Partnerships & Alt Profit

Articles about partnerships in retail, additionally retailers with alternative revenue streams outside of selling stuff. (retailer media, data, services, etc.)

  1. Partnerships & Alt Profit

Scope Zero Releases Case Study Highlighting Success of Carbon Savings Account® Pilot with New York Life

SAN FRANCISCO, CA — Scope Zero, a financial and environmental wellness platform, today announced that it has released its first case study highlighting the successful 2023 pilot of its Carbon Savings Account® (CSA) with New York Life, the largest mutual life insurance company in the United States. The Carbon Savings Account® (CSA) is an employee […]
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  1. Partnerships & Alt Profit

Inside Westfield Century City’s Infrastructure Supporting Experiential Retail

Now embarking on its 60th year in business, Westfield Century City has become a beloved Los Angeles institution — one that has evolved alongside its broad demographic of Angelenos. It is this broad demographic, and its fast-evolving behaviors and expectations, that has inspired the team to invest more thoughtfully into events, experiential retail and activations […]
5 min read
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  1. Partnerships & Alt Profit

American outdoor apparel retailer Patagonia opens doors to new bricks and mortar store in Amsterdam

Patagonia has opened its first store in the Netherlands, in Amsterdam, designed to serve as both a retail store and a space for local activist and sports communities. This will offer technical products for outdoor sports, including climbing, snow sports, and trail running. It will host regular community events such as repair workshops, film screenings […]
2 min read
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  1. Partnerships & Alt Profit

Old El Paso launches Team GB campaign for Paris Olympics

Old El Paso has launched a Team GB campaign for the Paris 2024 Olympic Games. Old El Paso has announced a stand-out campaign as part of its continued partnership with Team GB as part of the highly-anticipated 2024 Paris Olympic Games. The link-up kicks off… This story continues at Old El Paso launches Team GB […]
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  1. Partnerships & Alt Profit

Macy’s Adds 2 Arkhouse Directors to Board in Deal to End Proxy Fight

As part of an agreement with activist investor Arkhouse Management, Macy’s Inc. has named Arkhouse candidates, Richard (Ric) Clark and Richard (Rick) L. Markee, as independent members of its board of directors. Arkhouse has withdrawn its other director nominations as part of the deal, and Clark and Markee will join the board’s finance committee, which […]
2 min read
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  1. Partnerships & Alt Profit

Pet Valu to Optimize Pricing and Promotions with New Merchandising Solution

Pet Valu will deploy solutions from Relex to enhance pricing and promotions planning processes in its 780+ retail locations across Canada as well as its digital channels. Pet Valu’s implementation partner Logic will provide program management, change management and data integration services. “As we commence the transformation of our merchandising systems, we believe there is […]
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  1. Partnerships & Alt Profit

Media & Merchandising Integration with Roundel’s Matt Drzewicki

In this episode, the CPG Guys speak with Matt Drzewicki, Vice President of Partner Solutions at Roundel, the retail media arm of Target Corporation. Follow Matt Drzewicki on LinkedIn at: https://www.linkedin.com/in/matt-drzewicki-aa8712/Follow Roundel on LinkedIn at: https://www.linkedin.com/company/roundel/Follow Roundel online at: https://roundel.com/ This episode is sponsored by the Cornell Omnichannel Leadership Program: https://ecornell.cornell.edu/certificates/financial-management/omnichannel-leadership-program/ Matt answered these questions: […]
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  1. Partnerships & Alt Profit

Grocerant Guru: AI Meets Appetizers at Re-Up Convenience Stores

  Technology is important but it never replaces flavorful fresh food service fast according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.   Johnson is your one-stop source for all things Ready-2-Eat and Heat-N-Eat fresh prepared at grocery stores, convenience stores, and within the restaurant sector. Today, we’re shining a spotlight on Re-Up, […]
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  1. Partnerships & Alt Profit

The Future Retail Pathway Unveiled at NRF 2024

Another year has come and gone for ‘Retail’s Big Show;’ this year focused on themes from innovative store layouts to improved associate experiences to, of course, AI. Over 1000 displays at this year’s event showed off a wide range of solutions, including color-coded vignettes for thematic brand experiences, various intriguing mock store model demonstrations, or […]
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  1. Partnerships & Alt Profit

