Corporate Strategy

Articles about retailer strategy and corporate moves.

  1. Corporate Strategy

A Playbook for Selling on Social Media and Conquering TikTok DSI

With more than 1 billion users worldwide, according to the Business of Apps, TikTok has become one of the most popular social media platforms globally. Now, it’s laying the groundwork to become one of the largest social commerce platforms, too. TikTok continues to invest in its shopping capabilities, with the launch of TikTok Shop and other […]
7 min read
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  1. Corporate Strategy

Walmart becomes first brand in Roblox to enable physical purchases as it goes live with groundbreaking pilot

Walmart is now able to sell physical goods directly to users inside Roblox. From today, Walmart Discovered users will be able to have real-life items shipped directly to their doorsteps. They will be greeted with a new storefront showcasing virtual twins of select items sold at physical Walmart stores. The feature will be gated specifically […]
2 min read
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  1. Corporate Strategy

How AI Has Been on the Front Line Against Retail Fraud

Over the last few years, there has been great momentum in the discussion about the current and potential impact of generative artificial intelligence (AI). Much like streaming providers during the pandemic or shovel salesmen during the gold rush, companies that supply the power behind AI applications have seen their valuations skyrocket. However, in the finance […]
3 min read
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  1. Corporate Strategy

3 Reasons Papa Murphy’s Taco Grande Pizza Limited Time Offer Works Well for Cinco de Mayo

  There are several reasons restaurants and Papa Murphy’s celebrate Cinco de Mayo, according to steven Johnson Grocerant Guru® at Tacoma, WA based Foodservice Solutions® Papa Murphy’s is one of the best restaurant chains with specials that are relevant, timed, customer focused. Here is some of what Papa Murphy’s understands when it come to limited […]
3 min read
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  1. Corporate Strategy

Innovation, engagement soar at NACDS Annual Meeting

PALM BEACH, Fla. – Sunday’s Business Program at the National Association of Chain Drug Stores (NACDS) Annual Meeting reflected NACDS’ commitment to innovation amid exponential change, through the strength of highly engaged retailer and supplier members and through effective and vibrant association leadership. Steven Anderson NACDS chair Mike Wysong, CEO of Care Pharmacies, and NACDS pPresident […]
4 min read
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  1. Corporate Strategy

16 years later, the present — not future — of martech is here, but unevenly distributed

The CMO Survey, a bi-yearly study of trends and perspectives from CMOs run by Duke University, Deloitte, and the AMA, has been one of the keystone research projects in the marketing industry for over a decade. It’s very well run, and I eagerly look forward to reading it every time it’s published. I was particularly […]
4 min read
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  1. Corporate Strategy

Best Buy Partners with Content-Rich CNET to Share Ads and Expertise

Best Buy and media site CNET will work together to provide shoppers with experts’ picks and product reviews throughout their purchasing journey. The retailer and tech publisher’s new partnership also will allow advertisers to share ad spaces across both ecosystems, allowing them to see the impact of their campaigns through a full-funnel, closed-loop media solution. […]
2 min read
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  1. Corporate Strategy

Toys ‘R’ Us to Add 30 New UK Shop-in-Shops via Expanded Partnership with WHSmith

A little less than one year after Toys ‘R’ Us made its return to the world of UK brick-and-mortar via nine shop-in-shops in WHSmith stores, TRU parent company WHP Global has announced plans to expand the partnership and add 30 new locations by this summer. Image courtesy WHP Global WHSmith’s High Street stores will now […]
3 min read
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  1. Corporate Strategy

Furniture Retailer Moves to 100% Employee Ownership Model

Room & Board has transitioned to a 100% Employee Stock Ownership Plan (ESOP), giving its 1,100 employees a financial stake in the Minneapolis-based company that generates annual sales exceeding $500 million. The retailer also has received B-Corp certification, amplifying its investment in both its employees and environmental stewardship. “At Room & Board our staff members […]
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  1. Corporate Strategy

Five Shipping Tips To Benefit Your Ecommerce SMB Strategy

The growing ecommerce landscape represents an incredible opportunity for SMBs, allowing them to expand their reach into new geographies and connect with customers worldwide. That said, ecommerce growth does come with challenges to overcome.  One of the most significant issues of all is figuring out how you’re going to manage the complexities of shipping, both […]
5 min read
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  1. Corporate Strategy

Are LLMs About To Hit A Wall?

