Lowe’s says it is the first home improvement retailer to offer customers an in-store, Apple Vision Pro powered experience, with a pilot set to launch in three test markets this month.
Customers can try Lowe’s Style Studio for Apple Vision Pro firsthand, allowing them to visualise and design their dream kitchens using spatial computing and the help of an associate.
“Lowe’s has a history of breaking new ground in our industry, and being the first home improvement retailer to offer an Apple Vision Pro experience in select stores is an exciting step in our omnichannel journey,” says Seemantini Godbole, Lowe’s Executive Vice President, Chief Digital and Information Officer.
“We believe Apple Vision Pro can enhance in-store kitchen design experiences, empowering our customers to visualise their dream kitchens using advanced spatial computing technology.”
The in-store Lowe’s Style Studio experience centres on an immersive kitchen visualisation session, where customers wear Apple Vision Pro and run the Lowe’s Style Studio app to explore preset styles curated by Lowe’s professional designers, and customise hundreds of real-world materials, fixtures, and appliances – all available at Lowes.com or in-store – to fit their personal taste.
A Lowe’s associate will guide customers through the process during their one-on-one appointment. People can choose from nearly 80 billion design combinations.
When they have found a winning theme, they can save their style selections, email, text or AirDrop them as a PDF to friends, family, a designer or contractor, and ultimately shop them in-store, online, or in the Lowe’s mobile app.
The pilot will kick off in Lowe’s hometown at its Central Charlotte, N.C. store, from 8th June through to 12th June.
Later in the month, from 22nd-25th June, the experience will be available at stores in North Bergen, N.J. and Sunnyvale, CA.
Customers in these pilot markets will be able to access an online booking tool to select the time and date that works best for them, and a limited number of walk-ins will also be accomodated.
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