1. Trends & External Forces

Leveraging Predictive Analytics for Flawless In-Store Journeys

Written by Posted on Less than 0 min read

According to Gensler’s 2024 Design Forecast, experiences are no longer either/or; they’re AND. Blending convenience and engagement during every touchpoint is critical, which is why over 60 percent of customers switch to a different brand following a poor experience. Engaging displays and immersive audio capture shoppers’ attention, with 42 percent reporting that they pay attention […]

View Original Article
Member since
Total Retail is the go-to source for executives looking for the latest news and analysis on the retail industry. Through various forms of content and community-building events, Total Retail serves its mission to provide retail executives with the information they need to do their jobs more effectively. https://www.mytotalretail.com
Do you like TotalRetail's articles? Follow on social!

More from TotalRetail

  1. Shopper & Customer

5 Ways Retailers Can Use the Holiday Season as a Launch Point for 2025

The holiday shopping season can influence more than end-of-year revenue — it can serve as a catalyst for retailers’ success in the new year. First-time and returning shoppers alike emerge in droves during the holiday season, but they can just as quickly disappear when the holidays are over. And most of them are gone without […]
5 min read
0
  1. Data & Insights

From Knowing to Doing: How Data Helps Retailers Improve Customer Experiences

Customer motivations were long regarded as an unmeasurable mystery for retailers. However, the retail industry’s embrace of physical-digital shopping experiences has changed that, putting “shopper preferences” firmly in the camp of measurable metrics. These insights have helped retailers develop a more nuanced understanding of their shoppers’ needs and preferences in the context of the sales […]
2 min read
0
  1. Corporate Strategy

Kohl’s CEO to Step Down, Replacement Named

Kohl’s Inc. says Michaels CEO and retail veteran Ashley Buchanan will take over its top job, effective Jan. 15. Buchanan will succeed Tom Kingsbury, who will stay as an advisor to the new CEO and retain his position on Kohl’s board until his retirement in May 2025. Kingsbury served as Kohl’s interim CEO in December […]
< 1 min read
0
  1. Technology & Innovation

The Retail Tech Revolution is Here: Are You Prepared?

It feels almost quaint to discuss the “digital transformation” of the retail industry. Ten years ago, that mostly meant “have a website” and “digitize inventory.” Now these tools are table stakes, and the true digital transformation is the rapid expansion and harnessing of emerging technologies in artificial intelligence (AI), machine learning (ML), augmented reality (AR), […]
3 min read
0
  1. Trends & External Forces

The Official ‘Ins and Outs’ List for Retail Marketing in 2024

As a retail marketer, you’re an inherent trend watcher, which likely means you’ve caught the wave of the viral “ins and outs” lists that took over social media at the start of the year. And as a retail marketer you’re focused on connecting with customers and driving sales online and in-store. Evolving from a personal […]
< 1 min read
0
  1. Retail Operations

How Cellular Connectivity is Pivotal to the CX and the Bottom Line for Physical Stores

With 2024 in full swing, the results are in from the 2023 retail peak season, and one thing is clear: digital is embedding itself as the channel of choice for shoppers. According to analysis by Mastercard, in-store sales during Black Friday increased just over 1 percent compared to 2022 figures, whereas digital sales shot up […]
< 1 min read
0
  1. Trends & External Forces

Show Me the Money: A New Wave of Pricing Transparency Laws

Every for-profit business faces the challenge of setting competitive prices while also generating a profit. An increasingly common solution to this conundrum has been to advertise one price and later disclose additional charges — e.g., hotels’ resort fees, e-ticketing platforms’ “handling” fees or even surcharges assessed against customers paying with a credit card. The consumer […]
3 min read
0
  1. Partnerships & Alt Profit

Stop Using My Trademark, Part 1: The Cease and Desist Letter

If you’ve become aware of someone using your trademark, should you send them a cease and desist letter? In a developing trend towards litigation, trademark attorneys have recently been foregoing the use of cease and desist letters previously considered routine. Instead, as their opening move to enforce a client’s trademark rights, they often immediately file […]
3 min read
0
  1. Shopper & Customer

’Tis the Season to Bust 3 Customer Experience Myths

The holidays are filled with myths, misconceptions and half-truths. We’ve all heard them: “Santa is real,” “I love this heinous sweater,” or “I’m not sure where that last cookie went.” When it comes to the retail industry, myths about customer experience (CX) are some of the most pervasive. During the holiday season, it’s critical for […]
3 min read
0
  1. Media & Marketing