Each new generation of large language model consumes a staggering amount of resources.  Meta, for instance, trained its new Llama 3 models with about 10 times more data and 100 times more compute than Llama 2. Amid a chip shortage, it used two 24,000 GPU clusters, with each chip running around the price of a […]
5 min read
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  1. Corporate Strategy

The Estée Lauder Companies and Microsoft look to reimagine the beauty industry with generative AI tools

The Estée Lauder Companies and Microsoft Corp. have announced the creation of an AI Innovation Lab as an expansion of their global strategic relationship. Leveraging generative AI capabilities in Microsoft’s Azure OpenAI Service, the companies will work together to develop solutions for ELC’s more than 20 prestige beauty brands with the aim of creating closer […]
2 min read
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  1. Corporate Strategy

Rebag, Newegg Join Growing List of Retailers Launching Membership Programs

Membership programs are quickly becoming 2024’s hottest accessory, whether you’re a luxury resale platform or an electronics ecommerce site. Online marketplaces Rebag and Newegg have joined the growing roster of retailers launching membership programs. This year alone, the list of retailers that have launched or beefed up their loyalty and membership programs includes Albertsons, Carter’s, PetSmart, Target, Sunglass […]
2 min read
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  1. Corporate Strategy

TelevisaUnivision to Debut Shoppable TV Experience at Latin American Music Awards

Spanish-language media and content company TelevisaUnivision has partnered with Shopsense AI to make some of its programming, on both linear and streaming platforms, shoppable.   Using onscreen QR codes and dedicated URLs, the Shopsense technology makes onscreen content shoppable via mobile devices by directing viewers to a show-specific digital store. The partnership will kick off […]
2 min read
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  1. Corporate Strategy

Store workforce scheduling firm Orquest named winner of Retail Technology Show 2024 Innovation Awards

Artificial intelligence driven in-store workforce scheduling solution, Orquest, has been announced as the winner of the 2024 Innovation Awards by Retail Technology Show 2024, which is taking place at London Olympia this week. Announced at the BIG Retail Party at the end of day one, Orquest was chosen from a shortlist of ten companies also […]
2 min read
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  1. Corporate Strategy

Nurturing future leaders: Celebrating the graduates of Nielsen’s Diverse Leadership Network program

Nielsen’s 2024 Diverse Leadership Network graduates strike the #inspireinclusion pose for International Women’s Day Nielsen is focused on creating a better media future for all people, and that starts inside our own company, with our people. One of our leadership development programs is the Diverse Leadership Network (DLN). Through the DLN, we are investing in […]
2 min read
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  1. Corporate Strategy

2024 Annual Marketing Report

2024 Annual Marketing Report Maximizing ROI in a fragmented world Discover how global marketers are allocating budgets, measuring success and what these trends mean for your own impact planning. Download the report 2024 Annual Marketing Report Maximizing ROI in a fragmented world Discover how global marketers are allocating budgets, measuring success and what these trends […]
2 min read
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  1. Corporate Strategy

Video Forum: Kevin Host, Walmart

Kevin Host, senior vice president of pharmacy at Walmart and incoming NACDS chairman, talks about the state of the association and the industry it represents. Host discusses his priorities at NACDS, including DIR reform and expanded scope of practice for pharmacists, as well as efforts to foster innovation and build synergies between pharmacy and the […]
< 1 min read
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  1. Corporate Strategy

Swipe fee costs average household more than $1,100

WASHINGTON – Soaring credit and debit card swipe fees cost the average U.S. household more than $1,100 last year, the Merchants Payments Coalition said. “American families should not get bilked for more than $1,100 each year on swipe fees,” MPC Executive Committee member and National Retail Federation Senior Director of Government Relations Dylan Jeon said. […]
2 min read
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  1. Corporate Strategy

