increase in the first quarter, reports CNBC. The German sportswear company said that it now expects currency-neutral revenues to increase at a mid-to high-single-digit rate in full-year 2024, compared with a previous projection of […]
  1. Partnerships & Alt Profit
Global location intelligence provider, dataplor, has announced a $10.6 million Series A funding round led by Spark Capital. This takes the total raised to date to $20.3 million. The round, which included participation from Quest Venture Partners, Acronym Venture Capital, Circadian Ventures, Two Lanterns Venture Partners and APA Venture Partners, will boost dataplor’s expansion plans, […]
  1. Partnerships & Alt Profit
  STIMULATE, the pioneering force in sexual wellness, is thrilled to announce an exclusive 20-minute virtual fireside chat titled “Purpose to Pleasure,” featuring Dr. Michael Reed, also known as The Cosmetic Gyn, alongside STIMULATE founder Nicole Leinbach. Dr. Reed, a world-renowned leader in cosmetic and functional gynecology, is dedicated to destigmatizing sexual health and wellness […]
  1. Partnerships & Alt Profit
Corporate social responsibility (CSR), once a differentiator for brands, is now the norm. Today’s consumers expect those they do business with, including retailers, will have positive impacts on the world. In fact, Gen Z consumers are three times as likely to say that the “purpose of business is to serve communities and society” rather than […]
  1. Partnerships & Alt Profit
BENTONVILLE, Ark. — Walmart is collaborating with celebrity Jessica Simpson’s apparel brand on a new collection of women’s clothing, swimwear and jewelry, including many items designed exclusively for Walmart. “I am so excited to partner with Walmart to bring our collection to a whole new group of dynamic and beautiful customers,” said Jessica Simpson. “Walmart […]
  1. Partnerships & Alt Profit
NEW YORK, NY — Concurrences, the leading antitrust publisher, last week awarded “The Proper Measure of Profits for Assessing Market Power” as the Reader’s Choice Award winner in the “Best Business Article: General Economics” category at the 2024 Concurrences Antitrust Writing Awards. The paper was co-authored by Keystone Senior Partner Michael Cragg, alongside economists Patrick […]
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  1. Partnerships & Alt Profit
SEATTLE – Amazon posted better-than-expected revenue and earnings in the quarter ended March 31. Net sales increased 13% from a year earlier to $143.3 billion. The company reported first-quarter net income of $10.4 billion, or 98 cents a diluted share, compared to $3.2 billion a year earlier. Amazon’s operating income surged to $15.3 billion, up […]

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