Driving Revenue in the Digital Age: Mastering Live-Selling

Live-selling has emerged as a powerful tool within the social commerce realm, where it offers brands an opportunity to boost sales while establishing authentic connections with their audience. Last year, the livestream e-commerce market reached $31.7 billion, nearly triple its size in 2021. That market is expected to more than double by 2026 to $67.8 billion, […]
3 min read
0
  1. Acquisitions, Divestitures & Mergers

The Home Depot Acquiring Supplier to Professional Contractors

The Home Depot said yesterday it is acquiring SRS Distribution Inc. (SRS) — a materials provider across several verticals serving professional roofers, landscapers and pool contractors — in a deal valued at approximately $18.25 billion. It would be Home Depot’s largest acquisition in its history. The home improvement retailer expects the acquisition to close this […]
< 1 min read
0
  1. Shopper & Customer

Growing Value and Loyalty — Not Just Revenue —Through Subscriptions 

Last month, Target made headlines when it launched its Target Circle 360 membership program, a paid extension of its existing Target Circle Rewards program. While media coverage notes that the recurring revenue generated by a subscription program could help mitigate Target’s recent trend of declining sales, it’s also a real-time case study for how retail […]
3 min read
0
  1. ESG

Corporate Social Responsibility: What Retailers Need to Know

Corporate social responsibility (CSR), once a differentiator for brands, is now the norm. Today’s consumers expect those they do business with, including retailers, will have positive impacts on the world. In fact, Gen Z consumers are three times as likely to say that the “purpose of business is to serve communities and society” rather than […]
3 min read
0
  1. Retail Ecosystem

Key Takeaways From Shoptalk Spring 2024

Shoptalk always brings the best and brightest minds of the industry together for four days packed with insights, networking opportunities, trend predictions and so much more. This year, the spring event in Las Vegas was no exception. But like many other major industry events, Shoptalk can feel like you’re sprinting a marathon — there’s so […]
3 min read
0
  1. Department: Consumer Durables

Amazon Cuts Referral Fees for Apparel Merchants

Amazon.com is slashing its merchant fees for clothing vendors in an attempt to compete with Chinese fast-fashion retail site Shein, which may be on the docket to IPO in 2024. The online retail giant announced Tuesday that referral fees for items priced under $15 will drop from 17 percent to 5 percent. The fees for […]
< 1 min read
0
  1. Technology & Innovation

How AI-First Search is Breaking the Rules of Merchandising

The retail landscape is in a difficult place at the moment. Between economic stressors like high inflation rates, talent shortages and industry changes such as rapidly evolving customer expectations and surging demands, many retailers are scrambling to find a foothold in these uncertain times. They need to make every resource count. Merchandising teams are critical […]
4 min read
0
  1. Retailer Media

5 Challenges Facing Retail Media 

Only 41 percent of retailers find the current process for selling and buying retail media efficient. This insight has prompted discussions on how to continue its development, what’s working well, and where the major pain points exist. To succeed, retailers must address five critical challenges halting progress on retail media’s potential: 1. Internal Politics and […]
2 min read
0
  1. Trends & External Forces

Emotion-Informed GenAI: Making Your Marketing Content More Human

Emotions are central to how we engage, communicate with, and react to our world, motivating our behavior and deepening our interactions. Brands that lean into the intricacies of human emotions are proven to generate more sales and loyalty. According to McKinsey, 76 percent of consumers reported that receiving personalized communications was a top factor in […]
3 min read
0
  1. Operations & Supply Chain

How Ben Bridge Uses Subscription Diamond Inventory Tech to Propel Growth

Engagement ring spending in the United States rose 9.2 percent in 2022 year-over-year, according to the latest data from The Wedding Report, and another 2 million-plus weddings are likely for 2023. As a result, there are going to be lots of young couples walking into jewelry stores with that gleam in their eyes, ready to […]
2 min read
0
  1. Technology & Innovation

How Lowe’s Has Prioritized its Tech and Innovation Strategy

Lowe’s Innovation Labs imagines, explores and accelerates the future of home improvement through the lens of emerging technology. Josh Shabtai, senior director of ecosystem at Lowe’s Innovation Labs, spoke at Total Retail Tech earlier this fall to detail the work he and his team are doing to build innovative technologies that improve the experiences of […]
< 1 min read
0
Next