Retail Buying and Merchandising Trends in 2024

In 2024, the landscape of buying and merchandising is witnessing significant transformations driven by evolving consumer preferences, technological advancements, and socio-economic shifts. Let’s dive into four key trends reshaping the retail industry this year. Embracing Sustainable Partnerships: Sustainability has transcended from a buzzword to a fundamental expectation among consumers. With an increasing awareness of environmental […]
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  1. Partnerships & Alt Profit

L.O.L. Surprise! Parent Company Goes DTC, Debuts Loyalty Program

MGA Entertainment, the company behind L.O.L. Surprise!, Little Tikes, MGA’s Miniverse and other beloved toy brands, has launched its own direct-to-consumer (DTC) site and rewards program to get closer to its customers.  Although MGA products will still be available through major retailers, the new shopping destination, aptly named The MGA Shop, is designed to provide […]
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  1. Partnerships & Alt Profit

Shopify Helps Hawaiian Brands Say ‘Aloha’ to NYC

Shopify is partnering with Mana Up, an accelerator and venture fund for Hawaii-based products, on an immersive market concept designed to spotlight emerging brands from “the Aloha state.”   Aloha Market will run April 26 to 28, 2024, at Shopify’s NYC activation space in SoHo, and will feature unique products from more than 40 Hawaii creators […]
2 min read
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  1. Partnerships & Alt Profit

CVS Health Identifies Closed-Loop Feedback as its Customer-Centricity Unlock

Today’s consumers are asked to rate their experiences multiple times per day. You can hit a smiley face if the airport bathroom is clean and, if not, a frowny face. You’re encouraged to rate the service you received after ordering a product online, getting your car repaired or having your hair styled. At my local […]
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  1. Partnerships & Alt Profit

Non-Alcoholic Brand Boisson Files for Bankruptcy Protection, Closes all Stores

Boisson has filed for Chapter 11 bankruptcy protection and shuttered its eight brick-and-mortar stores, according to multiple media reports and a LinkedIn blog post by Boisson founder Nicholas Bodkins. The non-alcoholic (NA) beverage brand plans to continue operating as a wholesaler and a DTC ecommerce retailer. Boisson had taken a “neighborhood stores” approach to brick-and-mortar […]
2 min read
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  1. Partnerships & Alt Profit

Sam’s Club Leans Into Digital to Optimize CX

In episode 447 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Sabrina Callahan, vice president, e-commerce at Sam’s Club, a leading membership warehouse club offering superior products, savings and services, part of the Walmart portfolio. During the wide-ranging conversation, Callahan discusses her role at Sam’s Club (1:15), collaborating with other departments within the company to […]
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  1. Partnerships & Alt Profit

Best Buy, Microsoft Celebrate Earth Month by Turning ‘E-Waste’ into Couture

Best Buy, one of the largest retail collectors of e-waste in the U.S., is partnering with Microsoft on a new activation designed to inspire consumers to recycle their unwanted laptops and tablets. During Earth Month in April, customers can bring in any eligible laptop or tablet to a Best Buy store for recycling and save […]
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  1. Partnerships & Alt Profit

When it comes to Drive Thru Food Packaging, less packaging is “better for you”.

  While brand marketers love placing brand logos on buckets, boxes, cups and wraps.  Consumers have grown tired of the excessive packaging on Take Away food and view it as non-environmentally friendly according to Steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions®.  Consider Papa Murphy’s Take-N-Bake pizza consumers rave on the simplicity of […]
3 min read
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  1. Partnerships & Alt Profit

The Future of Loyalty Programs: Community, Crowdsourcing and Beyond

Brands and retailers that specialize in formal events and big “life moments” (think weddings, proms and the like) need to think about customer loyalty — how to win it and how to keep it — in a completely different way. For example, David’s Bridal has leaned into community and crowdsourcing to create programs that allow […]
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  1. Partnerships & Alt Profit