Mother’s Day spending expected to hit $33.5 billion

WASHINGTON – Mother’s Day spending is expected to reach $33.5 billion this year, according to the annual consumer survey by the National Retail Federation and Prosper Insights & Analytics. The figure is the second highest in the history of the survey, following last year’s record $35.7 billion. “Mother’s Day is a time to celebrate the […]
2 min read
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  1. Corporate Strategy

FMI taps Julie Savoie to lead workforce initiatives

ARLINGTON, VA – FMI – The Food Industry Association, has tapped Julie Savoie to lead the association’s strategic direction for, and implementation of, member workplace and workforce initiatives. She will also help oversee the FMI sustainability agenda. Julie Savoie “Workforce capabilities are one of FMI’s Imperative Issues and have become particularly urgent in recent years,” […]
2 min read
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  1. Corporate Strategy

Influencers Significantly Drive Purchasing Decisions: Research

In addition to a rising trust in influencers, the new report from Sprout Social shows nearly half of consumers make a purchase at least once a month because of influencers Influencers have cemented themselves as key components of modern marketing strategies, and new research reveals the significant power they have in directly shaping consumer purchasing […]
3 min read
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  1. Corporate Strategy

Walgreens Boots Alliance Declares Quarterly Dividend

DEERFIELD, Ill.–(BUSINESS WIRE)–Walgreens Boots Alliance, Inc. (Nasdaq: WBA) today announced that its board of directors has declared a quarterly dividend of 25 cents per share, unchanged from the previous quarter. The dividend is payable on June 12, 2024, to stockholders of record as of May 21, 2024. Walgreens Boots Alliance and its predecessor company, Walgreen […]
< 1 min read
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  1. Corporate Strategy

2024 Digital Video Ad Spend & Strategy Report

The IAB 2024 Digital Video Ad Spend & Strategy Report Part One: Market Size & Growth Projections provides a lens into the trends within the TV/digital video market and offers guidance for buyers and sellers on how to position and differentiate their strategies based on the market opportunity.​ And for the first time ever, this […]
< 1 min read
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  1. Corporate Strategy

Retailer’s Holiday Strategy: Leveraging Christmas Saving Clubs

Retailers are increasingly recognising the importance of strategic planning for holiday shopping, with Christmas saving clubs being a notable element of this approach. These clubs, which have been a fixture for generations, allow consumers to set aside funds throughout the year specifically for their festive expenditures. By incorporating the mechanism of Park Christmas Savings, retailers […]
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  1. Corporate Strategy

Retail Technology Show 2024: artificial intelligence impacting retail and society says Google executive

“Technology is at the heart of societal and business transformation,” said Dex Hunter-Torricke, Head of Global Comms and Marketing at Google’s DeepMind specialist AI unit, as he shared some use cases with the conference audience at Retail Technology Show (RTS) 2024 today. The former Facebook and SpaceX executive is a vastly experienced specialist who shared […]
2 min read
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  1. Corporate Strategy

Cantaloupe report: cashless, touchless payments surging

MALVERN, Pa. – Cantaloupe Inc., a leading provider of end-to-end technology solutions for self-service commerce, has released its highly anticipated Cantaloupe 2024 Micropayment Trends Report. The report analyzes payment transaction data from a sample of more than 600,000 (out of 1.2 million) Cantaloupe card readers on food & beverage vending and amusement/gaming machines, as well as […]
3 min read
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  1. Corporate Strategy

Kroger Delivers its First-Party Data to the Yahoo DSP

Yahoo Advertising and Kroger Precision Marketing (KPM) — the retail media business of Kroger, powered by 84.51° — are teaming up to bring Kroger’s first-party, purchase-based audiences to the Yahoo Demand-Side Platform (DSP). Yahoo DSP advertisers can now activate KPM’s audiences to reach targeted consumers with their advertising and measure campaign results. While off-site advertising […]
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  1. Corporate Strategy

Amazon tops expectations for revenue, earnings

SEATTLE – Amazon posted better-than-expected revenue and earnings in the quarter ended March 31. Net sales increased 13% from a year earlier to $143.3 billion. The company reported first-quarter net income of $10.4 billion, or 98 cents a diluted share, compared to $3.2 billion a year earlier. Amazon’s operating income surged to $15.3 billion, up […]
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