What the IAB/MRC New Retail Media Guidelines Means for Brands DSI

“If we can hold everybody accountable to meeting these standards, I think it’s going to be really a sea change in how we do business.” — Kelly Kachnowski, VP of Marketing Tech at The Mars Agency From Walmart Connect to Target Roundel and Amazon, brands have an array of choices for where to buy media. But as retail media has […]
11 min read
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  1. Partnerships & Alt Profit

SAVE THE DATE: Drug Channels Leadership Forum, March 17-19, 2025

I am pleased to announce the inaugural Drug Channels Leadership Forum! This unique, new event will be held from March 17 to 19, 2025, at the Turnberry Resort and Spa in Miami. The Leadership Forum will be an executive gathering where drug channel leaders can network and discuss key issues and challenges facing the commercial […]
3 min read
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  1. Partnerships & Alt Profit

Paramount Dives into Shoppable TV Beginning with the CMT Awards

Paramount Global will debut a new mobile shopping experience, powered by Shopsense AI, during the CMT Music Awards red carpet pre-show on April 7, 2024. Paramount is the inaugural partner for Shopsense’s new retail media platform, which allows viewers to shop for products and curated collections inspired by television content on content providers’ apps and […]
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  1. Partnerships & Alt Profit

Retail Media Operations with iOPEX’s Naga Chakavarthy and Aperiam Ventures Joe Zawadzki

In this episode, the CPG Guys spoke with Naga Chakravarthy, CDO of iOPEX and their partner Joe Zawadzki, general partner at AperiamVventures. This episode is sponsored by iOPEX Follow Naga on LinkedIn at: https://www.linkedin.com/in/acnaga/Follow iOPEX on LinkedIn at: https://www.linkedin.com/company/iopex-technologies/Follow iOPEX online at: https://www.iopex.com/Follow Joe Zawadzki at : https://www.linkedin.com/in/jzawadzki/ CPG Guys Website: http://CPGguys.comFMCG Guys Website: http://FMCGguys.comCPG […]
2 min read
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  1. Partnerships & Alt Profit

Uber Eats Debuts Autonomous Food Deliveries in Phoenix Market

Uber Eats has expanded its partnership with Waymo — the autonomous vehicle division of Google parent company Alphabet — adding driverless food deliveries in the Phoenix-area cities of Tempe, Mesa and Chandler, Ariz. The companies are working with a select group of merchants that include local favorites like Princess Pita, Filiberto’s and BoSa Donuts. Customers […]
< 1 min read
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  1. Partnerships & Alt Profit

99 Cents Only Stores is going out of business

CITY OF COMMERCE, Calif. — The value retailer 99 Cents Only Stores LLC commenced going-out-of-business sales at all of its locations on Friday, as part of a plan to wind down its operations and close all its stores. The liquidation sale will include all 371 of the retailer’s stores, which are located in Arizona, California, […]
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  1. Partnerships & Alt Profit

New Results from the Fall 2023 Edition of The CMO Survey

AI bolsters marketing returns, weaker Diversity, Equity, and Inclusion investments and impact, and brand activism shifts to hot-button societal issues are among the results of the Fall 2023 edition. Results are based on a sample of 316 marketing leaders at for-profit U.S. companies, 96% of whom hold positions of VP-level or higher. Marketer Optimism Rises, […]
5 min read
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  1. Partnerships & Alt Profit

Retailers Gain Control of Their Sustainability Goals as the ESG Storm Clouds Start to Gather Over Operations

Using event-driven architecture (EDA), retailers must link essential data at speed and scale throughout their ecosystems near and far to come to grips with now essential environmental, social and governance (ESG) reporting in three key areas. 1. Dead Heading — Optimizing Transportation/Emissions on Every Journey When it comes to transportation within the retail sector, any […]
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  1. Partnerships & Alt Profit

Why Amazon’s Just Walk Out initiative failed – and why it’s not the end of checkout free technology

It recently emerged that Amazon’s Just Walk Out offering is being dropped from Amazon Fresh stores. However, it’s not checkout-free tech that’s failing, it’s the fact that Amazon’s checkout free solution doesn’t work, especially in grocery retailers, argues Will Glaser, Founder and CEO at Grabango. In the dynamic grocery retail landscape, a transformative wave is […]
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